Global Toy Bag Market Outlook

The worldwide sales of toy bags are expected to garner a revenue of around USD 107.7 million in the year 2024. Furthermore, the kid-friendly storage bag industry is predicted to grow at a moderate annual growth rate of 3.6% during the forecast period. By the conclusion of this forecast period in 2034, the global toy bag market value is projected to reach around USD 153.6 million.

Toy Bag Industry Trends

  • Parents' and caregivers' main concern for safety is driving the sales of toy bags across all countries.
  • New customization features have improved the toy bag's overall look and increased its appeal to a broader range of customers.
  • Personalized toy bags have become a valuable present for kids, parents, as well as caretakers, making them a well-liked option for gift-giving events.
Report Attribute Details
Toy Bag Market Revenue (2024) USD 107.7 million
Market Anticipated Forecast Value (2034) USD 153.6 million
Market Projected Growth Rate (2024 to 2034) 3.6%

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Global Toy Bag Market Analysis During Historical Period from 2019 to 2023 Compared to Forecast Outlook for 2024 to 2034

As per our prior survey reports for toy bags market size and forecast, the net revenue generated by the overall market in 2019 stood at USD 92.9 million. In the following five years, the sales of toy bags worldwide surged by 2.9% on average. The global toy bag market value reached nearly USD 104.1 million following this moderate growth rate.

Attributes Details
Toy Bag Market Share (2019) USD 92.9 million
Market Size (2023) USD 104.1 million
Market (CAGR 2019 to 2023) 2.9%

Families with children and toddlers are looking for more innovative products to manage their homes and living spaces in an orderly. Toy bags provide a practical and effective way to keep living rooms clean and toys neatly stored while not in use. Parents are also stressing about using toy storage bags or containers to help their kids learn responsibility and how to remain organized. All these factors are expected to boost the demand for toy storage bags during the forecast years.

Prominent Factors for the Growth of Toy Bags Market During the Forecast Years

Storing toys in bags or hanging toy organizers can lower the possibility of injury and tripping hazards from toys on the floor. Moreover, fabric toy storage bags or canvas toy bags are being adopted more for the prevention of child injury and safety from bigger mechanical toys.

Innovative solutions for children's storage bags are made with flexibility and safety in mind. Adaptability and multipurpose use of innovative products like toy storage drawstring bag is expected further to strengthen the market for kid's toy storage bags. Likewise, portable toy storage bags can be hung up conveniently, while a collapsible toy bag can be quickly converted into storage solutions or play mats.

Children's daycare facilities also find the toy storage sack or bag very appealing, as an effective organization is crucial at such places. With the rapid increase of working-class people around the world, the establishment of daycare facilities has soared in recent years, indirectly fostering the growth of the toy bags market.

Country-wise Insights

The table below gives an overview of the growth rates expected to be followed by toy bag manufacturers in the countries with the top growth rates. Though the market share of the United States and European countries has remained conventionally higher, Asian countries are witnessing remarkable growth with improving economic conditions.

Countries CAGR (2024 to 2034)
United States 3.8%
Germany 3.1%
China 4.5%
India 5.8%

The United States Toy Bag Market Forecast Remains Promising

The total demand for toy bags in North American countries is expected to contribute to almost 21.5% of the overall revenue in the global market in 2024. The United States holds around 80% share of this regional market and is forecasted to progress at a rate of 3.8% per year till 2034.

A more significant concern of parents in the United States for the well-being and development of their children from an early age is the main reason for the country's higher sales of toy bags. Also, many market pioneers in innovative playroom storage solutions are based here, which could help to retain its dominance over demand for toy bags industry share.

German Manufacturers are Following the Emerging Trends in the Whole Europe

The sales of toy bags in all European countries together are expected to constitute roughly 27.5% of the overall global sales in 2024. Germany is the leading producer and supplier in the Europe toy bags market, and it is projected to advance at an average 3.1% CAGR from 2024 to 2034.

The toy bag market share in Germany is growing fast due to increasing demand for the export of the product to other European countries. Moreover, the emerging market for eco-friendly and sustainable kid's toy organizer products in Germany is a result of growing environmental consciousness in Europe.

Strengthening of SMEs in China to Drive the Market in China

According to our findings, China is currently the leading producer of toy bags in Asia and is expected to advance at 4.5% CAGR from 2024 to 2034.

An extensive presence of small-scale manufacturing and handicraft industries in China presents a very favorable opportunity for regional market players to scale their business. In addition, the Chinese government is investing highly in expanding the small-scale manufacturing industries, including toy bags, to meet export demands.

India Holds Most Lucrative Opportunities for the Growth of Travel Toy Bags

The recent establishment of many toy bag manufacturing companies in India is poised to develop the market at an impressive 5.8% CAGR through 2034.

The proliferation of e-commerce websites in India has surged the sales of toy bags along with demand for toy kitchens and play food. Moreover, Toy bag manufacturers in the region are mainly focusing on portable and travel-friendly design of the product as Indian customers prioritize this feature more.

