Market Overview for Unbleached Hardwood Kraft Pulp

With the packaging industry experiencing an all-time peak, the market value of unbleached hardwood Kraft pulp has surpassed US$ 1.3 billion in 2024. The industry-wide push toward sustainable packaging solutions has led the market to grow at a CAGR of 2.70% through 2034. The market is slated to reach an overall valuation of US$ 1.7 billion by 2034.

Unbleached Hardwood Kraft Pulp Market Trends

  • Sustainability is one of the biggest hurdles in front of pulp manufacturers all over the world. Companies are, therefore, embracing environmentally safe practices right from sourcing to transportation to distribution.
  • The use of artificial intelligence, with the proliferation of advanced machinery using robotics, is helping manufacturers curate automated mechanisms in the factory units. This saves both, time and financial capital.
  • With the advent of Industry 4.0, factory units involved in the production of Kraft pulp are seen to be shifting from labor-intensive production to a more sophisticated, advanced, and data-driven manufacturing process.
  • Rising demand for Kodiak Kraft or Polar Kraft in the packaging industry is also bringing into the limelight the prominence of unbleached hardwood Kraft pulp due to its high performance and extensible paper design.
Attributes Details
Unbleached Hardwood Kraft Pulp Market Value in 2024 US$ 1.3 billion
Projected Market Value by 2034 US$ 1.7 billion
Value-based CAGR from 2024 to 2034 2.70%

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Analysis of the Unbleached Hardwood Kraft Pulp Market

  • With the growing reliance of consumers on online shopping, the paper and packaging industry is exponentially expanding. This creates a conducive environment for hardwood pulp industries to flourish.
  • The popularity of unbleached sack Kraft paper is also significantly influencing the unbleached hardwood Kraft pulp market in a positive manner.
  • Heavy dependence of packaging companies on chemical-grade paper for distribution and printing to create brand awareness also necessitates excellent-quality unbleached hardwood Kraft pulp.
  • Environmental concerns about the ill effects of conventional packaging solutions using plastic and polyester materials are also pushing manufacturers to embrace pulp-based packaging options.
  • Industry-wise requirements of corrugated boxes, cartons, paper bags, and wrapping papers are also generating substantial demand for unbleached hardwood Kraft pulp-based packaging solutions.
  • With the return of travelers in full force, post-pandemic, the hospitality sector is creating considerable clamor for tissue papers, disposable towels, paper napkins, etc., which is putting tremendous pressure on pulp manufacturers to augment their production.
  • The industry-wise shift towards reusable plastic boxes from corrugated packaging has also reduced the consumption of unbleached hardwood Kraft pulp, which is slowing down the market significantly.
  • The last few years have also experienced unstable forest produce. This is also forcing companies involved in this industry to steer away from the segment. This results in a price rise, increasing the cost of production for the manufacturers.

Category-wise Outlook

Northern Unbleached Hardwood Kraft Pulp to Enjoy Priority Status Across Industries

Lenient forest regulations and the presence of industry giants in the region have augmented the reputation of northern unbleached hardwood Kraft pulps. The segment is expected to hold a market share of 65.90% in 2024.

Attributes Details
Top Pulp Origin Northern
Market Share (2024) 65.90%
  • Northern unbleached hardwood Kraft pulp is very versatile. Its demand spreads across industries and is used in making high-quality specialty, and more specifically, gravure paper.
  • It is also been eagerly sought by printing companies as it allows for the engravings of images and texts, making the branding feasible.

Chemical Grade Pulp to Gain Immense Popularity in the Coming Decade

The demand for chemical-grade pulp is expected to hold a share of 71.60% of the total unbleached hardwood Kraft pulp market.

Attributes Details
Top Grade Chemical Pulp
Market Share (2024) 71.60%
  • The demand for chemical-grade pulps is touching the skies as they are used to produce specialty paper, currency paper, security papers for passports and certificates, archival papers, and specialty packaging papers.
  • Chemical-grade pulp is also used in skin care products such as facial tissues, cosmetic pads, and cotton swabs for their softness and absorbent properties.
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Country-wise Analysis

As compared to the rest of the world, it can be inferred that Asian countries are doing substantially well in the unbleached hardwood Kraft pulp market. Spain is the only Non-Asian country in the list of lucrative markets for unbleached hardwood Kraft pulp.

