Watercraft Accessories Market Outlook (2023 to 2033)

The global watercraft accessories market size reached USD 6,901.1 million in 2022 and is expected to touch a valuation of USD 7,266.9 million in 2023. Moreover, with the growing adoption of watercraft across diverse sectors, the overall demand for watercraft accessories is projected to expand at a robust CAGR of 6.1% between 2023 and 2033, totaling a valuation of USD 13,137.1 million by 2033.

Watercraft accessories are essential products such as life vests, anchors, tow ropes, boat covers, etc. used or intended for use in conjunction with watercraft. Rising sales of watercraft globally and growing adoption of products like life vests during watercraft activities, therefore, continue to boost the growth of watercraft accessories during the forecast period.

Watercraft are generally used for seafaring education or leisure activities, fishing and resource extraction, and transportation. These water vessels have a propulsive capability and are therefore distinct from simple devices that merely float. In order to ensure the maximum safety of passengers and ensure the proper functioning of watercraft, various accessories are being used.

Over the years, changing lifestyles and increasing disposable income have resulted in growing interest amongst individuals in watersports. People are spending large amounts on leisure activities and one such recreational activity is using watercraft. There are a few pieces of equipment that are essential for water crafting activities in order to ensure fun and staff safety.

Rising watercraft activities along with increasing consumer spending are expected to push the demand for watercraft accessories during the forthcoming years.

The global watercraft accessories market accounts for less than 1% of its parent market, i.e., the watercraft market. Regionally, Europe is anticipated to be the most lucrative watercraft accessories market, making up more than 1/3rd of worldwide sales in 2022.

Similarly, by end-use, the coastal tourism & shipping company segment is anticipated to experience strong growth between 2023 and 2033 in terms of value share.

What Are The Key Trends Driving The Global Watercraft Accessories Market?

The usage of watercraft accessories is necessary for boat safety as well as personal protection in offshore vessels, freight logistics, military & defense, coastal tourist and shipping companies, and other end users.

Due to growing investments in the development of offshore wind farms, there is an increase in demand for offshore vessels. The need for waterborne freight transportation is being fueled by an increase in the import and export of manufactured goods, the bulk movement of raw materials, and the availability of cheap food.

Thus, with the rise in offshore vessels and cargo logistic activities, demand for accessories such as tow ropes, dock lines, and fenders is increasing and the trend is likely to continue during the forecast period.

Similarly, the rising number of water parks have a positive impact on the global market because of increasing visitors to recreational activities.

Online Market for the Industry Boost Sales in Untapped Markets

A new route for marketing watercraft accessories has been made available by the recently expanding online watercraft accessories market. Most manufacturers used to sell their accessories primarily through dealers and trade exhibitions in the past. As a result, only a few important global locations have seen the sale of the accessories.

However, with the rising penetration of online sales platforms, sales of watercraft accessories took a new turn. Through these online channels, several manufacturers have been able to penetrate their watercraft accessories without establishing extensive dealership networks.

Today, these accessories are now accessible and affordable through online channels, which helps reduce dealership costs. The demand for these accessories through an online sales medium has increased as a result of all these factors.

Manufacturers should anticipate a rapid increase in online sales of watercraft accessories in the upcoming years, particularly from emerging international markets. Accessories for a variety of top brands, including Yamaha Motor Corporation, Kawasaki Motors Corp., Bombardier Recreational Products Inc., and others, are sold by e-commerce companies like Amazon and Walmart.

Attributes Details
Watercraft Accessories Market CAGR (2023 to 2033) 6.1%
Watercraft Accessories Market Size (2023) USD 7,266.9 million
Watercraft Accessories Market Size (2033) USD 13,137.1 million

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2018 to 2022 Watercraft Accessories Industry Outlook In Comparison to 2023 to 2033 Growth Forecast

The global watercraft accessories market grew at a moderate CAGR of 5.3% during the historic period of 2018 and 2022. However, with rising water sports activities and flourishing coastal tourism, the global watercraft accessories sector is anticipated to grow at a CAGR of 6.1% between 2023 and 2033.

Watercraft accessories are widely used by professionals and hobbyists for fishing and watersport activities. Thus, an increase in these activities foster the growth of the global market during the assessment period.

In recent years, factors such as increasing population, rapid development in coastal parts, and a massive increase in disposable income have resulted in the robust growth of the tourism industry worldwide. Around 80% of all tourism is centered in coastal regions where tourists spend huge amounts on activities like sports, fishing, cruising, and diving. Each of these activities requires dependable accessories to protect individuals, which ultimately boost the demand for watercraft accessories.

Similarly, the increasing incidence of drowning accidents is encouraging people to use essential watercraft accessories such as life vests. As per the World Health Organization (WHO), around 236 000 people died from drowning in 2019, making it the 3rd leading cause of unintentional injury death worldwide.

Increasing cargo logistics across several geographic regions, implementation of government regulations, and people's awareness about safety in marine activities are expected to boost the demand in the market during the forecast period.

