The tortilla sales are estimated to be at USD 45,163.7 million in 2024. The market is anticipated to reach USD 75,309.4 million by 2034. The market is further expected to surge at a CAGR of 5.2% during the forecast period 2024 to 2034.
Key Market Trends and Highlights
Attributes | Key Insights |
---|---|
Tortilla Market Estimated Size in 2024 | USD 45,163.7 million |
Projected Market Value in 2034 | USD 75,309.4 million |
Value-based CAGR from 2024 to 2034 | 5.2% |
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The scope for tortilla rose at a 5.0% CAGR between 2019 and 2023. The global market for tortilla is anticipated to grow at a moderate CAGR of 5.2% over the forecast period 2024 to 2034.
The market experienced steady growth during the historical period from 2019 to 2023. Several factors contributed to this historical surge. Increasing consumer demand for convenient and versatile food options, coupled with a rising preference for diverse and international cuisines, fueled the demand for tortillas.
The global shift towards healthier food choices and the perception of tortillas as a versatile and healthier alternative to traditional bread further boosted market growth. The accessibility of tortilla based products in various retail channels and the increasing popularity of Mexican and Latin American cuisines globally also played pivotal roles in shaping the historical landscape of the market.
Looking ahead to the forecast period from 2024 to 2034, the market is expected to witness significant growth. The market is poised for continued growth, with forecasted projections indicating a sustained upward trajectory. The factors driving this anticipated growth are multifaceted. Firstly, the convenience and versatility of tortillas align with the fast paced lifestyle of the modern consumer, making them a preferred choice for various meal options.
The increasing inclination towards international cuisines and the incorporation of tortillas into mainstream dietary habits contribute significantly to the projected expansion of the market. Health conscious consumers seeking alternatives to traditional bread continue to drive demand, as tortillas are often perceived as a healthier option.
The below table showcases revenues in terms of the top five leading countries, spearheaded by Spain and France. The countries are expected to lead the market through 2034.
Countries | Forecast CAGRs from 2024 to 2034 |
---|---|
The United States | 3.8% |
Mexico | 4.5% |
Germany | 6.2% |
France | 7.3% |
Spain | 8.1% |
The tortilla market in the United States is expected to expand at a CAGR of 3.8% through 2034. The widespread popularity of Mexican and Latin American cuisine in the United States has been a significant driver for the market.
The tortilla market in Mexico is anticipated to expand at a CAGR of 4.5% through 2034. Tortillas are a staple in Mexican cuisine and culture. Their deep-rooted significance as a traditional food item contributes to steady and consistent demand.
The sector for tortilla products in Germany is projected to exhibit a CAGR of 6.2% during the assessment period. The demand for convenience food is increasing, busy consumers in Germany want easy and quick meal solutions. Tortillas offer convenience in line with the busy lifestyle of consumers. Tortillas are suitable for various dishes, including wraps, tacos, and quesadillas.
The sector for the tortilla industry in France is projected to exhibit a CAGR of 7.3% during the forecast period 2024 to 2034. Increasing demand for quick meal solutions is the convenience factor for market growth. Consumers with a busy lifestyle want easy and quick meal solutions, tortilla products like wraps and quesadillas align with the busy lifestyle of consumers.The tortilla products, such as artisanal or flavored varieties, cater to French consumers seeking unique and high-quality culinary experiences.
Tortilla product demand in Spain is estimated to rise at a CAGR of 8.1% during the forecast period 2024 to 2034. The easy accessibility of tortilla products over the country is a significant growth factor for the tortilla market. The availability of tortilla products in supermarkets, grocery stores, and specialty stores is making easy access for busy consumers. Innovations such as new flavors, formats, or specialty tortillas contribute to the popularity of tortilla products in the Spanish market.
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The below table highlights how the corn tortilla segment is projected to lead the market in terms of product type, and is expected to account for a market share of 41.2% in 2024. Based on process type, the fresh segment is expected to account for a market share of 64.3% in 2024.
