The tortilla sales are estimated to be at USD 45,163.7 million in 2024. The market is anticipated to reach USD 75,309.4 million by 2034. The market is further expected to surge at a CAGR of 5.2% during the forecast period 2024 to 2034.
Key Market Trends and Highlights
| Attributes | Key Insights |
|---|---|
| Tortilla Market Estimated Size in 2024 | USD 45,163.7 million |
| Projected Market Value in 2034 | USD 75,309.4 million |
| Value-based CAGR from 2024 to 2034 | 5.2% |
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The scope for tortilla rose at a 5.0% CAGR between 2019 and 2023. The global market for tortilla is anticipated to grow at a moderate CAGR of 5.2% over the forecast period 2024 to 2034.
The market experienced steady growth during the historical period from 2019 to 2023. Several factors contributed to this historical surge. Increasing consumer demand for convenient and versatile food options, coupled with a rising preference for diverse and international cuisines, fueled the demand for tortillas.
The global shift towards healthier food choices and the perception of tortillas as a versatile and healthier alternative to traditional bread further boosted market growth. The accessibility of tortilla based products in various retail channels and the increasing popularity of Mexican and Latin American cuisines globally also played pivotal roles in shaping the historical landscape of the market.
Looking ahead to the forecast period from 2024 to 2034, the market is expected to witness significant growth. The market is poised for continued growth, with forecasted projections indicating a sustained upward trajectory. The factors driving this anticipated growth are multifaceted. Firstly, the convenience and versatility of tortillas align with the fast paced lifestyle of the modern consumer, making them a preferred choice for various meal options.
The increasing inclination towards international cuisines and the incorporation of tortillas into mainstream dietary habits contribute significantly to the projected expansion of the market. Health conscious consumers seeking alternatives to traditional bread continue to drive demand, as tortillas are often perceived as a healthier option.
Principal Consultant
The below table showcases revenues in terms of the top five leading countries, spearheaded by Spain and France. The countries are expected to lead the market through 2034.
| Countries | Forecast CAGRs from 2024 to 2034 |
|---|---|
| The United States | 3.8% |
| Mexico | 4.5% |
| Germany | 6.2% |
| France | 7.3% |
| Spain | 8.1% |
The tortilla market in the United States is expected to expand at a CAGR of 3.8% through 2034. The widespread popularity of Mexican and Latin American cuisine in the United States has been a significant driver for the market.
The tortilla market in Mexico is anticipated to expand at a CAGR of 4.5% through 2034. Tortillas are a staple in Mexican cuisine and culture. Their deep-rooted significance as a traditional food item contributes to steady and consistent demand.
The sector for tortilla products in Germany is projected to exhibit a CAGR of 6.2% during the assessment period. The demand for convenience food is increasing, busy consumers in Germany want easy and quick meal solutions. Tortillas offer convenience in line with the busy lifestyle of consumers. Tortillas are suitable for various dishes, including wraps, tacos, and quesadillas.
The sector for the tortilla industry in France is projected to exhibit a CAGR of 7.3% during the forecast period 2024 to 2034. Increasing demand for quick meal solutions is the convenience factor for market growth. Consumers with a busy lifestyle want easy and quick meal solutions, tortilla products like wraps and quesadillas align with the busy lifestyle of consumers.The tortilla products, such as artisanal or flavored varieties, cater to French consumers seeking unique and high-quality culinary experiences.
Tortilla product demand in Spain is estimated to rise at a CAGR of 8.1% during the forecast period 2024 to 2034. The easy accessibility of tortilla products over the country is a significant growth factor for the tortilla market. The availability of tortilla products in supermarkets, grocery stores, and specialty stores is making easy access for busy consumers. Innovations such as new flavors, formats, or specialty tortillas contribute to the popularity of tortilla products in the Spanish market.
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The below table highlights how the corn tortilla segment is projected to lead the market in terms of product type, and is expected to account for a market share of 41.2% in 2024. Based on process type, the fresh segment is expected to account for a market share of 64.3% in 2024.
| Category | Market Share in 2024 |
|---|---|
| Corn Tortilla | 41.2% |
| Fresh | 64.3% |
Based on product type, the corn tortilla segment is expected to continue dominating the tortilla market. Corn tortillas are a staple in Mexican cuisine, and the growing popularity of Mexican food globally has contributed to the increased demand for authentic corn tortillas.
