Trends, Growth, and Opportunity Analysis of Outbound Tourism in the United States

United States Outbound Tourism Industry Snapshot

The demand for outbound tourism in the United States is expected to be valued at USD 108.81 billion in 2024 and reach USD 412.26 billion by 2034. Outbound tourism is expected to progress at an impressive CAGR of 14.2% through 2034.

Industry Outlook

Attributes	Key Insights
USA Outbound Tourism Industry Size, 2024	USD 108.81 billion
Industry Size, 2023	USD 95.63 billion
Projected Industry Size, 2034	USD 412.26 billion
Value-based CAGR (2024 to 2034)	14.2%

United States Outbound Tourism Growth Analysis

• Tourists from the United States are increasingly flocking outbound not only to roam destinations but also to immerse themselves in the culture of the region. Thus, outbound tourism’s function is increasing in consumers’ eyes in the United States.
• The United States is recognized to be a melting pot of cultures and an increasing number of tourists in the country are traveling internationally to connect to their roots.
• Rising disposable income in the United States is enabling the population of the country to spend more money on outbound tourism activities.
• The United States passport is in the top 10 when it comes to passport rankings, allowing American tourists to travel to nearly every recognized country in the world. Thus, the ease factor is propelling the outbound tourism industry in the country.
• By highlighting previously little-explored locales around the world or showcasing popular destinations in a new light, social media is playing a key role in inducing wanderlust among the population of the United States and leading to growth in outbound tourism in the country.

United States Outbound Travel Trends

• Mexico remains the region that Americans travel to the most, with a survey by the National Travel and Tourism Office of the United States pegging the number at 33.5 million in 2022. The vibrant culture of the nation, along with party hotspots like Acapulco and Tijuana, is inducing more outbound tourism from the United States to the country.
• Increasing number of American patients are taking the plunge and traveling abroad for medical tourism. This trend is particularly evident in Americans traveling to Asian countries for local remedies not widely available in the United States, like Ayurveda treatments in India.
• Rise in pollution levels in the United States is seeing an increasing number of tourists in the country traveling abroad for escapism. Beaches in the Caribbean and jungle safaris in Africa are winning over tourists from the United States.
• Continuing expansion of American companies in the United States is seeing more international travel from the country for business purposes.
• Passionate sports culture in the United States is helping the outbound tourism industry in the country. A survey commissioned by Visit Anaheim that about 45% of American sports fans have traveled abroad to watch sports and 35% have planned international trips around the location of a sporting event.
• With remote work becoming more prominent among the American population, an increasing number of Americans are taking workcations, thus increasing the scope of outbound tourism from the United States.

Overview of Restrictive Factors for Outbound Tourism in the United States

Worsening geopolitical conditions and rising flight prices are factors restraining the growth of outbound tourism in the United States. Safety concern while traveling abroad is another factor impeding the growth of the industry.

Category-wise Insights

Leisure Travel is the Overwhelming Reason for Outbound Travel Among American Consumers

Leisure travel is anticipated to account for 45.0% of the industry share in 2024. Some of the reasons it is the top reason for outbound tourism are:

• Rising disposable income among the American youth is seeing the young generation of the country more inclined towards taking luxurious holidays. Thus, leisure-based abroad trips are getting more extensive among American tourists.
• Tourists are traveling abroad in the United States to immerse themselves entirely in the traditions of the locale they are visiting. Thus, the scope of leisure travel is increasing in the United States outbound tourism.

Attributes	Details
Top Purpose	Leisure Travel
Industry Share (2024)	45.0%

Families are the Predominant Configuration of Outbound Tourists from the United States

In 2024, families are expected to account for 44.3% of the industry share by tourist type. Some of the reasons families remain the predominant type of tourists are:

• Tourist companies in the United States advertising attractive packages for group travel are seeing tourist units comprised of families travel abroad more.
• Rising concerns with safety and comfort show that American consumers prefer taking trips with families over solo travel.

Attributes	Details
Top Tourist Type	Family
Industry Share (2024)	44.3%

Competitive Landscape

Framing attractive packages and introducing discounts, offers, and more, is a common policy among players in the United States. Extensive trips spanning multiple countries are also being increasingly offered by these tour providers.

Butterfield & Robinson is one of the prominent players in the American outbound tourism landscape. The company is attracting consumers through its luxury tours. Other players are focused on partnerships and mergers to strengthen their position in the landscape.

Recent Developments

• In July 2023, Brand USA hosted its first sales mission in Japan.
• In 2019, LoungeBuddy, a platform that aims to ease access to lounges in airports, was acquired by American Express.

Key Coverage in the United States Outbound Tourism Industry Report

• USA Overseas Tourism Industry Analysis
• Growth Forecast of Traveling Abroad from the United States
• USA Tourist Spending Overseas Assessment
• USA Outbound Tourism Growth Report
• Demand in the USA Outbound Tourism Industry
• Industry Value of the USA Outbound Tourism

Scope of the Report

Attribute	Details
Forecast Period	2024 to 2034
Historical Data Available for	2019 to 2023
Industry Analysis	USD billion for Value
Key Segments Covered	Purpose, Booking Channel, Tourism Type, Tourist Type, and Age Group
Key Companies Profiled	Butterfield & Robinson; Expedia Inc.; Priceline Group; America Express Global Business Travel; BCD Travel; Carlson Wagonlit Travel; HRG North America; FC US; America Express Travels; Travel Leaders Group
Report Coverage	Growth Forecast, Competition Intelligence, DROT Analysis, Industry Dynamics and Challenges, Strategic Growth Initiatives
Customization & Pricing	Available upon Request

Table of Content

• 1. Executive Summary
• 2. Market Overview
• 3. Market Background
• 4. Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
• 5. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Purpose Type
  • 5.1. Business
  • 5.2. Holiday/Leisure
  • 5.3. VFR & Others
• 6. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Booking Channel
  • 6.1. Phone Booking
  • 6.2. Online Booking
  • 6.3. In Person Booking
• 7. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tourism Type
  • 7.1. Cultural & Heritage Tourism
  • 7.2. Medical Tourism
  • 7.3. Eco/Sustainable Tourism
  • 7.4. Sports Tourism
  • 7.5. Wellness Tourism & Others
• 8. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Tour Type
  • 8.1. Independent Traveller
  • 8.2. Package Traveller
  • 8.3. Tour Group
• 9. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Age Group
  • 9.1. 15-25 Years
  • 9.2. 26-35 Years
  • 9.3. 36-45 Years
  • 9.4. 46-55 Years
  • 9.5. 56-65 Years
  • 9.6. 66-75 Years
  • 9.7. More Than 75 Years
• 10. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
  • 10.1. West (USA)
  • 10.2. Midwest (USA)
  • 10.3. Northeast (USA)
  • 10.4. South (USA)
• 11. West (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034
• 12. Midwest (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034
• 13. Northeast (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034
• 14. South (USA) Market Analysis 2019 to 2023 and Forecast 2024 to 2034
• 15. Market Structure Analysis
• 16. Competition Analysis
  • 16.1. Butterfield & Robinson
  • 16.2. Expedia Inc.
  • 16.3. Priceline Group
  • 16.4. American Express Global Business Travel
  • 16.5. BCD Travel
  • 16.6. Carlson Wagonlit Travel
  • 16.7. HRG North America
  • 16.8. FC US
  • 16.9. American Express Travels
  • 16.10. Travel Leaders Group
• 17. Assumptions & Acronyms Used
• 18. Research Methodology