United States Outbound Tourism Industry Snapshot

The demand for outbound tourism in the United States is expected to be valued at US$ 108.81 billion in 2024 and reach US$ 412.26 billion by 2034. Outbound tourism is expected to progress at an impressive CAGR of 14.2% through 2034.

Industry Outlook

Attributes Key Insights
USA Outbound Tourism Industry Size, 2024 US$ 108.81 billion
Industry Size, 2023 US$ 95.63 billion
Projected Industry Size, 2034 US$ 412.26 billion
Value-based CAGR (2024 to 2034) 14.2%

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United States Outbound Tourism Growth Analysis

  • Tourists from the United States are increasingly flocking outbound not only to roam destinations but also to immerse themselves in the culture of the region. Thus, outbound tourism’s function is increasing in consumers’ eyes in the United States.
  • The United States is recognized to be a melting pot of cultures and an increasing number of tourists in the country are traveling internationally to connect to their roots.
  • Rising disposable income in the United States is enabling the population of the country to spend more money on outbound tourism activities.
  • The United States passport is in the top 10 when it comes to passport rankings, allowing American tourists to travel to nearly every recognized country in the world. Thus, the ease factor is propelling the outbound tourism industry in the country.
  • By highlighting previously little-explored locales around the world or showcasing popular destinations in a new light, social media is playing a key role in inducing wanderlust among the population of the United States and leading to growth in outbound tourism in the country.

United States Outbound Travel Trends

  • Mexico remains the region that Americans travel to the most, with a survey by the National Travel and Tourism Office of the United States pegging the number at 33.5 million in 2022. The vibrant culture of the nation, along with party hotspots like Acapulco and Tijuana, is inducing more outbound tourism from the United States to the country.
  • Increasing number of American patients are taking the plunge and traveling abroad for medical tourism. This trend is particularly evident in Americans traveling to Asian countries for local remedies not widely available in the United States, like Ayurveda treatments in India.
  • Rise in pollution levels in the United States is seeing an increasing number of tourists in the country traveling abroad for escapism. Beaches in the Caribbean and jungle safaris in Africa are winning over tourists from the United States.
  • Continuing expansion of American companies in the United States is seeing more international travel from the country for business purposes.
  • Passionate sports culture in the United States is helping the outbound tourism industry in the country. A survey commissioned by Visit Anaheim that about 45% of American sports fans have traveled abroad to watch sports and 35% have planned international trips around the location of a sporting event.
  • With remote work becoming more prominent among the American population, an increasing number of Americans are taking workcations, thus increasing the scope of outbound tourism from the United States.
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Sudip Saha

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Overview of Restrictive Factors for Outbound Tourism in the United States

Worsening geopolitical conditions and rising flight prices are factors restraining the growth of outbound tourism in the United States. Safety concern while traveling abroad is another factor impeding the growth of the industry.

Category-wise Insights

Leisure Travel is the Overwhelming Reason for Outbound Travel Among American Consumers

Leisure travel is anticipated to account for 45.0% of the industry share in 2024. Some of the reasons it is the top reason for outbound tourism are:

  • Rising disposable income among the American youth is seeing the young generation of the country more inclined towards taking luxurious holidays. Thus, leisure-based abroad trips are getting more extensive among American tourists.
  • Tourists are traveling abroad in the United States to immerse themselves entirely in the traditions of the locale they are visiting. Thus, the scope of leisure travel is increasing in the United States outbound tourism.
Attributes Details
Top Purpose Leisure Travel
Industry Share (2024) 45.0%

Families are the Predominant Configuration of Outbound Tourists from the United States

In 2024, families are expected to account for 44.3% of the industry share by tourist type. Some of the reasons families remain the predominant type of tourists are:

  • Tourist companies in the United States advertising attractive packages for group travel are seeing tourist units comprised of families travel abroad more.
  • Rising concerns with safety and comfort show that American consumers prefer taking trips with families over solo travel.
Attributes Details
Top Tourist Type Family
Industry Share (2024) 44.3%

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Competitive Landscape

Framing attractive packages and introducing discounts, offers, and more, is a common policy among players in the United States. Extensive trips spanning multiple countries are also being increasingly offered by these tour providers.

Butterfield & Robinson is one of the prominent players in the American outbound tourism landscape. The company is attracting consumers through its luxury tours. Other players are focused on partnerships and mergers to strengthen their position in the landscape.

Recent Developments

  • In July 2023, Brand USA hosted its first sales mission in Japan.
  • In 2019, LoungeBuddy, a platform that aims to ease access to lounges in airports, was acquired by American Express.

