Sore Throat Lozenges Market Outlook for 2024 to 2034

The global sore throat lozenges market is estimated to be valued at US$ 4.4 billion in 2024. The market is expected to expand at a CAGR rate of 5.6% and reach a valuation of ~US$ 7.5 billion by 2034.

Data Points Market Insights
Sore Throat Lozenges Market Value, 2023 US$ 4.1 billion
Estimated Market Value 2024 US$ 4.4 billion
Projected Market Value 2034 US$ 7.5 billion
Valued-based CAGR (2024 to 2034) 5.6%
Market Share of Top 5 Countries 57.1%

Around the world, the common cold and cough are very frequent. Consequently, there is a constant need for therapies and medications to treat it. This fuels the demand for throat lozenges often referred to as cough sweets, cough drops, cachous, or troches, which are small, medicinal pills that are frequently used as the first line of treatment against the common cold and flu.

The thin, moist mucosa that lines the throat is susceptible to invasion by bacteria and viruses. This causes inflammation, which manifests as redness, swelling, and increased secretions. The demand for lozenges is increasing for treatment of infection as they contain active components, such as antiseptics, painkillers, menthol, eucalyptus oil, cough suppressants like dextromethorphan, and calming substances.

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Sales Analysis of Sore Throat Lozenges During Historical Period Vs. Market Outlook

The sale of sore throat lozenges market expanded at a CAGR of 4.9% during the historical period, owing to a rise in over-the-counter (OTC) medications, especially for common cold and flu remedies.

Attribute Details
HCAGR (2019 to 2023) 4.9%

The market for sore throat lozenges is expected to rise over the forecast period. This is because of the increase in demand for these decongestants due to increasing cases of nasal and throat infections, especially during seasonal changes. Children are at higher risk of acquiring infections, and they prefer these lozenges over any other second line of treatments available.

Additionally, throat lozenges are used as the initial course of treatment for sore throats, colds, and flu. Moreover, among all flu strains, the common cold is the one that individuals tend to cure at home rather than constantly seeking medical attention. This is one of the reasons for the growth of the market for sore throat lozenges. The global market for sore throat lozenges is anticipated to exhibit a CAGR of 5.6% during the forecast period.

Key Opportunities in the Sore Throat Lozenges Market

The aging population's decreased immunity can increase the frequency of catching colds and other diseases with sore throats as a symptom. This is expected to generate opportunities in the market. More throat decongestants in the form of lozenges, which quickly relieve symptoms, are highly recommended.

Since ancient times, lozenges have been used to treat throat infections. To improve the effectiveness of the throat lozenge's activities, a small amount of heroin and morphine are also added. The newest addition to the decongestant medications for sore throat is zinc lozenges. In underdeveloped nations, zinc deficiency is common. Within 48 hours of the onset of symptoms, zinc lozenges are commonly given every 2 to 3 hours to treat the common cold.

Sore throat lozenges provide momentary or symptomatic relief to patients suffering from extreme pain caused by severe infection. Moreover, continuous advancements and new product announcements enriched with natural herbs and components are projected to support growth in the market. Accessibility is a significant aspect that can propel the market's expansion. Almost all neighborhood pharmacies and local drug stores sell these throat decongestants over the counter. Due to this, the industry is expected to grow at a profit in the upcoming years.

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Factors Restraining Demand for Sore Throat Lozenges

The sore throat lozenges market is expected to show attractive growth over the coming years. The global throat lozenges industry is quite saturated due to the presence of several local and international businesses offering wide varieties of cough and cold relief products in the market. While some organizations have implemented strategic approaches like acquisition and strategic alliance for market expansion, the majority of businesses are concentrating on affordable treatment. These throat lozenges must be taken several times during the day to provide temporary comfort.

Menthol-containing lozenges may make the situation worse rather than better, depending on how they are made. Additionally, it may occasionally trigger hypersensitivity reactions in those who are allergic to the content. It may also lead to irritable larynx syndrome. Some studies indicate that these OTC first-line drugs, which just provide symptomatic relief, may even make the situation worse; as a result, they should only be taken cautiously and when necessary.

