SWG Solutions to Stay in Demand, Services Garner Traction

In the current scenario, software-as-a-service (SaaS) apps are becoming a commonplace in enterprises of all sizes and industries, and subsequently, security control is shifting towards the cloud. This, in turn, has brought significant innovations in secure web gateway solutions to control web traffic and manage bandwidth consumption, in addition to protecting users against threats online.

As compared to services, SWG solutions currently account for a relatively high revenue share (2/3) in the secure web gateway market, while the former is set to see a quantum leap in demand in the near future. As Internet access remains a necessity for today’s vast majority of enterprises, market stakeholders are putting greater emphasis on their services to stay ahead of the curve.

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Europe Takes Center Stage, Latin America Promises New Opportunities

Growth prospects of the secure web gateway market remain high in Western Europe, while demand in Eastern Europe is set to remain strong going forward. Gains remain upheld by greater access to advanced technologies across different organizations and strong presence of market players. Recording a CAGR of 24%, Latin America is expected to overtake the North America secure web gateway market by 2026.

Due to increasing occurrence of crimes or illicit cyber incidents in the region, governments are making efforts to promote a culture and awareness of cybersecurity. The result is expected to lead to increasing demand for security web gateway solutions and services.

The Future Lies Beyond URL Filtering and Malware Defense

Strong focus on secure web gateway as security solutions and emergence of cloud-based SWG services continue to influence growth strategies. However, as the war of innovation supremacy intensifies, market vendors are focusing on moving beyond URL filtering, malware defense, and tunneling options to integrated security solutions.

These factors played a significant role in Symantec’s decision to introduce a number of integrations with complementary security solutions such as Data Loss Prevention (DLP) software, Endpoint, and Messaging Security. Such strategic moves are expected to influence other players in the secure web gateway market to follow suit and invest in cloud-based SWG solutions.

Sudip Saha
Sudip Saha

Principal Consultant

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How Growth will Unfold

As the digital revolution arrives in the financial sector, industry operators are gradually disrupting their own business models and reimagining themselves digitally. This, in turn, is expected to play an instrumental role in the growth of the secure web gateway market.

The BFSI sector accounts for 1/5 of the global adoption of secure web gateways, while growing application in the retail and e-Commerce industry is expected to result in increased market share. Additionally, application scope is increasing significantly in the IT and telecom sector, which is projected to surpass the adoption rate in BFSI by 2026.

FREQUENTLY ASKED QUESTIONS ABOUT SECURE WEB GATEWAY MARKET

What are the future prospects of the global secure web gateway market?

Advancements in enterprise management systems have revolutionized several industry verticals in various developed as well as developing economies. To keep up with the growing demand for efficient secure web gateway solutions in South Asia, East Asia and MEA, several technology providers have started investing heavily in these regional markets. Established as well as growing security web gateway platform providers are striving to expand their businesses across such untapped markets to increase their global market share.

What are the major challenges faced by secure web gateway vendors in the market?

Internet-based security web gateway tools are mainly used to protect cloud-based applications. Internet usage increases the possibility of cyber-attacks, and simple manipulation of data in internal security systems is not possible. As a result, businesses are not interested in using Internet-based security solutions or disclosing Internet tools for firewall management.

Which industries will experience significant revenue growth in the next five years?

BFSI and telecommunication industries are early adopters of digitalization, where, information management tools have been the most commonly embraced platform for smart production, Internet marketing, collaboration, and customer interaction. However, the retail and e-Commerce industry is projected to offer significant growth opportunities for market players during the forecast period, owing to accelerated transformation of business processes and provision of new revenue models using digital technologies.

Which professional services are expected to offer lucrative opportunities for secure web gateway solution providers?

Network designing and integration services are likely to be the most attractive during the forecast period, especially in developing economies, as the small- and medium-sized enterprises increase their spending on customized secure web gateway solutions.

Which region is expected to be at the forefront of the global secure web gateway market?

Western Europe is currently dominating the global secure web gateway market. However, as SMEs and large enterprises in the MEA region increase the adoption of cloud-based secure web gateway solutions and services, MEA is estimated to offer the most lucrative opportunities during the forecast period.

Which companies are leading the secure web gateway market?

Key players in the global secure web gateway market include Symantec, Forcepoint, Cisco Umbrella, Zscaler, Inc., McAfee, LLC, Trend Micro Incorporated, Sophos Ltd., Barracuda Networks, Inc., and Webroot Inc.

