Water Activity Instrumentation Market Outlook (2022 to 2032)

The global water activity instrumentation market was valued at US$ 90.6 million in 2022 and is projected to expand at 4.1% CAGR between 202 and 2032. Total water activity instrumentation sales are poised to surpass a market valuation of around US$ 136.0 million by 2032.

The rising adoption of water activity instruments across industries such as food, pharmaceutical, tobacco, and cosmetics is a key factor providing impetus to the global water activity instrumentation industry.

Water activity instrumentation refers to instruments used to measure unbound water vapor pressure or simple water activity for determining microbial spoilage and chemical and physical stability. These water activity measuring instruments have become crucial for process and quality control, on the production line, and for laboratory analysis.

Measuring equilibrium relative humidity or water activity is a vital variable in the quality control of moisture-sensitive food and pharmaceutical products. The presence of too much water in a product can increase the risk of water migration and microbial development which can result in changes in consistency, clumping, and reduced shelf-life. This is a key factor prompting industries to use water activity instruments.

Manufacturers of food and pharmaceuticals are increasingly employing water activity instrumentation to improve the quality and safety of their products as well as to enhance their shelf life. By calculating water activity, they can monitor, manage and optimize processes (manufacturing and preservation), thereby ensuring the biological, physical, and chemical, and stability of moisture-sensitive items.

Rising focus on improving the quality and shelf life of moisture-sensitive products coupled with the implementation of stringent regulations for ensuring the production of safe food and medical products is expected to boost water activity instrumentation sales during the forecast period.

The rapid expansion of the food industry across the world due to population explosion, changing lifestyles and eating habits, and growing consumption of packaged foods will elevate water activity instrumentation demand over the projection period.

When it comes to food safety, shelf life, and preservation, water is the most significant factor. Water activity indicates physical properties, safety and stability for microbial growth, and chemical and biochemical reaction rates. Water activity during storage must be brought to the right level and kept within an acceptable range of activity values since it influences the stability of food. These factors are imposing the manufacturer to implement the water activity measurement instruments into the process.

Similarly, increasing demand for advanced water activity meters with high accuracy, increased measurement speed, digital touch screen display, temperature accuracy, temperature uncertainty, etc. are all anticipated to boost the water activity instrumentation industry during the forecast period.

Leading water activity instrumentation companies are focused on upgrading their portfolios to meet end-user demand. For instance, Labcell Ltd recently announced that it is going to launch AQUALAB 3, the company’s first benchtop water activity meter without a screen. The new water activity instrument is designed to provide higher speed and accuracy.

Regionally, North America is anticipated to hold a prominent share of the market due to the growing food and pharma sectors, adoption of advanced technologies, and large presence of regulatory bodies as well as water activity instrumentation manufacturers. FMI has predicted North America to hold over 28.8% share of the global market by the end of 2022.

Attribute Key Insights
Water Activity Instrumentation Market Base Value (2021A) US$ 87.7 million
Estimated Market Value (2022E) US$ 90.6 million
Projected Market Value (2032F) US$ 136.0 million
Value CAGR (2022 to 2032) 4.1%
Collective Share: Top 3 Countries (2022E) 33.5%

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Demand Analysis of Water Activity Instrumentation (2017 to 2021) Vs Market Forecast (2022 to 2032)

From 2017 to 2021, the global market for water activity instrumentation expanded at a CAGR of around 1.5%. However, for the projection period (2022 to 2032), a CAGR of 4.1% has been predicted by Future Market Insights for the worldwide water activity instrumentation industry.

The growing spending power and increasing disposable income have prompted the use of goods and products with high quality and this, in turn, is projected to fuel the demand for testing equipment such as water activity meters in the global market.

Today's water activity meters use digital technology to measure hardness precisely and accurately, which is expected to increase demand for them in the coming years.

Water activity (AW) influences the microbial stability, chemical stability, compaction, flow properties, hardness, and dissolution rate of dosage forms of pharmaceuticals. This requires the manufacturer to check the water activity, relative humidity, and temperature of consumable products to ensure product quality.

Regulatory organizations such as the Food and Drug Administration (FDA) and the US Department of Agriculture (USDA) view water activity as a crucial factor in regulating the growth of fungus, and bacteria on packaged foods, all of which are harmful to consumers.