Countries CAGR (2024 to 2034)
India 5.60%
China 4.30%
Thailand 3.90%
Spain 2.50%
South Korea 1.90%

India Profits from its Search for Alternative Markets

Indian unbleached hardwood Kraft pulp market is set to grow at a CAGR of 5.60% through 2034.

  • India, since the beginning of the century, has been dependent on China for its pulp requirements. Its search for alternative markets has made it make ties with the Nordic countries.
  • These new ties have brimmed in the Indian market with high-quality pulps which have in turn amplified their production across industries such as textile, hospitality, skincare, etc.

Lush Forestry to Reap Benefits for the Chinese Unbleached Hardwood Kraft Pulp Market

China is one of the largest exporters of raw materials required for pulp processing. It is spearheading growth at a CAGR of 4.30% through 2034.

  • China is blessed with a suitable climate for the cultivation of vegetation required for pulp industries. With abundant labor and mechanized farming, the pulp industry is one of the most profitable businesses in the country.
  • The enormous Chinese population also generates plentiful demand for packaging paper, tissue papers, specialty papers, etc. This is also spurring China’s position in this market.

Hospitality Sector to Take Care of Thai Kraft Pulp Industry’s Future

Thai unbleached hardwood Kraft pulp market is very likely to advance at a CAGR of 3.90% through 2034.

  • Thailand, as a country, spends a substantial amount of its GDP on the development of its hospitality sector. This generates a huge demand for toiletries, such as face napkins, wet tissues, toilet paper, tissue paper, etc.
  • The Thai cosmetic industry also requires Kraft pulps for manufacturing self-care products such as facial tissues, cosmetic pads, cotton swabs, etc. Products made from this pulp are sufficiently soft and more absorbent compared to its alternatives.

Spanish Market to Benefit from Export-oriented Pulp Production

Spanish unbleached hardwood Kraft pulp market is anticipated to expand by 2.50% CAGR through 2034.

  • According to the most recent figures available for the Spanish paper industry, Spain is the fifth-largest pulp producer and sixth-largest paper manufacturer in the European Union.
  • This export-oriented pulp production and heavy investments by industry giants have led to substantial innovations in the sourcing and processing of pulp products in the country. Besides this, Spain’s geolocation along the coasts of the Mediterranean Sea also facilitates cheaper transportation costs.

South Korea’s Food and Pharmaceutical Industries to Accelerate Market Growth

The unbleached hardwood Kraft pulp market in South Korea is slated to grow at a CAGR of 1.90% through 2034.

  • During the chemical processing of hardwood pulp, huge amounts of highly purified cellulose derivatives are produced. These are used as food additives in the food and beverage industries.
  • The demand for these pulps is also increasing in the South Korean pharma industry as they find immense applications for their thickening, stabilizing, or emulsifying properties.

Competitive Landscape

The unbleached hardwood Kraft pulp market is heavily dependent on the quality of raw materials used in the production. Industry giants are pouring millions of dollars into shortening the time of transportation from the forests to the factory units. Besides this, considerable emphasis is given to embracing sustainable practices while sourcing, transporting, processing, and distributing these pulps to cater to the demand of eco-conscious businesses.

Some of the prominent companies in the unbleached hardwood Kraft pulp market are Westrock Company, Canfor Corporation, Mondi Group, Arbros Group, Stora Enso Oyj, International Forest Products LLC, Georgia-Pacific LLC, Svenska Cellulosa Aktiebolaget (SCA), UPM-Kymmene Corporation, Nine Dragons Paper Holdings Limited, etc. These companies have a strong foothold in the international marketplace due to their prolonged experience and presence in the industry.