Category | Market Share in 2024 |
---|---|
Corn Tortilla | 41.2% |
Fresh | 64.3% |
Based on product type, the corn tortilla segment is expected to continue dominating the tortilla market. Corn tortillas are a staple in Mexican cuisine, and the growing popularity of Mexican food globally has contributed to the increased demand for authentic corn tortillas.
Corn tortillas are naturally gluten free, making them suitable for individuals with gluten sensitivities or those following gluten free diets. The demand for gluten free products has been a key driver of the corn tortilla segment.
Corn tortillas are often perceived as a healthier alternative to flour tortillas, as they may be lower in calories and fat. Corn tortillas made from whole corn or nixtamalization process offer nutritional benefits.
In terms of process type, the fresh segment is expected to continue dominating the tortilla market. Fresh tortillas are often associated with higher quality and authenticity, providing a closer resemblance to homemade tortillas. Consumers seeking an authentic culinary experience are drawn to the freshness of these products.
Fresh tortillas typically undergo minimal processing, and they may lack preservatives compared to their counterparts with extended shelf life. The demand for cleaner and less processed foods contributes to the growth of the fresh tortilla segment.
Fresh tortillas are often positioned as premium products due to their perceived higher quality and superior taste. Consumers willing to pay a premium for premium quality foods drive the growth of this segment.
The competitive landscape of the tortilla market is dynamic and influenced by evolving consumer preferences, health trends, and culinary innovations. Companies that stay agile, responsive to market trends, and committed to quality are likely to thrive in this competitive and versatile segment of the food industry.
Recent Development
Attribute | Details |
---|---|
Estimated Market Size in 2024 | USD 45,163.7 million |
Projected Market Valuation in 2034 | USD 75,309.4 million |
Value-based CAGR 2024 to 2034 | 5.2% |
Forecast Period | 2024 to 2034 |
Historical Data Available for | 2019 to 2023 |
Market Analysis | Value in USD million |
Key Regions Covered | North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; The Middle East & Africa |
Key Market Segments Covered | Product Type, Source, Process Type, Distribution Channel, Region |
Key Countries Profiled | The United States, Canada, Brazil, Mexico, Germany, France, Spain, Italy, Russia, Poland, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC countries, South Africa, Israel |
Key Companies Profiled | Grupo Bimbo SAB de CV; General Mills; Aranda's Tortilla Company Inc.; Ole Mexican Foods Inc; Easy Foods Inc.; Gruma SAB de CV; PepsiCo Inc.; La Tortilla Factory; Catallia Mexican Foods; Tyson Foods Inc.; Azteca Foods Inc. |
The tortilla market is projected to reach a valuation of USD 45,163.7 million in 2024.
The tortilla industry is set to expand by a CAGR of 5.2% through 2034.
The tortilla market is forecast to reach USD 75,309.4 million by 2034.
Spain is expected to be the top performing market, exhibiting a CAGR of 8.1% through 2034.