It is now required by the FDA for food and pharmaceutical manufacturers to demonstrate that a product's water activity has decreased to the point that germs can no longer thrive there. These regulations force manufacturers to use a system of measuring water activity before releasing their goods on the market. This will continue to boost water activity instrumentation demand globally.

In this era of rapid industrialization, technological developments are creating lucrative market opportunities for testing equipment such as water activity instruments. Robust development of the pharmaceutical & food industry in developing nations, such as China and India is expected to drive the water activity instrumentation industry forward across the Asia Pacific.

What are the Key Trends Driving the Global Water Activity Instrumentation Industry?

Growing Pharmaceutical Sector to Boost Market for Water Activity Instrumentation

Positive growth in the pharmaceutical business is driving manufacturers to invest in new manufacturing facilities and extend their markets at a rapid rate. The pharmaceutical business is always growing and innovating, which calls for additional manufacturing and lab equipment, which has a substantial impact on the market for water activity instruments.

High water activity levels in pharmaceutical products can encourage microbial development. Water activity (AW) influences the chemical stability, flow properties, microbial stability, hardness, compaction, and dissolution proportion of dosage forms of pharmaceuticals.

Conversely, products with too low a water activity reading can dry out prematurely. This may influence the product's texture and flavor, as well as its effectiveness, and can put consumers at risk of coming into contact with contaminated goods. The importance of the measurement of water activity has been long recognized by the pharmaceutical industry. Water activity measuring instruments are being invested in by manufacturers to avoid these issues.

The rapid expansion of the pharmaceutical industry coupled with the growing need for measuring accurate AW of pharmaceuticals to improve safety and reduce the risk of microbial spoilage is expected to fuel water activity instrument sales during the forecast period.

Introduction of Digitally Controlled Systems to Create Opportunities for the Market Expansion

Digitalization in the industrial sector is a rapidly growing trend, which is also very prominent for the market of water activity equipment. Manufacturers are working on digitally controlled systems to measure water activity, which provides accurate scale indication and enhances operating efficiency. Due to this additional advantage, numerous end users are shifting towards the digitalization of water activity measuring devices.

The introduction of IoT-based water activity meters that are connected to the IoT network offers additional advantages. Modern water activity meters can be connected to the internet for remote control through a tablet or PC. This allows end users to measure water activity and get reports from anywhere at any time.

Nikhil Kaitwade
Nikhil Kaitwade

Principal Consultant

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Country-wise Insights

Why is the USA Considered a Prominent Market for Water Activity Instrumentation?

Implementation of Stringent Food Safety Regulations Boosting Sales in the USA

According to Future Market Insights’ new study, the USA water activity instrumentation market will surpass US$ 27.9 million by the end of 2032. In 2022, the USA market is expected to register 2.7% year-on-year growth by volume.

The rapid growth of food and pharmaceutical industries, implementation of stringent food safety regulations, and availability of advanced water activity instruments are a few factors driving water activity instrumentation sales across the United States of America.

The nation's food business has expanded rapidly during the last few years driven by customers' busy work and personal lives as well as their growing preference for convenience. Also, as the country’s economy has grown, plant-based foods, robust flavors, and nutritious components have become more popular. Hence, there is a greater demand for food testing equipment to evaluate the quality and safety of packaged food products. This is boosting the water activity instrumentation industry in the USA.

Similarly, the growing incidence of foodborne diseases and the presence of food safety rules and regulations such as the Food Safety Modernization Act (FSMA), are expected to elevate water activity instrumentation demand during the projection period.

What is Driving Water Activity Instrumentation Demand in India?

Increasing Tobacco Production Propelling Water Activity Instrumentation Demand in India

From 2022 to 2032, India’s water activity instrumentation market is estimated to accelerate at a CAGR of 4.0% owing to the rising production and consumption of tobacco and the growing usage of water activity instruments for measuring moisture content present in tobacco.

After China, India is the second-largest producer of tobacco. Around 0.45 million hectares of land are used for tobacco farming in the nation. India accounts for about 10% of the overall area used for tobacco farming. It makes up 9% of the total tobacco products worldwide.

The increasing production of tobacco is creating a need for testing equipment which is thereby anticipated to boost the market for water activity instrumentation in India. FMI predicts the overall water activity instrumentation industry in India to cross a valuation of US$ 5.1 million by the end of 2032.

