Wearable Computing Market Snapshot (2022 to 2032)

[333 Pages Report] The global wearable computing market size is expected to reach US$ 2,31,452.5 Million in 2032. The wearable computing market is growing rapidly. As per FMI Analysts, the global Wearable computing market is estimated to be valued at US$ 46,267.9 Million in 2022 and is projected to increase at a CAGR of 17.5% in the forecast period from 2022 to 2032.

Report Attribute Details
Wearable Computing Market Estimated Base Year Value (2021) US$ 39,376.94 Million
Wearable Computing Market Expected Market Value (2022) US$ 46,267.9 Million
Wearable Computing Market Anticipated Forecast Value (2032) US$ 2,31,452.5 Million
Wearable Computing Market Projected Growth Rate (2022 to 2032) 17.5% CAGR

The term wearable computing refers to the technology embedded in wearable accessories like watches and wristbands to function as electronic devices that make access to technology easier. Wearable computing is widely used for media and healthcare applications. These devices all possess smart and advanced features such as easy synchronization and high portability, which make them extremely popular, creating demand for wearable accessories.

Consumers have increasingly attracted to wearable computing devices thanks to their features, such as gyroscopes and accelerometers, which provide various computational support. Furthermore, advances such as data monitoring, compact design, and enhanced portability are also driving the wearable computing market in future years.

It is also important to note that consumers are increasingly attracted to smart gadgets than to wearable gadgets, which in turn are driving the sales of wearable computing. However, the long battery life and high costs of wearable computing will hinder the wearable computing market growth over the forecasted period.

Despite the rise in awareness about wearable computing technology, the inclination towards smart gadgets and an increased inclination to wearable computing drive the demand for this market in North America, which occupies 37.7% of the market, and Europe, with 23.6%. As well the US and Canada are projected to see enormous growth opportunities in the wearable computing market in the near future in terms of wearable computing technology.

An optical sensor will be integrated into the body of a smartwatch, which will be able to read the wearer's fingers, wrists, and arms, and the Pixel Watch was slated to debut in 2020. In 2019, Google invested USD 40 million in Fossil's property rights. As announced on Weibo, Xiaomi's Huami subsidiary will release the Mi Band 5 in April 2020. The Amazfit 4 range will also get a new addition called the Amazfit Ares, which will feature 70 different sports modes and a rough "urban outdoor" look.

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What are the Various Factors Driving the Wearable Computing Market?

Wearable computing is widely used for media and healthcare applications. These devices all possess smart and advanced features such as easy synchronization and high portability, which make them extremely popular, generating demand for wearable accessories.

In addition to providing computational support via gyroscopes and accelerometers, wearable computing devices have many other services that are fueling the demand for wearable devices. Technological advancements such as data monitoring, lightweight, and enhanced portability are also driving the growth of the wearable computing market in years to come.

Wearable gadgets are becoming increasingly popular thanks to the increasing consumer demand for smart gadgets. So, considering the same, increased demand for material sciences combined with technology is driving growth in the wearable computing market. However, less battery life coupled with the cost of wearable devices is restricting the market growth.

How is the Performance of North America & Europe in the Wearable Computing Market?

North America holds a market share value of 37.7% for wearable computing, and Europe holds a market share value of 23.6% for wearable computing. As a result of increasing awareness about wearable computing technology and growing inclination toward smart gadgets, they are combined to spur demand for wearable computing in North America.

As for the future of wearable computing technology, countries such as the United States and Canada are expected to see a lot of opportunistic growth in the wearable computing market in the future.

In the near future, the Asia-Pacific region is projected to have the fastest growth rate in the wearable computing market due to constant innovation and improvement in technology. Countries such as India and China are expected to demonstrate positive growth during the period.

Sudip Saha
Sudip Saha

Principal Consultant

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How is the Start-up Ecosystem in the Wearable Computing Market?