Country-wise Insights

Country/Region CAGR (2024 to 2034)
United Kingdom 5.4%
Germany 5.2%
Japan 4.6%
China 6.6%

Sore Throat Lozenges Market in the United Kingdom

Due to the numerous awareness campaigns aimed at reducing infectious diseases in the area as well as the existence of several big throat lozenge manufacturers, the market is expected to grow at a CAGR of 5.4% over the forecast period. The country’s cold climate promotes the growth of bacteria that cause throat infections and also boosts the market there.

Sore Throat Lozenges Market in Japan

The region’s high proportion of elderly people and the effects of the cold climate drive the expansion of the market in Japan. The market in Japan is expected to grow at a CAGR of 4.6% during the forecast period.

Sore Throat Lozenges Market in Germany

Germany accounted for around 27.4% of Europe’s market in 2023. The market is Germany in expected to grow at a CAGR of 5.2% through 2034. Factors such increased number of top pharmaceutical manufacturers in Germany account for this high market demand in the sore throat lozenges market.

Sore Throat Lozenges Market in China

The market in China is expected to register a CAGR of 6.6% over the forecast period. The increase in the number of children and the elderly population susceptible to developing a throat infection is surging the demand for throat lozenges, propelling the market growth.

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Category-wise Insights

Popularity and Easy Availability of Hard Candy Lozenges

Top Product Type Hard Candy Lozenges
Market Share in 2024 46.5%

The demand for hard candy lozenges is projected to showcase significant growth during the specified period. This segment holds a substantial share of 46.5% of the market by product. These hard candy lozenges are more common and contribute more to the market, owing to their popularity and easy availability.

Over-the-counter Medications are Highly Preferred by Consumers

Top Type OTC Medication
Market Share in 2024 85.3%

OTC type of medication for common flu and pharyngitis is highly preferred for sore throat lozenges type and it holds a maximum share of 85.3% of the market by type. Due to their availability in the market and in all medicine stores, over-the-counter medications are highly preferred by consumers.

Retail Pharmacies Facilitate Higher Sales of Sore Throat Lozenges Globally

Top Distribution Channel Retail Pharmacies
Market Share in 2024 36.7%

Retail Pharmacies facilitate sales of the product worth US$ 1.5 billion and hold a share of 36.7% of the market by distribution channel. The easy availability of throat lozenges in the local drug stores and their OTC prescriptions drive the demand for lozenges.

Competitive Landscape

The market for sore throat lozenges is characterized by the presence of experienced competitors. These companies are focused on making decongestants easily accessible to the general public in large quantities. Key strategies employed by companies in the sore throat lozenges industry include new product innovation, launches, obtaining regulatory approvals, and expanding their operations. These strategies enable them to stay competitive and meet the evolving needs of consumers.

Recent Developments

  • In August 2022, Novartis spun off its generic and biosimilar division, Sandoz, to establish a new independent publicly traded firm. This strategic move aimed to maximize shareholder value while allowing Novartis shareholders to fully benefit from the potential future growth of both Sandoz and Novartis Innovative Medicines.
  • In July 2022, it was announced that iNova Pharmaceuticals will be acquired by TPG Capital for over US$ 2 billion, with co-investment from Pacific Equity Partners. TPG Capital will hold the majority of shares and plans to expand operations in the Middle East and South East Asia as part of this deal.

Key Market Players

  • iNova
  • Procter & Gamble (P&G) Company
  • Reckitt Benckiser Group Plc
  • Ricola AG
  • Mondelez International.
  • Thornton & Ross Ltd.
  • Traditional Medicinals, Inc.
  • Bliss GVS Pharma Ltd.
  • GlaxoSmithKline Plc
  • Honibe
  • SSL International
  • Cipla Ltd
  • Novartis
  • Johnson & Johnson

Report Scope as per Sore Throat Lozenges Industry Analysis

Attribute Details
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis US$ billion for Value
Key Regions Covered North America, Latin America, Europe, South Asia, East Asia, Oceania, and Middle East & Africa
Key Countries Covered USA, Canada, Brazil, Mexico, Argentina, UK, Germany, Italy, Russia, Spain, France, Russia, BENELUX, India, Thailand, Indonesia, Malaysia, Japan, China, South Korea, Australia, New Zealand, Turkey, GCC, Israel, North Africa, and South Africa
Key Market Segments Covered Product, Type, Distribution Channel, and Region
Key Companies Profiled
  • iNova Pharmaceuticals
  • Procter & Gamble (P&G) Company
  • Reckitt Benckiser Group Plc
  • Ricola AG
  • Mondelez International.
  • Thornton & Ross Ltd.
  • Traditional Medicinals, Inc.
  • Bliss GVS Pharma Ltd.
  • GlaxoSmithKline Plc
  • Honibe
  • SSL International
  • Cipla Ltd
  • Novartis
  • Johnson & Johnson
Pricing Available upon Request

