Stretch Mark Removal Products Market Outlook

The Stretch Mark Removal Products Market is expected to record a 3.8% CAGR from 2023 to 2033. It is expected to achieve a valuation of USD 1,382.9 million in 2023 to reach USD 2,008.1 million in 2033.

Report Attribute Details
Stretch Mark Removal Products Market Value (2023) USD 1,382.9 million
Stretch Mark Removal Products Market Anticipated Value (2033) USD 2,008.1 million
Stretch Mark Removal Products Market Growth Rate (2023 to 2033) 3.8% CAGR

Rising healthcare infrastructure spending

Stretch mark creams and lotions are predicted to rise in popularity as consumers' preferences for at-home topical skin treatments grow. Because stretch marks removal procedures such as lasers and microdermabrasion are expensive, there is a great need for low-cost stretch mark removal solutions such as oils and serums.

Firms are also investing in user-friendly online shopping channels in order to market their product portfolios. The global stretch mark removal products market is expanding across multiple industries. Stretch marks are another common ageing sign. Increased focus on self-care drives up demand for premium and multi-functional objects. Wrinkle creams, lotions, serums, sun protection, anti-ageing, and skin regeneration products are all popular.

In response, manufacturers are introducing multipurpose creams and serums. Formerly, stretch mark removal solutions were only available in cream form. To promote sales, firms are manufacturing massage oils, spray-on oils, body butter, and lotions. Such improvements are expected to boost the market in the coming years.

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2018 to 2022 Stretch Mark Removal Products Market Outlook in Comparison to 2023 to 2033 Growth Forecast

The stretch mark removal products market was worth USD 1,336.2 million by 2022 and grew at a 3.0% CAGR from 2018 to 2022.

The prevalence of unhealthy lifestyles, as well as rising obesity rates, are important factors driving growth. Growing beauty concerns among pregnant women are also expected to drive the market. Stretch marks can emerge on the bodies of women during or after pregnancy, as well as on other people who are growing into teens.

They are also prevalent in people who have a sudden increase or decrease in weight. Another reason boosting the market is teenagers obtaining stretch marks as a result of an unexpected growth spurt. An increase in online treatment suppliers is also driving the market for stretch mark treatments.

Historical CAGR (2018 to 2022) 3.0%
Forecast CAGR (2023 to 2033) 3.8%
  • Short Term (2023 to 2026): Customers choose online platforms for cosmetics and personal care items because they can receive offers and discounts, which may propel the market forward in the next years.
  • Medium Term (2026 to 2029): To improve sales and customer base, companies in the stretch mark removal products market are expected to change their focus from traditional retail stores to e-commerce platforms in the future years.
  • Long Term (2029 to 2033): As per FMI’s analysis, wellness initiatives and personal care products is expected to surge the market growth during this period.

As per the FMI analysts, a valuation of USD 2,008.1 million by 2033 end is estimated for the market.

2016 USD 1065.15 million
2021 USD 1283.50 million
2022 USD 1,336.2 million
2023 USD 1,382.9 million
2033 USD 2,008.1 million

Sedentary Behavior is Increasing the Prevalence of Obesity

The market is expanding primarily due to the global increase in obesity and the increasing pregnancies, both of which are generating worries about women's stretch marks.

There is a huge global obesity epidemic that is leading to the growth in stretch mark prevalence. This eventually adds to the market under consideration to grow. Also, there are a lot of pregnancies in both developed and developing countries, which increases the demand for stretch mark treatment solutions.

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Rising Healthcare Infrastructure Spending

The increase in healthcare spending, which helps to enhance infrastructure, is a critical factor influencing the stretch mark treatment market's growth rate. Furthermore, as people become more interested in plastic surgery, the demand for stretch mark treatments may expand.

The market for stretch mark treatments is expected to expand as a result of rising disposable income and increased knowledge of skincare products, particularly cosmetics. Furthermore, the market's growth pace may be enhanced by the expanding older population and the desire to produce more therapeutic items.