Corn tortillas are naturally gluten free, making them suitable for individuals with gluten sensitivities or those following gluten free diets. The demand for gluten free products has been a key driver of the corn tortilla segment.
Corn tortillas are often perceived as a healthier alternative to flour tortillas, as they may be lower in calories and fat. Corn tortillas made from whole corn or nixtamalization process offer nutritional benefits.
In terms of process type, the fresh segment is expected to continue dominating the tortilla market. Fresh tortillas are often associated with higher quality and authenticity, providing a closer resemblance to homemade tortillas. Consumers seeking an authentic culinary experience are drawn to the freshness of these products.
Fresh tortillas typically undergo minimal processing, and they may lack preservatives compared to their counterparts with extended shelf life. The demand for cleaner and less processed foods contributes to the growth of the fresh tortilla segment.
Fresh tortillas are often positioned as premium products due to their perceived higher quality and superior taste. Consumers willing to pay a premium for premium quality foods drive the growth of this segment.
The competitive landscape of the tortilla market is dynamic and influenced by evolving consumer preferences, health trends, and culinary innovations. Companies that stay agile, responsive to market trends, and committed to quality are likely to thrive in this competitive and versatile segment of the food industry.
Recent Development
| Attribute | Details |
|---|---|
| Estimated Market Size in 2024 | USD 45,163.7 million |
| Projected Market Valuation in 2034 | USD 75,309.4 million |
| Value-based CAGR 2024 to 2034 | 5.2% |
| Forecast Period | 2024 to 2034 |
| Historical Data Available for | 2019 to 2023 |
| Market Analysis | Value in USD million |
| Key Regions Covered | North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; The Middle East & Africa |
| Key Market Segments Covered | Product Type, Source, Process Type, Distribution Channel, Region |
| Key Countries Profiled | The United States, Canada, Brazil, Mexico, Germany, France, Spain, Italy, Russia, Poland, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC countries, South Africa, Israel |
| Key Companies Profiled | Grupo Bimbo SAB de CV; General Mills; Aranda's Tortilla Company Inc.; Ole Mexican Foods Inc; Easy Foods Inc.; Gruma SAB de CV; PepsiCo Inc.; La Tortilla Factory; Catallia Mexican Foods; Tyson Foods Inc.; Azteca Foods Inc. |
The tortilla market is projected to reach a valuation of USD 45,163.7 million in 2024.
The tortilla industry is set to expand by a CAGR of 5.2% through 2034.
The tortilla market is forecast to reach USD 75,309.4 million by 2034.
Spain is expected to be the top performing market, exhibiting a CAGR of 8.1% through 2034.
Corn tortilla is preferred, and is expected to account for a market share of 41.2% in 2024.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Product Type, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Product Type, 2024 to 2034
5.3.1. Tostadas
5.3.2. Taco Shells
5.3.3. Corn Tortilla
5.3.4. Flour Tortilla
5.3.5. Chips
5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Source
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Source, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Source, 2024 to 2034
6.3.1. Corn
6.3.2. Wheat
6.4. Y-o-Y Growth Trend Analysis By Source, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Source, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Processing Type
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Processing Type, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Processing Type, 2024 to 2034
7.3.1. Fresh
7.3.2. Frozen
7.4. Y-o-Y Growth Trend Analysis By Processing Type, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By Processing Type, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Distribution Channel, 2019 to 2023
8.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Distribution Channel, 2024 to 2034
