The social business intelligence market size is projected to be worth US$ 25,886.8 million in 2024. The market is likely to reach US$ 49,632.4 million by 2034. The market is further expected to surge at a CAGR of 6.7% during the forecast period 2024 to 2034.
| Attributes | Key Insights |
|---|---|
| Social Business Intelligence Market Estimated Size in 2024 | US$ 25,886.8 million |
| Projected Market Value in 2034 | US$ 49,632.4 million |
| Value-based CAGR from 2024 to 2034 | 6.7% |
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The scope for social business intelligence rose at a 6.0% CAGR between 2019 and 2022. The global market for social business intelligence is anticipated to grow at a moderate CAGR of 6.7% over the forecast period 2024 to 2034.
| Report Attributes | Details |
|---|---|
| Market Value in 2019 | US$ 19,265.3 million |
| Market Value in 2023 | US$ 24,322.1 million |
| CAGR from 2019 to 2023 | 6.0% |
The social business intelligence market experienced steady growth during the historical period from 2019 to 2023, as businesses recognized the value of social data for decision making. The SBI adoption extended beyond tech savvy companies to various industries, including retail, healthcare, finance, among others. Customization and integration of SBI tools became common, allowing businesses to tailor solutions to their specific needs.
AI and big data analytics played a pivotal role in SBI solutions, enabling real time data analysis, sentiment tracking, and predictive capabilities. Cloud based solutions gained prominence due to scalability and accessibility advantages. Businesses expressed growing satisfaction with SBI tools as they harnessed social data for marketing campaigns, customer service, competitive analysis, among others.
The market from 2024 to 2034 is expected to continue its growth trajectory, driven by the proliferation of social media usage, globalization, and the increasing need for data driven decision making. Emerging technologies, such as AI, blockchain, and the Internet of Things, are anticipated to be seamlessly integrated into SBI solutions, further enhancing analytics and predictive capabilities.
New business models are expected to emerge, with subscription based models becoming more common, making SBI tools more accessible to a broader range of businesses. Various industries, including healthcare, finance, and e-commerce, are projected to continue innovating by customizing SBI solutions for specific use cases.
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The below table showcases revenues in terms of the top 5 leading countries, spearheaded by India and China. The countries are expected to lead the market through 2034.
| The United States | 3.2% |
|---|---|
| The United Kingdom | 2.3% |
| India | 8.9% |
| China | 7.1% |
| Japan | 5.4% |
The social business intelligence market in the United States expected to expand at a CAGR of 3.2% through 2034. The United States has one of the highest rates of social media adoption in the world. The sheer volume of data generated on platforms like Facebook, Twitter, Instagram, and LinkedIn provides a rich source of information for businesses to analyze.
In the United States, customer experience and satisfaction are critical to business success. SBI enables organizations to understand and respond to customer feedback and preferences effectively. The financial services sector in the country relies on SBI for risk management, fraud detection, market analysis, and investment decisions. Real time insights are crucial in this industry.
The social business intelligence market in Japan is anticipated to expand at a CAGR of 5.4% through 2034. Japan has a tech savvy population that actively engages with digital platforms and social media. The user engagement generates significant social data, which is a valuable resource for SBI.
The country has a well established e-commerce and retail sector. SBI tools are crucial for monitoring consumer sentiment, tracking product reviews, optimizing supply chains, and enhancing customer experiences in this competitive industry.
The unique cultural context and consumer preferences in Japan make SBI essential for understanding and catering to specific market nuances. It enables businesses to tailor their strategies to local expectations effectively.
The social business intelligence market in India is poised to expand at a CAGR of 8.9% through 2034.
SBI is invaluable for the healthcare sector in India, enabling patient feedback analysis, epidemiological monitoring, and drug sentiment analysis. Indian government agencies use SBI for crisis management, emergency response, public sentiment analysis, and monitoring public services.
SBI solutions often incorporate predictive analytics, which helps anticipate market trends, customer behavior, and emerging opportunities, enabling proactive decision making. SBI tools play a crucial role in reputation protection, particularly in the event of market disruptions, economic crises, or other unforeseen events.
Social business intelligence trends in China are taking a turn for the better. A 7.1% CAGR is forecast for the country from 2024 to 2034.