Key Market Segments Covered in the Sore Throat Lozenges Industry Research

By Product:

  • Hard candy lozenges
  • Soft lozenges
  • Compressed lozenges

By Type:

  • OTC
  • Prescription

By Distribution Channel:

  • Hospital
  • Retail Pharmacies
  • Drug stores
  • Online pharmacies

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East and Africa (MEA)

Frequently Asked Questions

How much is the sore throat lozenges market worth in 2024?

The sore throat lozenges market is worth US$ 4.4 billion in 2024 and is set to expand 1.7X over the next ten years.

What is the sales forecast for the sore throat lozenges market through 2034?

The sore throat lozenges market is expected to reach US$ 7.5 billion by the end of 2034.

What are the factors driving the demand outlook for sore throat lozenges?

The global market is expected to expand at a CAGR of 5.6% through 2034 due to the rising geriatric population and increased cases of common cold and throat infections.

Which are the top 5 countries driving demand for sore throat lozenges?

The United States, China, Japan, Germany, and India are the top 5 countries that are driving the demand for sore throat lozenges.

What is the North American market outlook for sore throat lozenges?

North America is one of the key markets for sore throat lozenges, with the U.S. accounting for about 92.7% of the North American sore throat lozenges market.

At what percentage is the demand for sore throat lozenges expected to register growth in Europe?

Demand for sore throat lozenges in Europe is expected to register a growth of 5.1% over the next ten years.

What are the key market statistics in South Asia?

South Asia’s market in sore throat lozenges is offering lucrative growth opportunities and is expected to exhibit healthy growth of 6.7% CAGR during the forecast period.

Who are the key players in the sore throat lozenges market?