Corn tortilla is preferred, and is expected to account for a market share of 41.2% in 2024.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Product Life Cycle Analysis 3.5. Supply Chain Analysis 3.5.1. Supply Side Participants and their Roles 3.5.1.1. Producers 3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers) 3.5.1.3. Wholesalers and Distributors 3.5.2. Value Added and Value Created at Node in the Supply Chain 3.5.3. List of Raw Material Suppliers 3.5.4. List of Existing and Potential Buyer’s 3.6. Investment Feasibility Matrix 3.7. Value Chain Analysis 3.7.1. Profit Margin Analysis 3.7.2. Wholesalers and Distributors 3.7.3. Retailers 3.8. PESTLE and Porter’s Analysis 3.9. Regulatory Landscape 3.9.1. By Key Regions 3.9.2. By Key Countries 3.10. Regional Parent Market Outlook 3.11. Production and Consumption Statistics 3.12. Import and Export Statistics 4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034 4.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis, 2019 to 2023 4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Projections, 2024 to 2034 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Product Type, 2019 to 2023 5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Product Type, 2024 to 2034 5.3.1. Tostadas 5.3.2. Taco Shells 5.3.3. Corn Tortilla 5.3.4. Flour Tortilla 5.3.5. Chips 5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023 5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034 6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Source 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Source, 2019 to 2023 6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Source, 2024 to 2034 6.3.1. Corn 6.3.2. Wheat 6.4. Y-o-Y Growth Trend Analysis By Source, 2019 to 2023 6.5. Absolute $ Opportunity Analysis By Source, 2024 to 2034 7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Processing Type 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Processing Type, 2019 to 2023 7.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Processing Type, 2024 to 2034 7.3.1. Fresh 7.3.2. Frozen 7.4. Y-o-Y Growth Trend Analysis By Processing Type, 2019 to 2023 7.5. Absolute $ Opportunity Analysis By Processing Type, 2024 to 2034 8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel 8.1. Introduction / Key Findings 8.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Distribution Channel, 2019 to 2023 8.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Distribution Channel, 2024 to 2034 8.3.1. Online 8.3.2. Offline 8.3.2.1. Supermarkets 8.3.2.2. Convenience Stores 8.3.2.3. Others 8.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023 8.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034 9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region 9.1. Introduction 9.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Region, 2019 to 2023 9.3. Current Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Region, 2024 to 2034 9.3.1. North America 9.3.2. Latin America 9.3.3. Western Europe 9.3.4. Eastern Europe 9.3.5. South Asia and Pacific 9.3.6. East Asia 9.3.7. Middle East and Africa 9.4. Market Attractiveness Analysis By Region 10. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 10.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 10.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 10.2.1. By Country 10.2.1.1. USA 10.2.1.2. Canada 10.2.2. By Product Type 10.2.3. By Source 10.2.4. By Processing Type 10.2.5. By Distribution Channel 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Product Type 10.3.3. By Source 10.3.4. By Processing Type 10.3.5. By Distribution Channel 10.4. Key Takeaways 11. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 11.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 11.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 11.2.1. By Country 11.2.1.1. Brazil 11.2.1.2. Mexico 11.2.1.3. Rest of Latin America 11.2.2. By Product Type 11.2.3. By Source 11.2.4. By Processing Type 11.2.5. By Distribution Channel 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Product Type 11.3.3. By Source 11.3.4. By Processing Type 11.3.5. By Distribution Channel 11.4. Key Takeaways 12. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 12.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 12.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 12.2.1. By Country 12.2.1.1. Germany 12.2.1.2. UK 12.2.1.3. France 12.2.1.4. Spain 12.2.1.5. Italy 12.2.1.6. Rest of Western Europe 12.2.2. By Product Type 12.2.3. By Source 12.2.4. By Processing Type 12.2.5. By Distribution Channel 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Product Type 12.3.3. By Source 12.3.4. By Processing Type 12.3.5. By Distribution Channel 12.4. Key Takeaways 13. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 13.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 13.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 13.2.1. By Country 13.2.1.1. Poland 13.2.1.2. Russia 13.2.1.3. Czech Republic 13.2.1.4. Romania 13.2.1.5. Rest of Eastern Europe 13.2.2. By Product Type 13.2.3. By Source 13.2.4. By Processing Type 13.2.5. By Distribution Channel 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Product Type 13.3.3. By Source 13.3.4. By Processing Type 13.3.5. By Distribution Channel 13.4. Key Takeaways 14. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 14.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 14.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 14.2.1. By Country 14.2.1.1. India 14.2.1.2. Bangladesh 14.2.1.3. Australia 14.2.1.4. New Zealand 14.2.1.5. Rest of South Asia and Pacific 14.2.2. By Product Type 14.2.3. By Source 14.2.4. By Processing Type 14.2.5. By Distribution Channel 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Product Type 14.3.3. By Source 14.3.4. By Processing Type 14.3.5. By Distribution Channel 14.4. Key Takeaways 15. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 15.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 15.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 15.2.1. By Country 15.2.1.1. China 15.2.1.2. Japan 15.2.1.3. South Korea 15.2.2. By Product Type 15.2.3. By Source 15.2.4. By Processing Type 15.2.5. By Distribution Channel 15.3. Market Attractiveness Analysis 15.3.1. By Country 15.3.2. By Product Type 15.3.3. By Source 15.3.4. By Processing Type 15.3.5. By Distribution Channel 15.4. Key Takeaways 16. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 16.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023 16.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034 16.2.1. By Country 16.2.1.1. GCC Countries 16.2.1.2. South Africa 16.2.1.3. Israel 16.2.1.4. Rest of MEA 16.2.2. By Product Type 16.2.3. By Source 16.2.4. By Processing Type 16.2.5. By Distribution Channel 16.3. Market Attractiveness Analysis 16.3.1. By Country 16.3.2. By Product Type 16.3.3. By Source 16.3.4. By Processing Type 16.3.5. By Distribution Channel 16.4. Key Takeaways 17. Key Countries Market Analysis 17.1. USA 17.1.1. Pricing Analysis 17.1.2. Market Share Analysis, 2023 17.1.2.1. By Product Type 17.1.2.2. By Source 17.1.2.3. By Processing Type 17.1.2.4. By Distribution Channel 17.2. Canada 17.2.1. Pricing Analysis 17.2.2. Market Share Analysis, 2023 17.2.2.1. By Product Type 17.2.2.2. By Source 17.2.2.3. By Processing