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SECURE WEB GATEWAY MARKET TAXONOMY

The global secure web gateway market is segmented in detail to cover every aspect of the market and present a complete market intelligence approach to readers.

Component

  • Solutions
    • SWG Hardware Appliances
    • SWG Virtual Appliances
  • Services
    • Professional Services
      • Security Consulting
      • Technical Support
      • Network Designing and Integration
  • Managed Services

Deployment

  • Cloud
  • On-premise 

Enterprise Size

  • SMEs
  • Large Enterprises

Industry

  • BFSI
  • Government and Defence
  • Healthcare
  • IT and Telecom
  • Retail and e-Commerce
  • Energy and Utilities
  • Manufacturing
  • Others

Region

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific excluding Japan
  • Japan
  • Middle East & Africa

Frequently Asked Questions

What is the Growth Outlook for the Secure Web Gateway Market?

The secure web gateway market is likely to secure a CAGR of 20% through 2032.

By 2032, How Much can the Secure Web Gateway Market Grow?

The secure web gateway market size is estimated to cross US$ 43 Bn by 2032.

What is the Current Valuation of the Secure Web Gateway Market?

The secure web gateway market is likely to record a value of US$ 7.7 Bn in 2022.

Which Region is likely to Lead the Secure Web Gateway Market?

Western Europe is likely to lead the secure web gateway market.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand / Supply Trends

    1.3. FMI Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Key Market Trends

    3.1. Key Trends Impacting the Market

    3.2. Technology Roadmap

    3.3. Product Innovation / Development Trends

    3.4. Strategic Promotional Strategies

4. Global Secure Web Gateway Market Demand (in Value US$ Mn) Analysis 2014-2018 and Forecast 2019-2029

    4.1. Historical Market Value (US$ Mn) Analysis, 2014-2018

    4.2. Current and Future Market Value (US$ Mn) Projections, 2019-2029

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Market Background

    5.1. Macro-Economic Factors

    5.2. Forecast Factors

    5.3. Value Chain

    5.4. Market Dynamics

        5.4.1. Drivers

        5.4.2. Restraints

6. Secure Web Gateway Market, Key Use-Cases

    6.1. Introduction

        6.1.1. How financial services firms defend against web attacks with URL filtering, visibility and control via SWG technology

        6.1.2. Safeguarding retailers from emerging web-based emerging treats

        6.1.3. How SWG delivers real-time protection for Telcos against advanced malwares via security policy visibility and control 

        6.1.4. Empowering leading manufacturers with advanced threat protection and robust web-security controls

        6.1.5. Others

7. Secure Web Gateway Appliance, Features & Capabilities

    7.1. Introduction

    7.2. Key Features of SWG Appliance  

        7.2.1. SSL Inspection

        7.2.2. DNS & Web Filtering

        7.2.3. Data Loss Prevention

        7.2.4. Intrusion Prevention

        7.2.5. Advanced Threat Protection

        7.2.6. Application Control

        7.2.7. Anti-virus Protection

        7.2.8. Other Features

8. Global Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029, by Component

    8.1. Introduction / Key Findings

    8.2. Historical Market Size (US$ Mn) and Volume Analysis By Component, 2014 - 2018

    8.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast by Component, 2019 - 2029

        8.3.1. Solution

            8.3.1.1. SWG Hardware Appliance

            8.3.1.2. SWG Virtual Appliance

        8.3.2. Services

            8.3.2.1. Professional Services

                8.3.2.1.1. Security Consulting

                8.3.2.1.2. Technical Support

                8.3.2.1.3. Network Designing & Integration

            8.3.2.2. Managed Services 

    8.4. Market Attractiveness Analysis by Component

9. Global Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029, by Deployment

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ Mn) Analysis by Deployment, 2014 - 2018

    9.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Deployment, 2019 - 2029

        9.3.1. Cloud

        9.3.2. On-Premises

    9.4. Market Attractiveness Analysis by Deployment

10. Global Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029, by Component

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (US$ Mn) Analysis by Component, 2014 - 2018

