Rising the popularity of the TV shows like Top Chef, Hell’s Kitchen, Chopped, Iron Chef, and MasterChef renewed the trend of cooking, which is the key factor for the driving of the market. The demand for self-heating butter knives is more in the commercial sector, also, in breakfast restaurants and college and office canteen.
As a result, the self-heating butter knife market is set to witness steady growth during the forecast period.
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Nowadays, people are more inclined towards smart kitchen appliances including self-heating butter knives. With a normal knife it is difficult to spread butter uniformly on the bread and also, this process sometimes damage the bread with its sharp edge. Moreover, many people heat a normal knife to spread butter on bread that damage the shape of the knife.
Taking this problem as an opportunity many players invest in the research sector and launched self-heating butter knives. For instance, Jebiga Design & Lifestyle introduced SpreadTHAT a solution to an annoying daily household problem.
This smart knife is self-heated with small batteries, and its cutting edge is made with highly efficient titanium to transmit heat and making spreading hard butter a breeze. This advanced feature drives the market during the forecast period.
Furthermore, the changing lifestyle and rising trend of modular kitchens are driving the market for self-heating butter knives in the residential as well as commercial sector is expected to promote the use of the smart product over the next few years.
Over the past few years, participation in outdoor recreational activities including outings, picnics, camping, trekking and road trip among different age groups has propelled the product demand.
In addition, work from home culture during pandemic have encouraged people to try out verities of dishes with the help of social media platforms like YouTube, Instagram and Facebook. As a result, this trend has increased the demand for various kitchen products including self-heating butter knives.
This smart knife is made with non-toxic and food safe titanium material, which cleverly transmits the heat and soften the cold butter into a flash. It allows the butter to spread properly across the bread slice without daubing hassle and needless stroking. All this factor increases the sales of the product in the market.
However, during the COVID-19 pandemic, the industry supply chain was standstill due to strict lockdown imposed by the government. This led to supply shortages and consumer demand unmet.
Nevertheless, home cooking has received considerable focus during this time due to the growing concern about food cooked in public places, such as restaurants, cafes and hotels. Self-heating butter knife sales have increased in line with this shifting trend.
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People of the US and Canada are more facelifted towards the new technology, high adoption of the new launches and the presence of the key players in the regions are some factors that raise the sales of the self-heating butter knife in the regional market.
In a normal knife, it is difficult to maintain the proper temperature of the knife. In this smart knife flashing LED indicator is present that inform the user it is running. Even within 25-30 seconds, the user can spread cold butter straight onto the bread slice.
This knife is safe for kids and women because not the whole knife gets heated, only the tip of the blade gets heated where it is used to melt the butter. Moreover, increasing awareness regarding healthy eating lifestyles among consumers of the region is driving the demand for the smart knife in the market.
In most of the countries of Europe, cold temperature is almost every time of the year. So, it is a daily headache for people to spread hard butter on the bread slice. That is why there is a good option for the players to invest in the European market and gain more customer attraction.
The continued expansion of the residential sector, increasing number of home remodelling and renovation projects, and rising disposable income are expected to generate significant demand for kitchen products including skillets and frying pans in this region over the forecast period.
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Some of the leading brands of self-heating butter knives include Bambüsi, SMIRLY, ROYAL CRAFT WOOD, Sterilite, Lipper International, Gejoy, GIFTS INFINITY and FASHIONCRAFT among others.
Some of the prominent players and suppliers include
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
1. Executive Summary 2. Industry Introduction, including Taxonomy and Market Definition 3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments 4. Global Market Demand Analysis and Forecast, including Historical Analysis and Future Projections 5. Pricing Analysis 6. Global Market Analysis and Forecast 6.1. Material Type 6.2. Distribution Channels 7. Global Market Analysis and Forecast, By Material Type 7.1. Stainless Steel 7.2. Metal 7.3. Other 8. Global Market Analysis and Forecast, By Distribution Channels 8.1. Direct Sales 8.2. Hypermarkets/ Supermarkets 8.3. Specialty Stores 8.4. Online retailing 8.5. Others 9. Global Market Analysis and Forecast, By Region 9.1. North America 9.2. Latin America 9.3. Western Europe 9.4. Eastern Europe 9.5. Asia Pacific 9.6. Japan 9.7. Middle East and Africa 10. North America Sales Analysis and Forecast, by Key Segments and Countries 11. Latin America Sales Analysis and Forecast, by Key Segments and Countries 12. Western Europe Sales Analysis and Forecast, by Key Segments and Countries 13. Eastern Europe Sales Analysis and Forecast, by Key Segments and Countries 14. Asia Pacific Sales Analysis and Forecast, by Key Segments and Countries 15. Japan Sales Analysis and Forecast, by Key Segments and Countries 16. Middle East and Africa Sales Analysis and Forecast, by Key Segments and Countries 17. Sales Forecast by Material Type and Distribution Channels for 30 Countries 18. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard 19. Company Profile 19.1. Bless This Stuff. 19.2. Jebiga Design & Lifestyle 19.3. Hearst UK 19.4. Warburtons. 19.5. Selfridges & Co. 19.6. IPPINKA 19.7. Kickstarter 19.8. PBC 19.9. Walburtons 19.10. Firebox. among others.
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Self-Heating Butter Knife Market
