The waterproof packaging market is anticipated to flourish at an average CAGR of 3.4% between 2023 and 2033. The market is expected to hold a market share of USD 969.43 billion by 2033, while the market is likely to reach a value of USD 693.92 billion in 2023.
The rising need to prevent moisture from accessing the content of stored or transported products across industries such as food & beverages, electronics, and pharmaceuticals is a key factor pushing demand for waterproof packaging.
Amid the rapid expansion of the packaging industry, emerging trends reveal that sales of waterproof packaging are projected to increase, with the top 3 countries anticipated to hold approximately 35% to 40% of the market by the end of 2022.
In the waterproof packaging market, the plastic segment by material is projected to hold around 71% of the market value share by the end of 2022. This can be attributed to plastic's better barrier properties than others. The same segment is anticipated to create a growth opportunity of USD 205.7 billion during the forecast period.
The waterproof packaging market accounted for around 65 to 70% of the global market, worth USD 980 billion in 2021.
Furthermore, amid rising demand for protective packaging across diverse-end-use industries, waterproof packaging sales are estimated to create an incremental growth opportunity of USD 279.8 billion during the forecast period, with the top 5 key players likely to hold 20 to 25% of the global market by the end of 2022.
Over the years, rising demand for packaging solutions with excellent barrier properties in various end-use industries has provided a strong impetus to the growth of the waterproof packaging market, and the trend is likely to continue during the forecast period.
As consumers have become aware of the importance of packaging in maintaining the quality of products, they are showing a keen inclination towards using products with better protective packaging. This is prompting manufacturers to use protective packaging with moisture-resistant features.
| Attributes | Details |
|---|---|
| Waterproof Packaging Market CAGR (2023 to 2033) | 3.4% |
| Waterproof Packaging Market Size (2023) | USD 693.92 billion |
| Waterproof Packaging Market Size (2033) | USD 969.43 billion |
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The global waterproof packaging market grew at a CAGR of 3.0% during 2018 and 2022. However, with the rising adoption of moisture-proof packaging across numerous industries to protect products from moisture, the global market is set to accelerate at a CAGR of 3.4% between 2023 and 2033.
Waterproof packaging consists of boxes, films, bags & pouches, and trays that protect products from moisture. These packaging types are being increasingly used across food and beverage industries, where they prevent premature deterioration of products. Similarly, it helps electronic manufacturers to prevent products from rusting and damage.
This type of packaging is used in various sectors due to its properties, such as being non-toxic and 100% reusable. It is highly effective for products that are susceptible to degradation due to moisture.
Demand is particularly high for plastic packaging due to its flexibility, durability, and high resistance. Polypropylene plastics are thermoplastic polymers used in protective packaging that provide excellent strength and water resistance against damage to minimize or eliminate product loss.
An expensive and durable product, plastic waterproof packaging is becoming highly sought-after protective packaging utilized by consumers.
Looking at the numerous advantages of waterproof packaging, demand for this type of protective packaging in the voluminous industries such as food & beverages, cosmetic & personal care, pharmaceuticals, etc., is expected to grow steadily during the forecast period.
Waterproof packaging is made available in different materials, such as waterproof plastic packaging, waterproof metal packaging, and waterproof glass packaging.
Manufacturers are increasing their production capabilities to meet the rising demand from various industries. Furthermore, they are developing innovative, sustainable, waterproof materials for packaging that are both ecologically friendly and long-lasting, which can protect the product from various external environmental elements.
Rising Sales of Electronics & Electrical Products Creating Opportunities for Waterproof Packaging Manufacturers
The waterproof packaging market is expected to grow steadily due to the increased usage of electronics and electrical appliances, rising global per capita income, and availability of appliances at affordable rates.
Electronic products are handled with the utmost care while packed and transported to avoid any loss during transit. All electronic products generally utilize waterproof packaging to avoid short-circuit accidents or any other mishaps.
In addition, increasing adoption of the Internet of Things (IoT) and artificial intelligence (AI) in the electronics and electrical industries, with advanced packaging and the booming export of electronic products, is anticipated to fuel the growth.
For instance, Germany's electrical and digital industry reports that total exports of electronic products in April 2022 were around USD 18.6 billion, registering 2% year-on-year growth. This is creating immense demand for protective packaging with moisture-resistant features, and the trend is likely to continue during the forthcoming period.
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As the global population grows, demand for agricultural products is skyrocketing. In order to meet this demand, farmers and suppliers are leveraging various techniques and technologies.
The agricultural industry requires waterproof packaging as harmful contaminants and harsh weather result in the decay of the consumable grains. Waterproof packages are also commonly used because ventilation is designed to heat and cool rapidly.
Since the product is stored for a long time and exported worldwide, packaging with waterproof properties is preferred across the regions. Proper packaging protects food products from various external factors during storage and transportation.
Demand for this type of packaging is especially soaring across highly populated countries like India and China. As a developing country, India has exported agricultural goods worth USD 3.2 Billion, according to a report released by India's Agricultural Processed Food Export of India.
This was about 15 Lac Tones from 2021 to 2022. For this reason, the waterproof packaging market is set to grow rapidly over the forecast period.
Booming Food Export Business Driving Demand for Waterproof Packaging in Germany
German waterproof packaging is anticipated to create a growth opportunity of USD 11.8 Billion during the forecast period owing to the expanding food & beverage industry, the surge in food export, and the presence of leading waterproof packaging manufacturers.
According to Germany Trade and Invest (GTAI), the export of food and beverages from Germany's food industry is almost USD 77 Billion. More than 6,000 industries are part of Germany's food and beverages industry.