Country-wise Insights

Country Market Share (2022)
United States 21.6%
Germany 7.9%
Japan 8.5%
Australia 0.2%

Why is the United States Watercraft Accessories Market Expanding at a Strong Pace?

The United States watercraft accessories sector is expected to exhibit an impressive growth rate during the forecast period, generating revenues of over USD 1,802.7 million by the end of 2033. Factors such as the rising adoption of personal watercraft, growing focus towards improving safety in marine activities, and strong presence of some of the leading manufacturers.

As per the National Marine Manufacturers Association, more than 82,000 personal watercraft, including Sea Doo, Jet Ski, and WaveRunner were sold in the United States in 2020. Thus, rising sales of personal watercraft continue to boost the growth of the United States market during the forecast period.

Similarly, with the rising popularity of recreational boating and watersports, the market for personal watercraft accessories is anticipated to expand significantly in the coming year.

What are the Factors Driving the Indian Watercraft Accessories Industry Growth?

The watercraft accessories market in India is expected to rise at nearly 6% CAGR over the forecast period. India is preparing to expand coastal and cruise tourism. People living in fishing communities along the coast are all directly or indirectly reliant on fishing and other coastal jobs.

According to the World Travel and Tourism Council, tourism contributes 9.4% to India's GDP, or 15 lakh crore rupees, to the country. Thus, an increase in coastal activity and tourism is boosting the demand in the Indian Market.

Why is the China Watercraft Accessories Market Registering Robust Growth?

As per FMI, the watercraft accessories industry in China is estimated to expand at a CAGR of 6.3% between 2023 and 2033. The demand for watercraft accessories is expected to be high during the forecast period due to the flourishing shipping industry, the large presence of leading market players, and the growing adoption of boating accessories such as life vests during marine activities.

As the second-largest economy in the world, more than 60% of China’s trade value is carried over waterways. The increased maritime trade is resulting in demand for watercraft accessories such as tow ropes, dock lines, boat fenders, and other accessories, thereby fueling the growth of the industry.

Nikhil Kaitwade
Nikhil Kaitwade

Principal Consultant

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Category-Wise Insights

Which Accessories Type Hold the Prominent Share in the Watercraft Accessories Market?

As per FMI, the life vest segment is projected to expand at a CAGR of 5.5% during the forecast period, and is likely to hold a share of 32.5% in 2023. The rising demand for life vests is attributed to the growing safety concerns during water recreational activities, increasing incidence of drowning accidents, and rising adoption across end-use sectors such as coastal tourism, amusement parks, cargo logistic companies, and others.

Also, government regulations towards safety measures continue to encourage the adoption of life vests during the assessment period.

Which Sales Channel Contributes Most to the Global Watercraft Accessories Market?

The online sales channel segment is projected to create an absolute dollar opportunity of USD 2,996.9 million between 2023 and 2033. Many manufacturers have been able to sell their watercraft accessories through online channels in more recent markets without building out substantial dealership networks.

After the pandemic, manufacturers have started selling their own products through self-online channels, and also consumer preference to buy the product has changed which impacts the market growth.

Competitive Landscape

Key Participants are Raising the Bar High in Watercraft Accessories Space With Innovation

The watercraft accessories supply chain has improved over the past several years as a result of rising acquisition and growth activity. Key producers provide a large selection of customized accessories based on customer needs and also offer services that are tailored to each individual client.

Yamaha Motor Corporation, Bombardier Recreational Products, and Kawasaki are the top three watercraft accessories manufacturers. These companies offer a wide variety of water accessories to satisfy their customers and exceed their expectations.

Ever since its establishment, Yamaha Motor Corporation has become a leading expert in the outdoor recreation industry. The ever-growing list of products offered by the company includes motorcycles and scooters, ATVs and side-by-side vehicles, snowmobiles, WaveRunner personal watercraft, boats, outboard motors, outdoor power equipment, and several other products and accessories.

For instance, in 2020, Yamaha launched new accessories for boats and WaveRunners focused on Fun, convenience, and customization.

The new accessories include an extended Aft sun shade for FSH series boats, 275 series starter kit, custom SuperJet cover, FX Series Stern storage, and VX series tow rope bag, among others.

Likewise, Bombardier Recreational Products Inc.(BRP) has become another key manufacturer of watercraft accessories. Headquartered in the Canadian town of Valcourt, Quebec, BRP has completely taken the watercraft accessories industry to a whole new level.

The company is dedicated to supplying customers with new parts and accessories to fully enhance their riding experience. The Responsible Rider program from BRP aims to improve safety, control environmental effects, and raise the bar for acceptable riding behavior.

BRP is continuously innovating to meet the rising end-user demand. For instance, in August 2022, the engine for BRP's boats was entirely reevaluated, recreated, and revamped. The 115 and 150-horsepower versions of the new Rotax Outboard Engine with Stealth Technology are the first to be made available. In addition to being effective, the Rotax Outboard Engine offers up to 20% more fuel economy than conventional outboard motors.