8.3.1. Online
8.3.2. Offline
8.3.2.1. Supermarkets
8.3.2.2. Convenience Stores
8.3.2.3. Others
8.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023
8.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034
9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Region, 2019 to 2023
9.3. Current Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Region, 2024 to 2034
9.3.1. North America
9.3.2. Latin America
9.3.3. Western Europe
9.3.4. Eastern Europe
9.3.5. South Asia and Pacific
9.3.6. East Asia
9.3.7. Middle East and Africa
9.4. Market Attractiveness Analysis By Region
10. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Country
10.2.1.1. USA
10.2.1.2. Canada
10.2.2. By Product Type
10.2.3. By Source
10.2.4. By Processing Type
10.2.5. By Distribution Channel
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Product Type
10.3.3. By Source
10.3.4. By Processing Type
10.3.5. By Distribution Channel
10.4. Key Takeaways
11. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Country
11.2.1.1. Brazil
11.2.1.2. Mexico
11.2.1.3. Rest of Latin America
11.2.2. By Product Type
11.2.3. By Source
11.2.4. By Processing Type
11.2.5. By Distribution Channel
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Product Type
11.3.3. By Source
11.3.4. By Processing Type
11.3.5. By Distribution Channel
11.4. Key Takeaways
12. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Country
12.2.1.1. Germany
12.2.1.2. UK
12.2.1.3. France
12.2.1.4. Spain
12.2.1.5. Italy
12.2.1.6. Rest of Western Europe
12.2.2. By Product Type
12.2.3. By Source
12.2.4. By Processing Type
12.2.5. By Distribution Channel
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Product Type
12.3.3. By Source
12.3.4. By Processing Type
12.3.5. By Distribution Channel
12.4. Key Takeaways
13. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Country
13.2.1.1. Poland
13.2.1.2. Russia
13.2.1.3. Czech Republic
13.2.1.4. Romania
13.2.1.5. Rest of Eastern Europe
13.2.2. By Product Type
13.2.3. By Source
13.2.4. By Processing Type
13.2.5. By Distribution Channel
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Product Type
13.3.3. By Source
13.3.4. By Processing Type
13.3.5. By Distribution Channel
13.4. Key Takeaways
14. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
14.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
14.2.1. By Country
14.2.1.1. India
14.2.1.2. Bangladesh
14.2.1.3. Australia
14.2.1.4. New Zealand
14.2.1.5. Rest of South Asia and Pacific
14.2.2. By Product Type
14.2.3. By Source
14.2.4. By Processing Type
14.2.5. By Distribution Channel
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Product Type
14.3.3. By Source
14.3.4. By Processing Type
14.3.5. By Distribution Channel
14.4. Key Takeaways
15. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
15.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
15.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
15.2.1. By Country
15.2.1.1. China
15.2.1.2. Japan
15.2.1.3. South Korea
15.2.2. By Product Type
15.2.3. By Source
15.2.4. By Processing Type
15.2.5. By Distribution Channel
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Product Type
15.3.3. By Source
15.3.4. By Processing Type
15.3.5. By Distribution Channel
15.4. Key Takeaways
16. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
16.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
16.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
16.2.1. By Country
16.2.1.1. GCC Countries
16.2.1.2. South Africa
16.2.1.3. Israel
16.2.1.4. Rest of MEA
16.2.2. By Product Type
16.2.3. By Source
16.2.4. By Processing Type
16.2.5. By Distribution Channel
16.3. Market Attractiveness Analysis
16.3.1. By Country
16.3.2. By Product Type
16.3.3. By Source
16.3.4. By Processing Type
16.3.5. By Distribution Channel
16.4. Key Takeaways
17. Key Countries Market Analysis