Recent Developments

  • In December 2022, Stora Enso invested €38m in UKP production at its Enocell site in Finland and €42m to enhance fluff pulp production in Skutskär, Sweden. These investments aimed to meet the rising demand for renewable packaging materials and hygiene products.
  • In May 2022, Paper Excellence Group announced the sale of its Kamloops pulp mill by its subsidiary, Domtar Inc., to an affiliate of Kruger Specialty Papers Holding LP. The decision came after Paper Excellence acquired Domtar in November 2021.

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Key Companies

  • Westrock Company
  • Canfor Corporation
  • Mondi Group
  • Arbros Group
  • Stora Enso Oyj
  • International Forest Products LLC
  • Georgia-Pacific LLC
  • Svenska Cellulosa Aktiebolaget (SCA)
  • UPM-Kymmene Corporation
  • Nine Dragons Paper Holdings Limited
  • Oji Holdings Corporation
  • Nippon Paper Industries Co., Ltd.
  • Kimberly-Clark Corporation
  • Smurfit Kappa Group
  • Suzano S.A.
  • Metsä Board Corporation
  • Sappi Limited
  • Clearwater Paper Corporation
  • BillerudKorsnäs AB
  • Packaging Corporation of America

Key Coverage in the Unbleached Hardwood Kraft Pulp Market

  • Bleached Hardwood and Softwood Kraft Pulp Market Trends
  • Sales Prospects For Unbleached Hardwood Kraft Pulp
  • Promising Markets For Unbleached Hardwood Kraft Pulp
  • Industrial Analysis of Unbleached Hardwood Kraft Pulp
  • Unbleached hardwood Kraft Pulp Industry Share
  • Unbleached Hardwood Kraft Pulp Industry Trends

Key Segments in the Hardwood Kraft Pulp Market

By Grade Type:

  • Chemical Pulp
  • Semi-Chemical Pulp
  • Mechanical Pulp

By Application:

  • Sack Paper
  • Tissue Paper
  • Corrugated Material
  • Printing & Writing Papers
  • Specialty Kraft and Wrapping Papers

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)

Frequently Asked Questions

How Big is the Unbleached Hardwood Kraft Pulp Market in 2024?

The unbleached hardwood Kraft pulp market is expected to be worth US$ 1.3 billion in 2024.

What is the Sales Forecast for Unbleached Hardwood Kraft Pulps through 2034?

The unbleached hardwood Kraft pulp market is expected to reach US$ 1.7 billion by 2034.

At What Rate is the Unbleached Hardwood Kraft Pulp Market Expected to Grow?

The unbleached hardwood Kraft pulp market is growing at a CAGR of 2.70% from 2024 to 2034.

Which are the Key Companies in the Unbleached Hardwood Kraft Pulp Market?

Westrock Company, Canfor Corporation, Mondi Group, Arbros Group, Stora Enso Oyj, International Forest Products LLC, etc., are some of the major players in the global unbleached hardwood Kraft pulp market.

What was the Value of the Unbleached Hardwood Kraft Pulp Market in 2023?

The valuation for the unbleached hardwood Kraft pulp market was US$ 1.2 billion in 2023.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Manufacturer

            3.5.1.2. Mid-Level Participants (Traders)

            3.5.1.3. Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Distributors

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Grade Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Grade Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Grade Type, 2024 to 2034

        5.3.1. Chemical Pulp

        5.3.2. Semi-Chemical Pulp

        5.3.3. Mechanical Pulp

    5.4. Y-o-Y Growth Trend Analysis By Grade Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Grade Type, 2024 to 2034

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Application

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Application, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Application, 2024 to 2034

        6.3.1. Sack Paper

        6.3.2. Tissue Paper

        6.3.3. Corrugated Material

        6.3.4. Printing & Writing Papers

        6.3.5. Specialty Kraft and Wrapping Papers

    6.4. Y-o-Y Growth Trend Analysis By Application, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Application, 2024 to 2034

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2019 to 2023

    7.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2024 to 2034

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    8.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    8.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By Grade Type

        8.2.3. By Application

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Grade Type

        8.3.3. By Application

    8.4. Key Takeaways

9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    9.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Grade Type