    10.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Component, 2019 - 2029

        10.3.1. SMEs

        10.3.2. Large Enterprises

    10.4. Market Attractiveness Analysis by Component

11. Global Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029, by Industry

    11.1. Introduction / Key Findings

    11.2. Historical Market Size (US$ Mn) Analysis by Industry, 2014 - 2018

    11.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Industry, 2019 - 2029

        11.3.1. BFSI

        11.3.2. Government & Defense

        11.3.3. Healthcare

        11.3.4. IT & Telecom

        11.3.5. Retail & eCommerce

        11.3.6. Energy & Utilities

        11.3.7. Manufacturing 

        11.3.8. Others

    11.4. Market Attractiveness Analysis by Industry

12. Global Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029, by Region

    12.1. Introduction

    12.2. Historical Market Size (US$ Mn) and Volume Analysis by Region, 2014 - 2018

    12.3. Current Market Size (US$ Mn) and Volume Analysis and Forecast by Region, 2019 - 2029

        12.3.1. North America

        12.3.2. Latin America

        12.3.3. Eastern Europe

        12.3.4. Western Europe 

        12.3.5. Asia Pacific Excluding Japan

        12.3.6. Japan 

        12.3.7. Middle East & Africa

        12.3.8. Emerging Countries

    12.4. Market Attractiveness Analysis by Region

13. North America Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    13.1. Introduction

    13.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    13.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        13.3.1.  By Country

            13.3.1.1. U.S.

            13.3.1.2. Canada

        13.3.2. By Component

        13.3.3. By Deployment

        13.3.4. By Component

        13.3.5. By Industry

    13.4. Market Attractiveness Analysis

        13.4.1. By Country

        13.4.2. By Component

        13.4.3. By Deployment

        13.4.4. By Component

        13.4.5. By Industry

    13.5. Market Trends

    13.6. Key Market Participants - Intensity Mapping

    13.7. Drivers and Restraints - Impact Analysis

14. Latin America Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    14.1. Introduction

    14.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    14.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        14.3.1.  By Country

            14.3.1.1. Brazil

            14.3.1.2. Mexico

            14.3.1.3. Rest of Latin America

        14.3.2. By Component

        14.3.3. By Deployment

        14.3.4. By Component

        14.3.5. By Industry

    14.4. Market Attractiveness Analysis

        14.4.1. By Country

        14.4.2. By Component

        14.4.3. By Deployment

        14.4.4. By Component

        14.4.5. By Industry

    14.5. Market Trends

    14.6. Key Market Participants - Intensity Mapping

    14.7. Drivers and Restraints - Impact Analysis

15. Eastern Europe Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    15.1. Introduction

    15.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    15.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        15.3.1.  By Country

            15.3.1.1. Russia

            15.3.1.2. Poland

            15.3.1.3. Rest of Eastern Europe

        15.3.2. By Component

        15.3.3. By Deployment

        15.3.4. By Component

        15.3.5. By Industry

    15.4. Market Attractiveness Analysis

        15.4.1. By Country

        15.4.2. By Component

        15.4.3. By Deployment

        15.4.4. By Component

        15.4.5. By Industry

    15.5. Market Trends

    15.6. Key Market Participants - Intensity Mapping

    15.7. Drivers and Restraints - Impact Analysis

16. Western Europe Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    16.1. Introduction

    16.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    16.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        16.3.1.  By Country

            16.3.1.1. Germany

            16.3.1.2. Italy

            16.3.1.3. France

            16.3.1.4. U.K.

            16.3.1.5. Spain

            16.3.1.6. BENELUX

            16.3.1.7. Rest of Western Europe

        16.3.2. By Component

        16.3.3. By Deployment

        16.3.4. By Component

        16.3.5. By Industry

    16.4. Market Attractiveness Analysis

        16.4.1. By Country

        16.4.2. By Component

        16.4.3. By Deployment

        16.4.4. By Component

        16.4.5. By Industry

    16.5. Market Trends

    16.6. Key Market Participants - Intensity Mapping

    16.7. Drivers and Restraints - Impact Analysis

17. Asia Pacific Excluding Japan Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    17.1. Introduction

    17.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    17.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        17.3.1.  By Country

            17.3.1.1. China

            17.3.1.2. India

            17.3.1.3. Indonesia

            17.3.1.4. Malaysia

            17.3.1.5. South Korea

        17.3.2. By Component

        17.3.3. By Deployment

        17.3.4. By Component

        17.3.5. By Industry

    17.4. Market Attractiveness Analysis

        17.4.1. By Country

        17.4.2. By Component

        17.4.3. By Deployment

        17.4.4. By Component

        17.4.5. By Industry

    17.5. Market Trends

    17.6. Key Market Participants - Intensity Mapping

    17.7. Drivers and Restraints - Impact Analysis

18. Japan Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    18.1. Introduction

    18.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    18.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        18.3.1. By Component

