The global water softening systems market is anticipated at USD 11.6 billion in 2022. Demand is likely to remain high for water softening systems during the assessment period. This is due to the increased technological advances and industrialization globally and garnering USD 23.3 billion in 2033, recording a CAGR of 6.6% from 2023 to 2033. The market is likely to secure USD 12.3 billion in 2023.
| Data Points | Key Statistics |
|---|---|
| Water Softening Systems Market Size Value in 2023 | USD12.3 billion |
| Water Softening Systems Market Forecast Value in 2033 | USD 23.3 billion |
| Global Growth Rate | 6.6% CAGR |
| Forecast Period | 2023 to 2033 |
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| Historical CAGR (2018 to 2022) | 4.6% |
|---|---|
| Forecasted CAGR (2023 to 2033) | 6.6% |
As per FMI’s analysis, demand for ultra-soft water softening systems visibly grew due to soaring concerns pertaining to water contamination across the globe. However, amid the COVID-19 outbreak, sales reduced to an extent, especially on account of restrictions imposed on movement, which halted product installation in various residential, commercial, and industrial spaces.
Growth is on the cards, with sales of salt-free water softening systems and an increasing shift towards electrification and automation of industrial filtration systems and water treatment equipment, emerging as key trends in the market.
Government initiatives in collaboration with water supply management authorities that are aimed to establish a reliable supply chain will foster sales in the water softening systems market. FMI forecasts water softening systems sales to grow at a 6.6% CAGR between 2023 and 2033, as against growth at 4.6% registered between 2018 and 2022.
Increasing Installation of Water Softening Systems in Healthcare and Industrial Sector Set to Spur Demand
Water softening systems Market sales uptick is on the card owing implementation of government-sponsored initiatives such as the expansion of smart cities and clean water initiatives. Focus on the prevention of water contamination and ensuring the availability of clean, soft water for all will remain a chief growth driver.
Geographically, the United States, Canada, and the United Kingdom are considered to be key areas where water-related concerns are on the rise, which is encouraging market players to launch innovative and efficient water-softening systems to curb the problem.
The growth in application in healthcare, pharmaceuticals, food & beverage, and semiconductor industries is also driving demand for water-softening systems. Other countries such as India, China, and South Korea, which are witnessing growth in commercial and industrial sectors amid rapid urbanization, will emerge as attractive pockets for sale. Government-funded projects for public health, sanitization, and cleanliness are creating demand for water-softening systems, thereby propelling sales.
Efforts in Water Quality Education Impact Water Softening Systems Market Sales
Quality of water is interwoven with quality of life across the globe. Changes in quantity, quality, and natural cycles of water systems have consequential impacts on human life. As the population continues to grow, water contamination is becoming a global burden, stunting the global supply of clean water.
Human health suffers from direct impacts of contaminants in water such as chemical, biological (bacteria, viruses, protozoa, slime molds), radiological (decaying radioactive elements in soil and bedrock, seeping into water streams), and thermal (climatic changes such as excessive heat).
In terms of indirect impacts, water quality significantly affects the quality of food humans derive from ecosystems. For instance, the lack of clean water for irrigation may subsequently curtail food production in many regions. Seafood supply also depends on freshwater quality and contamination in fisheries and natural sources leads to a risk of extinction of certain species.
Improved water source provides direct access to water free of contamination and pollutants, which is becoming a need of the hour. Globally, the most prevalent water contamination-related problem is eutrophication, and access to phosphorous and nitrogen in water due to surface runoff, which is highlighting the need for water softening systems significantly.
Animal/livestock wastes and agricultural fertilizers are the main contributors to eutrophication, leading to the dense growth of plant life, creating chances for bacteria build-up, and depletion of wildlife due to lack of oxygen. Eutrophication also leads to algal bloom, resulting in fish kills, inedible shellfish, and blue algae, subsequently compromising the use of water for drinking, cleaning, and harvesting.
Yearly water quality checks are gaining more importance as the quality of water changes over time and water treatment systems installed several years ago might not be fit for the current situation. This will also create attractive opportunities for water-softening systems sales growth.
Water softening systems are often installed in households to effectively remove hard minerals such as calcium and magnesium. But in some households, high iron content is reported to be a big problem, especially in rural areas. As the quality of water differs based on location, innovations in water softening systems are essential to tackle such issues and get the desired results.