Type 17.2.2.4. By Distribution Channel 17.3. Brazil 17.3.1. Pricing Analysis 17.3.2. Market Share Analysis, 2023 17.3.2.1. By Product Type 17.3.2.2. By Source 17.3.2.3. By Processing Type 17.3.2.4. By Distribution Channel 17.4. Mexico 17.4.1. Pricing Analysis 17.4.2. Market Share Analysis, 2023 17.4.2.1. By Product Type 17.4.2.2. By Source 17.4.2.3. By Processing Type 17.4.2.4. By Distribution Channel 17.5. Germany 17.5.1. Pricing Analysis 17.5.2. Market Share Analysis, 2023 17.5.2.1. By Product Type 17.5.2.2. By Source 17.5.2.3. By Processing Type 17.5.2.4. By Distribution Channel 17.6. UK 17.6.1. Pricing Analysis 17.6.2. Market Share Analysis, 2023 17.6.2.1. By Product Type 17.6.2.2. By Source 17.6.2.3. By Processing Type 17.6.2.4. By Distribution Channel 17.7. France 17.7.1. Pricing Analysis 17.7.2. Market Share Analysis, 2023 17.7.2.1. By Product Type 17.7.2.2. By Source 17.7.2.3. By Processing Type 17.7.2.4. By Distribution Channel 17.8. Spain 17.8.1. Pricing Analysis 17.8.2. Market Share Analysis, 2023 17.8.2.1. By Product Type 17.8.2.2. By Source 17.8.2.3. By Processing Type 17.8.2.4. By Distribution Channel 17.9. Italy 17.9.1. Pricing Analysis 17.9.2. Market Share Analysis, 2023 17.9.2.1. By Product Type 17.9.2.2. By Source 17.9.2.3. By Processing Type 17.9.2.4. By Distribution Channel 17.10. Poland 17.10.1. Pricing Analysis 17.10.2. Market Share Analysis, 2023 17.10.2.1. By Product Type 17.10.2.2. By Source 17.10.2.3. By Processing Type 17.10.2.4. By Distribution Channel 17.11. Russia 17.11.1. Pricing Analysis 17.11.2. Market Share Analysis, 2023 17.11.2.1. By Product Type 17.11.2.2. By Source 17.11.2.3. By Processing Type 17.11.2.4. By Distribution Channel 17.12. Czech Republic 17.12.1. Pricing Analysis 17.12.2. Market Share Analysis, 2023 17.12.2.1. By Product Type 17.12.2.2. By Source 17.12.2.3. By Processing Type 17.12.2.4. By Distribution Channel 17.13. Romania 17.13.1. Pricing Analysis 17.13.2. Market Share Analysis, 2023 17.13.2.1. By Product Type 17.13.2.2. By Source 17.13.2.3. By Processing Type 17.13.2.4. By Distribution Channel 17.14. India 17.14.1. Pricing Analysis 17.14.2. Market Share Analysis, 2023 17.14.2.1. By Product Type 17.14.2.2. By Source 17.14.2.3. By Processing Type 17.14.2.4. By Distribution Channel 17.15. Bangladesh 17.15.1. Pricing Analysis 17.15.2. Market Share Analysis, 2023 17.15.2.1. By Product Type 17.15.2.2. By Source 17.15.2.3. By Processing Type 17.15.2.4. By Distribution Channel 17.16. Australia 17.16.1. Pricing Analysis 17.16.2. Market Share Analysis, 2023 17.16.2.1. By Product Type 17.16.2.2. By Source 17.16.2.3. By Processing Type 17.16.2.4. By Distribution Channel 17.17. New Zealand 17.17.1. Pricing Analysis 17.17.2. Market Share Analysis, 2023 17.17.2.1. By Product Type 17.17.2.2. By Source 17.17.2.3. By Processing Type 17.17.2.4. By Distribution Channel 17.18. China 17.18.1. Pricing Analysis 17.18.2. Market Share Analysis, 2023 17.18.2.1. By Product Type 17.18.2.2. By Source 17.18.2.3. By Processing Type 17.18.2.4. By Distribution Channel 17.19. Japan 17.19.1. Pricing Analysis 17.19.2. Market Share Analysis, 2023 17.19.2.1. By Product Type 17.19.2.2. By Source 17.19.2.3. By Processing Type 17.19.2.4. By Distribution Channel 17.20. South Korea 17.20.1. Pricing Analysis 17.20.2. Market Share Analysis, 2023 17.20.2.1. By Product Type 17.20.2.2. By Source 17.20.2.3. By Processing Type 17.20.2.4. By Distribution Channel 17.21. GCC Countries 17.21.1. Pricing Analysis 17.21.2. Market Share Analysis, 2023 17.21.2.1. By Product Type 17.21.2.2. By Source 17.21.2.3. By Processing Type 17.21.2.4. By Distribution Channel 17.22. South Africa 