Service Orchestration Market Snapshot (2023 to 2033)

The global service orchestration market is projected to reach US$ 6.15 billion in 2023, finds Future Market Insights (FMI) in a recent market analysis. Increasing demand for improved connectivity and flexible data interfacing in organizations are projected to augment the growth of the market over the forthcoming years.

Considering this, FMI has forecast the service orchestration market to top US$ 67 billion by 2033, with companies such as Cisco Systems, Juniper Networks, IBM Corporation, Huawei Technologies, and NEC emerging as key market players. Collectively, these companies are expected to hold over 15% of the total market share.

Attribute Details
Base year (2022) Market Value US$ 4.8 billion
Projected year (2023) Market Value US$ 6.15 billion
Projected year (2033) Market Value US$ 67 billion
CAGR% (2023 to 2033) 27% CAGR

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2018 to 2022 Service Orchestration Industry Outlook Compared to 2023 to 2033 Forecast

The growing need to manage complex IT infrastructure in organizations, along with the demand for advanced data scaling solutions are key trends anticipated to drive sales of service orchestration solutions in the forthcoming years.

Owing to these factors, demand for service orchestration solutions is projected to rise at 27% CAGR between 2023 and 2033, in comparison to the 25% CAGR registered during 2018 to 2022.

Service orchestration software enables IT departments to streamline processes, monitor resources, and consolidate discrete tasks into end-to-end processes from a single point of control.

The rapidly evolving IT industry and increased complexity of connected devices are propelling demand for service orchestration. Automation and orchestration can make complex business processes run smoothly, whether data Is stored on-premises or in the cloud.

Service orchestration software is designed to unify the management of disparate processes and systems across on-premises and cloud-based environments. Enterprises are continuously facing several challenges associated with the IT infrastructure including integration and compatibility issues, skyrocketing IT budgets, and increasingly complex infrastructure. To address these challenges, organizations have started focusing more on the adoption of service orchestration software to streamline all their business processes.

How is the Growing Demand for Wireless Systems Influencing Service Orchestration Sales?

Businesses and organizations are currently operating in highly complex network infrastructures. As tides of data continue to rise, businesses must transform through virtualization and automation to optimize the cost and scale of experiences that they want to create. Businesses must also manage mobile devices, apps, and a variety of voice and collaboration tools so that their teams can connect across geographies, platforms, and devices.

Moreover, a significant increase in the smartphone-using population around the world will encourage consumers to adopt 5G-enabled services. 5G-enabled services include autonomous driving, ultra-HD video, augmented reality, virtual reality, and artificial intelligence. The emergence of advanced technologies, such as augmented reality, the Internet of Things (IoT), autonomous vehicles, and various others is expected to boost demand for service orchestration in the forthcoming years

Furthermore, the wireless market has experienced remarkable growth and development in the past few years owing to the introduction of wireless mobile phone systems. A consistent rise in the number of subscriber

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Country-wise Insights

How Big Is the Opportunity for Service Orchestration Adoption in the U.S.?

North America is predicted to remain one of the most attractive markets during the forecast period, according to FMI. The U.S. is projected to dominate the North American market, accounting for over 90% of the North American market through 2033.

Growth of the service orchestration market in the U.S. can be attributed to increasing investments in cloud-based solutions, the presence of a large number of players, and the early adoption of new and emerging technologies.

The U.S. is an extremely open market for digital transformation. Digital transformation in the country is creating lucrative opportunities for players operating in the services and the trend is expected to continue over the forecast period.

Why is Demand for Service Orchestration Increasing in the U.K.?

Sales of service orchestration solutions in the U.K. are expected to grow at a stupendous 31% CAGR by 2033.

Increasing adoption of cloud orchestration solutions, the rising popularity of the Internet of Things (IoT) technology, and the surge in demand for low-cost IT infrastructure are key factors augmenting the growth of the service orchestration market in the U.K.

Businesses in the U.S., especially financial service providers, content and digital media, healthcare, and life sciences are expanding their digital infrastructure. This is expected to continue spurring demand for service orchestration solutions in the U.K. through 2033.

How Will the Service Orchestration Market Expand Across China?

Demand for service orchestration in China is projected to increase at an impressive 26% CAGR during the forecast period.

In 2033, China will account for nearly 62% of sales in East Asia. Increasing government investments in the country’s telecom sector are broadening the scope for service orchestration.

5G technology has significant potential to transform the telecom industry and improve customer experience. Considering this, various telecom enterprises in China have started upgrading their current network infrastructure to LTE and 5G networks to offer high-speed connectivity.

