The adoption of tennis equipment in Western Europe is expected to grow at a CAGR of 3.3% through 2033. The tennis equipment demand in Western Europe is expected to reach US$ 2,433.8 million by 2033.
Key players in Western Europe are focusing on embracing new technologies addressing present concerns affecting tennis equipment sales, to boost their competitiveness.
In the next decade, players are expected to ride on emerging trends like eco-conscious and data-driven sports by focusing on player analytics, racquet technologies, and sustainable manufacturing.
| Attributes | Details |
|---|---|
| Industry Size of Tennis Equipment in Western Europe in 2023 | US$ 1,758.3 million |
| Expected Industry Size of Tennis Equipment in Western Europe by 2033 | US$ 2,433.8 million |
| Forecasted CAGR from 2023 to 2033 | 3.3% |
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| Countries | CAGR (2023 to 2033) |
|---|---|
| Germany | 2.4% |
| United Kingdom | 1.8% |
| France | 3% |
Tennis equipment sales in Germany are predicted to be influenced by prevalent participation in tennis. Mentioned below are the key factors that are elevating product sales:
For instance, in June 2023, ATP Tour, a racquet sports products retailer, announced the release of an official tennis merchandise collection developed in collaboration with Tennis-Point. The collection is aimed at serving more than 85 million recreational tennis players across the globe.
For instance, Tennis-Point, a racquet-sports equipment retailer, entered a multiyear eCommerce agreement to provide premium-quality tennis gear, clothing, and accessories to a passionate tennis fan base.
According to a survey by Sports England, around 6,42,000 people play tennis a minimum of twice a month, indicating beneficial prospects for the tennis equipment business in the country. Other factors that are uplifting the demand for tennis equipment include:
Spirited enthusiasm for tennis tournaments in France presents business opportunities for key players. The following factors trace the growth scope of tennis equipment businesses in France:
Increasing passion for tennis sports in Spain is creating a positive outlook for sales of tennis equipment in the country. Given below are the key factors pushing the purchase rate of tennis apparel, footwear, racquets, and other accessories:
Principal Consultant
| Top Product Type | Racquets |
|---|---|
| Industry Share (2023) | 26% |
The racquets segment is predicted to contribute 26% to the global sales of tennis equipment in 2023. Key manufacturers are continually launching new products with better performance and strength to cater to the increasing demand for racquets. The eCommerce boom has also facilitated racquet sales, as players can purchase equipment from an extensive range of retailers.
| Top Buyer | Individual |
|---|---|
| Industry Share (2023) | 83.6% |
The individual buyer segment leads the tennis equipment sales in Western Europe with a share of 83.6% in 2023. Demand from individuals is increasing as they are more likely to embrace the latest technological innovations in tennis equipment and replace the old equipment. Individuals are more likely to invest in tennis equipment, especially if they have higher purchasing power and passion for tennis.
Leading brands in Western European countries are competing in innovation, marketing, product quality, and sponsorship deals with tennis professionals. Players are striving to innovate higher-quality tennis products to move beyond the present competition.
Smaller brands in the region are focusing on a particular niche, like sustainable tennis clothing or high-end tennis racquets, to make their mark. Competition for a larger industry share is predicted to be beneficial for consumers in Western Europe as it motivates innovation and keeps the price points competitive.
New Developments Enhancing the Scope of Tennis Equipment in Western Europe
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| Attribute | Details |
|---|---|
| Estimated Industry Size in 2023 | US$ 1,758.3 million |
| Projected Industry Size in 2033 | US$ 2,433.8 million |
| Anticipated CAGR from 2023 to 2033 | 3.3% CAGR |
| Historical Analysis of Demand for Tennis Equipment in Western European Countries | 2018 to 2022 |
| Demand Forecast for Tennis Equipment in Western European Countries | 2023 to 2033 |
| Report Coverage | Industry Size, Industry Trends, Analysis of Key Factors Influencing Tennis Equipment Adoption in Western European countries, Insights on Western European countries Players and their Industry Strategy in Western European countries, Ecosystem Analysis of Local and Regional Western Europe Countries Providers |
| Key Companies Profiled | Babolat; Head; Wilson; Yonex; Nike; Adidas; Under Armour; Others |
The demand for tennis equipment in Western Europe is expected to increase at a CAGR of 3.3% through 2033.
Demand for tennis equipment in Western Europe is expected to be US$ 2,433.8 million by 2033.
Innovation of tennis equipment and sponsorship with tennis professionals are the leading strategies.
Racquets account for higher sales of tennis equipment in Western Europe.
Individuals remain a key contributor to the tennis equipment industry’s revenue.
