The global vegan probiotics market is expected to reach a valuation of USD 5.1 Billion by the end of 2022. It is anticipated to accelerate with a CAGR of 8.8% from 2022 to 2032. The vegan probiotics market is set to be valued at USD 11.8 Billion in 2032.
As the plant-based movement continues to grow, so does the demand for vegan probiotics. While there are many options for vegan probiotics on the market, it can be difficult to know which one is right for an individual.
One of the most popular vegan probiotics on the market is Garden of Life’s Dr. Formulated Once Daily Women's Probiotic. This supplement contains 50 billion colony-forming units (CFUs) and 16 strains of beneficial bacteria, making it a powerful option for supporting gut health. These capsules are also enteric-coated, meaning they will survive one’s stomach acid and make it to the intestines in a smooth way. Another great option is Hyperbiotics Organic Prebiotic Powder.
Vegan probiotics are considered to be a major type of beneficial bacteria for human health. These are set to maintain a considerable position in the market due to the various health advantages that they offer to humans, as compared to other synthetic supplements.
The addition of numerous flavors can enhance the sensory properties of products containing vegan probiotics. Various companies are striving to reduce the side effects of their in-house products owing to the rising consumption of antibiotics, which is likely to push the development of organic and vegan probiotics with rising efficiency.
The growth of the geriatric population would also play a significant role in driving the global vegan probiotics market. The aging population is more prone to risks associated with chronic diseases such as diabetes, cancer, and strokes, which can be reduced with the consumption of innovative vegan probiotics.
In January 2021, for instance, Wellbeing Nutrition, which is India’s leading organic plant-based nutrition firm, unveiled Probiotic + Prebiotic, its clinically-studied and plant-based product to solve all gut-related issues. It provides a simple 21-day routine that can initiate a healthier, happier gut.
Numerous key players, as well as local start-up companies, are tying up with food brands to co-develop beverages and dairy products infused with vegan probiotics. In July 2021, for instance, Yoi, a plant-based food and beverage company, introduced a wide range of probiotic seed and nut milk in Bay Area independent grocers. The company was inspired by the ancient art of Japanese fermentation and the flavors were developed from organic ingredients like pumpkin seeds, coconut, and almonds.
| Attributes | Key Insights |
|---|---|
| Vegan Probiotics Market Estimated Size (2022E) | USD 5.1 Billion |
| Projected Market Valuation (2032F) | USD 11.8 Billion |
| Value-based CAGR (2022 to 2032) | 8.8% |
| Collective Value Share: Top 3 Countries | 33.2% |
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In the medium term, demand for vegan probiotics will recover steadily, with an encouraging long-term growth forecast, opines Future Market Insights (FMI). The vegan probiotics market will gain traction as people become more concerned about their health and the fitness industry grows.
Probiotic supplements are generally safe for the majority of people, but it is always wise to check them with a healthcare professional to verify their safety before beginning anything new. Individuals are recommended to consult their physicians for any tweaks if they are starting to take new medications or have a specific medical condition.
Per capita intake of probiotic supplements is rising worldwide on account of surging consumer attention toward health-related services and products. Consumption of probiotic supplements in Brazil, Russia, India, China, and South Africa (BRICS), where they are sold over the counter, has intensified over the past ten years.
Producers of probiotics supplements are attempting to secure a distinct edge in the marketplace by launching specific products tailored for children and adults. In addition, product differentiation continues to be an important factor for key manufacturers, as they seek to differentiate their brand names and marketing strategies. Owing to the aforementioned factors, the global vegan probiotics market is projected to surge at a CAGR of 8.8% from 2022 to 2032 from the 7.5% CAGR exhibited in the historical period (2017 to 2021).
Increasing Cases of Diabetes in the USA to Drive Plant-based Probiotics Sales
The USA vegan probiotics market is projected to remain at the forefront in North America. Expansion of the pharmaceutical and chemical industries in the country is mainly responsible for pushing the USA vegan probiotics market in the next ten years.
The growing prevalence of various chronic diseases such as obesity, diabetes, and heart attack in the USA is compelling consumers to shift towards a healthy diet, which includes vegan probiotics. As per the American Diabetes Association, in 2019, about 37.3 million Americans had diabetes, and around 8.5 million cases were undiagnosed. Thus, consumers are projected to look for novel sugar-free health supplements, thereby pushing the USA vegan probiotics market in the forecast period.