China is home to some of the largest technology and telecom companies in the world. The organizations use SBI to monitor market trends, track customer sentiment, and improve their products and services. The fast paced nature of the Chinese market demands real time insights for quick decision making. SBI tools provide timely data analysis and alerts.
The economic influence of China on a global scale necessitates SBI for monitoring and responding to international market dynamics and geopolitical events. SBI solutions often incorporate predictive analytics, enabling Chinese businesses to anticipate market trends, customer behavior, and emerging opportunities for proactive strategies.
The social business intelligence market in the United Kingdom is anticipated to expand at a CAGR of 2.3% through 2034. The businesses in the United Kingdom are increasingly prioritizing customer experience. SBI helps in analyzing customer sentiment, feedback, and preferences to enhance the quality of services and products. Maintaining a positive brand image is crucial for businesses in the country. SBI tools allow for the monitoring of brand reputation and customer sentiment, enabling proactive brand management.
SBI helps organizations in the country monitor and respond to public events and emergencies, enabling them to adapt their strategies quickly. Businesses in the United Kingdom are exploring innovative use cases for SBI, such as sentiment analysis for stock trading and investment, predictive analytics for demand forecasting, and AI driven chatbots for customer interactions.
The below table highlights how BFSI segment is projected to lead the market in terms of vertical, and is expected to account for a share of 17.9% in 2024.
Based on size of enterprise, the large enterprise segment is expected to account for a share of 43.5% in 2024.
| Category | Shares in 2024 |
|---|---|
| BFSI | 17.9% |
| Large Enterprise | 43.5% |
Based on vertical, the BFSI segment is expected to continue dominating the social business intelligence market. The segment is expected to account for a share of 17.9% in 2024.
The BFSI sector relies on accurate data to assess and manage risks effectively. SBI provides real time insights into market sentiment and emerging risks, aiding in risk management and decision making. SBI tools analyze social data to gain a deeper understanding of customer behaviors, preferences, and sentiments. The information is invaluable for personalizing financial products and services, improving customer experience, and increasing customer retention.
The BFSI sector faces stringent compliance and regulatory requirements. SBI helps in monitoring and ensuring compliance with these regulations by analyzing and reporting on data effectively. SBI tools can help financial institutions detect and prevent fraudulent activities by analyzing transactional and social data patterns, which aids in safeguarding assets and maintaining trust with customers.
In terms of size of enterprise, the large enterprise segment is expected to continue dominating the social business intelligence market. The segment is expected to account for a share of 43.5% in 2024.
Large enterprises deal with vast amounts of data generated from various sources, including social media. SBI solutions help them manage and extract actionable insights from this complex data, allowing for more informed decision making.
Large enterprises have a wide range of data sources, including multiple social media platforms, customer reviews, and forums. SBI tools can consolidate and analyze data from these sources to provide a comprehensive view of customer sentiment and market trends.
Large enterprises often operate on a global scale, which necessitates monitoring and analyzing data from different regions and languages. SBI solutions with multilingual support and global reach help them maintain a competitive edge.
The key strategies chosen by large companies include several growth strategies such as technology development, expansion as well and mergers and acquisitions to surge market share, reach and revenue.
| Attribute | Details |
|---|---|
| Estimated Market Size in 2024 | US$ 25,886.8 million |
| Projected Market Valuation in 2034 | US$ 49,632.4 million |
| Value-based CAGR 2024 to 2034 | 6.7% |
| Forecast Period | 2024 to 2034 |
| Historical Data Available for | 2019 to 2023 |
| Market Analysis | Value in US$ million |
| Key Regions Covered |
|
| Key Market Segments Covered |
|
| Key Countries Profiled |
|
| Key Companies Profiled |
|
The market is expected to reach US$ 25,886.8 million in 2024.
The market is set to expand by a CAGR of 6.7% by 2034.
The market is forecast to reach US$ 49,632.4 million by 2034.
India is to be the top performing market, with a CAGR of 8.9% through 2034.
