Vegan Cosmetics Market Outlook 2023 to 2033

The vegan cosmetics market is worth USD 16,8674 million in 2023 and is predicted to evolve at a 6.1% CAGR from 2023 to 2033. By 2033, the vegan cosmetics industry is expected to be worth USD 30,493 million.

The vegan cosmetics market is rapidly expanding and looks promising. This market has grown significantly as a result of increased awareness of ethical and environmental concerns, as well as a surge in demand for cruelty-free and sustainable beauty products.

Vegan Cosmetics Market Research Insights

  • Increased demand for cruelty-free products fosters vegan cosmetics market expansion.
  • E-commerce sales are expected to increase, but brick-and-mortar businesses remain poised to be pertinent points of sale.
  • Rising veganism tendencies may offer tailwinds to vegan cosmetics sales.
  • Consumer demand may be stimulated by the introduction of unique and novel vegan beauty products.

Developing public awareness about the detrimental impacts of animal-derived components and animal testing in traditional beauty products is the primary driver of the vegan cosmetics market's rise. Consumers are increasingly looking for items that correspond with their values, implementing the adoption of vegan alternatives. The popularity of social media and individuals campaigning for vegan and cruelty-free products have fostered an upward trend.

A shift toward environmentally conscious and environmentally friendly packaging is shaping the market's outlook. Consumers increasingly prefer environmentally friendly products, prompting cosmetic producers to use recyclable and biodegradable packaging materials. This ecologically conscientious strategy appeals to environmentally conscious customers and indicates a commitment to sustainability.

Vegan cosmetics innovation is propelling the vegan cosmetics market expansion. Companies are spending on research and development to develop high-quality, plant-based chemicals that are as effective as their animal-derived counterparts. This innovation broadens the product range offered to consumers, including skincare, cosmetics, hair care, and fragrances.

The vegan cosmetics business is going to keep evolving, with Asia Pacific emerging as a particularly potential region due to a growing vegan population and increased disposable incomes. Strict laws and certification requirements are being adopted to assure transparency and credibility in vegan food labeling, strengthening customer confidence.

Vegan Cosmetics Industry (2023 to 2033)

CAGR 6.1%
Market Size (2023) USD 16,867.4 million
Market Size (2033) USD 30,493.2 million

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A Retrospective Analysis of Vegan Cosmetics and What Lies Ahead in the Booming Era of 2023 to 2033

The vegan cosmetics market expanded significantly between 2018 and 2022, paving the way for further amplified expansion between 2023 and 2033. Demand is driven by a rise in consumer awareness of the moral and ethical ramifications of their beauty decisions.

Attributes Market Size (2022)
Details USD 15,838 million

Consumers' rising preference for cruelty-free, plant-based, sustainable beauty products fostered this upsurge. Prominent players in the cosmetics sector responded by launching vegan product lines or restructuring already-existing items to target this expanding market.

Vegan formulation innovations have been critical. Plant-based ingredients, environmentally friendly packaging, and cruelty-free testing methods have improved the quality and performance of vegan cosmetics. Customers seeking safer options were drawn to adopting clean aesthetic concepts devoid of dangerous chemicals.

The vegan cosmetics industry is predicted to grow rapidly as we move into the prosperous period from 2023 to 2033. The vegan cosmetics market expansion is anticipated to be fueled by several factors:

Fostering Consumer Awareness: Consumers' shopping decisions continue to be heavily influenced by sustainability and ethics, which may encourage them to favor vegan cosmetics.

Government Regulations: Tighter restrictions on animal experimentation and additives that are hazardous to the environment may promote the use of vegan formulations.

Technological Breakthroughs: Ongoing developments in biotechnology and ingredient sourcing are going to render it possible to produce cutting-edge, effective vegan products.

Global Growth Strategies: The adoption of vegan cosmetics is anticipated to rise steadily in emerging regions, notably Asia.

Evolution of Branding: The market is set to grow more diverse and offer more options thanks to the inflow of new, specialized vegan beauty businesses.

By 2022, the cruelty-free cosmetics market may have grown from a small niche to a prominent player in the beauty sector. The market has incredibly bright growth prospects for the upcoming ten years, with innovation, sustainability, and morality guiding the prosperous period from 2023 to 2033. In this dynamic era of vegan beauty, cosmetics companies are likely to prosper if they adjust to these shifting consumer demands and market factors.

Emerging Markets and the Evolution of Consumer Preferences in Cosmetics

The cosmetics sector has grown steadily in recent years. Income and lifestyle changes have raised spending on high-quality products with favorable benefits. The cosmetic sector mostly consists of skincare, haircare, hygiene items, cosmetics kits, and perfumes. The skincare product segment leads the market, followed by the haircare section.