17.1. USA
17.1.1. Pricing Analysis
17.1.2. Market Share Analysis, 2023
17.1.2.1. By Product Type
17.1.2.2. By Source
17.1.2.3. By Processing Type
17.1.2.4. By Distribution Channel
17.2. Canada
17.2.1. Pricing Analysis
17.2.2. Market Share Analysis, 2023
17.2.2.1. By Product Type
17.2.2.2. By Source
17.2.2.3. By Processing Type
17.2.2.4. By Distribution Channel
17.3. Brazil
17.3.1. Pricing Analysis
17.3.2. Market Share Analysis, 2023
17.3.2.1. By Product Type
17.3.2.2. By Source
17.3.2.3. By Processing Type
17.3.2.4. By Distribution Channel
17.4. Mexico
17.4.1. Pricing Analysis
17.4.2. Market Share Analysis, 2023
17.4.2.1. By Product Type
17.4.2.2. By Source
17.4.2.3. By Processing Type
17.4.2.4. By Distribution Channel
17.5. Germany
17.5.1. Pricing Analysis
17.5.2. Market Share Analysis, 2023
17.5.2.1. By Product Type
17.5.2.2. By Source
17.5.2.3. By Processing Type
17.5.2.4. By Distribution Channel
17.6. UK
17.6.1. Pricing Analysis
17.6.2. Market Share Analysis, 2023
17.6.2.1. By Product Type
17.6.2.2. By Source
17.6.2.3. By Processing Type
17.6.2.4. By Distribution Channel
17.7. France
17.7.1. Pricing Analysis
17.7.2. Market Share Analysis, 2023
17.7.2.1. By Product Type
17.7.2.2. By Source
17.7.2.3. By Processing Type
17.7.2.4. By Distribution Channel
17.8. Spain
17.8.1. Pricing Analysis
17.8.2. Market Share Analysis, 2023
17.8.2.1. By Product Type
17.8.2.2. By Source
17.8.2.3. By Processing Type
17.8.2.4. By Distribution Channel
17.9. Italy
17.9.1. Pricing Analysis
17.9.2. Market Share Analysis, 2023
17.9.2.1. By Product Type
17.9.2.2. By Source
17.9.2.3. By Processing Type
17.9.2.4. By Distribution Channel
17.10. Poland
17.10.1. Pricing Analysis
17.10.2. Market Share Analysis, 2023
17.10.2.1. By Product Type
17.10.2.2. By Source
17.10.2.3. By Processing Type
17.10.2.4. By Distribution Channel
17.11. Russia
17.11.1. Pricing Analysis
17.11.2. Market Share Analysis, 2023
17.11.2.1. By Product Type
17.11.2.2. By Source
17.11.2.3. By Processing Type
17.11.2.4. By Distribution Channel
17.12. Czech Republic
17.12.1. Pricing Analysis
17.12.2. Market Share Analysis, 2023
17.12.2.1. By Product Type
17.12.2.2. By Source
17.12.2.3. By Processing Type
17.12.2.4. By Distribution Channel
17.13. Romania
17.13.1. Pricing Analysis
17.13.2. Market Share Analysis, 2023
17.13.2.1. By Product Type
17.13.2.2. By Source
17.13.2.3. By Processing Type
17.13.2.4. By Distribution Channel
17.14. India
17.14.1. Pricing Analysis
17.14.2. Market Share Analysis, 2023
17.14.2.1. By Product Type
17.14.2.2. By Source
17.14.2.3. By Processing Type
17.14.2.4. By Distribution Channel
17.15. Bangladesh
17.15.1. Pricing Analysis
17.15.2. Market Share Analysis, 2023
17.15.2.1. By Product Type
17.15.2.2. By Source
17.15.2.3. By Processing Type
17.15.2.4. By Distribution Channel
17.16. Australia
17.16.1. Pricing Analysis
17.16.2. Market Share Analysis, 2023
17.16.2.1. By Product Type
17.16.2.2. By Source
17.16.2.3. By Processing Type
17.16.2.4. By Distribution Channel
17.17. New Zealand
17.17.1. Pricing Analysis
17.17.2. Market Share Analysis, 2023
17.17.2.1. By Product Type
17.17.2.2. By Source
17.17.2.3. By Processing Type
17.17.2.4. By Distribution Channel
17.18. China
17.18.1. Pricing Analysis
17.18.2. Market Share Analysis, 2023
17.18.2.1. By Product Type
17.18.2.2. By Source
17.18.2.3. By Processing Type
17.18.2.4. By Distribution Channel
17.19. Japan
17.19.1. Pricing Analysis
17.19.2. Market Share Analysis, 2023
17.19.2.1. By Product Type
17.19.2.2. By Source
17.19.2.3. By Processing Type
17.19.2.4. By Distribution Channel
17.20. South Korea
17.20.1. Pricing Analysis
17.20.2. Market Share Analysis, 2023
17.20.2.1. By Product Type
17.20.2.2. By Source
17.20.2.3. By Processing Type
17.20.2.4. By Distribution Channel
17.21. GCC Countries
17.21.1. Pricing Analysis