Besides this, companies in China are also adopting artificial intelligence (AI) and machine learning (ML) technologies to manage, optimize and maintain telecom infrastructure and to improve customer operations. Ongoing investments in the telecommunication infrastructure in China will continue spurring demand for service orchestration solutions in the forthcoming years.

Category-wise Insights

Why is Demand for Cloud-based Services Continuously Rising?

The cloud-based service segment is expected to grow at a prolific 25.8% CAGR between 2023 and 2033. Cloud service automation helps enterprises to accelerate the deployment of application-based services among traditional IT infrastructures and cloud delivery platforms.

It helps to manage the complete usage of cloud services and the lifecycle of deployment. Cloud-based services provide automation of IT processes which helps to maintain consistency in resource management.

Increasing demand for cloud-based solutions in SMEs and large enterprises is expected to boost sales of cloud-based services in the forthcoming years.

Adoption of Service Orchestration in Large Enterprises to Gain Momentum

The large enterprises segment is expected to account for a dominant share of over 58% of the total service orchestration market in 2023. Service orchestration helps to unlock complex hybrid IT infrastructures. Complex IT structures are majorly adopted by large organizations. It helps IT departments to monitor resources, consolidate discrete tasks, and manage processes into end-to-end processes from a specific point of control.

Owing to the increasing complexity of IT environments and rapid developments in the ICT sector, demand for service orchestration is expected to rise over the assessment period. In addition to this, large enterprises use service orchestration software to unify the management of disparate systems and processes among on-premises and cloud-based environments.

The rising adoption of cloud-based services by large enterprises is estimated to augment the growth of the service orchestration market through 2033.

Why is the IT & Telecom Segment Considered the Most Lucrative Segment for Service Orchestration?

Sales of service orchestration in the IT and Telecom segment are expected to grow at a 30% CAGR, and the segment is projected to account for over 22% of the total market share in 2033.

Governments and public organizations in various countries are investing in the telecom sector to provide better connectivity to customers. The introduction of the 5G network is also broadening the scope of service orchestration in the IT & telecom sector.

Investments in the telecommunication sector can potentially boost economic growth and create employment. Furthermore, various telecom enterprises around the globe have started upgrading their current network infrastructure to LTE advanced and 5G networks and services with high-speed connectivity. This will continue providing tailwinds to service orchestration sales in the IT and telecom sectors over the forecast period.

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Competitive Landscape

Companies operating in the service orchestration market are aiming at product innovation and strategic partnerships with other manufacturers to expand their product portfolios and gain a competitive edge in the market.

  • In November 2020, Ericsson and Telstra entered into a partnership to develop an enterprise edge cloud solution. This solution would be a platform for innovation, delivery, and customer self-care for new services and applications for agriculture, manufacturing, smart cities, and enterprise branch connectivity services.
  • In August 2019, SES, a pioneer in cloud-based network automation and service orchestration, announced that they have created an open, standard-based network automation and service orchestration platform built on Open Network Automation Platform (ONAP) and powered by Amdocs’ network functions virtualization (NFV) technology.

Manufacturers are also focusing on mergers & acquisitions to expand their global presence.

  • In July 2020, Customer engagement company Freshworks acquired Flint, an IT orchestration and cloud management platform based in India. The acquisition helped Freshworks to strengthen its Freshservice IT support service by bringing a number of new automation tools to it.
  • BMC, a worldwide pioneer in software innovations for the Automated Digital Enterprise, launched innovative cloud data services and open-source connectors for Control-M, its superior usage and data workflow orchestration system, in September 2022. These novel functions enable non-IT business partners to have safe and autonomous self-service experiences.
  • Wipro is reported to have chosen RISE with SAP in May 2022 to encourage innovation throughout the company's portfolio.
  • In May 2023, Elementl, a startup developing a data platform based on the renowned Dagster orchestrator, launched a $33 million Series B investment headed by Georgian.

Scope of Report

Attribute Details
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis USD Million for Value
Key Regions Covered North America; Latin America; Europe; East Asia; South Asia; Oceania; Middle East & Africa
Key Countries Covered United States, Canada, Germany, United Kingdom, France, Italy, Spain, China, Japan, South Korea, India, Indonesia, Singapore, Thailand, Australia, New Zealand, GCC Countries, South Africa, Israel
Key Segments Covered Solution, Enterprise Size, Industry, Region
Key Companies Profiled Cisco Systems, Inc.; Juniper Networks, Inc.; Hewlett Packard Enterprise (HPE); Huawei Technology Co. Ltd.; IBM Corporation; NEC Corporation; Ericsson; MuleSoft, LLC; Anuta Networks; Netcracker
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Service Orchestration Market by Category

By Solution:

  • Service Orchestration Platform
    • Cloud-based
    • On-Premises
  • Services
    • Professional Services
      • Consulting & Advisory
      • Integration & Deployment
      • Support & Maintenance
    • Managed Services

By Enterprise Size:

  • Small and Mid-Sized Enterprises (SMEs)
  • Large Enterprises

By Industry:

  • BFSI
  • Retail & CPG
  • Healthcare
  • Government
  • Travel & Hospitality
  • IT & Telecom
  • Manufacturing
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

Which region holds high lucrativeness?