Some of the leading companies operating in the global membrane filter cartridge market include Adidas AG, Zephyr Technology Corporation, Casio Computer Company Ltd., Jawbone, Fitbit, Inc., Samsung Electronics Co., Ltd. Apple, Inc., Sony Corporation, Motorola Mobility Holdings, Inc, Pebble Technology Corporation, LG Electronics Inc, Garmin Ltd., Contour, Ascension Technology Corporation, GoPro, Siemens Healthcare, NanoSonic, Weartech, Smart Life Technology Co., Ltd.,GE Healthcare, Textronics, Himax Technology, Medtronic Inc., Carl Zeiss Inc, Invensense Inc., AiQ Smart Clothing Inc., Silicon Micro Display and CSR plc.

Earlier this week, Xiaomi's Huami subsidiary announced the release date of the Mi Band 5 to the Chinese social media platform Weibo. Huami also announced the Amazfit range will get a new addition called the Amazfit Ares, declaring 70 sports modes and a rough "urban outdoor" design.

The Pixel Watch was slated to debut in 2020, and Google parent Alphabet purchased Fitbit for USD 2.2 billion in November. Optical sensors will be integrated into a smartwatch's body, capable of reading the wrists, fingers, and arms of the wearer.

What is the Competition Landscape in the Wearable Computing Market?

Some of the leading companies operating in the global wearable computing market include Adidas AG, Zephyr Technology Corporation, Casio Computer Company Ltd., Jawbone, Fitbit, Inc., Samsung Electronics Co., Ltd. Apple, Inc., Sony Corporation, Motorola Mobility Holdings, Inc, Pebble Technology Corporation, LG Electronics Inc, Garmin Ltd., Contour, Ascension Technology Corporation, GoPro, Siemens Healthcare, NanoSonic, Weartech, Smart Life Technology Co., Ltd., GE Healthcare, Textronics, Himax Technology, Medtronic Inc., Carl Zeiss Inc, Invensense Inc., AiQ Smart Clothing Inc., Silicon Micro Display and CSR plc.

April 2020: Google invested USD 40 million in property rights from Fossil in 2019, and Alphabet announced in November that it would purchase Fitbit for USD 2.2 billion. The Pixel Watch would feature optical sensors, and the sensor would be able to read wrists, fingers, and arms.

On the Chinese social media platform Weibo, Xiaomi's Huami subsidiary announced that the Mi Band 5's release date would be April 2020. According to the company, the Amazfit range will also get a new member named the Amazfit Ares, the device will have 70 sports modes and a rough "urban outdoor" design.

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Report Scope

Report Attribute Details
Growth Rate CAGR of 17.5% from 2022 to 2032
Base Year for Estimation 2021
Historical Data 2016 to 2021
Forecast Period 2022 to 2032
Quantitative Units Revenue in USD Million and CAGR from 2022 to 2032
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
  • Product Type
  • Application
  • Region
Regions Covered
  • North America
  • Latin America
  • Europe
  • Asia-Pacific
  • Middle East and Africa
Key Countries Profiled
  • The USA
  • Canada
  • Brazil
  • Mexico
  • Germany
  • UK
  • France
  • Spain
  • Italy
  • Russia
  • Poland
  • Australia
  • New Zealand
  • China
  • India
  • Japan
  • GCC
  • South Africa
  • North Africa
Key Companies Profiled
  • Adidas AG
  • Zephyr Technology Corporation
  • Casio Computer Company Ltd.
  • Jawbone
  • Fitbit, Inc.
  • Samsung Electronics Co., Ltd.
  • Apple, Inc.
  • Sony Corporation
  • Motorola Mobility Holdings, Inc
  • Pebble Technology Corporation
  • LG Electronics Inc
  • Garmin Ltd.
  • Contour, Ascension Technology Corporation
  • GoPro
  • Siemens Healthcare
  • NanoSonic
  • Weartech
  • Smart Life Technology Co.Ltd.
  • GE Healthcare
  • Textronics
  • Himax Technology
  • Medtronic Inc.
  • Carl Zeiss Inc
  • Invensense Inc.
  • AiQ Smart Clothing Inc.
  • Silicon Micro Display
  • CSR plc.
Customization Available Upon Request