In developing economies, the demand for vegan cosmetic products has increased moderately. A paradigm change in consumer consumption patterns from low-priced to high-priced quality products promotes the vegan cosmetics market expansion.

Men's grooming category growth broadens the cosmetics market's growth opportunities. With a rise in men focused on beauty and well-being, the male grooming category is extending beyond typical shaving items to include deodorants, bath products, hair care products, concealers, skin whitening solutions, sunscreens, and anti-aging and anti-wrinkle products. As a result of changing consumer behavior, there is a greater demand for cruelty-free cosmetics, which is going to fuel the growth of the cruelty-free cosmetics market over the forecast period.

Sudip Saha
Sudip Saha

Principal Consultant

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Gen Z's Call for Inclusive and Authentic Branding

Gen Z consumers carefully examine brands as they look for value. They expect brands to genuinely embody ideals that go beyond simple product effectiveness and transparency.

Gen Z values businesses with an approachable, authentic attitude and incorporating sustainability, diversity, and inclusivity. They are looking for a compelling story that goes beyond just their products, as well as a welcoming community of consumers.

This generation questions established standards about gender and product categories in addition to rethinking what physical attractiveness is. Instead of adhering to particular cultural values, they use beauty products and services to express themselves and feel authentic.

The Role of Cruelty-free International and Vegan Awareness Foundation

Given that the majority of urban consumers are aware of cruelty-free products, manufacturers of vegan cosmetics largely target this demographic. Advertising is not as trusted by consumers as vegan and cruelty-free credentials. A cruelty-free accreditation guarantees that no animals were used in the product's testing.

Cruelty-Free International, a worldwide organization, grants the Leaping Bunny designation. The Vegan Awareness Foundation is in charge of managing the cruelty-free logo. To become vegan-certified, cosmetics companies must modify their current production processes and adhere to the appropriate regulations.

The standards for gaining the 'Certified Vegan' mark include the absence of animal products, no testing on animals, zero use of animal genetically modified organisms (GMOs), and details of the ingredient manufacturers' verification of no animal product usage. Earning a vegan logo costs capital and patience, and merchants must market vegan cosmetics effectively. Due to this, the established private-label vegan cosmetics are reluctant to include cruelty-free products in their product lineups, which could significantly hinder the vegan cosmetics market expansion over the forecast period.

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Geopolitical Tensions and Supply Chain Challenges in the Vegan Cosmetics Market

Due to commercial issues and geopolitical concerns, the Russia-Ukraine conflict has the potential to dramatically disrupt the European vegan cosmetics market. For raw materials, packaging, and manufacturing services, the industry significantly relies on a worldwide supply chain.

Political turmoil or trade restrictions can disrupt the flow of goods, causing delays, higher costs, and difficulties locating necessary materials. This unpredictability may make it more difficult for European vegan cosmetics producers to meet consumer demand, which could affect manufacturing and distribution in those markets. The conflict's effects may significantly impact the accessibility and cost of vegan cosmetics in Europe.

Category-wise Outlook

Facial Products Face Success in the Vegan Cosmetics Market

The vegan cosmetics market is dominated by facial products for many compelling reasons. Most of the public views facial care as fundamental to everyday skincare regimens. Due to the perception that facial products are necessary for preserving healthy, youthful, and glowing skin, consumers are more likely to spend money on them.

Segment Name Facial Products
Segment Share 36.40%

People are more aware of the cosmetics they use because the face is the body's most exposed and conspicuous portion. Vegan face cosmetics suit the demands of customers who value cruelty-free and ecologically friendly options, and they are in line with the growing awareness of ethical and sustainable choices.

A wide variety of things, including cleansers, moisturizers, serums, and sunscreen, are included in facial products, which offer a holistic approach to skincare. This array of products addresses various skin issues and kinds, drawing in a wider audience.

The perception of their significance in daily routines, ethical considerations, and the wide array of skincare options they provide all contribute to the appeal of vegan facial products in the cosmetics industry.

The Touchless Trend Eyes Pumps & Dispensers as the Future of Vegan Cosmetic Packaging

Pumps and dispensers dominate sales of vegan cosmetics. They provide greater ease of use and product application accuracy. The capacity to regulate product dispensing, which minimizes waste and ensures optimal use, is valued by consumers. This accuracy fits in well with the philosophy of vegan cosmetics, which frequently prioritizes sustainability and having less negative impact on the environment.