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Low-Penetration of Water Softening Systems in Rural Areas Hampering Sales
In rural areas, consumers are comparatively less aware of the importance of water softener systems, purification, and filtering systems, which is a key factor restraining growth.
Rural consumers prefer purifying water via conventional processes such as boiling, cloth straining, chlorinating, slow sand filtration, and ceramic filters, which in turn reduces rural spending on water softening systems as compared to urban spending.
A significant rise in demand for water softening systems is being witnessed in emerging economies, owing to urbanization and water quality education, which are creating lucrative opportunities for global Water Softening Systems Market players.
Developing nations such as China, South Korea, Brazil, and India are investing heavily in water softening systems, thanks to cohesive efforts by organizations such as WHO and UNESCO that are trying to make clean water available in various developing locations.
Increasing Technological Innovation to Drive the Market Growth in the United States
The United States proudly owns one of the safest water supply channels in the world. As per the Centres for Disease Control and prevention (CDC), 90% of Americans consume tap water supplied from community water systems, which is treated according to safe drinking water standards.
The drinking water quality varies based on location, depending upon the conditions of the water source and the treatment it receives, which must comply with the United States Environmental Protection Agency (EPA) standards and regulations. Many states have their own drinking water standards, and community water systems abide by rules set by the Safe Drinking Water Act (SDWA).
Even with the safest water supply channels, water contamination can still occur due to sewage releases, naturally occurring chemicals and minerals, land-use practices, manufacturing processes, and malfunctioning wastewater treatment systems. Such factors are pushing the need for water-softening system installations in the United States.
With increasing risks of contamination in drinking water that are mainly caused by improperly maintained distribution pipes in the country, consumers are getting more conscious regarding water softening systems and their ability to remove untreated chemicals in the water as it reaches their homes, propelling sales in the water softening systems market.
Health-related threats posed by contaminants present in drinking water are encouraging manufacturers to focus on product innovations and technological developments to keep disorders like gastrointestinal illness and neurological disorders at bay.
Strict Water Treatment Laws are Expected to Drive the Market Growth
Owing to stringent regulations implemented to maintain water quality standards in the United Kingdom, the sales outlook for water softening systems will showcase an upward trend during the assessment period. Even with the presence of high-quality water supply sources, residents in the United Kingdom are investing in a water-softening system to avoid any risk of contamination.
To comply with the regulations, water bodies need to meet a large number of standards related to pollutant concentration, the health of the sea population, and groundwater quality. These regulations are becoming the main areas of focus for market players, which is leading to enhanced product developments in water softening systems, thus driving sales in the market.
In the United Kingdom., tap water holds significant quantities of limescale, which damages water pipelines by getting deposited in taps and drains, leading to bacteria build-up which later contaminates freshwater as well as wastewater.
Leading players in the United Kingdom including Harvey Water Softeners Ltd. are rolling out highly effective products to curb this problem. For instance, Harvey Water Softener's product line includes HarveyArc, HVX, and Big Blue. These variants are suitable for different house sizes respectively and are equipped with advanced twin-cylinder systems that soften water round the clock.
Increasing Industrialization to Boost Market Sales in India
FMI's analysis projects a positive growth outlook for the water softening systems market in India, owing to rapid urbanization, industrialization, and population expansion in the country. With these developments, environmental problems such as water pollution have also become a growing concern.
Rising industrial and agricultural activities have deteriorated the quality and quantity of surface and groundwater in the country, thereby impairing the availability of safe and clean drinking water.
Various government and non-government organizations in India are striving to educate the masses about water quality and ensure an adequate supply of drinking water in remote locations. However, conscious efforts are hampered by lacking environmental sanitation, which has generated a tremendous need for avenues that fill the gap in the existing support structure.
To eliminate water contamination in households and commercial sectors, communities are largely investing in water purification and softening systems across schools, hospitals, corporate spaces, and community centers, thus propelling the Water Softening Systems Market growth.
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The Residential Sector Will Lead Water Softening Systems Applications
Owing to growing concerns regarding excessive mineral volumes in drinking water, the residential sector is anticipated to experience ascending applications of water softening systems throughout the assessment period. The segment is projected to account for a CAGR of 6.5% during the forecast period.
The prevalence of point-of-use (POU) water purifiers is acting as a challenge for water softening systems in the residential sector. However, gradually shifting concerns towards the importance of water softening systems will propel sales in the market.