Key Segments Profiled in the Wearable Computing Market

By Product Type:

  • Smart watches
  • Essential Round Up
  • Head-Mounted Displays
  • Smart Jewellery
  • Implantable

By Application:

  • Consumer
  • Smart Glasses
  • Wearable Cameras
  • Smart Clothing
  • Gaming Devices
  • Non-Consumer
  • Fitness And Wellness
  • Medical And Healthcare
  • Enterprise And Industrial
  • Infotainment
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • Asia-Pacific
  • Middle East and Africa

Frequently Asked Questions

At What Rate will the Wearable Computing Market Grow?

The global wearable computing market is set to exceed US$ 2,31,452.5 Million in 2032.

Which Region is set to Lead the Wearable Computing Market?

The U.S. is projected to lead the wearable computing market in the forecast period.

What is the Growth Outlook for Wearable Computing Market?

The wearable computing market is likely to secure a CAGR of 17.5% through 2032.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2017-2021 and Forecast, 2022-2032

    4.1. Historical Market Size Value (US$ Mn) & Volume (Units) Analysis, 2017-2021

    4.2. Current and Future Market Size Value (US$ Mn) & Volume (Units) Projections, 2022-2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2017-2021 and Forecast 2022-2032, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Mn) & Volume (Units) Analysis By Product Type, 2017-2021

    5.3. Current and Future Market Size Value (US$ Mn) & Volume (Units) Analysis and Forecast By Product Type, 2022-2032

        5.3.1. Smart Watches

        5.3.2. Essential Round Up

        5.3.3. Head-Mounted Displays

        5.3.4. Smart Jewelry

        5.3.5. Implantable Devices

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2017-2021

    5.5. Absolute $ Opportunity Analysis By Product Type, 2022-2032

6. Global Market Analysis 2017-2021 and Forecast 2022-2032, By Application

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Mn) & Volume (Units) Analysis By Application, 2017-2021

    6.3. Current and Future Market Size Value (US$ Mn) & Volume (Units) Analysis and Forecast By Application, 2022-2032

        6.3.1. Consumer

            6.3.1.1. Smart Glasses

            6.3.1.2. Wearable Cameras

            6.3.1.3. Smart Clothing

            6.3.1.4. Gaming Devices

        6.3.2. Non-Consumer

            6.3.2.1. Fitness And Wellness

            6.3.2.2. Medical And Healthcare

            6.3.2.3. Enterprise And Industrial

            6.3.2.4. Infotainment

            6.3.2.5. Others

    6.4. Y-o-Y Growth Trend Analysis By Application, 2017-2021

    6.5. Absolute $ Opportunity Analysis By Application, 2022-2032

7. Global Market Analysis 2017-2021 and Forecast 2022-2032, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Mn) & Volume (Units) Analysis By Region, 2017-2021

    7.3. Current Market Size Value (US$ Mn) & Volume (Units) Analysis and Forecast By Region, 2022-2032

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Europe

        7.3.4. Asia Pacific

        7.3.5. MEA

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    8.1. Historical Market Size Value (US$ Mn) & Volume (Units) Trend Analysis By Market Taxonomy, 2017-2021

    8.2. Market Size Value (US$ Mn) & Volume (Units) Forecast By Market Taxonomy, 2022-2032

        8.2.1. By Country

            8.2.1.1. U.S.

            8.2.1.2. Canada

        8.2.2. By Product Type

        8.2.3. By Application

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Product Type

        8.3.3. By Application

    8.4. Key Takeaways

9. Latin America Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    9.1. Historical Market Size Value (US$ Mn) & Volume (Units) Trend Analysis By Market Taxonomy, 2017-2021

    9.2. Market Size Value (US$ Mn) & Volume (Units) Forecast By Market Taxonomy, 2022-2032

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Product Type

        9.2.3. By Application

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Product Type

        9.3.3. By Application

    9.4. Key Takeaways

10. Europe Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    10.1. Historical Market Size Value (US$ Mn) & Volume (Units) Trend Analysis By Market Taxonomy, 2017-2021

    10.2. Market Size Value (US$ Mn) & Volume (Units) Forecast By Market Taxonomy, 2022-2032

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. U.K.