iNova Pharmaceuticals, Procter & Gamble (P&G) Company, Reckitt Benckiser Group Plc, Ricola AG, and Mondelēz International., are some of the key players in the sore throat lozenges industry.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand Side Trends
    1.3. Supply Side Trends
    1.4. Market Round Offs
    1.5. FMI Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
    2.3. Inclusion & Exclusion
3. Brand Mapping Analysis
    3.1. Price v/s Product
    3.2. Value for Money
    3.3. Top of Mind Organic Cosmetics Brands
    3.4. Brand Portfolio-by Key Players
    3.5. Brand Loyalty Mapping
    3.6. Usage Pattern Overview
    3.7. Branded vs Unbranded-Market Mix
4. Distribution Channel Wise Key Brand Positioning
    4.1. Global Top Retailers and their Brand Offerings
        4.1.1. Supermarkets/Hypermarkets (Key Brands)
        4.1.2. Department Stores (Key Brands)
        4.1.3. Specialty Stores (Key Brands)
        4.1.4. Mono Brand Stores (Key Brands)
        4.1.5. Online (Key Brands)
    4.2. Retail Pricing Strategies
5. Consumer Buying Behavior Analysis
    5.1. Functionality and Product Demand
        5.1.1. Skin & Sun Care
        5.1.2. Hair Care
        5.1.3. Bath & Shower
        5.1.4. Men’s Grooming ( only shaving )
        5.1.5. Color Cosmetic
        5.1.6. Fragrance & Deodorants
        5.1.7. Oral Care
    5.2. What factors do you consider when deciding to purchase Organic Cosmetic over conventional cosmetics?
    5.3. How important are product certifications (e.g. USDA organic, Ecocert, etc.) when choosing Organic Cosmetic products?
    5.4. What type of packaging do you prefer for Organic Cosmetic products?
    5.5. How important is brand reputation and recognition when selecting Ingredients Cosmetic products?
    5.6. What marketing channels do you prefer for learning about new Ingredients Cosmetic products?
    5.7. How important is the ingredient list when selecting Ingredients Cosmetic products?
    5.8. What types of natural ingredients are you most interested in seeing in your cosmetics products?
    5.9. How often do you purchase new natural cosmetic products?
        5.9.1. Once or More Every Month
        5.9.2. Once Every 2 months
        5.9.3. Once Every 6 Months
        5.9.4. Once a Year
        5.9.5. Less Than Once A Year
6. Market Trends & Dynamics
    6.1. Per capita spending on organic & natural cosmetic products
    6.2. Key Trends Impacting the Market
    6.3. Product Innovation / Development Trends
        6.3.1. Latest Trends and Demands
        6.3.2. Latest Innovations and New Launches
    6.4. Future Prospects of Organic Cosmetics Industry
    6.5. Market Dynamics
        6.5.1. Drivers
        6.5.2. Restraints
        6.5.3. Opportunity Analysis
7. Value Added Insights
    7.1. Product Adoption / Usage Analysis
    7.2. New Product Launches
    7.3. Investment Feasibility Matrix
    7.4. PESTEL Analysis
    7.5. Porter’s Five Force Analysis
    7.6. Value Chain Analysis
8. Market Background
    8.1. Macro-Economic Factors
        8.1.1. Global GDP Growth Outlook
        8.1.2. Global Healthcare Expenditure Outlook
        8.1.3. Global Life Expectancy Outlook
        8.1.4. R&D Funding by Region
        8.1.5. Digital Health Funding
        8.1.6. Geriatric Population
    8.2. Forecast Factors - Relevance & Impact
        8.2.1. Product Adoption / Analysis Rules
        8.2.2. New Product Development & Applications
        8.2.3. Key Player’s Historic Growth
        8.2.4. Lifestyle Changes & Health Awareness
        8.2.5. Market Consolidation Activities
        8.2.6. Increasing Demand of Digital Scales
        8.2.7. New Innovations in Scales
        8.2.8. Expansion into Emerging Markets
9. Global Market Demand (in Value or Size in US$ Million) Analysis 2018 to 2023 and Forecast, 2024 to 2034
    9.1. Revenue Opportunity Scenario- Likely/Conservative/Optimistic
    9.2. Historical Market Value (US$ Million) Analysis, 2018 to 2023
    9.3. Current and Future Market Value (US$ Million) Projections, 2024 to 2034
        9.3.1. Y-o-Y Growth Trend Analysis
        9.3.2. Absolute $ Opportunity Analysis
10. Global Market Analysis 2018 to 2023 and Forecast 2024 to 2034, By Product
    10.1. Introduction / Key Findings
    10.2. Historical Market Size (US$ Million) Analysis, By Product, 2018 to 2023
    10.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Product, 2024 to 2034
        10.3.1. Hard candy lozenges
        10.3.2. Soft lozenges
        10.3.3. Compressed lozenges
    10.4. Market Attractiveness Analysis By Product
11. Global Market Analysis 2018 to 2023 and Forecast 2024 to 2034, By Type
    11.1. Introduction / Key Findings
    11.2. Historical Market Size (US$ Million) Analysis, By Type, 2018 to 2023