Ismail Sutaria
Ismail Sutaria

Principal Consultant

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Category-wise Insights

Use of Plastic Material is Still High in Making of Toy Storage Bags

As per our overall market analysis, the plastic segment is estimated to contribute to almost 39.4% of the revenue generated globally.

Attributes Details
Top Material Type Plastic
Market Share in 2024 39.4%

Plastic is used in manufacturing toy bags more as it makes the product more reliable and long-lasting. However, growing demand for toy bags made up of eco-friendly materials is expected to reduce the share of this segment during the forecast years.

Market Players are Achieving More Sales of Toy Bags through E-commerce Websites

As of 2024, the sales of toy bags over e-commerce websites or online sales channel is expected to account for 30.1% of the global market share.

Attributes Details
Top End Use eCommerce
Market Share in 2024 30.1%

The sales of different types of playroom storage accessories, including toy bags, over online retail channels have remained lucrative due to the distributed presence of consumers. However, the surging popularity of children’s playroom storage solutions is anticipated to improve the offline sales channel for toy bags in the coming days.

Competitive Landscape

The overall market for toy bags is relatively more consolidated than other types of utility bags, as currently, the demand is mainly in a few notable regions. Leading market players often provide a wide range of styles, colors, and designs of toy storage bags, giving customers options that complement their interior decor and personal tastes.

Many new players have entered the market in recent years and are expected to diversify overall during the forecast years. Personalization & customization choices for toy bags provided by these new market players are anticipated to emerge as the key to scaling their business.

Recent Developments in the Global Toy Bag Market

In August 2022, Safari Ltd. introduced a large plush-size Rainbow Storage bag to organize a sizable soft toy collection. This new product has a unique advantage: when it is filled with soft toys, it becomes the ideal cozy chair. The smooth exterior and endearing character face of this toy bag from Good Banana is an excellent choice because of its soft grip and zipper.

In June 2021, PrettyKrafts released an ideal and stylish storage organizer for children to arrange everything in one location. The company claims this multipurpose storage basket should last for a long time since it is made up of tear-resistant, non-woven material. It is also a collapsible toy bag, so it can be folded up conveniently when not in use, making it distinct from other available toy bags.

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Key Players Profiled in the Toy Bag Market Report

  • Babyjoys
  • Disney
  • Kidorable
  • Naturally KIDS
  • SUNNYLIFE
  • X-costume

Toy Bag Market Report Scope

Attribute Details
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis USD million or billion for Value and Units for Volume
Key Regions Covered North America; Latin America; Europe; Middle East & Africa (MEA); East Asia; South Asia and Oceania
Key Countries Covered United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa
Key Segments Covered By Material Type, By Category, By Sales or Distribution Channel, and By Region
Key Companies Profiled Babyjoys; Disney; Kidorable; Naturally KIDS; SUNNYLIFE; X-costume
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Key Segments Covered by Toy Bag Industry Survey Report

By Material Type:

  • Plastic
  • Paper
  • Fabric
  • Metal
  • Others

By Bag Type:

  • Tote Bag
  • Duffle Bag
  • Drawstring Bag
  • Mesh Bag

By Category:

  • Boys
  • Girls

By Sales or Distribution Channel:

  • Supermarket or Hypermarkets
  • Specialty Stores
  • Online Retail Channels
  • Other Offline Sales Channels

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia and Pacific
  • The Middle East and Africa (MEA)

Frequently Asked Questions

How Big is the Global Toy Bag Market?

The global toy bag market is estimated to be valued at USD 107.7 million in 2024.

What is the Projected Growth Rate for the Global Toy Bag Market?

The global market is likely to grow at a rate of 3.6% through 2034.

What are the Future Projections for the Toy Bag Market by 2034?

The overall market is predicted to be valued at USD 153.6 million by 2034.

Who are the Leading Suppliers of Toy Bags in the Global Market?

Babyjoys, Kidorable, and Disney are the leading suppliers in the market.

Which Country is Experiencing a Higher Growth in Sales of Toy Bags?

India is expected to witness a growth rate of 5.8% in sales of toy bags through 2034.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
	5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Category
		5.1. Boys
		5.2. Girls
	6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel
		6.1. Supermarkets / Hypermarkets
		6.2. Specialty Stores
		6.3. Online Retail
		6.4. Others
	7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
		7.1. North America
		7.2. Latin America
		7.3. Western Europe
		7.4. Eastern Europe
		7.5. South Asia and Pacific
		7.6. East Asia
		7.7. Middle East and Africa
	8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
	15. Key Countries Market Analysis
	16. Market Structure Analysis
	17. Competition Analysis
		17.1. Babyjoys
		17.2. Disney
		17.3. Kidorable
		17.4. Naturally KIDS
		17.5. SUNNYLIFE
		17.6. X-costume
	18. Assumptions & Acronyms Used
	19. Research Methodology
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