BFSI segment is preferred, and is expected to account for a share of 17.9% in 2024.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Investment Feasibility Matrix
3.5. PESTLE and Porter’s Analysis
3.6. Regulatory Landscape
3.6.1. By Key Regions
3.6.2. By Key Countries
3.7. Regional Parent Market Outlook
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Deployment Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) Analysis By Deployment Type, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Deployment Type, 2024 to 2034
5.3.1. On-premise
5.3.2. Cloud-based
5.4. Y-o-Y Growth Trend Analysis By Deployment Type, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Deployment Type, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Size of Enterprise
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) Analysis By Size of Enterprise, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Size of Enterprise, 2024 to 2034
6.3.1. Small Enterprise
6.3.2. Medium Enterprise
6.3.3. Large Enterprise
6.4. Y-o-Y Growth Trend Analysis By Size of Enterprise, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Size of Enterprise, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Vertical
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) Analysis By Vertical, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Vertical, 2024 to 2034
7.3.1. BFSI
7.3.2. Healthcare and Life Sciences
7.3.3. Consumer Goods and Retail
7.3.4. Travel and Tourism
7.3.5. IT and Telecommunication
7.3.6. Media and Entertainment
7.3.7. Government
7.3.8. Others
7.4. Y-o-Y Growth Trend Analysis By Vertical, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By Vertical, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
8.1. Introduction
8.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023
8.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034
8.3.1. North America
8.3.2. Latin America
8.3.3. Western Europe
8.3.4. Eastern Europe
8.3.5. South Asia and Pacific
8.3.6. East Asia
8.3.7. Middle East and Africa
8.4. Market Attractiveness Analysis By Region
9. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
9.2.1. By Country
9.2.1.1. USA
9.2.1.2. Canada
9.2.2. By Deployment Type
9.2.3. By Size of Enterprise
9.2.4. By Vertical
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Deployment Type
9.3.3. By Size of Enterprise
9.3.4. By Vertical
9.4. Key Takeaways
10. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Country
10.2.1.1. Brazil
10.2.1.2. Mexico
10.2.1.3. Rest of Latin America
10.2.2. By Deployment Type
10.2.3. By Size of Enterprise
10.2.4. By Vertical
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Deployment Type
10.3.3. By Size of Enterprise
10.3.4. By Vertical
10.4. Key Takeaways
11. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Country
11.2.1.1. Germany
11.2.1.2. UK
11.2.1.3. France
11.2.1.4. Spain
11.2.1.5. Italy
11.2.1.6. Rest of Western Europe
11.2.2. By Deployment Type
11.2.3. By Size of Enterprise
11.2.4. By Vertical
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Deployment Type
11.3.3. By Size of Enterprise
11.3.4. By Vertical
11.4. Key Takeaways
12. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Country
12.2.1.1. Poland
12.2.1.2. Russia
12.2.1.3. Czech Republic
12.2.1.4. Romania
12.2.1.5. Rest of Eastern Europe
12.2.2. By Deployment Type
12.2.3. By Size of Enterprise
12.2.4. By Vertical
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Deployment Type
12.3.3. By Size of Enterprise
12.3.4. By Vertical
12.4. Key Takeaways
13. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Country
13.2.1.1. India
13.2.1.2. Bangladesh
13.2.1.3. Australia
13.2.1.4. New Zealand