        9.2.3. By Application

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Grade Type

        9.3.3. By Application

    9.4. Key Takeaways

10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. UK

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By Grade Type

        10.2.3. By Application

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Grade Type

        10.3.3. By Application

    10.4. Key Takeaways

11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By Grade Type

        11.2.3. By Application

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Grade Type

        11.3.3. By Application

    11.4. Key Takeaways

12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By Grade Type

        12.2.3. By Application

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Grade Type

        12.3.3. By Application

    12.4. Key Takeaways

13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Grade Type

        13.2.3. By Application

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Grade Type

        13.3.3. By Application

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Grade Type

        14.2.3. By Application

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Grade Type

        14.3.3. By Application

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2023

            15.1.2.1. By Grade Type

            15.1.2.2. By Application

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2023

            15.2.2.1. By Grade Type

            15.2.2.2. By Application

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2023

            15.3.2.1. By Grade Type

            15.3.2.2. By Application

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2023

            15.4.2.1. By Grade Type

            15.4.2.2. By Application

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2023

            15.5.2.1. By Grade Type

            15.5.2.2. By Application

    15.6. UK

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2023

            15.6.2.1. By Grade Type

            15.6.2.2. By Application

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2023

            15.7.2.1. By Grade Type

            15.7.2.2. By Application

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2023

            15.8.2.1. By Grade Type

            15.8.2.2. By Application

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2023

            15.9.2.1. By Grade Type

            15.9.2.2. By Application

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2023

            15.10.2.1. By Grade Type

            15.10.2.2. By Application

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2023

            15.11.2.1. By Grade Type

            15.11.2.2. By Application

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2023

            15.12.2.1. By Grade Type

            15.12.2.2. By Application

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2023

            15.13.2.1. By Grade Type

            15.13.2.2. By Application

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2023

            15.14.2.1. By Grade Type

            15.14.2.2. By Application

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2023

            15.15.2.1. By Grade Type

            15.15.2.2. By Application

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2023

            15.16.2.1. By Grade Type

            15.16.2.2. By Application

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2023

            15.17.2.1. By Grade Type

            15.17.2.2. By Application

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2023

            15.18.2.1. By Grade Type

            15.18.2.2. By Application

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2023

            15.19.2.1. By Grade Type

            15.19.2.2. By Application

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2023

            15.20.2.1. By Grade Type

            15.20.2.2. By Application

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2023

            15.21.2.1. By Grade Type

            15.21.2.2. By Application

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2023

            15.22.2.1. By Grade Type

            15.22.2.2. By Application

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2023

            15.23.2.1. By Grade Type

            15.23.2.2. By Application

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Grade Type

        16.3.3. By Application

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Westrock Company

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

                17.1.1.5.2. Product Strategy

                17.1.1.5.3. Channel Strategy

        17.1.2. Canfor Corporation

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

                17.1.2.5.2. Product Strategy

                17.1.2.5.3. Channel Strategy

        17.1.3. Mondi Group

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

                17.1.3.5.2. Product Strategy

                17.1.3.5.3. Channel Strategy

        17.1.4. Arbros Group

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

                17.1.4.5.2. Product Strategy

                17.1.4.5.3. Channel Strategy

        17.1.5. Stora Enso Oyj

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

                17.1.5.5.2. Product Strategy

                17.1.5.5.3. Channel Strategy

        17.1.6. International Forest Products LLC

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

                17.1.6.5.2. Product Strategy

                17.1.6.5.3. Channel Strategy

        17.1.7. International Paper Company

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

                17.1.7.5.2. Product Strategy

                17.1.7.5.3. Channel Strategy

        17.1.8. Metsa Fibre Oy

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

                17.1.8.5.2. Product Strategy

                17.1.8.5.3. Channel Strategy

        17.1.9. Mercer International Inc

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

                17.1.9.5.2. Product Strategy

                17.1.9.5.3. Channel Strategy

        17.1.10. Ilim Group

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

                17.1.10.5.2. Product Strategy

                17.1.10.5.3. Channel Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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