The Asia Pacific region is projected to emerge as a lucrative market for service orchestration.

What is the growth potential of the Service Orchestration Market?

The growth potential of the service orchestration market is 27% through 2033.

What limits the growth potential of the market?

The high cost of adoption and the lack of skilled professionals are likely to limit market growth.

What is North America's expected share in 2023?

North America is likely to generate 35% revenue in the service orchestration market in 2023.

What opportunities await for the Market Players?

Substantial investment in research and development and the expansion into new markets may provide growth prospects for the market players.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Investment Feasibility Matrix

    3.5. PESTLE and Porter’s Analysis

    3.6. Regulatory Landscape

        3.6.1. By Key Regions

        3.6.2. By Key Countries

    3.7. Regional Parent Market Outlook

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Solution

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) Analysis By Solution, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Solution, 2023 to 2033

        5.3.1.  Platform

            5.3.1.1. Cloud-based

            5.3.1.2. On-Premises

        5.3.2. Services

            5.3.2.1. Consulting & Advisory

            5.3.2.2. Integration & Deployment

            5.3.2.3. Support & Maintenance

            5.3.2.4. Managed Services

    5.4. Y-o-Y Growth Trend Analysis By Solution, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Solution, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Enterprise Size

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) Analysis By Enterprise Size, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Enterprise Size, 2023 to 2033

        6.3.1. Small and Mid-Sized Enterprises (SMEs)

        6.3.2. Large Enterprises

    6.4. Y-o-Y Growth Trend Analysis By Enterprise Size, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Enterprise Size, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Industry

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) Analysis By Industry, 2018 to 2022

    7.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Industry, 2023 to 2033

        7.3.1. BFSI

        7.3.2. Retail & CPG

        7.3.3. Healthcare

        7.3.4. Government

        7.3.5. Travel & Hospitality

        7.3.6. IT & Telecom

        7.3.7. Manufacturing

        7.3.8. Others

    7.4. Y-o-Y Growth Trend Analysis By Industry, 2018 to 2022

    7.5. Absolute $ Opportunity Analysis By Industry, 2023 to 2033

8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    8.1. Introduction

    8.2. Historical Market Size Value (US$ Million) Analysis By Region, 2018 to 2022

    8.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033

        8.3.1. North America

        8.3.2. Latin America

        8.3.3. Europe

        8.3.4. South Asia

        8.3.5. East Asia

        8.3.6. Oceania

        8.3.7. MEA

    8.4. Market Attractiveness Analysis By Region

9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        9.2.1. By Country

            9.2.1.1. U.S.

            9.2.1.2. Canada

        9.2.2. By Solution

        9.2.3. By Enterprise Size

        9.2.4. By Industry

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Solution

        9.3.3. By Enterprise Size

        9.3.4. By Industry

    9.4. Key Takeaways

10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. Brazil

            10.2.1.2. Mexico

            10.2.1.3. Rest of Latin America

        10.2.2. By Solution

        10.2.3. By Enterprise Size

        10.2.4. By Industry

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Solution

        10.3.3. By Enterprise Size

        10.3.4. By Industry

    10.4. Key Takeaways

11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Germany

            11.2.1.2. U.K.

            11.2.1.3. France

            11.2.1.4. Spain

            11.2.1.5. Italy

            11.2.1.6. Rest of Europe

        11.2.2. By Solution

        11.2.3. By Enterprise Size

        11.2.4. By Industry

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Solution

        11.3.3. By Enterprise Size

        11.3.4. By Industry

    11.4. Key Takeaways

12. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Malaysia

            12.2.1.3. Singapore

            12.2.1.4. Thailand

            12.2.1.5. Rest of South Asia

        12.2.2. By Solution

        12.2.3. By Enterprise Size

        12.2.4. By Industry

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Solution

        12.3.3. By Enterprise Size

        12.3.4. By Industry

    12.4. Key Takeaways

13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Solution

        13.2.3. By Enterprise Size

        13.2.4. By Industry

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Solution

        13.3.3. By Enterprise Size

        13.3.4. By Industry

    13.4. Key Takeaways

14. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. Australia

            14.2.1.2. New Zealand

        14.2.2. By Solution

        14.2.3. By Enterprise Size

        14.2.4. By Industry

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Solution

        14.3.3. By Enterprise Size

        14.3.4. By Industry

    14.4. Key Takeaways

15. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    15.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2018 to 2022