1. Executive Summary
1.1. Western Europe Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity/p>
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Industry Analysis and Outlook 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Product Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2023 to 2033
5.3.1. Racquets
5.3.2. Balls
5.3.3. Apparel
5.3.4. Footwear
5.3.5. Ball Machines
5.3.6. Tennis Bags
5.3.7. Other Accessories
5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033
6. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Material
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material, 2023 to 2033
6.3.1. Composites
6.3.2. Metallic
6.3.3. Other Materials
6.4. Y-o-Y Growth Trend Analysis By Material, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Material, 2023 to 2033
7. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Buyer Type
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Buyer Type, 2018 to 2022
7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Buyer Type, 2023 to 2033
7.3.1. Individual
7.3.1.1. Beginner
7.3.1.2. Intermediate
7.3.1.3. Advanced
7.3.2. Institutional
7.4. Y-o-Y Growth Trend Analysis By Buyer Type, 2018 to 2022
7.5. Absolute $ Opportunity Analysis By Buyer Type, 2023 to 2033
8. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2018 to 2022
8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2023 to 2033
8.3.1. Independent Sports Outlet
8.3.2. Sports Retail Chain
8.3.3. Franchised Sports Outlet
8.3.4. Direct to Customer Online Channel
8.3.5. Direct-to-Customer Institutional Channel
8.3.6. Modern Trade Channels
8.3.7. Third Party Online Channel
8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022
8.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033
9. Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Country, 2018 to 2022
9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Country, 2023 to 2033
9.3.1. United Kingdom
9.3.2. Germany
9.3.3. Italy
9.3.4. France
9.3.5. Spain
9.3.6. Rest of Western Europe
9.4. Market Attractiveness Analysis By Country
10. United Kingdom Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Region
10.2.1.1. England
10.2.1.2. Scotland
10.2.1.3. Wales
10.2.1.4. Northern Ireland
10.2.2. By Product Type
10.2.3. By Material
10.2.4. By Buyer Type
10.2.5. By Sales Channel
10.3. Market Attractiveness Analysis
10.3.1. By Region
10.3.2. By Product Type
10.3.3. By Material
10.3.4. By Buyer Type
10.3.5. By Sales Channel
10.4. Key Takeaways
11. Germany Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Region
11.2.1.1. North-east (Germany)
11.2.1.2. North-west (Germany)
11.2.1.3. Central (Germany)
11.2.1.4. South (Germany)
11.2.1.5. Other(Germany)
11.2.2. By Product Type
11.2.3. By Material
11.2.4. By Buyer Type
11.2.5. By Sales Channel
11.3. Market Attractiveness Analysis
11.3.1. By Region
11.3.2. By Product Type
11.3.3. By Material
11.3.4. By Buyer Type
11.3.5. By Sales Channel
11.4. Key Takeaways
12. Italy Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Region
12.2.1.1. North (Italy)
12.2.1.2. Central (Italy)
12.2.1.3. South (Italy)
12.2.1.4. Islands (Italy)
12.2.2. By Product Type
12.2.3. By Material
12.2.4. By Buyer Type
12.2.5. By Sales Channel
12.3. Market Attractiveness Analysis
12.3.1. By Region
12.3.2. By Product Type
12.3.3. By Material
12.3.4. By Buyer Type
12.3.5. By Sales Channel
12.4. Key Takeaways
13. France Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Region
13.2.1.1. Northern (France)
13.2.1.2. Central (France)
13.2.1.3. Southern (France)
13.2.1.4. Eastern (France)
13.2.2. By Product Type
13.2.3. By Material
13.2.4. By Buyer Type
13.2.5. By Sales Channel
13.3. Market Attractiveness Analysis
13.3.1. By Region
13.3.2. By Product Type
13.3.3. By Material
13.3.4. By Buyer Type
13.3.5. By Sales Channel
13.4. Key Takeaways
14. Spain Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033, By Region
14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Region
14.2.1.1. Basque Country
14.2.1.2. Andalusia
14.2.1.3. Extremadura
14.2.1.4. Catalonia
14.2.1.5. Valencia
14.2.1.6. Rest of Spain
14.2.2. By Product Type
14.2.3. By Material
14.2.4. By Buyer Type
14.2.5. By Sales Channel
14.3. Market Attractiveness Analysis
14.3.1. By Region
14.3.2. By Product Type
14.3.3. By Material
14.3.4. By Buyer Type
14.3.5. By Sales Channel
14.4. Key Takeaways