17.22.1. Pricing Analysis 17.22.2. Market Share Analysis, 2023 17.22.2.1. By Product Type 17.22.2.2. By Source 17.22.2.3. By Processing Type 17.22.2.4. By Distribution Channel 17.23. Israel 17.23.1. Pricing Analysis 17.23.2. Market Share Analysis, 2023 17.23.2.1. By Product Type 17.23.2.2. By Source 17.23.2.3. By Processing Type 17.23.2.4. By Distribution Channel 18. Market Structure Analysis 18.1. Competition Dashboard 18.2. Competition Benchmarking 18.3. Market Share Analysis of Top Players 18.3.1. By Regional 18.3.2. By Product Type 18.3.3. By Source 18.3.4. By Processing Type 18.3.5. By Distribution Channel 19. Competition Analysis 19.1. Competition Deep Dive 19.1.1. Grupo Bimbo SAB de CV 19.1.1.1. Overview 19.1.1.2. Product Portfolio 19.1.1.3. Profitability by Market Segments 19.1.1.4. Sales Footprint 19.1.1.5. Strategy Overview 19.1.1.5.1. Marketing Strategy 19.1.1.5.2. Product Strategy 19.1.1.5.3. Channel Strategy 19.1.2. General Mills 19.1.2.1. Overview 19.1.2.2. Product Portfolio 19.1.2.3. Profitability by Market Segments 19.1.2.4. Sales Footprint 19.1.2.5. Strategy Overview 19.1.2.5.1. Marketing Strategy 19.1.2.5.2. Product Strategy 19.1.2.5.3. Channel Strategy 19.1.3. Aranda's Company Inc. 19.1.3.1. Overview 19.1.3.2. Product Portfolio 19.1.3.3. Profitability by Market Segments 19.1.3.4. Sales Footprint 19.1.3.5. Strategy Overview 19.1.3.5.1. Marketing Strategy 19.1.3.5.2. Product Strategy 19.1.3.5.3. Channel Strategy 19.1.4. Ole Mexican Foods Inc 19.1.4.1. Overview 19.1.4.2. Product Portfolio 19.1.4.3. Profitability by Market Segments 19.1.4.4. Sales Footprint 19.1.4.5. Strategy Overview 19.1.4.5.1. Marketing Strategy 19.1.4.5.2. Product Strategy 19.1.4.5.3. Channel Strategy 19.1.5. Easy Foods Inc. 19.1.5.1. Overview 19.1.5.2. Product Portfolio 19.1.5.3. Profitability by Market Segments 19.1.5.4. Sales Footprint 19.1.5.5. Strategy Overview 19.1.5.5.1. Marketing Strategy 19.1.5.5.2. Product Strategy 19.1.5.5.3. Channel Strategy 19.1.6. Gruma SAB de CV 19.1.6.1. Overview 19.1.6.2. Product Portfolio 19.1.6.3. Profitability by Market Segments 19.1.6.4. Sales Footprint 19.1.6.5. Strategy Overview 19.1.6.5.1. Marketing Strategy 19.1.6.5.2. Product Strategy 19.1.6.5.3. Channel Strategy 19.1.7. PepsiCo Inc. 19.1.7.1. Overview 19.1.7.2. Product Portfolio 19.1.7.3. Profitability by Market Segments 19.1.7.4. Sales Footprint 19.1.7.5. Strategy Overview 19.1.7.5.1. Marketing Strategy 19.1.7.5.2. Product Strategy 19.1.7.5.3. Channel Strategy 19.1.8. La Factory 19.1.8.1. Overview 19.1.8.2. Product Portfolio 19.1.8.3. Profitability by Market Segments 19.1.8.4. Sales Footprint 19.1.8.5. Strategy Overview 19.1.8.5.1. Marketing Strategy 19.1.8.5.2. Product Strategy 19.1.8.5.3. Channel Strategy 19.1.9. Catallia Mexican Foods 19.1.9.1. Overview 19.1.9.2. Product Portfolio 19.1.9.3. Profitability by Market Segments 19.1.9.4. Sales Footprint 19.1.9.5. Strategy Overview 19.1.9.5.1. Marketing Strategy 19.1.9.5.2. Product Strategy 19.1.9.5.3. Channel Strategy 19.1.10. Tyson Foods Inc. 19.1.10.1. Overview 19.1.10.2. Product Portfolio 19.1.10.3. Profitability by Market Segments 19.1.10.4. Sales Footprint 19.1.10.5. Strategy Overview 19.1.10.5.1. Marketing Strategy 19.1.10.5.2. Product Strategy 19.1.10.5.3. Channel Strategy 19.1.11. Azteca Foods Inc. 19.1.11.1. Overview 19.1.11.2. Product Portfolio 19.1.11.3. Profitability by Market Segments 19.1.11.4. Sales Footprint 19.1.11.5. Strategy Overview 19.1.11.5.1. Marketing Strategy 19.1.11.5.2. Product Strategy 19.1.11.5.3. Channel Strategy 20. Assumptions & Acronyms Used 21. Research Methodology
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