    15.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033

        15.2.1. By Country

            15.2.1.1. GCC Countries

            15.2.1.2. South Africa

            15.2.1.3. Israel

            15.2.1.4. Rest of MEA

        15.2.2. By Solution

        15.2.3. By Enterprise Size

        15.2.4. By Industry

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Solution

        15.3.3. By Enterprise Size

        15.3.4. By Industry

    15.4. Key Takeaways

16. Key Countries Market Analysis

    16.1. U.S.

        16.1.1. Pricing Analysis

        16.1.2. Market Share Analysis, 2022

            16.1.2.1. By Solution

            16.1.2.2. By Enterprise Size

            16.1.2.3. By Industry

    16.2. Canada

        16.2.1. Pricing Analysis

        16.2.2. Market Share Analysis, 2022

            16.2.2.1. By Solution

            16.2.2.2. By Enterprise Size

            16.2.2.3. By Industry

    16.3. Brazil

        16.3.1. Pricing Analysis

        16.3.2. Market Share Analysis, 2022

            16.3.2.1. By Solution

            16.3.2.2. By Enterprise Size

            16.3.2.3. By Industry

    16.4. Mexico

        16.4.1. Pricing Analysis

        16.4.2. Market Share Analysis, 2022

            16.4.2.1. By Solution

            16.4.2.2. By Enterprise Size

            16.4.2.3. By Industry

    16.5. Germany

        16.5.1. Pricing Analysis

        16.5.2. Market Share Analysis, 2022

            16.5.2.1. By Solution

            16.5.2.2. By Enterprise Size

            16.5.2.3. By Industry

    16.6. U.K.

        16.6.1. Pricing Analysis

        16.6.2. Market Share Analysis, 2022

            16.6.2.1. By Solution

            16.6.2.2. By Enterprise Size

            16.6.2.3. By Industry

    16.7. France

        16.7.1. Pricing Analysis

        16.7.2. Market Share Analysis, 2022

            16.7.2.1. By Solution

            16.7.2.2. By Enterprise Size

            16.7.2.3. By Industry

    16.8. Spain

        16.8.1. Pricing Analysis

        16.8.2. Market Share Analysis, 2022

            16.8.2.1. By Solution

            16.8.2.2. By Enterprise Size

            16.8.2.3. By Industry

    16.9. Italy

        16.9.1. Pricing Analysis

        16.9.2. Market Share Analysis, 2022

            16.9.2.1. By Solution

            16.9.2.2. By Enterprise Size

            16.9.2.3. By Industry

    16.10. India

        16.10.1. Pricing Analysis

        16.10.2. Market Share Analysis, 2022

            16.10.2.1. By Solution

            16.10.2.2. By Enterprise Size

            16.10.2.3. By Industry

    16.11. Malaysia

        16.11.1. Pricing Analysis

        16.11.2. Market Share Analysis, 2022

            16.11.2.1. By Solution

            16.11.2.2. By Enterprise Size

            16.11.2.3. By Industry

    16.12. Singapore

        16.12.1. Pricing Analysis

        16.12.2. Market Share Analysis, 2022

            16.12.2.1. By Solution

            16.12.2.2. By Enterprise Size

            16.12.2.3. By Industry

    16.13. Thailand

        16.13.1. Pricing Analysis

        16.13.2. Market Share Analysis, 2022

            16.13.2.1. By Solution

            16.13.2.2. By Enterprise Size

            16.13.2.3. By Industry

    16.14. China

        16.14.1. Pricing Analysis

        16.14.2. Market Share Analysis, 2022

            16.14.2.1. By Solution

            16.14.2.2. By Enterprise Size

            16.14.2.3. By Industry

    16.15. Japan

        16.15.1. Pricing Analysis

        16.15.2. Market Share Analysis, 2022

            16.15.2.1. By Solution

            16.15.2.2. By Enterprise Size

            16.15.2.3. By Industry

    16.16. South Korea

        16.16.1. Pricing Analysis

        16.16.2. Market Share Analysis, 2022

            16.16.2.1. By Solution

            16.16.2.2. By Enterprise Size

            16.16.2.3. By Industry

    16.17. Australia

        16.17.1. Pricing Analysis

        16.17.2. Market Share Analysis, 2022

            16.17.2.1. By Solution

            16.17.2.2. By Enterprise Size

            16.17.2.3. By Industry

    16.18. New Zealand

        16.18.1. Pricing Analysis