Advancing Technological Progress

Technological advancements, increased product approval rates, partnerships and collaborations among key players, and other factors are all contributing to the market's growth. These products reduce stretch marks by restoring skin elasticity, density, and firmness on four different levels.

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Raising the Amount of Topical Skin Treatment Solution

Topical scar therapy products are less expensive than other scar treatments, such as micro-needling and microdermabrasion. In general, medical specialists recommend these products for the treatment of stretch marks during pregnancy.

Also, the use of tretinoin and hyaluronic acid in stretch mark removal products may increase market sales.

These compounds have been found in clinical tests to help reduce the visibility of scars, stretch marks, and blemishes. Brands are selling these products through a few online platforms, which is aiding the industry.

Treatment Comes at a High Expense, thereby Restraining Market Growth

Due to the expensive cost of stretch mark removal procedures such as lasers and microdermabrasion, stretch mark removal products such as oils and serums are in high demand.

Furthermore, a shortage of experienced specialists as well as a lack of healthcare infrastructure in developing nations, might provide challenges to the stretch mark treatment industry. Also, a lack of knowledge may act as a restraint, slowing the market's growth rate during the projection period.

Which Other Factors Are Restraining Growth in The Stretch Mark Removal Products Market?

The growing risk of side effects associated with stretch mark removal products among individuals with sensitive skin is expected to negatively impact sales in the market. Certain ingredients in these products might cause allergic reactions such as dryness, redness, and itchiness.

In addition to this, stringent regulations imposed to regulate the usage of harmful chemicals in skincare products may limit sales. To counter this, manufacturers are patch-testing skincare products to avoid any chances of allergic reactions. The possibility of negative side effects and stringent regulations can hamper demand for stretch mark removal products to some extent.

How Is Surging Demand for Topical Skin Treatment Solutions Boosting Sales?

The rising incidences of skin-related allergies and disorders caused by excessive usage of chemical-based skin care products are spurring demand for organic topical treatments. These products are easily accessible and are suitable for individuals with sensitive skin and allergies.

Topical scar treatment products are available at a lower price as compared to other scar treatments. These products are generally recommended by doctors and physicians for the treatment of stretch marks during pregnancy. Since their usage is not limited to women, brands are launching products that target other consumer demographics, including adults and teenagers.

As a result, massage oils for stretch mark removal are gaining immense popularity across the globe. These oils are made from natural ingredients that are suitable for all skin types. Some common ingredients include palm oil, coconut oil, olive oil, and almond oil, which moisturize the skin and reduce the appearance of scars, blemishes, and stretch marks.

In addition to this, the incorporation of hyaluronic acid and tretinoin in stretch mark removal products is likely to push sales in the market. These ingredients are clinically proven to reduce the appearance of spots, scars, and stretch marks. Brands are offering these products on various online platforms, which in turn is boosting the market.

A Glimpse of Country-wise Insights

Countries CAGR (2018 to 2022)
United States 81.2%
India 32.5%
China 41.8%
Germany 21.2%
Japan 31.2
Australia 61.0%

What is the Demand Outlook in the United States Stretch Mark Removal Products Market?

Consumers in the United States Prefer Topical Treatment for Stretch Marks

The United States is expected to emerge as a lucrative pocket over the forecast period owing to increasing expenditure on skincare and wellness products. As per FMI, total sales in the North American stretch mark removal products market held 26.8% of the global stretch mark removal market share in 2022.

Surging preference for topical skin treatment products over surgeries and other treatments in the USA is driving sales in the market. Besides this, consumers are getting more inclined towards innovative products with multifunctional benefits, which is boosting sales of stretch mark removal body butter and oils. This is anticipated to augment the growth in the market over the forecast period.

How is the United Kingdom Stretch Mark Removal Products Market Faring?

Manufacturers in the United Kingdom are Launching Natural Stretch Mark Removal Oils

Demand for stretch mark removal products in the United Kingdom is forecast to remain high due to the presence of leading market players and brands in the country. The Europe stretch mark removal products market held 23.5% of the total market share in 2022.