Key Coverage in the United States Outbound Tourism Industry Report

  • USA Overseas Tourism Industry Analysis
  • Growth Forecast of Traveling Abroad from the United States
  • USA Tourist Spending Overseas Assessment
  • USA Outbound Tourism Growth Report
  • Demand in the USA Outbound Tourism Industry
  • Industry Value of the USA Outbound Tourism

Scope of the Report

Attribute Details
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Industry Analysis US$ billion for Value
Key Segments Covered Purpose, Booking Channel, Tourism Type, Tourist Type, and Age Group
Key Companies Profiled Butterfield & Robinson; Expedia Inc.; Priceline Group; America Express Global Business Travel; BCD Travel; Carlson Wagonlit Travel; HRG North America; FC US; America Express Travels; Travel Leaders Group
Report Coverage Growth Forecast, Competition Intelligence, DROT Analysis, Industry Dynamics and Challenges, Strategic Growth Initiatives
Customization & Pricing Available upon Request

The United States Outbound Tourism Industry by Category

By Purpose:

  • Business
  • Leisure
  • VFR & Others

By Booking Channel:

  • Phone Booking
  • Online Booking
  • In Person Booking

By Tourism Type:

  • Cultural & Heritage Tourism
  • Medical Tourism
  • Eco/Sustainable Tourism
  • Sports Tourism
  • Wellness Tourism & Others

By Tourist Type:

  • Independent Traveller
  • Package Traveller
  • Tour Group
  • Family

By Age Group:

  • 15-25 Years
  • 26-35 Years
  • 36-45 Years
  • 46-55 Years
  • 66-75 Years

Frequently Asked Questions

What is the Estimated Industry Value for Outbound Tourism in the United States in 2024?

The United States outbound tourism demand value is estimated to be US$ 108.81 billion in 2024.

What is the Demand Forecast for Outbound Tourism Through 2034 in the United States?

Outbound tourism demand is expected to reach US$ 412.26 billion by the end of 2034 in the United States.

What is the United States Outlook for Outbound Tourism?

The United States is expected to register a CAGR of 14.2% over the forecast period.

What are the Key Trends for Outbound Tourism in the United States?

Undertaking tourist expeditions to escape worsening environmental conditions and the rising popularity of medical tourism are two of the trends related to outbound tourism in the United States.

What are the Prominent Companies for Outbound Tourism in the United States?

Butterfield & Robinson, Expedia Inc., Priceline Group, and America Express Global Business Travel are some of the prominent companies offering outbound tourism in The United States.

Table of Content

1. Executive Summary

    1.1. USA Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Investment Feasibility Matrix

    3.5. PESTLE and Porter’s Analysis

    3.6. Regulatory Landscape

        3.6.1. By Key Regions

        3.6.2. By Key Countries

    3.7. Regional Parent Market Outlook

4. Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Purpose Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) Analysis By Purpose Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Purpose Type, 2024 to 2034

        5.3.1. Business

        5.3.2. Holiday/Leisure

        5.3.3. VFR & Others

    5.4. Y-o-Y Growth Trend Analysis By Purpose Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Purpose Type, 2024 to 2034

6. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Booking Channel

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) Analysis By Booking Channel, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Booking Channel, 2024 to 2034

        6.3.1. Phone Booking

        6.3.2. Online Booking

        6.3.3. In Person Booking

    6.4. Y-o-Y Growth Trend Analysis By Booking Channel, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Booking Channel, 2024 to 2034

7. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tourism Type

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) Analysis By Tourism Type, 2019 to 2023

    7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Tourism Type, 2024 to 2034

        7.3.1. Cultural & Heritage Tourism

        7.3.2. Medical Tourism

        7.3.3. Eco/Sustainable Tourism

        7.3.4. Sports Tourism

        7.3.5. Wellness Tourism & Others

    7.4. Y-o-Y Growth Trend Analysis By Tourism Type, 2019 to 2023

    7.5. Absolute $ Opportunity Analysis By Tourism Type, 2024 to 2034

8. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tour Type

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) Analysis By Tour Type, 2019 to 2023