13.2.1.5. Rest of South Asia and Pacific
13.2.2. By Deployment Type
13.2.3. By Size of Enterprise
13.2.4. By Vertical
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Deployment Type
13.3.3. By Size of Enterprise
13.3.4. By Vertical
13.4. Key Takeaways
14. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
14.2.1. By Country
14.2.1.1. China
14.2.1.2. Japan
14.2.1.3. South Korea
14.2.2. By Deployment Type
14.2.3. By Size of Enterprise
14.2.4. By Vertical
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Deployment Type
14.3.3. By Size of Enterprise
14.3.4. By Vertical
14.4. Key Takeaways
15. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
15.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023
15.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034
15.2.1. By Country
15.2.1.1. GCC Countries
15.2.1.2. South Africa
15.2.1.3. Israel
15.2.1.4. Rest of MEA
15.2.2. By Deployment Type
15.2.3. By Size of Enterprise
15.2.4. By Vertical
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Deployment Type
15.3.3. By Size of Enterprise
15.3.4. By Vertical
15.4. Key Takeaways
16. Key Countries Market Analysis
16.1. USA
16.1.1. Pricing Analysis
16.1.2. Market Share Analysis, 2023
16.1.2.1. By Deployment Type
16.1.2.2. By Size of Enterprise
16.1.2.3. By Vertical
16.2. Canada
16.2.1. Pricing Analysis
16.2.2. Market Share Analysis, 2023
16.2.2.1. By Deployment Type
16.2.2.2. By Size of Enterprise
16.2.2.3. By Vertical
16.3. Brazil
16.3.1. Pricing Analysis
16.3.2. Market Share Analysis, 2023
16.3.2.1. By Deployment Type
16.3.2.2. By Size of Enterprise
16.3.2.3. By Vertical
16.4. Mexico
16.4.1. Pricing Analysis
16.4.2. Market Share Analysis, 2023
16.4.2.1. By Deployment Type
16.4.2.2. By Size of Enterprise
16.4.2.3. By Vertical
16.5. Germany
16.5.1. Pricing Analysis
16.5.2. Market Share Analysis, 2023
16.5.2.1. By Deployment Type
16.5.2.2. By Size of Enterprise
16.5.2.3. By Vertical
16.6. UK
16.6.1. Pricing Analysis
16.6.2. Market Share Analysis, 2023
16.6.2.1. By Deployment Type
16.6.2.2. By Size of Enterprise
16.6.2.3. By Vertical
16.7. France
16.7.1. Pricing Analysis
16.7.2. Market Share Analysis, 2023
16.7.2.1. By Deployment Type
16.7.2.2. By Size of Enterprise
16.7.2.3. By Vertical
16.8. Spain
16.8.1. Pricing Analysis
16.8.2. Market Share Analysis, 2023
16.8.2.1. By Deployment Type
16.8.2.2. By Size of Enterprise
16.8.2.3. By Vertical
16.9. Italy
16.9.1. Pricing Analysis
16.9.2. Market Share Analysis, 2023
16.9.2.1. By Deployment Type
16.9.2.2. By Size of Enterprise
16.9.2.3. By Vertical
16.10. Poland
16.10.1. Pricing Analysis
16.10.2. Market Share Analysis, 2023
16.10.2.1. By Deployment Type
16.10.2.2. By Size of Enterprise
16.10.2.3. By Vertical
16.11. Russia
16.11.1. Pricing Analysis
16.11.2. Market Share Analysis, 2023
16.11.2.1. By Deployment Type
16.11.2.2. By Size of Enterprise
16.11.2.3. By Vertical
16.12. Czech Republic
16.12.1. Pricing Analysis
16.12.2. Market Share Analysis, 2023
16.12.2.1. By Deployment Type
16.12.2.2. By Size of Enterprise
16.12.2.3. By Vertical
16.13. Romania
16.13.1. Pricing Analysis
16.13.2. Market Share Analysis, 2023
16.13.2.1. By Deployment Type
16.13.2.2. By Size of Enterprise
16.13.2.3. By Vertical
16.14. India
16.14.1. Pricing Analysis
16.14.2. Market Share Analysis, 2023
16.14.2.1. By Deployment Type
16.14.2.2. By Size of Enterprise
16.14.2.3. By Vertical
16.15. Bangladesh
16.15.1. Pricing Analysis
16.15.2. Market Share Analysis, 2023
16.15.2.1. By Deployment Type
16.15.2.2. By Size of Enterprise
16.15.2.3. By Vertical
16.16. Australia
16.16.1. Pricing Analysis
16.16.2. Market Share Analysis, 2023
16.16.2.1. By Deployment Type