Segment Name Pumps & Dispensers
Segment Share 23.60%

Pumps and dispensers offer greater product hygiene and preservation. They reduce exposure to pollutants and the air, extending the shelf life of cosmetics. This is essential for preserving the efficacy of liquid and cream-based cosmetics over time, such as moisturizers and foundations.

Modern consumers are becoming increasingly aware of the value of sanitary packaging, especially in the post-COVID-19 era. Pumps and dispensers are frequently used because they provide a touchless application that lowers the danger of contamination.

Pumps and dispensers are widely used in the vegan cosmetics industry because of their effectiveness, sustainability, and cleanliness advantages, which perfectly match the standards and tastes of today's ethical consumers.

Country-wise Outlook

The United States Shift Toward Vegan and Organic Cosmetics

Due to growing consumer awareness of ethical and environmentally friendly beauty products, the United States vegan cosmetics market is expanding significantly. Concerns about animal testing and the need for alternatives free of cruelty propel this movement.

Country The United States
Market Share 32.5%
Country Canada
Market Share 3.2%

Environmentally concerned people are becoming increasingly interested in purchasing vegan cosmetics, which do not contain any components produced by animals. Further, highlighting the significance of clean and green beauty, the cruelty-free cosmetics market sees increased demand for natural and organic formulations.

Prominent cosmetic companies are adapting to this transition by extending their vegan product lines, and fresh, cutting-edge companies are arising to fill this niche. The vegan cosmetics business in the United States is anticipated to develop as veganism and eco-consciousness become more popular.

Cosmetic Transformation of China's Booming Vegan Beauty Market

The demand for cruelty-free substitutes, rising consumer awareness of ethical and sustainable beauty practices, and a preference for natural and environmentally friendly beauty products contribute to the Chinese market's rapid growth.

Country China
Market Share 8.4%

Due to an expanding middle class and greater urbanization, Chinese consumers are becoming more selective about their cosmetics, focusing on products that adhere to their ethical and environmental standards. Both domestic and foreign cruelty-free makeup manufacturers are utilizing this trend to their advantage by offering a wide variety of vegan and cruelty-free products to appeal to the Chinese market. China's continuous emphasis on morality and environmental responsibility bodes well for the vegan cosmetics industry's future expansion.

Eco-conscious Cosmetics is the Shifting Face of Beauty in India

Due to a rise in customer demand for ethical, cruelty-free, and ecologically friendly beauty products, the vegan cosmetics business size in India is expanding rapidly. Indian consumers are becoming more conscientious about the products they buy, and more and more are looking for cruelty-free vegan cosmetics that put sustainability first.

Country India
Market Share 7.8%

Key players in the vegan cosmetics market are responding to this need by extending their vegan product lines, and local companies are surfacing to target this particular market. The promotion of natural, eco-friendly cosmetics by the Indian government and its push for sustainable practices are factors escalating the market's expansion. The India vegan cosmetics industry is anticipated to boost because of a growing vegan and environmentally conscious customer base, offering plenty of potential for domestic and foreign competitors.

Rising Trends in the United Kingdom Vegan Cosmetics Industry

As ethical and ecologically conscious consumer trends gain traction, the vegan cosmetics industry in the United Kingdom is expanding dramatically. Vegan cosmetics are becoming increasingly well-liked due to growing concern for animal welfare and a desire for cruelty-free goods. In line with the United Kingdom's dedication to sustainability, the cruelty-free cosmetics market is likewise experiencing a rise in demand for pure and natural cosmetic formulas.

Country The United Kingdom
Market Share 6.8%

Several vegan makeup manufacturers are expanding their product lines to include vegan options, and fresh, creative businesses are starting to fill this growing market segment. The United Kingdom private label cruelty-free cosmetics market is to expand due to a growing vegan population and a general societal movement toward eco-friendly and moral beauty products.

The Rise of Vegan Cosmetics in Germany

Germany's vegan cosmetics sector is expanding quickly due to growing consumer awareness of ethical and sustainable beauty options. German shoppers choose vegan and cruelty-free cosmetics more frequently, demonstrating their dedication to environmental sustainability and animal welfare.

Country Germany
Market Share 5.2%

While boutique firms thrive in this eco-conscious environment, leading cosmetic brands respond to this demand by extending their vegan product lines. The market is also growing due to Germany's strict product labeling laws and emphasis on natural and organic formulas. The Germany vegan cosmetics market study reports that it has a bright future because of a growing vegan consumer base and a pervasive preference for ethical goods. This presents chances for both seasoned and up-and-coming competitors in the beauty sector.

Competitive Landscape

The vegan cosmetics industry is fierce. This is because there are numerous domestic and foreign firms in this sector. The leading vegan makeup manufacturers are expanding their operational horizons to include numerous nations.