Category-wise Insights

Which is the End-use Industry for Water Activity Instrumentation?

Tobacco and Seed industries to Generate Maximum Revenues Through 2032

Based on end use, tobacco and seed storage sectors are expected to collectively hold a prominent share of the global water activity instrumentation industry during the forecast period.

Future Market Insights predicts the tobacco segment to create an absolute $ opportunity of more than US$ 9.4 million between 2022 and 2032 while the seed storage segment is likely to create an absolute $ opportunity of over US$ 5.3 million by the end of 2032. This is attributed to the rising usage of water activity instruments across these industries to reduce product spoilage due to moisture.

Research has repeatedly shown that an increase in the variety of tobacco products is followed by a mild rise in the proportion of smokers and the proportion of consumers of other goods. Significant breakthroughs have been made with the help of innovative advertising strategies, which have also shown to be effective in keeping businesses competitive and preserving market share.

Over the past decade, people have tended to view tobacco as a significant aspect of their life. The production of tobacco needs testing equipment like a water activity meter to measure the moisture content present in the tobacco. This is positively influencing the water activity instrumentation industry.

Also, seed storage companies use water activity meters to measure the quantity of moisture contained to avoid the spoilage of seeds and grains. This in turn is creating a high demand for water activity instruments and the trend is expected to continue during the forecast period.

Which is the Most Popular Type of Water Activity Instrument in the Market?

Demand to Remain High For Benchtop Water Activity Instruments

Based on type, the benchtop water activity meter segment is projected to create an absolute $ opportunity of over US$ 35.4 million between 2022 and 2032, making it the top-selling category. The reason for this growth is the rising end-user preference for benchtop water activity meters over handheld ones.

A benchtop water activity meter is an electronic instrument used to measure water activity in food, cosmetics as well as pharmaceutical products. These benchtop water activity meters are meant to live indoors on a flat surface. They tend to have larger screens and feature more buttons for calibration and browsing data.

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Competitive Landscape

Leading water activity instrumentation manufacturers are continuously launching new products as well as adopting acquisition and expansion activities to expand their customer base and improve their supply chain. They also provide a wide range of customized water activity instrumentation depending on the requirement of the end user.

Recent Developments:

  • In 2020, the AquaLab Pre water activity analyzer, a mid-range instrument with a better price/performance ratio was introduced by Labcell Ltd.
  • In November 2020, with the aim of providing enhanced products, technologies, and services to their customers, Cos. Mec S.r.l., a privately owned company based in Italy, was acquired by Freund Corporation.
  • In July 2017, LabMaster Neo, a newly designed state-of-the-art water activity meter, was launched by Neutec Group together and its partner Novasina Swiss
  • In January 2022, a novel easy-to-use, automated reference method for moisture content analysis, ROS 1 Moisture Analyzer, was introduced by Meter Group.

Water Activity Instrumentation Industry Report Scope

Attribute Details
Current Market Size (2022) US$ 90.6 million
Projected Market Size (2032) US$ 136.0 million
Anticipated Growth Rate (2022 to 2032) 4.1% CAGR
Forecast Period 2022 to 2032
Historical Data Available for 2017 to 2021
Market Analysis US$ Million for Value and Units for Volume
Key Regions Covered North America; Latin America; Europe; East Asia; South Asia Pacific; and The Middle East and Africa
Key Countries Covered The USA, Canada, Mexico, Brazil, Germany, Italy, France, The United Kingdom, Spain, BENELUX, Russia, Türkiye, South Africa, GCC Countries, Northern Africa, Japan, China, South Korea, India, ASEAN, Australia, New Zealand.
Key Segments Covered Type, Distribution Channel, End Use, and Region
Key Companies Profiled Freund Corporation; Rotronic AG; Neu-tec Group Inc; Meter Group; Freund Corp.; Novasina AG; Biobase Group; Labtron Equipment Ltd; Steroglass Srl; CapPlus Technologies; EDUTEK INSTRUMENTATION; MRC- Laboratory Equipment; Awtester & Wisdom Instrument
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Global Water Activity Instrumentation Industry by Category

By Type:

  • Handheld
  • Bench Top

By Distribution Channel:

  • Offline Sales
  • Online Sales

By End Use:

  • Industrial manufacturing
  • Food industry
  • Pharmaceutical and Cosmetics industry
  • Tobacco industry
  • Seed storage

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia Pacific
  • The Middle East and Africa

Frequently Asked Questions

What is the Projected Market Size for the Water Activity Instrumentation by 2032?