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Europe

        10.2.2. By Product Type

        10.2.3. By Application

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Product Type

        10.3.3. By Application

    10.4. Key Takeaways

11. Asia Pacific Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    11.1. Historical Market Size Value (US$ Mn) & Volume (Units) Trend Analysis By Market Taxonomy, 2017-2021

    11.2. Market Size Value (US$ Mn) & Volume (Units) Forecast By Market Taxonomy, 2022-2032

        11.2.1. By Country

            11.2.1.1. China

            11.2.1.2. Japan

            11.2.1.3. South Korea

            11.2.1.4. Malaysia

            11.2.1.5. Singapore

            11.2.1.6. Australia

            11.2.1.7. New Zealand

            11.2.1.8. Rest of APAC

        11.2.2. By Product Type

        11.2.3. By Application

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Product Type

        11.3.3. By Application

    11.4. Key Takeaways

12. MEA Market Analysis 2017-2021 and Forecast 2022-2032, By Country

    12.1. Historical Market Size Value (US$ Mn) & Volume (Units) Trend Analysis By Market Taxonomy, 2017-2021

    12.2. Market Size Value (US$ Mn) & Volume (Units) Forecast By Market Taxonomy, 2022-2032

        12.2.1. By Country

            12.2.1.1. GCC Countries

            12.2.1.2. South Africa

            12.2.1.3. Israel

            12.2.1.4. Rest of MEA

        12.2.2. By Product Type

        12.2.3. By Application

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Product Type

        12.3.3. By Application

    12.4. Key Takeaways

13. Key Countries Market Analysis

    13.1. U.S.

        13.1.1. Pricing Analysis

        13.1.2. Market Share Analysis, 2021

            13.1.2.1. By Product Type

            13.1.2.2. By Application

    13.2. Canada

        13.2.1. Pricing Analysis

        13.2.2. Market Share Analysis, 2021

            13.2.2.1. By Product Type

            13.2.2.2. By Application

    13.3. Brazil

        13.3.1. Pricing Analysis

        13.3.2. Market Share Analysis, 2021

            13.3.2.1. By Product Type

            13.3.2.2. By Application

    13.4. Mexico

        13.4.1. Pricing Analysis

        13.4.2. Market Share Analysis, 2021

            13.4.2.1. By Product Type

            13.4.2.2. By Application

    13.5. Germany

        13.5.1. Pricing Analysis

        13.5.2. Market Share Analysis, 2021

            13.5.2.1. By Product Type

            13.5.2.2. By Application

    13.6. U.K.

        13.6.1. Pricing Analysis

        13.6.2. Market Share Analysis, 2021

            13.6.2.1. By Product Type

            13.6.2.2. By Application

    13.7. France

        13.7.1. Pricing Analysis

        13.7.2. Market Share Analysis, 2021

            13.7.2.1. By Product Type

            13.7.2.2. By Application

    13.8. Spain

        13.8.1. Pricing Analysis

        13.8.2. Market Share Analysis, 2021

            13.8.2.1. By Product Type

            13.8.2.2. By Application

    13.9. Italy

        13.9.1. Pricing Analysis

        13.9.2. Market Share Analysis, 2021

            13.9.2.1. By Product Type

            13.9.2.2. By Application

    13.10. China

        13.10.1. Pricing Analysis

        13.10.2. Market Share Analysis, 2021

            13.10.2.1. By Product Type

            13.10.2.2. By Application

    13.11. Japan

        13.11.1. Pricing Analysis

        13.11.2. Market Share Analysis, 2021

            13.11.2.1. By Product Type

            13.11.2.2. By Application

    13.12. South Korea

        13.12.1. Pricing Analysis

        13.12.2. Market Share Analysis, 2021

            13.12.2.1. By Product Type

            13.12.2.2. By Application