To meet the needs of consumers and strengthen their positions in the industry, prominent firms are putting their efforts into producing new items. The vegan cosmetics market's top manufacturers with more advanced and sophisticated needs are being strategically acquired by leading market competitors aiming to compete with established brands.

Novel Advancements

Company Details
Stella McCartney The fashion designer's new beauty brand, Stella by Stella McCartney, was unveiled in September 2022 in association with LVMH. The new brand, said the business, reflects McCartney's ecological attitude of utilizing ‘just what you need.’ The vegan skincare line comprises three products: Reset Cleanser, Alter-Care Serum, and Restore Cream.
Ashunta Sheriff The Cruelty-Free, Vegan Ashunta Sheriff Beauty line was introduced in August 2022 by Ashunta Sheriff, a Black-owned beauty company with a conscience. Among the goods in the line are the unicorn multi-chrome glitter shadow palette, UV vegan liquid liners, browzing brow gel freeze, unicorn duo-chrome highlighter, and beauty water fix-it spray.
Lotte Lotte Duty-Free, the duty-free arm of South Korean retail powerhouse Lotte, debuted a vegan cosmetics line through its online storefront LDF BUY in May 2022. It stated that Grown Alchemist, an Australian company known for its natural skincare products, and Hunter Lab, an Australian company that caters to people of all genders, may provide vegan cosmetics for the LDF BUY.

Key Vegan Cosmetics Manufacturers

  • Milani
  • Too Faced
  • Tarte
  • Urban Decay
  • Wet n Wild
  • Lush
  • Kat Von D Beauty

Key Segments

By Product Type:

  • Facial Products
  • Eye Products
  • Lip Products
  • Nail Products

By Packaging Type:

  • Pumps & Dispensers
  • Compact Cases
  • Jars
  • Pencils and Sticks
  • Tubes
  • Others

By Consumer Orientation:

  • Men
  • Women
  • Kids

By Price Range:

  • Mass
  • Premium

By Sales Channel:

  • Wholesalers/ Distributors
  • Modern Trade
  • Convenience Stores
  • Departmental Stores
  • Specialty Stores
  • Online Retailers
  • Others

By Region:

  • North America
  • Europe
  • The Middle East and Africa
  • East Asia
  • South Asia
  • Oceania
  • Latin America

Frequently Asked Questions

What is the Growth Potential of the Vegan Cosmetics Market?

The vegan cosmetics market is forecast to record a modest growth of 6.1% through 2033.

What is the Current Vegan Cosmetics Market Valuation?

In 2023, the vegan cosmetics market value is anticipated to be worth USD 16,8674 million.

What will the Projected Size of the Market by 2033?

By 2033, the global worth of vegan cosmetics is anticipated to achieve USD 30,493 million.

What is the Market Share of the United States?

The United Kingdom vegan cosmetics market revenue ought to grab a share of 32.5% by 2033.

What is the Vegan Cosmetics Market CAGR in China?

From 2023 to 2033, the China market to strengthen at an 8.4% CAGR.

Which Product Type is Prevalent in the Market?

The facial products segment is set to acquire a share of 36.4% by 2033.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type
		5.1. Facial Products
		5.2. Eye Products
		5.3. Lip Products
		5.4. Nail Products
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Packaging Type
		6.1. Pumps & Dispensers
		6.2. Compact Cases
		6.3. Jars
		6.4. Pencils and Sticks
		6.5. Tubes
		6.6. Others
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Consumer Orientation
		7.1. Men
		7.2. Women
		7.3. Kids
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Price Range
		8.1. Mass
		8.2. Premium
	9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
		9.1. Wholesalers/ Distributors
		9.2. Modern Trade
		9.3. Convenience Stores
		9.4. Departmental Stores
		9.5. Specialty Stores
		9.6. Online Retailers
		9.7. Others
	10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		10.1. North America
		10.2. Latin America
		10.3. Western Europe
		10.4. Eastern Europe
		10.5. South Asia and Pacific
		10.6. East Asia
		10.7. Middle East and Africa
	11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	17. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	18. Key Countries Market Analysis
	19. Market Structure Analysis
	20. Competition Analysis
		20.1. Milani
		20.2. Too Faced
		20.3. Tarte
		20.4. Urban Decay
		20.5. Wet n Wild
		20.6. Lush
		20.7. Kat Von D Beauty
		20.8. Pacifica Beauty
		20.9. Amway Corporation
		20.10. MuLondon
	21. Assumptions & Acronyms Used
	22. Research Methodology
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