The water activity instrumentation market size is poised to surpass US$ 136million by 2032, exhibiting a 4.1% CAGR over the forecast period.

Which Country is Expected to Drive Significant Growth in the Water Activity Instrumentation Market?

The water activity instrumentation market is likely to be driven by the United States, with a projected valuation of US$ 27.9 million by 2032.

What are the Emerging Technologies in Water Activity Instrumentation Market?

Emerging technologies in water activity instrumentation include advanced sensors, IoT integration, and portable devices for real-time monitoring.

Which is the Key End-use Industry of Water Activity Instrumentation?

The key end-use industry of water activity instrumentation is the tobacco industry since it is instrumental in maintaining product quality in this sector.

What is the Application of the Bench Top Water Activity Meter?

A benchtop water activity meter is used to measure the water activity of various products, ensuring quality, safety, and shelf life.

Table of Content

1. Executive Summary | Water Activity Instrumentation Market

        1.1. Global Market Outlook

        1.2. Demand Side Trends

        1.3. Supply Side Trends

        1.4. Analysis and Recommendations

2. Market Overview

        2.1. Market Coverage/Taxonomy

        2.2. Market Definition/Scope/Limitations

3. Key Market Trends

        3.1. Key Trends Impacting the Market

        3.2. Product Innovation/Development Trends

4. Key Success Factors

        4.1. Product Adoption/Usage Analysis

        4.2. Product USPs/Features

        4.3. Strategic Promotional Strategies

5. Global Market Demand Analysis 2017 to 2021 and Forecast, 2022 to 2032

        5.1. Historical Market Volume (Units) Analysis, 2017 to 2021

        5.2. Current and Future Market Volume (Units) Projections, 2022 to 2032

        5.3. Y-o-Y Growth Trend Analysis

6. Global Market - Pricing Analysis

        6.1. Regional Pricing Analysis by Product Type

        6.2. Global Average Pricing Analysis Benchmark

7. Global Market Demand (in Value or Size in US$ Million) Analysis 2017 to 2021 and Forecast, 2022 to 2032

        7.1. Historical Market Value (US$ Million) Analysis, 2017 to 2021

        7.2. Current and Future Market Value (US$ Million) Projections, 2022 to 2032

            7.2.1. Y-o-Y Growth Trend Analysis

            7.2.2. Absolute $ Opportunity Analysis

8. Market Background

        8.1. Macro-Economic Factors

            8.1.1. Global Economic Outlook

            8.1.2. Real GDP Growth

            8.1.3. Manufacturing, value added

            8.1.4. Industry Value Added

            8.1.5. Food and Beverages Industry Overview

            8.1.6. Other Macro-Economic Factors

        8.2. Forecast Factors - Relevance & Impact

            8.2.1. Global Chemical Industry Outlook

            8.2.2. Enhanced R&D Spending

            8.2.3. Pharmaceutical Industry Growth

            8.2.4. Other Forecast Factors

        8.3. Value Chain

            8.3.1. List of Physical Distributors

        8.4. COVID-19 Crisis - Impact Assessment

            8.4.1. Current Statistics

            8.4.2. Short-Mid-Long Term Outlook

            8.4.3. Likely Rebound

        8.5. Market Dynamics

            8.5.1. Drivers

            8.5.2. Restraints

            8.5.3. Opportunity Analysis

        8.6. Global Supply Demand Analysis

9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Type

        9.1. Introduction/Key Findings

        9.2. Historical Market Size (US$ Million) and Volume Analysis by Type, 2017 to 2021

        9.3. Current and Future Market Size (US$ Million) and Volume Analysis and Forecast by Type, 2022 to 2032

            9.3.1. Handheld

            9.3.2. Benchtop

        9.4. Market Attractiveness Analysis by Type

10. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Distribution Channel

        10.1. Introduction / Key Findings

        10.2. Historical Market Size (US$ Million) and Volume Analysis by Distribution Channel, 2017 to 2021

        10.3. Current and Future Market Size (US$ Million) and Volume Analysis and Forecast by Distribution Channel, 2022 to 2032