    11.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Type, 2024 to 2034
        11.3.1. OTC
        11.3.2. Prescription
    11.4. Market Attractiveness Analysis By Type
12. Global Market Analysis 2018 to 2023 and Forecast 2024 to 2034, by Distribution Channel
    12.1. Introduction / Key Findings
    12.2. Historical Market Size (US$ Million) Analysis, By Distribution Channel, 2018 to 2023
    12.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Distribution Channel, 2024 to 2034
        12.3.1. Hospital
        12.3.2. Retail Pharmacies
        12.3.3. Drug stores
        12.3.4. Online pharmacies
    12.4. Market Attractiveness Analysis By Distribution Channel
13. Global Market Analysis 2018 to 2023 and Forecast 2024 to 2034, by Region
    13.1. Introduction
    13.2. Historical Market Size (US$ Million) Analysis, By Region, 2018 to 2023
    13.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Region, 2024 to 2034
        13.3.1. North America
        13.3.2. Latin America
        13.3.3. Europe
        13.3.4. South Asia
        13.3.5. East Asia
        13.3.6. Oceania
        13.3.7. Middle East & Africa
    13.4. Market Attractiveness Analysis By Region
14. North America Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    14.1. Introduction
    14.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    14.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        14.3.1. By Country
            14.3.1.1. USA
            14.3.1.2. Canada
        14.3.2. By Product
        14.3.3. By Type
        14.3.4. By Distribution Channel
    14.4. Market Attractiveness Analysis
        14.4.1. By Country
        14.4.2. By Product
        14.4.3. By Type
        14.4.4. By Distribution Channel
    14.5. Market Trends
    14.6. Market Drivers & Restraints – Impact Analysis
    14.7. Country Level Analysis & Forecast
        14.7.1. USA Market
            14.7.1.1. Introduction
            14.7.1.2. Market Analysis and Forecast by Market Taxonomy
                14.7.1.2.1. By Product
                14.7.1.2.2. By Type
                14.7.1.2.3. By Distribution Channel
        14.7.2. Canada Market
            14.7.2.1. Introduction
            14.7.2.2. Market Analysis and Forecast by Market Taxonomy
                14.7.2.2.1. By Product
                14.7.2.2.2. By Type
                14.7.2.2.3. By Distribution Channel
15. Latin America Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    15.1. Introduction
    15.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    15.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        15.3.1. By Country
            15.3.1.1. Brazil
            15.3.1.2. Mexico
            15.3.1.3. Argentina
            15.3.1.4. Rest of LATAM
        15.3.2. By Product
        15.3.3. By Type
        15.3.4. By Distribution Channel
    15.4. Market Attractiveness Analysis
        15.4.1. By Country
        15.4.2. By Product
        15.4.3. By Type
        15.4.4. By Distribution Channel
    15.5. Market Trends
    15.6. Market Drivers & Restraints – Impact Analysis
    15.7. Country Level Analysis & Forecast
        15.7.1. Brazil Market
            15.7.1.1. Introduction
            15.7.1.2. Market Analysis and Forecast by Market Taxonomy
                15.7.1.2.1. By Product
                15.7.1.2.2. By Type
                15.7.1.2.3. By Distribution Channel
        15.7.2. Mexico Market
            15.7.2.1. Introduction
            15.7.2.2. Market Analysis and Forecast by Market Taxonomy
                15.7.2.2.1. By Product
                15.7.2.2.2. By Type
                15.7.2.2.3. By Distribution Channel
        15.7.3. Argentina Market
            15.7.3.1. Introduction
            15.7.3.2. Market Analysis and Forecast by Market Taxonomy
                15.7.3.2.1. By Product
                15.7.3.2.2. By Type
                15.7.3.2.3. By Distribution Channel
16. Europe Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    16.1. Introduction
    16.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    16.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        16.3.1. By Country
            16.3.1.1. UK
            16.3.1.2. Germany
            16.3.1.3. France
            16.3.1.4. Italy
            16.3.1.5. Spain
            16.3.1.6. BENELUX
            16.3.1.7. Russia
            16.3.1.8. Rest of Europe
        16.3.2. By Product
        16.3.3. By Type
        16.3.4. By Distribution Channel
    16.4. Market Attractiveness Analysis
        16.4.1. By Country
        16.4.2. By Product
        16.4.3. By Type
        16.4.4. By Distribution Channel
    16.5. Market Trends
    16.6. Market Drivers & Restraints – Impact Analysis
    16.7. Country Level Analysis & Forecast
        16.7.1. UK Market
            16.7.1.1. Introduction