15. Rest of Industry Analysis and Outlook 2018 to 2022 and Forecast 2023 to 2033
15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
15.2.1. By Product Type
15.2.2. By Material
15.2.3. By Buyer Type
15.2.4. By Sales Channel
15.3. Market Attractiveness Analysis
15.3.1. By Product Type
15.3.2. By Material
15.3.3. By Buyer Type
15.3.4. By Sales Channel
15.4. Key Takeaways
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By Product Type
16.3.3. By Material
16.3.4. By Buyer Type
16.3.5. By Sales Channel
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. Amer Sports Corporation
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.1.5.2. Product Strategy
17.1.1.5.3. Channel Strategy
17.1.2. Head N.V.
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.2.5.2. Product Strategy
17.1.2.5.3. Channel Strategy
17.1.3. Dunlop Sports Co., Ltd.
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.3.5.2. Product Strategy
17.1.3.5.3. Channel Strategy
17.1.4. Tecnifibre
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.4.5.2. Product Strategy
17.1.4.5.3. Channel Strategy
17.1.5. Oliver Sports & Squash GmbH.
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.5.5.2. Product Strategy
17.1.5.5.3. Channel Strategy
17.1.6. Babolat
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.6.5.2. Product Strategy
17.1.6.5.3. Channel Strategy
17.1.7. Adidas AG
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.7.5.2. Product Strategy
17.1.7.5.3. Channel Strategy
17.1.8. Solinco
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.8.5.2. Product Strategy
17.1.8.5.3. Channel Strategy
17.1.9. Volkl Int. GmbH
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.9.5.2. Product Strategy
17.1.9.5.3. Channel Strategy
17.1.10. Yonex Co., Ltd.
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
17.1.10.5.2. Product Strategy
17.1.10.5.3. Channel Strategy
17.1.11. NISHOHI
17.1.11.1. Overview
17.1.11.2. Product Portfolio
17.1.11.3. Profitability by Market Segments
17.1.11.4. Sales Footprint
17.1.11.5. Strategy Overview
17.1.11.5.1. Marketing Strategy
17.1.11.5.2. Product Strategy
17.1.11.5.3. Channel Strategy
17.1.12. Bridgestone
17.1.12.1. Overview
17.1.12.2. Product Portfolio
17.1.12.3. Profitability by Market Segments
17.1.12.4. Sales Footprint
17.1.12.5. Strategy Overview
17.1.12.5.1. Marketing Strategy
17.1.12.5.2. Product Strategy
17.1.12.5.3. Channel Strategy
17.1.13. Mizuno Corporation
17.1.13.1. Overview
17.1.13.2. Product Portfolio
17.1.13.3. Profitability by Market Segments
17.1.13.4. Sales Footprint
17.1.13.5. Strategy Overview
17.1.13.5.1. Marketing Strategy
17.1.13.5.2. Product Strategy
17.1.13.5.3. Channel Strategy
17.1.14. Tachikara
17.1.14.1. Overview
17.1.14.2. Product Portfolio
17.1.14.3. Profitability by Market Segments
17.1.14.4. Sales Footprint
17.1.14.5. Strategy Overview
17.1.14.5.1. Marketing Strategy
17.1.14.5.2. Product Strategy
17.1.14.5.3. Channel Strategy
17.1.15. XIOM Co., Ltd
17.1.15.1. Overview
17.1.15.2. Product Portfolio
17.1.15.3. Profitability by Market Segments
17.1.15.4. Sales Footprint
17.1.15.5. Strategy Overview
17.1.15.5.1. Marketing Strategy
17.1.15.5.2. Product Strategy
17.1.15.5.3. Channel Strategy
17.1.16. Seino Logix Co., Ltd
17.1.16.1. Overview
17.1.16.2. Product Portfolio
17.1.16.3. Profitability by Market Segments
17.1.16.4. Sales Footprint
17.1.16.5. Strategy Overview
17.1.16.5.1. Marketing Strategy
17.1.16.5.2. Product Strategy
17.1.16.5.3. Channel Strategy
17.1.17. Molax Line Ltd.
17.1.17.1. Overview
17.1.17.2. Product Portfolio
17.1.17.3. Profitability by Market Segments
17.1.17.4. Sales Footprint
17.1.17.5. Strategy Overview
17.1.17.5.1. Marketing Strategy
17.1.17.5.2. Product Strategy
17.1.17.5.3. Channel Strategy
17.1.18. Amer Sports Korea
17.1.18.1. Overview
17.1.18.2. Product Portfolio
17.1.18.3. Profitability by Market Segments
17.1.18.4. Sales Footprint
17.1.18.5. Strategy Overview
17.1.18.5.1. Marketing Strategy
17.1.18.5.2. Product Strategy
17.1.18.5.3. Channel Strategy
17.1.19. F&F
17.1.19.1. Overview
17.1.19.2. Product Portfolio
17.1.19.3. Profitability by Market Segments
17.1.19.4. Sales Footprint
17.1.19.5. Strategy Overview
17.1.19.5.1. Marketing Strategy
17.1.19.5.2. Product Strategy
17.1.19.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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Trends, Growth, and Opportunity Analysis of Tennis Equipment in Western Europe