            10.3.1. Offline Sales

            10.3.2. Online Sales

        10.4. Market Attractiveness Analysis by Distribution Channel

11. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By End Use

        11.1. Introduction / Key Findings

        11.2. Historical Market Size (US$ Million) and Volume Analysis by End Use, 2017 to 2021

        11.3. Current and Future Market Size (US$ Million) and Volume Analysis and Forecast by End Use, 2022 to 2032

            11.3.1. Industrial manufacturing

            11.3.2. Food industry

            11.3.3. Pharmaceutical and Cosmetics industry

            11.3.4. Tobacco industry

            11.3.5. Seed storage

        11.4. Market Attractiveness Analysis by End Use

12. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Region

        12.1. Introduction

        12.2. Historical Market Size (US$ Million) and Volume Analysis by Region, 2017 to 2021

        12.3. Current Market Size (US$ Million) and Volume Analysis and Forecast by Region, 2022 to 2032

            12.3.1. North America

            12.3.2. Latin America

            12.3.3. Europe

            12.3.4. East Asia

            12.3.5. South Asia and Pacific

            12.3.6. The Middle East and Africa (MEA)

        12.4. Market Attractiveness Analysis by Region

13. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        13.1. Introduction

        13.2. Pricing Analysis

        13.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        13.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            13.4.1. By Country

                13.4.1.1. United States

                13.4.1.2. Canada

            13.4.2. By Type

            13.4.3. By Distribution Channel

            13.4.4. By End Use

        13.5. Market Attractiveness Analysis

            13.5.1. By Country

            13.5.2. By Type

            13.5.3. By Distribution Channel

            13.5.4. By End Use

14. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        14.1. Introduction

        14.2. Pricing Analysis

        14.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        14.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            14.4.1. By Country

                14.4.1.1. Argentina

                14.4.1.2. Brazil

                14.4.1.3. Chile

                14.4.1.4. Columbia

                14.4.1.5. Mexico

                14.4.1.6. Peru

                14.4.1.7. Rest of Latin America

            14.4.2. By Type

            14.4.3. By Distribution Channel

            14.4.4. By End Use

        14.5. Market Attractiveness Analysis

            14.5.1. By Country

            14.5.2. By Type

            14.5.3. By Distribution Channel

            14.5.4. By End Use

15. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        15.1. Introduction

        15.2. Pricing Analysis

        15.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        15.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            15.4.1. By Country

                15.4.1.1. Germany

                15.4.1.2. Italy

                15.4.1.3. France

                15.4.1.4.The United Kingdom

                15.4.1.5. Spain

                15.4.1.6. BENELUX

                15.4.1.7. Russia

                15.4.1.8. CIS States

                15.4.1.9. Czeh Republic

                15.4.1.10. Hungary

                15.4.1.11. NORDICS

                15.4.1.12. Poland

                15.4.1.13. Switzerland

                15.4.1.14. Rest of Europe

            15.4.2. By Type

            15.4.3. By Distribution Channel

            15.4.4. By End Use

        15.5. Market Attractiveness Analysis

            15.5.1. By Country

            15.5.2. By Type

            15.5.3. By Distribution Channel

            15.5.4. By End Use

16. South Asia and Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        16.1. Introduction

        16.2. Pricing Analysis

        16.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        16.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            16.4.1. By Country

                16.4.1.1. China

                16.4.1.2. Japan

                16.4.1.3. South Korea

                16.4.1.4. Taiwan

            16.4.2. By Type

            16.4.3. By Distribution Channel

            16.4.4. By End Use

        16.5. Market Attractiveness Analysis

            16.5.1. By Country

            16.5.2. By Type

            16.5.3. By Distribution Channel

            16.5.4. By End Use

17. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        17.1. Introduction

        17.2. Pricing Analysis

        17.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        17.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            17.4.1. By Country