        16.18.2. Market Share Analysis, 2022

            16.18.2.1. By Solution

            16.18.2.2. By Enterprise Size

            16.18.2.3. By Industry

    16.19. GCC Countries

        16.19.1. Pricing Analysis

        16.19.2. Market Share Analysis, 2022

            16.19.2.1. By Solution

            16.19.2.2. By Enterprise Size

            16.19.2.3. By Industry

    16.20. South Africa

        16.20.1. Pricing Analysis

        16.20.2. Market Share Analysis, 2022

            16.20.2.1. By Solution

            16.20.2.2. By Enterprise Size

            16.20.2.3. By Industry

    16.21. Israel

        16.21.1. Pricing Analysis

        16.21.2. Market Share Analysis, 2022

            16.21.2.1. By Solution

            16.21.2.2. By Enterprise Size

            16.21.2.3. By Industry

17. Market Structure Analysis

    17.1. Competition Dashboard

    17.2. Competition Benchmarking

    17.3. Market Share Analysis of Top Players

        17.3.1. By Regional

        17.3.2. By Solution

        17.3.3. By Enterprise Size

        17.3.4. By Industry

18. Competition Analysis

    18.1. Competition Deep Dive

        18.1.1. Cisco Systems, Inc.

            18.1.1.1. Overview

            18.1.1.2. Product Portfolio

            18.1.1.3. Profitability by Market Segments

            18.1.1.4. Sales Footprint

            18.1.1.5. Strategy Overview

                18.1.1.5.1. Marketing Strategy

        18.1.2. Juniper Networks, Inc.

            18.1.2.1. Overview

            18.1.2.2. Product Portfolio

            18.1.2.3. Profitability by Market Segments

            18.1.2.4. Sales Footprint

            18.1.2.5. Strategy Overview

                18.1.2.5.1. Marketing Strategy

        18.1.3. Hewlett Packard Enterprise (HPE)

            18.1.3.1. Overview

            18.1.3.2. Product Portfolio

            18.1.3.3. Profitability by Market Segments

            18.1.3.4. Sales Footprint

            18.1.3.5. Strategy Overview

                18.1.3.5.1. Marketing Strategy

        18.1.4. Huawei Technology Co. Ltd.

            18.1.4.1. Overview

            18.1.4.2. Product Portfolio

            18.1.4.3. Profitability by Market Segments

            18.1.4.4. Sales Footprint

            18.1.4.5. Strategy Overview

                18.1.4.5.1. Marketing Strategy

        18.1.5. IBM Corporation

            18.1.5.1. Overview

            18.1.5.2. Product Portfolio

            18.1.5.3. Profitability by Market Segments

            18.1.5.4. Sales Footprint

            18.1.5.5. Strategy Overview

                18.1.5.5.1. Marketing Strategy

        18.1.6. NEC Corporation

            18.1.6.1. Overview

            18.1.6.2. Product Portfolio

            18.1.6.3. Profitability by Market Segments

            18.1.6.4. Sales Footprint

            18.1.6.5. Strategy Overview

                18.1.6.5.1. Marketing Strategy

        18.1.7. Ericsson

            18.1.7.1. Overview

            18.1.7.2. Product Portfolio

            18.1.7.3. Profitability by Market Segments

            18.1.7.4. Sales Footprint

            18.1.7.5. Strategy Overview

                18.1.7.5.1. Marketing Strategy

        18.1.8. MuleSoft, LLC

            18.1.8.1. Overview

            18.1.8.2. Product Portfolio

            18.1.8.3. Profitability by Market Segments

            18.1.8.4. Sales Footprint

            18.1.8.5. Strategy Overview

                18.1.8.5.1. Marketing Strategy

        18.1.9. Anuta Networks

            18.1.9.1. Overview

            18.1.9.2. Product Portfolio

            18.1.9.3. Profitability by Market Segments

            18.1.9.4. Sales Footprint

            18.1.9.5. Strategy Overview

                18.1.9.5.1. Marketing Strategy

        18.1.10. Netcracker

            18.1.10.1. Overview

            18.1.10.2. Product Portfolio

            18.1.10.3. Profitability by Market Segments

            18.1.10.4. Sales Footprint

            18.1.10.5. Strategy Overview

                18.1.10.5.1. Marketing Strategy

19. Assumptions & Acronyms Used

20. Research Methodology

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