According to Future Market Insights (FMI), the Security Labels market may register growth with the overall valuation forecast to surpass USD 31.0 billion in 2023. The overall worth of the market may increase at a CAGR of 5.3% between 2023 to 2033. By 2033, the market is estimated at USD 52.2 billion.
As per the latest survey of brand owners done by FMI, it was analyzed that in 2023 more than one-third of the brand owners from across the globe prefer barcode labels for their products among all other product types of security labels.
According to the application-wise study, the boxes and cartons are estimated to hold a maximum market share of 47.2% in 2023 and are expected to reach 51% in 2033. The burgeoning growth in demand for security labels for boxes & cartons can be attributed to the increased safety measures taken by globally renowned consumer goods manufacturers.
The latest study of consumption patterns revealed that every 4 out of 10 security labels sold across the globe is used by the food & beverage industry, making it the largest end-user industry across the global security labels market.
Growing demand for packaged goods has driven the growth of the food and beverage industry, resulting in a rise in security labels market demand. Moreover, increasing manufacturing activities, the growth of the electronic industry, the pharmaceutical industry, and the growth of pharmaceuticals also contribute to the growth of the security labels market.
Further support for this can be found in the increased investments in technology made by packaging manufacturers. Security label manufacturers operate in a highly competitive market, so they constantly strive to improve their current offerings and develop novel ones.
Security labels market growth opportunities are provided by this factor and by government regulations to combat counterfeits and thefts. The rise of smart labels as a substitute for conventional barcode data is one of the trends in the security labels market.
A smart label is like a slip that combines advanced technologies with real-time tracking. At the same time, the absence of constant standards restrains the growth of the global security labels industry. Several security-label properties, including their premium quality, minimal weight, and recyclability, are appealing to end-use industries, including food and beverage, pharmaceutical, and others. Global security labels have an additional advantage over their competitors in the sense that digital printing of security labels attracts end-use industries and increases the value of the market.
| Attributes | Details |
|---|---|
| Security Labels Market Value (2023) | USD 31.0 billion |
| Security Labels Market Expected Value (2033) | USD 52.2 billion |
| Security Labels Market Projected CAGR (2023 to 2033) | 5.3% |
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The global sales of security labels have recorded an impressive growth at 4.4% CAGR between 2017 to 2022. Increased expenditure by manufacturers and retailers to prevent the counterfeiting of products fuels the global demand for security labels. Thus, the total sales of security labels are expected to witness a monumental rise at 5.3% CAGR between 2023 to 2033.
The rise in the number of fake products has been witnessed due to the expansion of e-commerce across the globe. The increased selling of counterfeit goods affects the brand image and results in decreased sales of the actual goods.
Along with that duplicate products hampers the brand value and create a dilemma in the minds of the consumers regarding the genuineness of the products. Counterfeited goods are often sold at low prices, which poses a pricing challenge to the company selling unique goods.
On the back of the above-mentioned factors, end-use industries have started adopting security labels to prevent their products from being duplicated, which boosts sales of security labels across the regions. Counterfeiting increases the black market of goods, which ultimately impacts the whole economy.
In addition to that high level of counterfeiting leads to a reduction in foreign investment, which fuels the overall demand for anti-counterfeiting products including security labels of all kinds.
The manufacturers of security labels are increasing their operational capacities and investing heavily in advanced technologies to provide the best of the products to brands for the protection of actual products from duplicate ones, in return it provides a much-needed boost for the expansion of the global security labels market.
Smart labels for identification offer advanced technologies with real-time tracking, making them one of the latest innovations on the market. For instance, Avery Dennison Corporation expanded its manufacturing capacity in May 2022 to meet the growing European demand for its labels and packaging materials.
| Historical CAGR | 4.4% |
|---|---|
| Historical Market Value (2022) | USD 29.5 billion |
| Forecast CAGR | 5.3% |
According to the Ministry of Road Transport and Highways (MoRTH), all vehicles need to have high-security registration plates. Vehicles without high-security registration plates will be fined by the authority under the amended Motor Vehicle Act.
Vehicle plates are made from aluminum, which has a security label, the specific hologram is placed on it and the plate is fixed using a non-reusable lock on the vehicle. The specific security hologram is electrically linked to the vehicle.
The reason behind the mandatory high-security registration plate is to easily track the stolen vehicle with the help of a security label. The old plates were easy to tamper with and could be easily removed. Therefore, stolen vehicles ended up with replaced registration plates, which made the tracking process difficult for authorities.