Growing Concerns regarding Healthcare to Push Sales of Vegan Probiotic Capsules in the UK
In the European Union, the UK is considered to be a major exporter of pharmaceutical items, thereby indicating its potential for expansion in the region. There is a growing concern regarding healthcare in the UK, which will drive the vegan probiotics market in the evaluation period.
Rising Trend for Fitness in China and India to Propel Demand for Probiotic Plant Protein
High industrial capacity in China and India is set to make them two of the major countries in the Asia Pacific vegan probiotics market during the forecast period. India and China have established themselves as significant manufacturing hubs for pharmaceuticals, predicting a bright future. On similar grounds, the fitness and nutrition business has seen a spike in these developing countries over the last few years, and this trend is expected to continue throughout the anticipated period.
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Companies to Extract Raw Vegan Probiotics from Bacteria by the End of 2032
Based on the source, the bacteria segment is projected to lead the global vegan probiotics market in the assessment period from 2022 to 2032. Lactobacillus-containing dairy products such as yogurt, cheese, and milk has traditionally been the most prevalent source of probiotics.
Lactose intolerant folks and those who do not consume dairy products, however, do not prefer these. Vegan or plant-based probiotics such as coconut kefir, kombucha, coconut yogurt, miso, sour pickles, and olives, are considered to be the finest non-dairy options accessible in various sales channels.
Although this bacterium can be seen in common plant-based foods such as salad, there has been a boom in research studies to improve their potency. The product has grown in terms of popularity over the last decade as a result of its high potential to prevent or treat a wide variety of gastrointestinal illnesses.
Over the assessment period, the lactobacilli sub-segment is expected to develop at a CAGR of roughly 20%. During the review period, the bifidobacterium sub-segment is set to grow at nearly 19% CAGR. During the projection period, the streptococcus sub-segment is estimated to grow at a CAGR of about 22%. By the end of 2032, the bacillus segment is predicted to account for approximately 28.3% of the global vegan probiotics market.
Key companies operating in the global vegan probiotics market are focusing on launching innovative products to cater to the ever-increasing demand from consumers worldwide. As the trend for veganism is growing at a rapid pace, demand for probiotics is also surging across the globe. Several health-conscious consumers are looking for nutritious vegan probiotics products to maintain their overall health on a daily basis.
Thus, key players are projected to invest huge sums in research & development activities to come up with novel products, thereby strengthening their positions in the vegan probiotics market.
For instance,
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Incorporating vegan probiotic supplements into a regular diet can help avoid certain deficiencies and keep harmful bacteria at bay. Companies use vegan probiotics products to incorporate them into the daily routine of customers to boost their overall health, resulting in better digestion, lower cholesterol, and an enhanced immune system.
Wellbeing Nutrition operates a web marketplace where customers can purchase the company's health and wellness products such as multivitamins created from superfoods and antioxidant foods. The firm was established in 2019 and is headquartered in Mumbai, India.
The company uses various strategies, including celebrity endorsements to mark its presence in the mind of its customers. In May 2022, for instance, Mira Kapoor invested in the company to help it discover sustainable ways to get nutrition. Wellbeing Nutrition also appointed Rakul Preet Singh as its brand ambassador later on.
The company further joined hands with Disney to unveil a natural and organic range of omega, probiotics, and vitamins for kids. In January 2021, Wellbeing Nutrition launched a range of six strains of plant-based, clinically-studied probiotics for promoting a healthy gut.
PlantFusion, on the other hand, is a health food company that is fascinated with providing real, 100% plant-based, nutrient-dense nutritional supplements that are pleasing to the senses. Every visible detail matters since the company is closely involved in the selection of the seeds, plants, and final components. It manufactures its own products in the United States.
PlantFusion is nature's finest complete plant protein. It combines the most recent advancements in protein science to provide an allergen-free, easy-to-digest protein. PlantFusion blends four of the world's most powerful plant protein sources, enriched with important amino acids and digestive enzymes, to produce an unrivaled union of flavor, potency, and digestibility. The company offers a range of products to its customers like plant-based protein, plant-based collagen, and vegan vitamins & minerals.