    13.13. Malaysia

        13.13.1. Pricing Analysis

        13.13.2. Market Share Analysis, 2021

            13.13.2.1. By Product Type

            13.13.2.2. By Application

    13.14. Singapore

        13.14.1. Pricing Analysis

        13.14.2. Market Share Analysis, 2021

            13.14.2.1. By Product Type

            13.14.2.2. By Application

    13.15. Australia

        13.15.1. Pricing Analysis

        13.15.2. Market Share Analysis, 2021

            13.15.2.1. By Product Type

            13.15.2.2. By Application

    13.16. New Zealand

        13.16.1. Pricing Analysis

        13.16.2. Market Share Analysis, 2021

            13.16.2.1. By Product Type

            13.16.2.2. By Application

    13.17. GCC Countries

        13.17.1. Pricing Analysis

        13.17.2. Market Share Analysis, 2021

            13.17.2.1. By Product Type

            13.17.2.2. By Application

    13.18. South Africa

        13.18.1. Pricing Analysis

        13.18.2. Market Share Analysis, 2021

            13.18.2.1. By Product Type

            13.18.2.2. By Application

    13.19. Israel

        13.19.1. Pricing Analysis

        13.19.2. Market Share Analysis, 2021

            13.19.2.1. By Product Type

            13.19.2.2. By Application

14. Market Structure Analysis

    14.1. Competition Dashboard

    14.2. Competition Benchmarking

    14.3. Market Share Analysis of Top Players

        14.3.1. By Regional

        14.3.2. By Product Type

        14.3.3. By Application

15. Competition Analysis

    15.1. Competition Deep Dive

        15.1.1. Adidas AG

            15.1.1.1. Overview

            15.1.1.2. Product Portfolio

            15.1.1.3. Profitability by Market Segments

            15.1.1.4. Sales Footprint

            15.1.1.5. Strategy Overview

                15.1.1.5.1. Marketing Strategy

                15.1.1.5.2. Product Strategy

                15.1.1.5.3. Channel Strategy

        15.1.2. Zephyr Technology Corporation

            15.1.2.1. Overview

            15.1.2.2. Product Portfolio

            15.1.2.3. Profitability by Market Segments

            15.1.2.4. Sales Footprint

            15.1.2.5. Strategy Overview

                15.1.2.5.1. Marketing Strategy

                15.1.2.5.2. Product Strategy

                15.1.2.5.3. Channel Strategy

        15.1.3. Casio Computer Company Ltd.

            15.1.3.1. Overview

            15.1.3.2. Product Portfolio

            15.1.3.3. Profitability by Market Segments

            15.1.3.4. Sales Footprint

            15.1.3.5. Strategy Overview

                15.1.3.5.1. Marketing Strategy

                15.1.3.5.2. Product Strategy

                15.1.3.5.3. Channel Strategy

        15.1.4. Jawbone

            15.1.4.1. Overview

            15.1.4.2. Product Portfolio

            15.1.4.3. Profitability by Market Segments

            15.1.4.4. Sales Footprint

            15.1.4.5. Strategy Overview

                15.1.4.5.1. Marketing Strategy

                15.1.4.5.2. Product Strategy

                15.1.4.5.3. Channel Strategy

        15.1.5. Fitbit, Inc.

            15.1.5.1. Overview

            15.1.5.2. Product Portfolio

            15.1.5.3. Profitability by Market Segments

            15.1.5.4. Sales Footprint

            15.1.5.5. Strategy Overview

                15.1.5.5.1. Marketing Strategy

                15.1.5.5.2. Product Strategy

                15.1.5.5.3. Channel Strategy

        15.1.6. Samsung Electronics Co.

            15.1.6.1. Overview

            15.1.6.2. Product Portfolio

            15.1.6.3. Profitability by Market Segments

            15.1.6.4. Sales Footprint

            15.1.6.5. Strategy Overview