Now, the new registration plates with security holograms resolve the challenges and problems faced by authorities. The easiness of tracking the status of vehicles is creating profitable growth opportunities for security
Principal Consultant
The need for customization is rising among different end-use industries. Manufacturers are developing customized security labels as per the need of the end-user. The logo or the brand name is printed on the customized security label, which increases brand value among customers and these kinds of security labels are a center of attraction among the end-use industries.
The customized security label provides security as well as creates brand value, which is an added benefit for the end-use industry. Along with customization, the manufacturers are also working on enhancing the quality of security labels made from plastic. All such trends are expected to witness worldwide popularity across the continents, leading to a positive impact on the expansion of the global security labels market.
The customized security label offers an aesthetic look to the packaging along with brand identification, which benefits the end-use industries. Thus, overall, increasing the popularity of security labels across the globe.
The innovation-driven packaging industry comes up with technological advancements for each aspect of the package. Increased demand for smart packaging across the masses of consumers along with increased market popularity of connected packaging products drives the sales of barcodes.
Primary features such as machine readability, authenticity, and cost-effectiveness of barcodes make them the most preferred product type of security label among end-user industries. Global sales of barcodes are estimated to witness growth at 4.4% CAGR in the forecast period.
The availability of void labels in different types including labels with no residue, partial residue, and full residue, along with high adhesive strength and a wide range of applications across several end-use industries makes them the most sold pattern type across the global security labels market.
In addition, all these void labels ensure that the manufacturer complies with anti-counterfeiting laws in the most economical way as the price of the void label is lesser than compared to other patterns. The total sales of void labels are anticipated to increase and offer a profitable growth opportunity of USD 7.3 billion over the forecasted period with a CAGR of 4.3%.
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The strict laws by regulatory authorities for providing fair and appropriate information regarding the products to modern consumers, besides the presence of globally renowned label makers in the region makes North America the largest market for security labels.
The entry of newer market players selling consumer goods in the region and rising awareness regarding duplicate products is likely to propel the sales of security labels across the region. The North American security labels market is valued at USD 11.4 billion in 2023 and reach a valuation of USD 21.6 billion by 2033.
| Region | North America |
|---|---|
| Country | United States |
| Historic CAGR | 3.9% |
| CAGR | 4.7% |
| Market Value (2023) | USD 5.5 billion |
| Market Value (2033) | USD 15.0 billion |
| Region | Europe |
|---|---|
| Country | Germany |
| Historic CAGR | 2.9% |
| CAGR | 3.7% |
| Market Value (2023) | USD 1.1 billion |
| Market Value (2033) | USD 3.6 billion |
| Region | Asia Pacific |
|---|---|
| Country | China |
| Historic CAGR | 6.6% |
| CAGR | 7.3% |
| Market Value (2023) | USD 5.2 billion |
| Market Value (2033) | USD 10.2 billion |
| Region | Asia Pacific |
|---|---|
| Country | Canada |
| Historic CAGR | 5.5% |
| CAGR | 5.7% |
| Market Value (2023) | USD 947.2 million |
| Market Value (2033) | USD 2.2 billion |
| Region | Asia Pacific |
|---|---|
| Country | Japan |
| Historic CAGR | 5.8% |
| CAGR | 6.5% |
| Market Value (2023) | USD 1.4 billion |
| Market Value (2033) | USD 3.0 billion |
As per the recent data from Organization for Economic Co-operation and Development (OECD), there is a sharp rise in the number of seizures done by the USA Customs and Border Protection (CBP) of fake testing kits, personal protective equipment, face masks, and sanitizers have been reported across the country. Along with that, the growing demand for pharmaceutical supplies produced in the United States across foreign markets has also witnessed a surge in recent times.
Therefore, the presence of globally renowned pharmaceutical companies in the country, along with a booming packaged food & beverages industry makes it a major market for security labels of all types.
In addition to that, the strict regulatory measures by government authorities making it mandatory for all brands to provide appropriate labeling of goods indicates a rise in sales over the next decade. The United States is expected to account for 88% of the sales of security labels across North America in 2023. United States security labels are expected to reach USD 5.5 billion in 2023 and reach USD 15 billion in 2033 as a result of remarkable growth.
The updated labeling requirements by European Union (EU), include mandatory labeling of cosmetics, electronics, household appliances, and many other industries which apply to all the member countries in the union.
According to the above-mentioned regulations all manufacturers and sellers have to strictly adhere to the appropriate labeling of goods, whether goods are manufactured in Europe or imported from outside. Thus, it fuels the demand for security labels in the whole of Europe including Germany.