Product innovations by leading players, with respect to sizes of houses and system designs (mono pipe, multi-tube, and twin-tube) depending on water hardness will allow consumers to purchase water softening systems as per their needs, adding to the convenience of buying and installation.
Twin-Cylinder Segment Accounts for Highest Market Share
Twin-cylinder water softening systems are being preferred widely over mono-cylinder water softeners, owing to their durability and efficacy. Mono-cylinder water softeners fail to function in high water hardness concentrations, while twin-cylinder systems deliver the required results effectively, gaining traction in developed regional markets. The segment is projected to account for a CAGR of 6.4% during the forecast period.
Electric Segment to Remain Prominent
Based on operations, water softening systems are either electric or non-electric. Over time the demand for better efficiency and improved operations is giving tailwinds to electric water softening systems sales.
FMI has projected the demand outlook in the United States, United Kingdom, and Canada to remain optimistic through the assessment period. On the flip side, sales of non-electric systems will continue rising as well especially as installation gains momentum across markets with unmet needs.
As per FMI’s analysis, the global water softening systems market is dynamic in nature, with significant developments among leading players with regards to product innovations to improve the efficacy of water softening systems.
Companies operating in the market are focusing on educating the masses about water quality in order to promote sales and community well-being. Additionally, product innovations, strategic collaborations, and manufacturing facility expansions are among other strategies employed by manufacturers.
For instance:
| Report Attribute | Details |
|---|---|
| Growth Rate | CAGR of 6.6% from 2023 to2033 |
| Market Value in 2023 | USD billion |
| Market Value in 2033 | USD billion |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in USD Billion and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
| Segments Covered | Operation Type , Application Type , Design , Region |
| Regions Covered | North America ; Latin America ; Western Europe ; Eastern Europe ; South Asia and Pacific ; East Asia ; Middle East & Africa |
| Key Countries Profiled |
United States , Canada , Brazil , Mexico , Germany , United Kingdom , France , Spain , Italy , Poland , Russia , Czech Republic , Romania , India , Bangladesh , Australia , New Zealand , China , Japan , South Korea , GCC Countries , South Africa , Israel , Rest of MEA |
| Key Companies Profiled | EcoWater Systems LLC ; Culligan International Company ; Kinetico Incorporated ; Hydroflux ; Envicare Technologies Pvt. Ltd. ; Wychwood Water Systems Ltd. ; Harvey Water Softeners Ltd. ; Pelican Water Systems ; BWT AG ; Marlo Incorporated ; Monarch Water Ltd. ; Qingdao Haier Co., Ltd ; Atlas Filtri ; Watts Water Technologies Inc. ; Feedwater Limited |
| Customization & Pricing | Available upon Request |
The global sales of water softening systems is forecasted to rise at 6.6% CAGR through 2033.
The total valuation of the global market is expected to close up at US$ 23.3 billion by 2033.
The residential sector consumes more and is projected to grow at 6.5% per year till 2033.
Growing demand for such systems in hard water regions might drive this segment at 6.4% CAGR through 2033.
Accelerating industrialization is poised to propel the market in India rapidly.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Operation Type 5.1. Electric 5.2. Non-Electric 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application Type 6.1. Residential 6.2. Salt-based 6.3. Salt-free 6.4. Industrial 6.5. Commercial 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Design 7.1. Mono Cylinder 7.2. Twin Cylinder 7.3. Multi-Cylinder 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 8.1. North America 8.2. Latin America 8.3. Western Europe 8.4. Eastern Europe 8.5. South Asia and Pacific 8.6. East Asia 8.7. Middle East and Africa 9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. Key Countries Market Analysis 17. Market Structure Analysis 18. Competition Analysis 18.1. EcoWater Systems LLC 18.2. Culligan International Company 18.3. Kinetico Incorporated 18.4. Hydroflux 18.5. Envicare Technologies Pvt. Ltd. 18.6. Wychwood Water Systems Ltd. 18.7. Harvey Water Softeners Ltd. 18.8. Pelican Water Systems 18.9. BWT AG 18.10. Marlo Incorporated 18.11. Monarch Water Ltd. 18.12. Qingdao Haier Co., Ltd 18.13. Atlas Filtri 18.14. Watts Water Technologies Inc. 18.15. Feedwater Limited 19. Assumptions & Acronyms Used 20. Research Methodology
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Water Softening Systems Market