Increasing emphasis on premium personal care and beauty products among consumers in the United Kingdom is spurring demand for multifunctional stretch mark removal products. In addition to this, consumers prefer natural and organic ingredients in skin care products, which is driving innovations in the market.

Manufacturers are investing in research and development to improve the texture, ingredient profile, and quality of skin care products, thereby fueling growth in the market.

What is Driving the China Stretch Mark Removal Products Market?

Surging Demand for Multipurpose Stretch Mark Removal Creams in China May Fuel Growth

Sales of stretch mark removal products in China are projected to remain high amid increasing demand for multipurpose skin care products. As per the report, the East Asia stretch mark removal products market accounted for 12.3% of the total market share, spearheaded by China in 2022.

Increasing sales of personal care and beauty products through online channels in China are expected to create prospects for growth in the market. Manufacturers are launching products targeted towards male demographics to improve their product portfolios, which in turn may boost sales in the market over the assessment period.

Category-wise Insights

Which is the Popular Product Type?

Demand for Stretch Mark Removal Creams to Gain Traction

Based on the product type, the global stretch mark removal market is segmented as creams, oils, lotions, serums, and gels. Over the forecast period, sales in the creams segment are forecast to remain high.

Stretch mark removal creams are widely available in the market, are easily accessible, and are convenient to use. Increasing usage of organic and natural ingredients in stretch mark removal creams may continue driving sales in this segment.

Why is the Demand for Organic Stretch Mark Removal Products High?

Consumers are Investing in Organic Creams to Reduce Stretch Marks

By nature, the organic segment is anticipated to expand at a steady pace over the assessment period. Growth can be attributed to the benefits associated with organic, plant-based, and naturally sourced ingredients and the low risk of side effects.

Conventional creams and lotions contain certain ingredients that cause allergic reactions, such as redness, dryness, and itchiness. This is compelling consumers to invest in organic skincare products, which in turn is spurring demand in this segment.

Who is the Leading End User in the Stretch Mark Removal Products Market?

Manufacturers are Launching Stretch Mark Removal Creams for Men to Cater to Growing Demand

In terms of end user, sales in the adults segment are anticipated to gain momentum over the forecast period owing to increasing preference for skincare and personal care products that target various skin issues.

Surging demand for multipurpose skin-benefiting ingredients in personal care products is compelling manufacturers to launch products that cater to the needs of specific demographics, such as males. Such developments are expected to boost sales in this segment.

Which is the Preferred Sales Channel?

Sales of Stretch Mark Removal Products Online may Continue to Rise

Based on sales channels, the online retailers segment is forecast to account for the lion's share in the global stretch mark removal products market. Expansion of the eCommerce sector across the globe is expected to drive sales in this segment over the forecast period.

Manufacturers are investing in online retail channels and showcasing their products on third-party online retail channels to improve sales. They are also offering attractive deals and discounts, along with timely delivery and convenience, which is expected to push sales of stretch mark removal products online in the forthcoming years.

Key players operating in the global stretch mark removal products market are investing in inorganic strategies such as mergers, acquisitions, and collaborations to expand their global presence. They are also investing in research and development to incorporate organic ingredients in skincare products.

Competition Landscape

Key players operating in the global stretch mark removal products market are investing in inorganic strategies such as mergers, acquisitions, and collaborations to expand their global presence. They are also investing in research and development to incorporate organic ingredients in skin care products.

Some of the Key Companies Are as Follows

  • Clarins Group
  • Merz GmbH and Co. KGaA
  • E.T Browne Drug Co.
  • Union Swiss Ltd. (Bio-Oil)
  • Basq Skincare
  • Weleda AG
  • Dermaclara Inc.
  • Mama Mio US Inc.
  • Vichy Laboratories
  • First Botany Cosmeceuticals
  • Honasa Consumer Pvt. Ltd.