                17.4.1.1. India

                17.4.1.2. ASEAN

                17.4.1.3. ANZ

                17.4.1.4. Bangladesh

                17.4.1.5. Rest of SAP

            17.4.2. By Type

            17.4.3. By Distribution Channel

            17.4.4. By End Use

        17.5. Market Attractiveness Analysis

            17.5.1. By Country

            17.5.2. By Type

            17.5.3. By Distribution Channel

            17.5.4. By End Use

18. The Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032

        18.1. Introduction

        18.2. Pricing Analysis

        18.3. Historical Market Size (US$ Million) and Volume Trend Analysis by Market Taxonomy, 2017 to 2021

        18.4. Market Size (US$ Million) and Volume Forecast by Market Taxonomy, 2022 to 2032

            18.4.1. By Country

                18.4.1.1. GCC Countries

                18.4.1.2. Iran

                18.4.1.3. Israel

                18.4.1.4. Kenya

                18.4.1.5. Nigeria

                18.4.1.6. Northern Africa

                18.4.1.7. South Africa

                18.4.1.8. Turkey

                18.4.1.9. Rest of Middle East & Africa

            18.4.2. By Type

            18.4.3. By Distribution Channel

            18.4.4. By End Use

        18.5. Market Attractiveness Analysis

            18.5.1. By Country

            18.5.2. By Type

            18.5.3. By Distribution Channel

            18.5.4. By End Use

19. Emerging Countries Market Analysis

        19.1. Introduction

            19.1.1. Market Value Proportion Analysis, By Key Countries

            19.1.2. Global Vs. Country Growth Comparison

        19.2. United States Market Analysis

            19.2.1. By Type

            19.2.2. By Distribution Channel

            19.2.3. By End Use

        19.3. Canada Market Analysis

            19.3.1. By Type

            19.3.2. By Distribution Channel

            19.3.3. By End Use

        19.4. Argentina Market Analysis

            19.4.1. By Type

            19.4.2. By Distribution Channel

            19.4.3. By End Use

        19.5. Brazil Market Analysis

            19.5.1. By Type

            19.5.2. By Distribution Channel

            19.5.3. By End Use

        19.6. Chile Market Analysis

            19.6.1. By Type

            19.6.2. By Distribution Channel

            19.6.3. By End Use

        19.7. Columbia Market Analysis

            19.7.1. By Type

            19.7.2. By Distribution Channel

            19.7.3. By End Use

        19.8. Mexico Market Analysis

            19.8.1. By Type

            19.8.2. By Distribution Channel

            19.8.3. By End Use

        19.9. Peru Market Analysis

            19.9.1. By Type

            19.9.2. By Distribution Channel

            19.9.3. By End Use

        19.10. Rest of Latin America Market Analysis

            19.10.1. By Type

            19.10.2. By Distribution Channel

            19.10.3. By End Use

        19.11. Germany Market Analysis

            19.11.1. By Type

            19.11.2. By Distribution Channel

            19.11.3. By End Use

        19.12. Italy Market Analysis

            19.12.1. By Type

            19.12.2. By Distribution Channel

            19.12.3. By End Use

        19.13. France Market Analysis

            19.13.1. By Type

            19.13.2. By Distribution Channel

            19.13.3. By End Use

        19.14. The United Kingdom Market Analysis

            19.14.1. By Type

            19.14.2. By Distribution Channel

            19.14.3. By End Use

        19.15. Spain Market Analysis

            19.15.1. By Type

            19.15.2. By Distribution Channel

            19.15.3. By End Use

        19.16. Russia Market Analysis

            19.16.1. By Type

            19.16.2. By Distribution Channel

            19.16.3. By End Use

        19.17. Czech Republic Market Analysis

            19.17.1. By Type

            19.17.2. By Distribution Channel

            19.17.3. By End Use

        19.18. Hungary Market Analysis

            19.18.1. By Type

            19.18.2. By Distribution Channel

            19.18.3. By End Use

        19.19. Poland Market Analysis

            19.19.1. By Type

            19.19.2. By Distribution Channel

            19.19.3. By End Use

        19.20. Switzerland Market Analysis

            19.20.1. By Type

            19.20.2. By Distribution Channel

            19.20.3. By End Use

        19.21. China Market Analysis

            19.21.1. By Type

            19.21.2. By Distribution Channel

            19.21.3. By End Use

        19.22. Japan Market Analysis

            19.22.1. By Type

            19.22.2. By Distribution Channel

            19.22.3. By End Use

        19.23. South Korea Market Analysis

            19.23.1. By Type

            19.23.2. By Distribution Channel

            19.23.3. By End Use

        19.24. Taiwan Market Analysis

            19.24.1. By Type

            19.24.2. By Distribution Channel

            19.24.3. By End Use

        19.25. India Market Analysis

