The global therapeutic diet for pet market reflects a remarkable trajectory from 2024 to 2034, indicating a robust growth rate. After a thorough survey, the market growth equates to a sluggish CAGR of 4.0% during the forecast period. With an initial forecast of USD 502.4 million in 2024, the market is witnessing a significant increase to USD 744.5 million by 2034.
| Attributes | Key Insights |
|---|---|
| Therapeutic Diet for Pet Market Size (2024E) | USD 502.4 million |
| Therapeutic Diet for Pet Industry Value (2034F) | USD 744.5 million |
| Value-based CAGR (2024 to 2034) | 4.0% |
Rising pet ownership rates and consumer spending on veterinary meals tailored to individual pet health needs are fueling market growth. The United States and Europe have leading dog populations due to their developing pet ecosystems and accessibility to adoption & purchase from animal shelters.
Pet owners worldwide are looking for more personalized nutrition solutions for their pets, which is surging the demand for therapeutic diets that cater to individual pet health needs, preferences, and dietary restrictions. Also, ongoing research and studies on pet nutrition & related science, ingredient technology developments, and product formulations are fueling growth and innovation in the market.
Consulting with a veterinarian is essential for determining the most suitable therapeutic diet for each pet's unique health requirements. By providing tailored nutrition and adhering to veterinarian recommendations, pet owners can significantly enhance their furry companions' quality of life and longevity. Furthermore, the market is growing due to the rise in pet digestive issues and increasing concern for dental & oral health issues in dogs.
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The demand for therapeutic diets for pets is divined to develop rapidly. The historical CAGR of 2.6% was recorded for the market, and a 4.0% CAGR is estimated through 2034. The veterinary field has advanced, and evaluation of pet dietary requirements, particularly those with specific medical issues, has increased.
Veterinarians, as key influencers, are increasingly suggesting therapeutic diets as part of treatment regimens for various illnesses, underscoring the main role of pet food producers and manufacturers in meeting these evolving needs. Several pet owners recognized the importance of diet in maintaining their animals' health, with growing demand for therapeutic diets to address common health disorders like obesity, diabetes, and food allergies.
From 2019 to 2023, pet food producers and manufacturers invested in research & development to create unique therapeutic diets catering to specific pet health needs. This includes using progressive ingredients, innovative formulation methods, and empirical research to prevent the growth of diseases like dental or joint problems.
The demand for personalized pet food is increasing, propelled by pet owners' specific dietary needs and health conditions, leading to the development of specialized formulations. E-commerce platforms are projected to gain traction in the market amid increasing online pet food sales due to easy and direct home delivery in less time.
Pet owners are demonstrating a heightened sense of responsibility toward their pets' health and well-being, leading to a growing demand for specialized therapeutic diets to address specific health conditions and nutritional needs. This trend is a testament to the evolving pet care landscape, where owners are increasingly motivated to provide the best possible care for their beloved companions.
The rising number of pets is increasingly seen as a sign of wealth and sophistication in society, particularly in the United States and Europe. The trend toward grain-free and gluten-free pet food continues to grow, propelled by concerns over pet allergies and digestive issues.
According to statistical data, industries in the United Kingdom and the United States are envisioned to develop relatively well in the next decade. Meanwhile, the industry in Germany and China is experiencing a substantial shift due to various factors. The industry in India is also anticipated to mature extensively in the upcoming decade.
| Countries | Market Value (2034) |
|---|---|
| United States | USD 305.6 million |
| United Kingdom | USD 23.5 million |
| Germany | USD 26.1 million |
| China | USD 19.7 million |
| India | USD 10.8 million |
The table below shows the estimated growth rates of the leading five countries. The United States, the United Kingdom, and Germany are set to record CAGRs of 5.1%, 4.3%, and 4.0%, respectively, through 2034.
| Countries | CAGR (2024 to 2034) |
|---|---|
| United States | 5.1% |
| United Kingdom | 4.3% |
| Germany | 4.0% |
| China | 3.8% |
| India | 3.5% |
Pet owners are increasingly focused on preventive health care for their pets, fueling the demand for therapeutic diets that support immune function, digestive health, and disease prevention. Millennials in the United States are very concerned about pet health and always look for better food products and medicated treatment for faster results.
Consumers in the United States tend to spend a lot on their pet's medical treatment to fight allergies and age-related issues. The rise in pet obesity in the United States has led to a growing need for specialized therapeutic diets designed to manage weight and support healthy weight loss in pets. Nowadays, allergies are common in pets, and demand for hypoallergenic therapeutic diets that address food sensitivities and skin issues is on the rise.