Similarly, Kawasaki Motors Corps is focused to provide high-performance, innovative products which create experiences that deliver on people’s passion, purpose, and aspiration. The company markets and distributes Kawasaki motorcycles, and ATVs. Side x Sides and Jet Ski watercraft through a network of almost 1100 independent retailers.

Kawasaki recently (June 2022) announced the launch of the premium Jet Ski Ultra® 310 series, the famous Jet Ski® STX® 160 series, and the Kawasaki Jet Ski® SX-RTM 160 four-stroke stand-up personal watercraft. Furthermore, the company announced the establishment of a new company within the KHI group.

For Instance:

  • In November 2021, Samson and Ocean Technologies Group (OTG), a global learning and operational technology company serving the maritime industry, agreed to collaborate to provide seafarers with on-demand access to Samson’s comprehensive set of online courses in rope handling, inspection, fabrication, and installation.
  • In 2022, Sea-Doo rolled out a new life vest collection to expand its customer base.
  • In 2020, Yamaha Watercraft Group launched two new websites and complimentary mobile applications to continue its digital transformation.

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Key Players

  • Yamaha Motor Corporation
  • WireCo
  • Bombardier Recreational Products Inc.
  • IRM Offshore and Marine Engineers Private Limited.
  • Covercraft Industries LLC
  • BEXCO NV
  • Kawasaki Motors Corp.
  • AXIOM CORDAGES LIMITED
  • Samson Rope Technologies
  • TEUFELBERGER
  • DAN-FENDER
  • Garware Technical Fibers Ltd.
  • EVOLUTION TRADING (SHANGHAI)CO.LTD
  • SHEICO Group
  • ABSOLUTE OUTDOOR, INC.
  • Manson Anchors Limited
  • Attwood Corporation
  • Gottifredi Maffioli S.r.l.
  • Gleistein GmbH
  • Greenfield Products Inc

Key Segments

By Type:

  • Life Vest
  • Tow Ropes
  • Boat Dock Line & Storage
  • Boat Fenders
  • Boat Cover
  • Others

By End Use:

  • Military & Defence
  • Amusement Parks
  • Professional & Hobbyist
  • Coastal Tourism & Shipping Company
  • Offshore Vessel
  • Cargo Logistics

By Sales Channel:

  • Online
  • Offline
    • Multi Brand Store
    • Specialty Store

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia and the Pacific
  • Middle East & Africa

Frequently Asked Questions

How Big is the Global Watercraft Accessories Market?

The global market value is likely to be around USD 7,266.9 million in 2023.

What is the Future Scope for Watercraft Accessories Market?

Watercraft accessories demand is expected to rise at 6.1% CAGR through 2033.

What will be the Global Watercraft Accessories Industry Size in Next Ten Years?

The global industry is forecasted to accrue USD 13,137.1 million by 2033.

What is the Contribution of the United States in the Global Watercraft Accessories Market?

The United States contributed for almost 21.6% of the global market share in 2022.

What is the Size of the Watercraft Accessories Market in India?

India is currently the key market in Asia and could progress at 6% CAGR through 2033.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
		5.1. Life Vest
		5.2. Tow Ropes
		5.3. Boat Dock Line & Storage
		5.4. Boat Fenders
		5.5. Boat Cover
		5.6. Others
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use
		6.1. Military & Defence
		6.2. Amusement Parks
		6.3. Professional & Hobbyist
		6.4. Coastal Tourism & Shipping Company
		6.5. Offshore Vessel
		6.6. Cargo Logistics
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
		7.1. Online
		7.2. Offline
			7.2.1. Multi Brand Store
			7.2.2. Specialty Store
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		8.1. North America
		8.2. Latin America
		8.3. Western Europe
		8.4. Eastern Europe
		8.5. South Asia and Pacific
		8.6. East Asia
		8.7. Middle East and Africa
	9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. Key Countries Market Analysis
	17. Market Structure Analysis
	18. Competition Analysis
		18.1. Yamaha Motor Corporation
		18.2. WireCo
		18.3. Bombardier Recreational Products Inc.
		18.4. IRM Offshore and Marine Engineers Private Limited.
		18.5. Covercraft Industries LLC
		18.6. BEXCO NV
		18.7. Kawasaki Motors Corp.
		18.8. AXIOM CORDAGES LIMITED
		18.9. Samson Rope Technologies
		18.10. TEUFELBERGER
		18.11. DAN-FENDER
		18.12. Garware Technical Fibres Ltd.
		18.13. EVOLUTION TRADING (SHANGHAI) CO. LTD
		18.14. SHEICO Group
		18.15. ABSOLUTE OUTDOOR, INC.
		18.16. Manson Anchors Limited
		18.17. Attwood Corporation
		18.18. Gottifredi Maffioli S.r.l.
		18.19. Gleistein GmbH
		18.20. Greenfield Products Inc.
	19. Assumptions & Acronyms Used
	20. Research Methodology
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