            16.7.1.2. Market Analysis and Forecast by Market Taxonomy
                16.7.1.2.1. By Product
                16.7.1.2.2. By Type
                16.7.1.2.3. By Distribution Channel
        16.7.2. Germany Market
            16.7.2.1. Introduction
            16.7.2.2. Market Analysis and Forecast by Market Taxonomy
                16.7.2.2.1. By Product
                16.7.2.2.2. By Type
                16.7.2.2.3. By Distribution Channel
        16.7.3. France Market
            16.7.3.1. Introduction
            16.7.3.2. Market Analysis and Forecast by Market Taxonomy
                16.7.3.2.1. By Product
                16.7.3.2.2. By Type
                16.7.3.2.3. By Distribution Channel
        16.7.4. Italy Market
            16.7.4.1. Introduction
            16.7.4.2. Market Analysis and Forecast by Market Taxonomy
                16.7.4.2.1. By Product
                16.7.4.2.2. By Type
                16.7.4.2.3. By Distribution Channel
        16.7.5. Spain Market
            16.7.5.1. Introduction
            16.7.5.2. Market Analysis and Forecast by Market Taxonomy
                16.7.5.2.1. By Product
                16.7.5.2.2. By Type
                16.7.5.2.3. By Distribution Channel
        16.7.6. BENELUX Market
            16.7.6.1. Introduction
            16.7.6.2. Market Analysis and Forecast by Market Taxonomy
                16.7.6.2.1. By Product
                16.7.6.2.2. By Type
                16.7.6.2.3. By Distribution Channel
        16.7.7. Russia Market
            16.7.7.1. Introduction
            16.7.7.2. Market Analysis and Forecast by Market Taxonomy
                16.7.7.2.1. By Product
                16.7.7.2.2. By Type
                16.7.7.2.3. By Distribution Channel
17. East Asia Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    17.1. Introduction
    17.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    17.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        17.3.1. By Country
            17.3.1.1. China
            17.3.1.2. Japan
            17.3.1.3. South Korea
        17.3.2. By Product
        17.3.3. By Type
        17.3.4. By Distribution Channel
    17.4. Market Attractiveness Analysis
        17.4.1. BY Country
        17.4.2. By Product
        17.4.3. By Type
        17.4.4. By Distribution Channel
    17.5. Market Trends
    17.6. Market Drivers & Restraints – Impact Analysis
    17.7. Country Level Analysis & Forecast
        17.7.1. China Market
            17.7.1.1. Introduction
            17.7.1.2. Market Analysis and Forecast by Market Taxonomy
                17.7.1.2.1. By Product
                17.7.1.2.2. By Type
                17.7.1.2.3. By Distribution Channel
        17.7.2. Japan Market
            17.7.2.1. Introduction
            17.7.2.2. Market Analysis and Forecast by Market Taxonomy
                17.7.2.2.1. By Product
                17.7.2.2.2. By Type
                17.7.2.2.3. By Distribution Channel
        17.7.3. South Korea Market
            17.7.3.1. Introduction
            17.7.3.2. Market Analysis and Forecast by Market Taxonomy
                17.7.3.2.1. By Product
                17.7.3.2.2. By Type
                17.7.3.2.3. By Distribution Channel
18. South Asia Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    18.1. Introduction
    18.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    18.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        18.3.1. By Country
            18.3.1.1. India
            18.3.1.2. Indonesia
            18.3.1.3. Thailand
            18.3.1.4. Malaysia
            18.3.1.5. Rest of South Asia
        18.3.2. By Product
        18.3.3. By Type
        18.3.4. By Distribution Channel
    18.4. Market Attractiveness Analysis
        18.4.1. By Country
        18.4.2. By Product
        18.4.3. By Type
        18.4.4. By Distribution Channel
    18.5. Market Trends
    18.6. Market Drivers & Restraints – Impact Analysis
    18.7. Country Level Analysis & Forecast
        18.7.1. India Market
            18.7.1.1. Introduction
            18.7.1.2. Market Analysis and Forecast by Market Taxonomy
                18.7.1.2.1. By Product
                18.7.1.2.2. By Type
                18.7.1.2.3. By Distribution Channel
        18.7.2. Indonesia Market
            18.7.2.1. Introduction
            18.7.2.2. Market Analysis and Forecast by Market Taxonomy
                18.7.2.2.1. By Product
                18.7.2.2.2. By Type
                18.7.2.2.3. By Distribution Channel
        18.7.3. Thailand Market
            18.7.3.1. Introduction
            18.7.3.2. Market Analysis and Forecast by Market Taxonomy
                18.7.3.2.1. By Product
                18.7.3.2.2. By Type
                18.7.3.2.3. By Distribution Channel