    8.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Tour Type, 2024 to 2034

        8.3.1. Independent Traveller

        8.3.2. Package Traveller

        8.3.3. Tour Group

    8.4. Y-o-Y Growth Trend Analysis By Tour Type, 2019 to 2023

    8.5. Absolute $ Opportunity Analysis By Tour Type, 2024 to 2034

9. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Age Group

    9.1. Introduction / Key Findings

    9.2. Historical Market Size Value (US$ Million) Analysis By Age Group, 2019 to 2023

    9.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Age Group, 2024 to 2034

        9.3.1. 15-25 Years

        9.3.2. 26-35 Years

        9.3.3. 36-45 Years

        9.3.4. 46-55 Years

        9.3.5. 56-65 Years

        9.3.6. 66-75 Years

        9.3.7. More Than 75 Years

    9.4. Y-o-Y Growth Trend Analysis By Age Group, 2019 to 2023

    9.5. Absolute $ Opportunity Analysis By Age Group, 2024 to 2034

10. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    10.1. Introduction

    10.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023

    10.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034

        10.3.1. West (USA)

        10.3.2. Midwest (USA)

        10.3.3. Northeast (USA)

        10.3.4. South (USA)

    10.4. Market Attractiveness Analysis By Region

11. West (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        11.2.1. By Purpose Type

        11.2.2. By Booking Channel

        11.2.3. By Tourism Type

        11.2.4. By Tour Type

        11.2.5. By Age Group

    11.3. Market Attractiveness Analysis

        11.3.1. By Purpose Type

        11.3.2. By Booking Channel

        11.3.3. By Tourism Type

        11.3.4. By Tour Type

        11.3.5. By Age Group

    11.4. Key Takeaways

12. Midwest (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Purpose Type

        12.2.2. By Booking Channel

        12.2.3. By Tourism Type

        12.2.4. By Tour Type

        12.2.5. By Age Group

    12.3. Market Attractiveness Analysis

        12.3.1. By Purpose Type

        12.3.2. By Booking Channel

        12.3.3. By Tourism Type

        12.3.4. By Tour Type

        12.3.5. By Age Group

    12.4. Key Takeaways

13. Northeast (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Purpose Type

        13.2.2. By Booking Channel

        13.2.3. By Tourism Type

        13.2.4. By Tour Type

        13.2.5. By Age Group

    13.3. Market Attractiveness Analysis

        13.3.1. By Purpose Type

        13.3.2. By Booking Channel

        13.3.3. By Tourism Type

        13.3.4. By Tour Type

        13.3.5. By Age Group

    13.4. Key Takeaways

14. South (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Purpose Type

        14.2.2. By Booking Channel

        14.2.3. By Tourism Type

        14.2.4. By Tour Type

        14.2.5. By Age Group

    14.3. Market Attractiveness Analysis

        14.3.1. By Purpose Type

        14.3.2. By Booking Channel

        14.3.3. By Tourism Type

        14.3.4. By Tour Type

        14.3.5. By Age Group

    14.4. Key Takeaways

15. Market Structure Analysis

    15.1. Competition Dashboard

    15.2. Competition Benchmarking

    15.3. Market Share Analysis of Top Players

        15.3.1. By Regional

        15.3.2. By Purpose Type

        15.3.3. By Booking Channel

        15.3.4. By Tourism Type

        15.3.5. By Tour Type

        15.3.6. By Age Group

16. Competition Analysis

    16.1. Competition Deep Dive

        16.1.1. Butterfield & Robinson

            16.1.1.1. Overview

            16.1.1.2. Product Portfolio

            16.1.1.3. Profitability by Market Segments

            16.1.1.4. Sales Footprint

            16.1.1.5. Strategy Overview

                16.1.1.5.1. Marketing Strategy

        16.1.2. Expedia Inc.

            16.1.2.1. Overview

            16.1.2.2. Product Portfolio

            16.1.2.3. Profitability by Market Segments

            16.1.2.4. Sales Footprint

            16.1.2.5. Strategy Overview

                16.1.2.5.1. Marketing Strategy

        16.1.3. Priceline Group

            16.1.3.1. Overview

            16.1.3.2. Product Portfolio

            16.1.3.3. Profitability by Market Segments

            16.1.3.4. Sales Footprint

            16.1.3.5. Strategy Overview

                16.1.3.5.1. Marketing Strategy

        16.1.4. America Express Global Business Travel

            16.1.4.1. Overview

            16.1.4.2. Product Portfolio

            16.1.4.3. Profitability by Market Segments

            16.1.4.4. Sales Footprint

            16.1.4.5. Strategy Overview

                16.1.4.5.1. Marketing Strategy

        16.1.5. BCD Travel

            16.1.5.1. Overview

            16.1.5.2. Product Portfolio

            16.1.5.3. Profitability by Market Segments

            16.1.5.4. Sales Footprint

            16.1.5.5. Strategy Overview

                16.1.5.5.1. Marketing Strategy

        16.1.6. Carlson Wagonlit Travel

            16.1.6.1. Overview

            16.1.6.2. Product Portfolio

            16.1.6.3. Profitability by Market Segments

            16.1.6.4. Sales Footprint

            16.1.6.5. Strategy Overview

                16.1.6.5.1. Marketing Strategy

        16.1.7. HRG North America

            16.1.7.1. Overview

            16.1.7.2. Product Portfolio

            16.1.7.3. Profitability by Market Segments

            16.1.7.4. Sales Footprint

            16.1.7.5. Strategy Overview

                16.1.7.5.1. Marketing Strategy

        16.1.8. FC US

            16.1.8.1. Overview

            16.1.8.2. Product Portfolio

            16.1.8.3. Profitability by Market Segments

            16.1.8.4. Sales Footprint

            16.1.8.5. Strategy Overview

                16.1.8.5.1. Marketing Strategy

        16.1.9. America Express Travels

            16.1.9.1. Overview

            16.1.9.2. Product Portfolio

            16.1.9.3. Profitability by Market Segments

            16.1.9.4. Sales Footprint

            16.1.9.5. Strategy Overview

                16.1.9.5.1. Marketing Strategy

        16.1.10. Travel Leaders Group

            16.1.10.1. Overview

            16.1.10.2. Product Portfolio

            16.1.10.3. Profitability by Market Segments

            16.1.10.4. Sales Footprint

            16.1.10.5. Strategy Overview

                16.1.10.5.1. Marketing Strategy

17. Assumptions & Acronyms Used

18. Research Methodology

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