16.16.2.2. By Size of Enterprise
16.16.2.3. By Vertical
16.17. New Zealand
16.17.1. Pricing Analysis
16.17.2. Market Share Analysis, 2023
16.17.2.1. By Deployment Type
16.17.2.2. By Size of Enterprise
16.17.2.3. By Vertical
16.18. China
16.18.1. Pricing Analysis
16.18.2. Market Share Analysis, 2023
16.18.2.1. By Deployment Type
16.18.2.2. By Size of Enterprise
16.18.2.3. By Vertical
16.19. Japan
16.19.1. Pricing Analysis
16.19.2. Market Share Analysis, 2023
16.19.2.1. By Deployment Type
16.19.2.2. By Size of Enterprise
16.19.2.3. By Vertical
16.20. South Korea
16.20.1. Pricing Analysis
16.20.2. Market Share Analysis, 2023
16.20.2.1. By Deployment Type
16.20.2.2. By Size of Enterprise
16.20.2.3. By Vertical
16.21. GCC Countries
16.21.1. Pricing Analysis
16.21.2. Market Share Analysis, 2023
16.21.2.1. By Deployment Type
16.21.2.2. By Size of Enterprise
16.21.2.3. By Vertical
16.22. South Africa
16.22.1. Pricing Analysis
16.22.2. Market Share Analysis, 2023
16.22.2.1. By Deployment Type
16.22.2.2. By Size of Enterprise
16.22.2.3. By Vertical
16.23. Israel
16.23.1. Pricing Analysis
16.23.2. Market Share Analysis, 2023
16.23.2.1. By Deployment Type
16.23.2.2. By Size of Enterprise
16.23.2.3. By Vertical
17. Market Structure Analysis
17.1. Competition Dashboard
17.2. Competition Benchmarking
17.3. Market Share Analysis of Top Players
17.3.1. By Regional
17.3.2. By Deployment Type
17.3.3. By Size of Enterprise
17.3.4. By Vertical
18. Competition Analysis
18.1. Competition Deep Dive
18.1.1. IBM Corporation
18.1.1.1. Overview
18.1.1.2. Product Portfolio
18.1.1.3. Profitability by Market Segments
18.1.1.4. Sales Footprint
18.1.1.5. Strategy Overview
18.1.1.5.1. Marketing Strategy
18.1.2. SAP SE
18.1.2.1. Overview
18.1.2.2. Product Portfolio
18.1.2.3. Profitability by Market Segments
18.1.2.4. Sales Footprint
18.1.2.5. Strategy Overview
18.1.2.5.1. Marketing Strategy
18.1.3. SAS Institute Inc.
18.1.3.1. Overview
18.1.3.2. Product Portfolio
18.1.3.3. Profitability by Market Segments
18.1.3.4. Sales Footprint
18.1.3.5. Strategy Overview
18.1.3.5.1. Marketing Strategy
18.1.4. Tableaue Software, Inc.
18.1.4.1. Overview
18.1.4.2. Product Portfolio
18.1.4.3. Profitability by Market Segments
18.1.4.4. Sales Footprint
18.1.4.5. Strategy Overview
18.1.4.5.1. Marketing Strategy
18.1.5. Qlik Technologies, Inc.
18.1.5.1. Overview
18.1.5.2. Product Portfolio
18.1.5.3. Profitability by Market Segments
18.1.5.4. Sales Footprint
18.1.5.5. Strategy Overview
18.1.5.5.1. Marketing Strategy
18.1.6. Microsoft Corporation
18.1.6.1. Overview
18.1.6.2. Product Portfolio
18.1.6.3. Profitability by Market Segments
18.1.6.4. Sales Footprint
18.1.6.5. Strategy Overview
18.1.6.5.1. Marketing Strategy
18.1.7. Alteryx Inc.
18.1.7.1. Overview
18.1.7.2. Product Portfolio
18.1.7.3. Profitability by Market Segments
18.1.7.4. Sales Footprint
18.1.7.5. Strategy Overview
18.1.7.5.1. Marketing Strategy
18.1.8. MicroStrategy, Inc.
18.1.8.1. Overview
18.1.8.2. Product Portfolio
18.1.8.3. Profitability by Market Segments
18.1.8.4. Sales Footprint
18.1.8.5. Strategy Overview
18.1.8.5.1. Marketing Strategy
18.1.9. Logi Analytics, Inc.
18.1.9.1. Overview
18.1.9.2. Product Portfolio
18.1.9.3. Profitability by Market Segments
18.1.9.4. Sales Footprint
18.1.9.5. Strategy Overview
18.1.9.5.1. Marketing Strategy
18.1.10. TIBCO Software, Inc.
18.1.10.1. Overview
18.1.10.2. Product Portfolio
18.1.10.3. Profitability by Market Segments
18.1.10.4. Sales Footprint
18.1.10.5. Strategy Overview
18.1.10.5.1. Marketing Strategy
19. Assumptions & Acronyms Used
20. Research Methodology
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