Nearly 1/3 of all processed food manufactured in Germany is exported around the globe. Due to the above reasons, the demand for waterproof packaging is projected to boost across Germany during the forecast period.
India’s Rise as an Electronics Manufacturing Powerhouse Augmenting Growth of Waterproof Packaging
Indian waterproof packaging market is anticipated to grow 1.7 times the current market value during the forecast period of 2023 and 2033. This can be attributed to the rapid expansion of the electronics industry, increasing export of electronic products, and growing need for better protective packaging in the shipping and logistics sectors.
As per the Ministry of Electronics & IT, the total market value of the electronics manufacturing industry in India is expected to grow from USD 75 Billion in 2021 to 2022 to around USD 300 billion in 2026. Furthermore, the country's total export of electronics goods is projected to reach USD 120 billion by 2026.
The market is expected to be driven by two reasons: the growth of digital consumption and the development and diversification of the global value chain. All the factors mentioned above indicate the expansion of the waterproof packaging market in India over the upcoming decade.
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Plastic to Remain a Highly Sought-After Material for Waterproof Packaging Production
Plastic material is majorly preferred by manufacturers of waterproof packaging owing to its various benefits, including high moisture resistance, durability, low cost, and flexibility. Further, the recyclability and re-usability of plastic are prompting manufacturers to use it for manufacturing this type of protective packaging products across the world.
As per FMI, the plastic segment is projected to hold approximately 72% of the market value share by the end of 2033.
Waterproof Packaging Consumption Remains High in the Food and Beverages Sector
As per FMI, the food & beverages segment is expected to grow at 4.7% CAGR from 2022 to 2032, making it the largest consumer of waterproof packaging. This can be attributed to the rapid growth of the food and beverage industry worldwide, the surge in food export, and the growing need for better packaging solutions for protecting food products during storage and transportation.
The global waterproof packaging industry is highly competitive due to various local and global players in the market. Key players in this space are adopting various strategies such as innovation, mergers & acquisitions, expansions, collaborations, and partnerships.
For instance:
Amcor, Berry Global, and Ball Corporation - Betting Big on Sustainable Waterproof Packaging Solutions
Sustainability and product innovation are among the two strong points of Amcor plc. A global leader with packaging solutions for a wide range of industries such as beverage, pharmaceutical, home, and personal care, Amcor plc operates across 43 countries globally. The company has over 220 sites and an employee strength of over 44,000.
Amcor plc is on the path to proactively transforming its business into one that follows sustainability practices. The company's CEO, Ron Delia, is focusing on driving sustainability initiatives across Amcor. Waterproof packaging is a key category for Amcor, and the organization is investing sizable funds to drive product innovation.
Amcor's sustainability practices have been widely appreciated by packaging manufacturers and non-profit organizations that work for environmental conservation. For instance, Amcor received the EcoVadis medal for its industry-leading sustainability practices in July 2022.
Berry Global continues to consolidate its position as one of the leading waterproof packaging manufacturers. The company has over 300 facilities around the globe. It was previously known as Berry Plastic. However, the name was later changed to Berry Global in April 2017.
Mergers and acquisitions are key strategies of Berry Global. It has acquired three leading companies since 2016. The latest of these acquisitions is its acquisition of RPC Group, developed for USD 6.5 Billion in July 2019.
Berry Global is also investing in automation and moving away from legacy platforms and processes. For instance, it has partnered with Logility to incorporate a demand-planning tool that gives it end-to-end visibility on its supply chain.
Headquartered in Broomfield, Colorado, Ball Corporation offers quality waterproof packaging solutions to end-users. It has become one of the world’s leading providers of innovative, sustainable packaging for beverages, household products, personal care, etc.
In addition to its strong commitment to sustainability, Ball Corporation is known for driving its expansion through acquisitions. For instance, in March 2020, it acquired Tubex Industria, an aluminum aerosol packaging company, for USD 80 million.
Further, the company is also known for its employee-friendly policies. For instance, the company was named one of the best companies to work at in a survey by the American Association of People with Disabilities (AAPD).
A CAGR of 3.4% is estimated throughout 2033.
From 2018 to 2022, the market expanded at a 3% CAGR.
A value of USD 969.43 billion is predicted for the market by 2033.
The plastic segment with a 72% share grew the market.
Germany is estimated to be worth USD 11.8 billion by 2033.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Material 5.1. Plastic 5.2. Metal 5.3. Glass 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Packaging Type 6.1. Boxes 6.2. Films 6.3. Bags & Pouches 6.4. Trays 6.5. Others 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use 7.1. Food & Beverages 7.2. Pharmaceutical 7.3. Electrical & Electronics 7.4. Cosmetic & Personal Care 7.5. Others 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 8.1. North America 8.2. Latin America 8.3. Western Europe 8.4. Eastern Europe 8.5. South Asia and Pacific 8.6. East Asia 8.7. Middle East and Africa 9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. Key Countries Market Analysis 17. Market Structure Analysis 18. Competition Analysis 18.1. CoolSeal USA 18.2. Amcor plc 18.3. Polycase 18.4. Owens-Illinois Inc. 18.5. Vetropack Group 18.6. UFP Industrial 18.7. Flex Films 18.8. Dunmore Corporation 18.9. Plaspack 18.10. Alpha Packaging 18.11. Graham Packaging 18.12. Berry Global Group 18.13. Tricor Braun 18.14. Saverglass 18.15. DK Group Inc. 18.16. Foshan Tengkai Packing Material Co. Ltd. 18.17. Ball Corporation 18.18. Weigand Glas 18.19. Shagun Films Enterprises 18.20. VSM Plast 19. Assumptions & Acronyms Used 20. Research Methodology
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