                15.1.6.5.1. Marketing Strategy

                15.1.6.5.2. Product Strategy

                15.1.6.5.3. Channel Strategy

        15.1.7. Apple, Inc.

            15.1.7.1. Overview

            15.1.7.2. Product Portfolio

            15.1.7.3. Profitability by Market Segments

            15.1.7.4. Sales Footprint

            15.1.7.5. Strategy Overview

                15.1.7.5.1. Marketing Strategy

                15.1.7.5.2. Product Strategy

                15.1.7.5.3. Channel Strategy

        15.1.8. Sony Corporation

            15.1.8.1. Overview

            15.1.8.2. Product Portfolio

            15.1.8.3. Profitability by Market Segments

            15.1.8.4. Sales Footprint

            15.1.8.5. Strategy Overview

                15.1.8.5.1. Marketing Strategy

                15.1.8.5.2. Product Strategy

                15.1.8.5.3. Channel Strategy

        15.1.9. Motorola Mobility Holdings, Inc

            15.1.9.1. Overview

            15.1.9.2. Product Portfolio

            15.1.9.3. Profitability by Market Segments

            15.1.9.4. Sales Footprint

            15.1.9.5. Strategy Overview

                15.1.9.5.1. Marketing Strategy

                15.1.9.5.2. Product Strategy

                15.1.9.5.3. Channel Strategy

        15.1.10. Pebble Technology Corporation

            15.1.10.1. Overview

            15.1.10.2. Product Portfolio

            15.1.10.3. Profitability by Market Segments

            15.1.10.4. Sales Footprint

            15.1.10.5. Strategy Overview

                15.1.10.5.1. Marketing Strategy

                15.1.10.5.2. Product Strategy

                15.1.10.5.3. Channel Strategy

        15.1.11. LG Electronics Inc

            15.1.11.1. Overview

            15.1.11.2. Product Portfolio

            15.1.11.3. Profitability by Market Segments

            15.1.11.4. Sales Footprint

            15.1.11.5. Strategy Overview

                15.1.11.5.1. Marketing Strategy

                15.1.11.5.2. Product Strategy

                15.1.11.5.3. Channel Strategy

        15.1.12. Garmin Ltd.

            15.1.12.1. Overview

            15.1.12.2. Product Portfolio

            15.1.12.3. Profitability by Market Segments

            15.1.12.4. Sales Footprint

            15.1.12.5. Strategy Overview

                15.1.12.5.1. Marketing Strategy

                15.1.12.5.2. Product Strategy

                15.1.12.5.3. Channel Strategy

        15.1.13. Contour

            15.1.13.1. Overview

            15.1.13.2. Product Portfolio

            15.1.13.3. Profitability by Market Segments

            15.1.13.4. Sales Footprint

            15.1.13.5. Strategy Overview

                15.1.13.5.1. Marketing Strategy

                15.1.13.5.2. Product Strategy

                15.1.13.5.3. Channel Strategy

        15.1.14. Ascension Technology Corporation

            15.1.14.1. Overview

            15.1.14.2. Product Portfolio

            15.1.14.3. Profitability by Market Segments

            15.1.14.4. Sales Footprint

            15.1.14.5. Strategy Overview

                15.1.14.5.1. Marketing Strategy

                15.1.14.5.2. Product Strategy

                15.1.14.5.3. Channel Strategy

        15.1.15. GoPro

            15.1.15.1. Overview

            15.1.15.2. Product Portfolio

            15.1.15.3. Profitability by Market Segments

            15.1.15.4. Sales Footprint

            15.1.15.5. Strategy Overview

                15.1.15.5.1. Marketing Strategy

                15.1.15.5.2. Product Strategy

                15.1.15.5.3. Channel Strategy

16. Assumptions & Acronyms Used

17. Research Methodology

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