17.21.2. Market Share Analysis, 2023
17.21.2.1. By Product Type
17.21.2.2. By Source
17.21.2.3. By Processing Type
17.21.2.4. By Distribution Channel
17.22. South Africa
17.22.1. Pricing Analysis
17.22.2. Market Share Analysis, 2023
17.22.2.1. By Product Type
17.22.2.2. By Source
17.22.2.3. By Processing Type
17.22.2.4. By Distribution Channel
17.23. Israel
17.23.1. Pricing Analysis
17.23.2. Market Share Analysis, 2023
17.23.2.1. By Product Type
17.23.2.2. By Source
17.23.2.3. By Processing Type
17.23.2.4. By Distribution Channel
18. Market Structure Analysis
18.1. Competition Dashboard
18.2. Competition Benchmarking
18.3. Market Share Analysis of Top Players
18.3.1. By Regional
18.3.2. By Product Type
18.3.3. By Source
18.3.4. By Processing Type
18.3.5. By Distribution Channel
19. Competition Analysis
19.1. Competition Deep Dive
19.1.1. Grupo Bimbo SAB de CV
19.1.1.1. Overview
19.1.1.2. Product Portfolio
19.1.1.3. Profitability by Market Segments
19.1.1.4. Sales Footprint
19.1.1.5. Strategy Overview
19.1.1.5.1. Marketing Strategy
19.1.1.5.2. Product Strategy
19.1.1.5.3. Channel Strategy
19.1.2. General Mills
19.1.2.1. Overview
19.1.2.2. Product Portfolio
19.1.2.3. Profitability by Market Segments
19.1.2.4. Sales Footprint
19.1.2.5. Strategy Overview
19.1.2.5.1. Marketing Strategy
19.1.2.5.2. Product Strategy
19.1.2.5.3. Channel Strategy
19.1.3. Aranda's Company Inc.
19.1.3.1. Overview
19.1.3.2. Product Portfolio
19.1.3.3. Profitability by Market Segments
19.1.3.4. Sales Footprint
19.1.3.5. Strategy Overview
19.1.3.5.1. Marketing Strategy
19.1.3.5.2. Product Strategy
19.1.3.5.3. Channel Strategy
19.1.4. Ole Mexican Foods Inc
19.1.4.1. Overview
19.1.4.2. Product Portfolio
19.1.4.3. Profitability by Market Segments
19.1.4.4. Sales Footprint
19.1.4.5. Strategy Overview
19.1.4.5.1. Marketing Strategy
19.1.4.5.2. Product Strategy
19.1.4.5.3. Channel Strategy
19.1.5. Easy Foods Inc.
19.1.5.1. Overview
19.1.5.2. Product Portfolio
19.1.5.3. Profitability by Market Segments
19.1.5.4. Sales Footprint
19.1.5.5. Strategy Overview
19.1.5.5.1. Marketing Strategy
19.1.5.5.2. Product Strategy
19.1.5.5.3. Channel Strategy
19.1.6. Gruma SAB de CV
19.1.6.1. Overview
19.1.6.2. Product Portfolio
19.1.6.3. Profitability by Market Segments
19.1.6.4. Sales Footprint
19.1.6.5. Strategy Overview
19.1.6.5.1. Marketing Strategy
19.1.6.5.2. Product Strategy
19.1.6.5.3. Channel Strategy
19.1.7. PepsiCo Inc.
19.1.7.1. Overview
19.1.7.2. Product Portfolio
19.1.7.3. Profitability by Market Segments
19.1.7.4. Sales Footprint
19.1.7.5. Strategy Overview
19.1.7.5.1. Marketing Strategy
19.1.7.5.2. Product Strategy
19.1.7.5.3. Channel Strategy
19.1.8. La Factory
19.1.8.1. Overview
19.1.8.2. Product Portfolio
19.1.8.3. Profitability by Market Segments
19.1.8.4. Sales Footprint
19.1.8.5. Strategy Overview
19.1.8.5.1. Marketing Strategy
19.1.8.5.2. Product Strategy
19.1.8.5.3. Channel Strategy
19.1.9. Catallia Mexican Foods
19.1.9.1. Overview
19.1.9.2. Product Portfolio
19.1.9.3. Profitability by Market Segments
19.1.9.4. Sales Footprint
19.1.9.5. Strategy Overview
19.1.9.5.1. Marketing Strategy
19.1.9.5.2. Product Strategy
19.1.9.5.3. Channel Strategy
19.1.10. Tyson Foods Inc.
19.1.10.1. Overview
19.1.10.2. Product Portfolio
19.1.10.3. Profitability by Market Segments
19.1.10.4. Sales Footprint
19.1.10.5. Strategy Overview
19.1.10.5.1. Marketing Strategy
19.1.10.5.2. Product Strategy
19.1.10.5.3. Channel Strategy
19.1.11. Azteca Foods Inc.
19.1.11.1. Overview
19.1.11.2. Product Portfolio
19.1.11.3. Profitability by Market Segments
19.1.11.4. Sales Footprint
19.1.11.5. Strategy Overview
19.1.11.5.1. Marketing Strategy
19.1.11.5.2. Product Strategy
19.1.11.5.3. Channel Strategy
20. Assumptions & Acronyms Used
21. Research Methodology
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Tortilla Market