With an aging pet population in the United States, there is a growing need for therapeutic diets that support joint health, cognitive function, and wellness in senior pets. For instance, Farmina Vet Life Diabetic is a complete diabetic food for adult dogs, suggested for the regulation of glucose supply (diabetes mellitus) and the reduction of excessive body weight.
Growing health issues among pets, such as excessive gas, skin irritation, loose stools, and various ear & skin infections, propel the demand for a therapeutic diet for pets. A therapeutic diet for pets promotes a healthy, shiny coat with soft skin, enhances digestive & immune systems, and is beneficial for pet owners.
Manufacturers in Germany are investing in research & development to produce quality products and increase the nutritional value of pet food. Pet owners are increasingly spending on healthy pet foods due to surging awareness of intolerances and allergies. The demand for hypoallergenic pet food combinations has risen by 75%, with suppliers incorporating omega-3 fatty acids and diabetic products into their offerings.
Pet ownership in China is increasing, with several owners viewing their pets as part of the family. This has led to rising spending on veterinary care, including specialist diets.
Pet owners are becoming more aware of diet's role in maintaining their animals' health and treating various ailments. Veterinarians are increasingly recommending specialized diets as part of therapy regimens for certain diseases, fueling demand for therapeutic diets for pets in China.
Pet food manufacturers in India are constantly innovating to meet the nutritional needs of pets with health concerns. They use innovative ingredients and formulas supported by empirical data.
With the growth of e-commerce, pet owners have access to a wide range of therapeutic meals, offering greater convenience and a wider selection than traditional stores in India. Humanization of pets has led to a greater willingness to invest in specialized, high-quality items like therapeutic diets, ensuring pet’s health and well-being.
The segmented therapeutic diet for pet market analysis is included in the following subsection. Based on comprehensive studies, the cat segment is prevailing in the age group category. Similarly, the kidney disease segment is governing the health condition category.
| Segment | CAGR (2024 to 2034) |
|---|---|
| Cat (Age Group) | 4.6% |
| Kidney Disease (Health Condition) | 2.8% |
E-commerce platforms are surging globally, making the process of purchasing products easier and more informative for pet owners. Customers are becoming more concerned about product specifications. Online buying options offer various options, surpassing consumer demand.
Direct doorstep delivery, minimal charges, and emerging online distribution channels are the key factors fueling demand for therapeutic diets for pets through online distribution channels. Online platforms also provide detailed product solutions & comparisons, nutritional information, and customer reviews. These help pet owners compare brands, products, and ingredients quantity.
Pet food manufacturers are developing prescription diets for animals with kidney disease, limiting certain nutrients like protein and phosphorus to reduce kidney strain. This innovation is based on ongoing research and veterinarian advice, enhancing their products' nutritional balance, palatability, and efficacy.
Chronic kidney disease is a prevalent condition in senior dogs and cats. As pets live longer, the need for therapeutic diets to promote kidney health is surging. Therapeutic diets are essential for treating renal disease in pets, meeting other dietary needs, lowering phosphorus levels, and supporting renal function.
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Hill's, Purina, Royal Canin, Blue Buffalo, Orijen, Nature's Variety, Wellness, Ziwi, Solid Gold, Taste of the Wild, and Virbac are the key manufacturers of therapeutic diets for pets. Increasing demand for therapeutic diets for the pet market among consumers has convinced manufacturers to invest heavily in the research & development of innovative and new variations of products.
Recent Developments:
The market is set to be valued at USD 502.4 million in 2024.
The industry is marked to be valued at USD 744.5 million by 2034.
North America is set to hold a market share of 46.8% by 2034.
Hill’s, Purina, Royal Canin, and Blue Buffalo are the prominent players in the market.
The industry is set to register a CAGR of 4.0% from 2024 to 2034.
In India, demand is anticipated to develop at a CAGR of 3.5% through 2034.
| Estimated Size (2024E) | USD 125.2 billion |
|---|---|
| Projected Value (2034F) | USD 232.8 billion |
| Value-based CAGR (2024 to 2034) | 6.5% |
| Estimated Size (2024E) | USD 26.9 Billion |
|---|---|
| Projected Size (2034F) | USD 57.3 Billion |
| Value CAGR (2024 to 2034) | 7.8% |
| Market Value for 2024 | USD 5.38 billion |
|---|---|
| Market Value for 2034 | USD 11.46 billion |
| Market Forecast CAGR for 2024 to 2034 | 11.30% |
| Market Value for 2024 | USD 278 million |
|---|---|
| Market Value for 2034 | USD 639.4 million |
| Market CAGR from 2024 to 2034 | 13% |
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