The global video event data recorder (VEDR) market was valued at nearly USD 1,500 Million in 2015 and is projected to reach approximately USD 3,500 Million by 2026. Sales revenue is expected to increase at a CAGR of 6.9% during the assessment period (2016 to 2026). This growth is attributed to rising awareness and adoption of vehicle safety technologies, government regulations and motor vehicle safety standards and benefits such as detailed data capture capabilities offered by VEDR devices.
Among the vehicle types, revenue contribution from the passenger cars segment is anticipated to expand 2.2X during the forecast period. In terms of market value share, light commercial vehicles was the dominant segment, accounting for more than 50% share of the global video event data recorder market revenue in 2015.
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“Currently, adoption of video event data recorders is comparatively higher in light and heavy commercial vehicles owned by law and enforcement agencies (including military and defence). However, demand for video event data recorders is also expected to increase from the passenger cars segment. This rising demand is attributed to various factors such as transparent insurance procedures and improved monitoring of public transport and fleet operations.” - Analyst (Electronics and ICT), Future Market Insights
Innovative sales and marketing strategies
The global video event data recorder market is still in a nascent stage, but is witnessing a substantial growth. In order to leverage rising adoption of these products, companies could significantly invest in core sales and marketing functions. With Law & Enforcement Agencies (LEAs) being the largest application area for VEDRs, there is a potential revenue opportunity for manufacturers.
Players active in the global video event data recorder market can build a large pipeline of potential revenue streams through strategic planning and increasing investments with LEAs
Cost-effective products and software revenues
Pricing and features are the two main factors shaping decision-making of law enforcement agencies. This is attributed to limited financial resources of most agencies. In order to penetrate and gain a significant footprint in this highly fragmented market, manufacturers could strategically invest in R&D initiatives to develop VEDR tools with advanced features in the low-medium ASP range.
Additionally, integration of smart software could help drive margins up and flow through to the bottom line. Contingent upon proper implementation, these two efforts have the potential to drive revenues in the long term.
Enhanced customer awareness
Like any other market in the development stage, the global video event data recorder market is also characterised by low customer awareness regarding VEDR tools and the associated benefits. Educating customers about the convenience and advantages of advanced vehicle safety devices can play a vital role in triggering growth in adoption of these devices. Auto OEMs can play a crucial role in creating customer awareness as they are in close proximity to car buyers.
They can make sustained efforts to educate vehicle buyers about advanced safety systems such as VEDRs along with the inherent advantages so that provision of these devices becomes a default criteria influencing customer purchase decisions. This in turn offers potential revenue opportunities to auto OEMs.
Additionally, auto OEMs can take the lead by providing devices such as VEDRs and related services free of cost until customers are adequately educated about the benefits, convenience and necessity of using these systems. This is likely to lead to increased growth in demand for vehicle safety devices in future.
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Demand for video event data recorder is likely to grow at a CAGR of 7% through 2032.
Sales of video event data recorder is likely to exceed a valuation of USD 5252.55 million by 2032.
Adoption of video event data recorder is likely to reach a valuation of USD 2670.13 million in 2022.
North America is the key video event data recorder market contributor.
1. Executive Summary 2. Assumptions & Acronyms Used 3. Research Methodology 4. Market Overview 5. Global Video Event Data Recorder (VEDR) Market Analysis, By Type of Data Storage 5.1. Flash Card 5.1.1. Absolute USD Opportunity 5.1.2. Market Value Forecast 5.2. Cloud Data Storage 5.2.1. Absolute USD Opportunity 5.2.2. Market Value Forecast 6. Global Video Event Data Recorder (VEDR) Market Analysis, By Vehicle Type 6.1. Passenger Cars 6.1.1. Absolute USD Opportunity 6.1.2. Market Value Forecast 6.2. Light Commercial Vehicles 6.2.1. Absolute USD Opportunity 6.2.2. Market Value Forecast 6.3. Heavy Commercial Vehicles 6.3.1. Absolute USD Opportunity 6.3.2. Market Value Forecast 7. Global Video Event Data Recorder (VEDR) Market Analysis, By End User 7.1. Law & Enforcement Agencies 7.1.1. Absolute USD Opportunity 7.1.2. Market Value Forecast 7.2. Commercial Fleet 7.2.1. Absolute USD Opportunity 7.2.2. Market Value Forecast 8. Global Video Event Data Recorder (VEDR) Market Analysis, By Sales Channel 8.1. Auto OEM 8.1.1. Absolute USD Opportunity 8.1.2. Market Value Forecast 8.2. Aftermarkets 8.2.1. Absolute USD Opportunity 8.2.2. Market Value Forecast 9. Global Video Event Data Recorder (VEDR) Market Analysis, By Region 9.1. North America Market Value Forecast 9.2. Latin America Market Value Forecast 9.3. Asia Pacific excluding Japan Market Value Forecast 9.4. Japan Market Value Forecast 9.5. Eastern Europe Market Value Forecast 9.6. Western Europe Market Value Forecast 9.7. Middle East & Africa Market Value Forecast 10. Regional Attractiveness Analysis 11. North America Video Event Data Recorder (VEDR) Market Analysis 12. Latin America Video Event Data Recorder (VEDR) Market Analysis 13. APAC excluding Japan Video Event Data Recorder (VEDR) Market Analysis 14. Japan Video Event Data Recorder (VEDR) Market Analysis 15. Eastern Europe Video Event Data Recorder (VEDR) Market Analysis 16. Western Europe Video Event Data Recorder (VEDR) Market Analysis 17. Middle East & Africa (MEA) Video Event Data Recorder (VEDR) Market Analysis 18. Competition Landscape 18.1. Digital Ally Inc 18.2. Octo Telematics Ltd, (OCTOCAM Srl) 18.3. WatchGuard Video 18.4. L-3 Mobile-Vision 18.5. COBAN Technologies, Inc. 18.6. Omnitracs 18.7. Safety Vision, LLC. 18.8. Convoy Technologies
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