            19.25.1. By Type

            19.25.2. By Distribution Channel

            19.25.3. By End Use

        19.26. ASEAN Market Analysis

            19.26.1. By Type

            19.26.2. By Distribution Channel

            19.26.3. By End Use

        19.27. A&Z Market Analysis

            19.27.1. By Type

            19.27.2. By Distribution Channel

            19.27.3. By End Use

        19.28. Bangladesh Market Analysis

            19.28.1. By Type

            19.28.2. By Distribution Channel

            19.28.3. By End Use

        19.29. Iran Market Analysis

            19.29.1. By Type

            19.29.2. By Distribution Channel

            19.29.3. By End Use

        19.30. Israel Market Analysis

            19.30.1. By Type

            19.30.2. By Distribution Channel

            19.30.3. By End Use

        19.31. Kenya Market Analysis

            19.31.1. By Type

            19.31.2. By Distribution Channel

            19.31.3. By End Use

        19.32. Nigeria Market Analysis

            19.32.1. By Type

            19.32.2. By Distribution Channel

            19.32.3. By End Use

        19.33. Northern Africa Market Analysis

            19.33.1. By Type

            19.33.2. By Distribution Channel

            19.33.3. By End Use

        19.34. South Africa Market Analysis

            19.34.1. By Type

            19.34.2. By Distribution Channel

            19.34.3. By End Use

        19.35. Turkey Market Analysis

            19.35.1. By Type

            19.35.2. By Distribution Channel

            19.35.3. By End Use

20. Market Structure Analysis

        20.1. Market Analysis by Tier of Companies (Water Activity Instrumentation)

        20.2. Market Share Analysis of Top Players

        20.3. Market Presence Analysis

21. Competition Analysis

        21.1. Competition Dashboard

        21.2. Competition Benchmarking

        21.3. Competition Deep Dive

            21.3.1. Freund Corp

                21.3.1.1. Overview

                21.3.1.2. Product Portfolio

                21.3.1.3. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.1.4. Sales Footprint

                21.3.1.5. Strategy Overview

            21.3.2. Rotronic AG

                21.3.2.1. Product Portfolio

                21.3.2.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.2.3. Sales Footprint

                21.3.2.4. Strategy Overview

            21.3.3. Neu-tec Group Inc

                21.3.3.1. Product Portfolio

                21.3.3.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.3.3. Sales Footprint

                21.3.3.4. Strategy Overview

            21.3.4. Meter Group

                21.3.4.1. Product Portfolio

                21.3.4.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.4.3. Sales Footprint

                21.3.4.4. Strategy Overview

            21.3.5. Freund Corp.

                21.3.5.1. Product Portfolio

                21.3.5.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.5.3. Sales Footprint

                21.3.5.4. Strategy Overview

            21.3.6. Novasina AG

                21.3.6.1. Product Portfolio

                21.3.6.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.6.3. Sales Footprint

                21.3.6.4. Strategy Overview

            21.3.7. Biobase Group

                21.3.7.1. Product Portfolio

                21.3.7.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.7.3. Sales Footprint

                21.3.7.4. Strategy Overview

            21.3.8. Labtron Equipment Ltd

                21.3.8.1. Product Portfolio

                21.3.8.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.8.3. Sales Footprint

                21.3.8.4. Strategy Overview

            21.3.9. Steroglass Srl

                21.3.9.1. Product Portfolio

                21.3.9.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.9.3. Sales Footprint

                21.3.9.4. Strategy Overview

            21.3.10. CapPlus Technologies

                21.3.10.1. Product Portfolio

                21.3.10.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.10.3. Sales Footprint

                21.3.10.4. Strategy Overview

            21.3.11. EDUTEK INSTRUMENTATION

                21.3.11.1. Product Portfolio

                21.3.11.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.11.3. Sales Footprint

                21.3.11.4. Strategy Overview

            21.3.12. MRC- Laboratory Equipment

                21.3.12.1. Product Portfolio

                21.3.12.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.12.3. Sales Footprint

                21.3.12.4. Strategy Overview

            21.3.13. Awtester & Wisdom Instrument

                21.3.13.1. Product Portfolio

                21.3.13.2. Profitability by Market Segments (Type/Distribution Channel/End Use/Region)

                21.3.13.3. Sales Footprint

                21.3.13.4. Strategy Overview

22. Assumptions and Acronyms Used

23. Research Methodology

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