        18.7.4. Malaysia Market
            18.7.4.1. Introduction
            18.7.4.2. Market Analysis and Forecast by Market Taxonomy
                18.7.4.2.1. By Product
                18.7.4.2.2. By Type
                18.7.4.2.3. By Distribution Channel
19. Oceania Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    19.1. Introduction
    19.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    19.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        19.3.1. By Country
            19.3.1.1. Australia
            19.3.1.2. New Zealand
        19.3.2. By Product
        19.3.3. By Type
        19.3.4. By Distribution Channel
    19.4. Market Attractiveness Analysis
        19.4.1. By Country
        19.4.2. By Product
        19.4.3. By Type
        19.4.4. By Distribution Channel
    19.5. Market Trends
    19.6. Market Drivers & Restraints – Impact Analysis
    19.7. Country Level Analysis & Forecast
        19.7.1. Australia Market
            19.7.1.1. Introduction
            19.7.1.2. Market Analysis and Forecast by Market Taxonomy
                19.7.1.2.1. By Product
                19.7.1.2.2. By Type
                19.7.1.2.3. By Distribution Channel
        19.7.2. New Zealand Market
            19.7.2.1. Introduction
            19.7.2.2. Market Analysis and Forecast by Market Taxonomy
                19.7.2.2.1. By Product
                19.7.2.2.2. By Type
                19.7.2.2.3. By Distribution Channel
20. Middle East & Africa Market Analysis 2018 to 2023 and Forecast 2024 to 2034
    20.1. Introduction
    20.2. Historical Market Size (US$ Million) Analysis By Market Taxonomy, 2018 to 2023
    20.3. Current and Future Market Size (US$ Million) Analysis and Forecast By Market Taxonomy, 2024 to 2034
        20.3.1. By Country
            20.3.1.1. GCC Countries
            20.3.1.2. Türkiye
            20.3.1.3. South Africa
            20.3.1.4. North Africa
            20.3.1.5. Rest of MEA
        20.3.2. By Product
        20.3.3. By Type
        20.3.4. By Distribution Channel
    20.4. Market Attractiveness Analysis
        20.4.1. By Country
        20.4.2. By Product
        20.4.3. By Type
        20.4.4. By Distribution Channel
    20.5. Market Trends
    20.6. Market Drivers & Restraints – Impact Analysis
    20.7. Country Level Analysis & Forecast
        20.7.1. GCC Countries Market
            20.7.1.1. Introduction
            20.7.1.2. Market Analysis and Forecast by Market Taxonomy
                20.7.1.2.1. By Product
                20.7.1.2.2. By Type
                20.7.1.2.3. By Distribution Channel
        20.7.2. Türkiye Market
            20.7.2.1. Introduction
            20.7.2.2. Market Analysis and Forecast by Market Taxonomy
                20.7.2.2.1. By Product
                20.7.2.2.2. By Type
                20.7.2.2.3. By Distribution Channel
        20.7.3. South Africa Market
            20.7.3.1. Introduction
            20.7.3.2. Market Analysis and Forecast by Market Taxonomy
                20.7.3.2.1. By Product
                20.7.3.2.2. By Type
                20.7.3.2.3. By Distribution Channel
        20.7.4. North Africa Market
            20.7.4.1. Introduction
            20.7.4.2. Market Analysis and Forecast by Market Taxonomy
                20.7.4.2.1. By Product
                20.7.4.2.2. By Type
                20.7.4.2.3. By Distribution Channel
21. Market Structure Analysis
    21.1. Market Analysis by Tier of Companies
    21.2. Market Share Analysis of Top Players
    21.3. Market Concentration
22. Competition Analysis
    22.1. Competition Dashboard
    22.2. Branding and Promotional Strategies, By key Players
    22.3. Key Development Analysis
    22.4. Competition Deep Dive
        22.4.1. iNova
            22.4.1.1. Overview
            22.4.1.2. Product Portfolio
            22.4.1.3. Key Financials
            22.4.1.4. SWOT Analysis
            22.4.1.5. Key Developments
            22.4.1.6. Sales Footprint
            22.4.1.7. Strategy Overview
                22.4.1.7.1. Marketing Strategy
                22.4.1.7.2. Product Strategy
                22.4.1.7.3. Channel Strategy
        22.4.2. Procter & Gamble (P&G) Company
        22.4.3. Reckitt Benckiser Group Plc
        22.4.4. Ricola AG
        22.4.5. Mondelēz International.
        22.4.6. Thornton & Ross Ltd.
        22.4.7. Traditional Medicinals, Inc.
        22.4.8. Bliss GVS Pharma Ltd.
        22.4.9. GlaxoSmithKline Plc
        22.4.10. Honibe
        22.4.11. SSL International
        22.4.12. Cipla Ltd
        22.4.13. Novartis
        22.4.14. Johnson & Johnson
        22.4.15. Other Players (As Requested)
23. Assumptions and Acronyms Used
24. Research Methodology
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