In October 2020, PlantFusion launched vegan vitamins to encourage clean eating lifestyles for anybody searching for additional plant-based alternatives, not only vegans and vegetarians. To offer the best quality formulas, the company aims on acquiring specific minerals and unique compounds.
Similarly, Nature's Bounty Co. is a privately held firm in the field of health and wellness with a long history and track record in the nutritional sector. It is a renowned manufacturer, marketer, and online seller of vitamins, nutritional supplements, minerals, herbals, protein bars & powders, and ethical beauty products. The company’s mission is to use science and nature to create a happier, healthier world.
In November 2021, for instance, Nature's Bounty, a Nestle Health Science Company, launched a new range of jelly bean vitamins that cater to a wide variety of wellness requirements. The jelly bean supplements are suitable for both adults and children, and they aid in increasing the efficacy of probiotic products.
| Attribute | Details |
|---|---|
| Estimated Market Size (2022) | USD 5.1 Billion |
| Projected Market Valuation (2032) | USD 11.8 Billion |
| Value-based CAGR (2022 to 2032) | 8.8% |
| Forecast Period | 2022 to 2032 |
| Historical Data Available for | 2017 to 2021 |
| Market Analysis | Value (USD Billion) |
| Key Regions Covered | North America; Latin America; Europe; East Asia; South Asia; and the Middle East & Africa |
| Key Countries Covered | United States of America, Brazil, Mexico, Germany, United Kingdom, China, India, Japan, Australia, and GCC Countries |
| Key Segments Covered | Product Type, Source, Sales Channel, End Use, and Region |
| Key Companies Profiled | Naturelo; Yakult; PlantFusion; Nature's Bounty; LoveBug Probiotics.; Lallemand Inc.; DSM; Custom Probiotics Inc.; Nature Made; Wellbeing Nutrition. |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The vegan probiotics market is set to reach nearly USD 5.1 Billion by 2022.
The North America vegan probiotics market is set to generate a share of around 38% in the forecast period.
The Europe vegan probiotics market is expected to grow at 6.6% CAGR between 2022 and 2032.
Increasing consumption of vegan products and rising awareness in developed countries like the USA and the UK about various health benefits of vegan food are key trends shaping the vegan probiotics market.
The USA, China, Canada, Germany, and Mexico are the major countries driving demand in the vegan probiotics market.
China vegan probiotics market is projected to grow at a CAGR of around 7.5% over the next ten years.
1. Executive Summary | Vegan Probiotics Market 2. Market Overview 3. Market Background 4. Global Analysis 2017 to 2021 and Forecast 2022 to 2032, By Source 4.1. Bacteria 4.2. Yeast 5. Global Analysis 2017 to 2021 and Forecast 2022 to 2032, By End Use 5.1. Food & Beverages 5.2. Nutrition Industry 5.3. Health Care 5.4. Fitness 6. Global Analysis 2017 to 2021 and Forecast 2022 to 2032, By Sales Channel 6.1. Modern Trade 6.2. Franchised Store 6.3. Specialty Store 6.4. Online Channel 7. Global Analysis 2017 to 2021 and Forecast 2022 to 2032, By Product Type 7.1. Kombucha 7.2. Soy Milk 7.3. Coconut Kefir 7.4. Coconut Yogurt 7.5. Miso 7.6. Sour Pickles 7.7. Olives 7.8. Sauerkraut 7.9. Supplements 8. Global Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region 8.1. North America 8.2. Latin America 8.3. Europe 8.4. East Asia 8.5. South Asia 8.6. Oceania 8.7. Middle East and Africa 9. North America Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 10. Latin America Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 11. Europe Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 12. East Asia Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 13. South Asia Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 14. Oceania Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 15. Middle East and Africa Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 16. Key Countries Analysis 17. Market Structure Analysis 18. Competition Analysis 18.1. Naturelo 18.2. Yakult 18.3. PlantFusion 18.4. Nature's Bounty 18.5. LoveBug Probiotics 18.6. Lallemand Inc. 18.7. DSM 18.8. Custom Probiotics Inc. 18.9. Nature Made 18.10. Wellbeing Nutrition 19. Assumptions & Acronyms Used 20. Research Methodology
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Vegan Probiotics Market