Scope of Report

Attribute Details
Market Size Value In 2023 USD 1,382.9 million
Market Size Value in End of Forecast (2033) USD 2,008.1 million
Market Analysis USD million for Value
Key Region Covered North America; Latin America; Europe; East Asia; South Asia; Oceania; Middle East and Africa
Key Segments By Product, By Nature, By End User, By Sales Channel, By Region
Key Companies Profiled Clarins Group; Merz GmbH and Co. KGaA; E.T Browne Drug Co.; Union Swiss Ltd. (Bio-Oil); Basq Skincare; Weleda AG; Dermaclara Inc.; Mama Mio US Inc.; Vichy Laboratories; First Botany Cosmeceuticals; Honasa Consumer Pvt. Ltd.
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Stretch Mark Removal Products Market Key Segments

By Product:

  • Creams
  • Oils & Serum
  • Lotions
  • Gels

By Nature:

  • Organic
  • Conventional

By End User:

  • Adults
  • Kids

By Sales Channel:

  • Wholesalers & Distributors
  • Online Retailers
  • Hypermarkets and Supermarkets
  • Pharmacy Stores
  • Specialty Stores
  • Independent Small Stores

By Region:

  • North America
  • Latin America
  • Eastern Europe
  • Western Europe
  • Asia Pacific excluding China & Japan
  • Japan
  • China
  • Middle East & Africa

Frequently Asked Questions

What is the Future Scope of Growth for the Stretch Mark Removal Products Market?

The market is expected to surpass USD 2,008.1 million by 2033.

What Drives the Stretch Mark Removal Products Market?

Stretch mark removal product market drivers include increased healthcare infrastructure investment, technological innovation, and increased topical skin treatment solutions.

What is the Current Stretch Mark Removal Products Market Size?

The market size is anticipated to reach a valuation of USD 1,382.9 million in 2023.

What is the Market Rate of the Stretch Mark Removal Products?

Stretch mark removal products market is expected to grow at a CAGR of 3.8% during the forecast period 2023 to 2033.

Which Region Accounted for the Largest Stretch Mark Removal Products Market share?

North America dominated the stretch mark removal products market.

How Big is the Stretch Mark Removal Products Market?

The market is valued at USD 1,382.9 million in 2023.

Who are the Key Stretch Mark Removal Products Market Players?

Basq Skincare, Weleda AG, and Dermaclara Inc. are the key market players.

What is the Growth Forecast for the Stretch Mark Removal Products Market?

The market is forecast to register a CAGR of 3.8% through 2033.

What is the Projected Market Size in 2033?

The market is estimated to reach USD 2,008.1 million by 2033.

How was the Historical Performance of the Market?

The market rose at a 3% CAGR from 2018 to 2022.

Table of Content
	1. Executive Summary | Stretch Mark Removal Products Market
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product
		5.1. Creams
		5.2. Oils & Serum
		5.3. Lotions
		5.4. Gels
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Nature
		6.1. Organic
		6.2. Conventional
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
		7.1. Adults
		7.2. Kids
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
		8.1. Wholesalers & Distributors
		8.2. Online Retailers
		8.3. Hypermarkets/Supermarkets
		8.4. Pharmacy Stores
		8.5. Specialty Stores
	9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		9.1. North America
		9.2. Latin America
		9.3. Europe
		9.4. Asia Pacific
		9.5. MEA
	10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. Key Countries Market Analysis
	16. Market Structure Analysis
	17. Competition Analysis
		17.1. Clarins Group
		17.2. Merz GmbH and Co. KGaA
		17.3. E.T Browne Drug Co.
		17.4. Union Swiss Ltd
		17.5. Basq Skincare
		17.6. Weleda AG
		17.7. Dermaclara Inc.
		17.8. Mama Mio US Inc.
		17.9. Vichy Laboratories
		17.10. First Botany Cosmeceuticals
		17.11. Honasa Consumer Pvt Ltd.
	18. Assumptions & Acronyms Used
	19. Research Methodology
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