Smart Baby Monitor Market

Smart Baby Monitor Market Outlook for 2024 to 2034

The global smart baby monitor market is expected to expand at a CAGR of 8.50% from 2024 to 2034. The market value is projected to increase from USD 1,474.60 million in 2024 to USD 3,334.10 million by 2034. The smart baby monitor industry was valued at USD 1,402.40 million in 2023.

Attributes	Details
Smart Baby Monitor Market Size, 2023	USD 1,402.40 million
Estimated Market Size, 2024	USD 1,474.60 million
Projected Market Size, 2034	USD 3,334.10 million
Value-based CAGR (2024 to 2034)	8.50%

Top Trends Positively Influencing Smart Baby Monitor Market

• Smart baby monitors are finding increasing adoption as key players are constantly launching versions that are technologically advanced and easy to deploy.
• The demand for real-time monitoring solutions is increasing among infants’ parents to keep an eye on their kid(s) well-being. People are investing in systems that allow for remote access to live video feeds and give alerts about baby’s activities. By doing so, parents are investing in their peace of mind, as these systems provide the required reassurance.
• Key players are also introducing new features that deliver relevant environmental data, like room temperature. Lullabies and nightlights are also being introduced in these systems. Increasing awareness regarding products that promote child safety is pushing many parents to purchase these devices.

Historical Analysis and Future Outlook of the Smart Baby Monitor Market

Attributes	Details
Smart Baby Monitor Market Value (2019)	USD 1,047.80 million
Smart Baby Monitor Market Value (2023)	USD 1,402.40 million
Historical CAGR (2019 to 2023)	7.60%

The smart baby monitor market registered a CAGR of 7.60% from 2019 to 2023. The market reached USD 1,402.40 million in 2023, from USD 1,047.80 million in 2019. Growing concerns regarding child safety are backing the market expansion. Other factors that push the market growth are as follows:

• Surging population of working parents
• Growing awareness about surveillance devices
• Increasing affordability of these systems

The market is set to expand further in the upcoming decade, along with the rising birth rate across several countries. The market is anticipated to expand at a CAGR of 8.50% through 2034. The market is expected to reach USD 3,334.10 million by 2034. Top market propellers are as follows:

• Rising technological innovations
• Growing nuclear family structure
• Increasing cost of homecare

Historical CAGR (2019 to 2023)	7.60%
Forecasted CAGR (2024 to 2034)	8.50%

Category-wise Insights

Offline Distribution Channel Seizes a Larger Market Share

Leading Distribution Channel	Offline
Market Share (2024)	66.80%

The offline distribution channel holds a monopoly in the smart baby monitor market. The segment is expected to account for a massive share of 66.80% in 2024. Customers choose to purchase baby products like smart baby monitors from specialty stores, pharmacies, and supermarkets and hypermarkets. Other popular offline distribution platforms include retail and department stores. The offline sales channel heavily contributes to the global market.

Retail stores like Babies R Us, Sears, Burlington, etc., train their staff regarding baby care products. Thus, these stores are better equipped to help customers select products that are apt for their requirements. To save their time and energy in weighing the pros and cons of each product, customers choose to buy from these stores.

An emerging trend of online sales is predicted to lower the market share of offline distribution channels in the future. The wide availability of product range on online platforms is enhancing the attractiveness of online channels. Additionally, the rising number of online retailers like FirstCry, Amazon, Walmart, Baby Shop, etc., is contributing to this segment’s growth.

Audio and Video-based Baby Monitors are Finding Significant Market

Leading Product Type	Audio and Video
Market Share (2024)	77.20%

The audio and video segment is projected to account for a market share of 77.20% in 2024. Parents are increasingly opting for audio and video-based smart monitors that have features like motion sensors, extra receivers, talk-back, night lights, or temperature displays. Due to their convenient price range, parents find audio and video-based baby monitors handy for their use. Players are also constantly coming up with the latest inventions that match the pressing demands of customers.

In March 2022, SpotCam introduced SpotCam BabyCam, which is a cloud-based smart AI baby monitoring camera. Its features go beyond streaming and recording high-resolution video and include built-in intelligent functions. These cover baby tracking, baby crying detection, dangerous zone detection, lullabies, and the automatic creation of baby video diaries.

Country-wise Insights

Countries	CAGR (2024 to 2034)
United States	7.7%
Germany	6.9%
China	10.5%
India	9.3%
Australia	8.8%

Increasing Adoption of Smart Baby Monitors by Parents in the United States

The United States smart baby monitor market is anticipated to register a CAGR of 7.7% through 2034. Developed countries like the United States have been among the initial ones to accept the concept of baby monitors. The leading factors behind this widespread adoption are as follows:

• Increasing population of employed females in the country. This, along with the busy lifestyle, allows for a limited time to devote to parental supervision of children.
• Growing demand for real-time surveillance of kids’ activities to decrease any chances of mishaps or injuries.

All these factors consolidate the market position of the United States in the smart baby monitor market.

Sales of Smart Baby Monitors that Allow for Parental Supervision is Picking Pace in Germany

The German smart baby monitor market is anticipated to register a CAGR of 6.9% through 2034. The top factors that are driving investment on these monitors are as follows:

• Parents are seeking convenient gadgets to make child supervision easy.
• Increasing dual-income households in the country is contributing to significant investment in child safety products.