The presence of a large number of manufacturing units from all end-user industries, along with the key market players of the global security labels market offering traceable labels to the major brand owners makes Germany the largest market for security labels in Europe. The total sales of security labels across Germany are expected to reach USD 1.1 billion in 2023 and witness remarkable growth and reach USD 3.6 billion in 2033.
The China security labels market size in 2023 is estimated to account for a value of USD 5.2 billion. It is also estimated to reach USD 10.2 billion by 2033 at the fastest CAGR of 7.3%. Strong demand from the food & beverage industry, pharmaceutical industry, and consumer durable industry is expected to position China as the largest market for security labels.
Among the emerging economies in Asia-Pacific, China is projected to have the largest market share and dominate the security labels market. China is emerging as a market with increased opportunities for security labels due to its growing economy, growing population, and increasing disposable income.
Competitive Landscape: Top Manufacturers of Security Labels and their Recent Developments
Some of the major players supplying security labels are:
Recent Development
Major market players across the global security labels market are focusing on launching advanced security labels made up of innovative materials and using acquisition as a key strategy to expand their operational presence in different parts of the world:
| Attribute | Details |
|---|---|
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2017 to 2022 |
| Market Analysis | USD billion for Value and MT for Volume |
| Key Regions Covered | North America; Latin America; Europe; The Middle East and Africa; East Asia |
| Key Countries Covered | USA, Canada, Brazil, Mexico, Chile, Peru, Germany, United Kingdom, Spain, Italy, France, Russia, Poland, China, India, Japan, Australia, New Zealand, GCC Countries, North Africa, South Africa, and Turkey |
| Key Segments Covered | Product, Material, Pattern, Application, End-use Industry, Region |
| Key Companies Profiled | 3M Company; Avery Dennison Corporation; CCL Industries Inc.; Zebra Technologies Corporation; Brady Corporation; UPM Raflatac; Covectra, Inc.; Honeywell International Inc.; tesa SE; Mega Fortris Group; Sato Holdings Corporation; Muehlbauer Holding AG; Invengo Technology Pte. Ltd; Smartrac Group; Thinfilm Electronics AS |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
| Customization & Pricing | Available upon Request |
The global security labels market value could be nearly USD 31 billion in 2023.
The global security labels market is projected to retain its growth rate at 5.3% per year through 2033.
3M, Avery Dennison, and CCL are the leading suppliers of security labels in the global market.
Security labels of barcode type are mostly in demand with an anticipated CAGR of 4.4% through 2033.
China is anticipated to remain the most attractive market with a USD 5.2 billion market value in 2023.
1. Executive Summary | Security Labels Market 2. Market Overview 3. Market Background 4. Global Market Analysis 2017 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Barcode 5.2. Holographic Labels 5.3. RFIDs 5.4. EAS 5.5. NFC 5.6. Other Product Types 6. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Material Type 6.1. Vinyl 6.2. Plastic 6.2.1. Polyester 6.2.2. Polypropylene 6.2.3. Other Plastics 6.3. Foam 6.4. Foil 6.5. Paper 7. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Pattern Type 7.1. VOID 7.2. Checkboard 7.3. Destructible 7.4. Others Customized Patterns 8. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Application 8.1. Bottles & Jars 8.2. Boxes & Cartons 8.3. Bags & Pouches 8.4. Other Containers 9. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By End Use Industry 9.1. Food & Beverage Industry 9.2. Healthcare & Pharmaceutical Industry 9.3. Chemicals & Fertilizers Industry 9.4. Electrical & Electronics Industry 9.5. Personal Care & Cosmetics Industry 9.6. Others 10. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Region 10.1. North America 10.2. Latin America 10.3. Europe 10.4. East Asia 10.5. South Asia 10.6. Oceania 10.7. Middle East and Africa 11. North America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 12. Latin America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 13. Europe Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 14. East Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 15. South Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 16. Oceania Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 17. Middle East and Africa Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 18. Key Countries Market Analysis 19. Market Structure Analysis 20. Competition Analysis 20.1. Avery Dennison Corporation 20.2. 3M Company 20.3. CCL Industries Inc. 20.4. Brady Corporation 20.5. Zebra Technologies Corporation 20.6. Honeywell Corporation 20.7. Covectra, Inc. 20.8. UPM Raflatac 20.9. tesa SE 20.10. Mega Fortris Group 20.11. Sato Holdings Corporation 20.12. Muehlbauer Holding AG 20.13. Invengo Technology Pte. Ltd. 20.14. Smartrac Group 21. Assumptions & Acronyms Used 22. Research Methodology
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Security Labels Market