Availability of Cost-effective Smart Baby Monitors in China Raising Product Sales

The market in China is set to experience a robust CAGR of 10.5% through 2034. The market growth is driven by the following factors like:

• Surging proclivity toward smart baby monitors, as caretakers cost more in the long run. As a result, Chinese parents are investing in smart baby monitors that consist of interactive cameras, handy for child/children supervision.
• Domestic players are giving tight competition to international players by developing cost-effective baby monitors. Naturally, smart baby monitors in an affordable price range find high adopters.

China offers a significant market for the business of smart baby monitors due to its robust birth rate. Consequently, players are putting high stakes in the country.

Increasing Female Working Population in India Raising Dependence on Smart Baby Monitors

The India smart baby monitor market is expanding at a CAGR of 9.3% through 2034. Given below are the crucial factors backing the sales of smart baby monitors in the country:

• Increasing number of parents in urban households have extended working hours. This is raising their dependence on remote monitoring systems designed for infants to ascertain their security.
• Key players in the country are launching a range of smart baby monitors that increase the convenience quotient of consumers. By improving their line with better product options and features, players attract relevant customers to invest in these solutions.

High-end Smart Baby Monitors are Finding Significant Utilization in Australia

The Australia smart baby monitor market is anticipated to record a CAGR of 8.80% through 2034. Leading factors supporting the market growth are mentioned below:

• Growing trend of conscious parenting is encouraging the uptake of smart baby monitors in the country. Additionally, parents in Australia are willing to allocate a portion of their income on superior-quality baby safety products. Thus, contributing to surging sales of smart baby monitors.
• Key players are introducing high-end innovations to capture potential customers.
• Smart baby monitors are being upgraded so that integration with smart home devices becomes easy. This is anticipated to boost demand for smart baby monitors in the country.

Market Roadmap to Succeed in Smart Baby Monitor Market

Leading players in smart baby monitor market are heavily investing in research and development activities. The outcome of this initiative is the addition of cutting-edge functionalities and features in smart baby monitors. Latest technologies like Artificial Intelligence (AI) and Machine Learning (ML) are being employed to offer more personalized and comprehensive monitoring solutions.

Players are also partnering with other market leaders in sectors like technology, healthcare, and retail. The primary motive behind this strategy is to reach widely and securely via robust distribution channels. Partnerships can also result in joint marketing initiatives.

Competitors are enlarging their presence across offline and online retail channels to offer consumers many convenient options. As a result, they are forming strong bonds with eCommerce platforms, specialty baby retailers, and brick-and-mortar stores.

Additionally, companies are partnering with social media personalities, parenting influencers, and healthcare professionals to advertise their products. Such collaborations lead to brand credibility, customer engagement, and improved product visibility.

New Development Shaping the Smart Baby Monitor Market

• In February 2023, bonoch, a budding brand that provides smart childcare products and solutions, introduced a long-range baby monitor. The specialty of this product is that it does not require any Wi-Fi connection. The product is engineered to offer a worry-free experience to parents of young children. The brand has upgraded its frequency solution of 900Mhz and offers a stable connection that reaches 1,800 feet in open space for smooth live streaming.
• In August 2022, Arlo Technologies, Inc., a smart home security brand, revealed its national campaign called Protect Your Everything. The campaign focused on two distinct narratives that touch the current chaotic world and its many associated worries. The ad leverages the associated headspace-occupying anxieties to give viewers a sense of control via smarter protection.

Leading Companies in the Smart Baby Monitor Market are as follows

• VTech Communications, Inc.
• Motorola, Inc.
• Dorel Industries Inc.
• Panasonic Corp.
• Samsung Electronics Co. Ltd.
• Netgear Inc.
• Lorex Technology Inc.
• Summer Infant, Inc.
• Arlo Technologies, Inc.
• iBaby Labs, Inc.
• Others

Table of Content

• 1. Executive Summary
• 2. Market Overview
• 3. Market Background
• 4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
• 5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
  • 5.1. Wi-Fi Baby Monitors
  • 5.2. Video Baby Monitors
  • 5.3. Audio-only Baby Monitors
• 6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Price Range
  • 6.1. High Range
  • 6.2. Mid-Range
  • 6.3. Economical
• 7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Application
  • 7.1. Household
  • 7.2. Commercial
• 8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel
  • 8.1. Hypermarket/Supermarket
  • 8.2. Wholesalers/Distributors
  • 8.3. Specialty Stores
  • 8.4. Independent Stores
  • 8.5. Online Retailers
  • 8.6. Other Sales Channel
• 9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
  • 9.1. North America
  • 9.2. Latin America
  • 9.3. Western Europe
  • 9.4. Eastern Europe
  • 9.5. South Asia and Pacific
  • 9.6. East Asia
  • 9.7. Middle East and Africa
• 10. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 11. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 12. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 13. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 14. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 15. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 16. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
• 17. Key Countries Market Analysis
• 18. Market Structure Analysis
• 19. Competition Analysis
  • 19.1. Philips
  • 19.2. Samsung
  • 19.3. Infant Optics
  • 19.4. Snuza
  • 19.5. WiFi Baby
  • 19.6. Motorola
  • 19.7. Nanit Sleep System
  • 19.8. Graco
  • 19.9. Angelcare
  • 19.10. Panasonic
  • 19.11. Arlo Baby
• 20. Assumptions & Acronyms Used
• 21. Research Methodology