        18.3.2. By Deployment

        18.3.3. By Component

        18.3.4. By Industry

    18.4. Market Attractiveness Analysis

        18.4.1. By Component

        18.4.2. By Deployment

        18.4.3. By Component

        18.4.4. By Industry

    18.5. Market Trends

    18.6. Key Market Participants - Intensity Mapping

    18.7. Drivers and Restraints - Impact Analysis

19. Middle East & Africa Secure Web Gateway Market Analysis 2014-2018 and Forecast 2019-2029

    19.1. Introduction

    19.2. Historical Market Size (US$ Mn) and Volume Analysis by Market Taxonomy, 2014 - 2018

    19.3. Market Size (US$ Mn) and Volume Forecast by Market Taxonomy, 2019 - 2029

        19.3.1.  By Country

            19.3.1.1. GCC Countries

            19.3.1.2. Turkey

            19.3.1.3. Northern Africa

            19.3.1.4. South Africa

            19.3.1.5. Rest of Middle East and Africa

        19.3.2. By Component

        19.3.3. By Deployment

        19.3.4. By Component

        19.3.5. By Industry

    19.4. Market Attractiveness Analysis

        19.4.1. By Country

        19.4.2. By Component

        19.4.3. By Deployment

        19.4.4. By Component

        19.4.5. By Industry

    19.5. Market Trends

    19.6. Key Market Participants - Intensity Mapping

    19.7. Drivers and Restraints - Impact Analysis

20. Market Structure Analysis

    20.1. Market Analysis by Tier of Companies (Global Secure Web Gateway Market)

    20.2. Market Concentration

    20.3. Market Share Analysis of Top Players

    20.4. Market Presence Analysis

        20.4.1. Regional footprint by Players

        20.4.2. Product footprint by Players

        20.4.3. Channel footprint by Players

21. Competition Analysis

    21.1. Competition Dashboard

    21.2. Pricing Analysis, by Competition

    21.3. Competition Benchmarking

    21.4. Competition Deep Dive 

        21.4.1. Symantec Corporation

            21.4.1.1. Overview

            21.4.1.2. Product & Service Portfolio

            21.4.1.3. Sales Footprint

            21.4.1.4. Strategy Overview

                21.4.1.4.1. Marketing Strategy

                21.4.1.4.2. Product Strategy

                21.4.1.4.3. Channel Strategy

        21.4.2. IBM Corporation

            21.4.2.1. Overview

            21.4.2.2. Product & Service Portfolio

            21.4.2.3. Sales Footprint

            21.4.2.4. Strategy Overview

                21.4.2.4.1. Marketing Strategy

                21.4.2.4.2. Product Strategy

                21.4.2.4.3. Channel Strategy

        21.4.3. Fortinet

            21.4.3.1. Overview

            21.4.3.2. Product & Service Portfolio

            21.4.3.3. Sales Footprint

            21.4.3.4. Strategy Overview

                21.4.3.4.1. Marketing Strategy

                21.4.3.4.2. Product Strategy

                21.4.3.4.3. Channel Strategy

        21.4.4. Trend Micro

            21.4.4.1. Overview

            21.4.4.2. Product & Service Portfolio

            21.4.4.3. Sales Footprint

            21.4.4.4. Strategy Overview

                21.4.4.4.1. Marketing Strategy

                21.4.4.4.2. Product Strategy

                21.4.4.4.3. Channel Strategy

        21.4.5. Check Point Software Technologies Ltd.

            21.4.5.1. Overview

            21.4.5.2. Product & Service Portfolio

            21.4.5.3. Sales Footprint

            21.4.5.4. Strategy Overview

                21.4.5.4.1. Marketing Strategy

                21.4.5.4.2. Product Strategy

                21.4.5.4.3. Channel Strategy

        21.4.6. Sophos Ltd.

            21.4.6.1. Overview

            21.4.6.2. Product & Service Portfolio

            21.4.6.3. Sales Footprint

            21.4.6.4. Strategy Overview

                21.4.6.4.1. Marketing Strategy

                21.4.6.4.2. Product Strategy

                21.4.6.4.3. Channel Strategy

        21.4.7. McAfee, LLC

            21.4.7.1. Overview

            21.4.7.2. Product & Service Portfolio

            21.4.7.3. Sales Footprint

            21.4.7.4. Strategy Overview

                21.4.7.4.1. Marketing Strategy

                21.4.7.4.2. Product Strategy

                21.4.7.4.3. Channel Strategy

        21.4.8. Trustwave Holdings, Inc.

            21.4.8.1. Overview

            21.4.8.2. Product & Service Portfolio

            21.4.8.3. Sales Footprint

            21.4.8.4. Strategy Overview

                21.4.8.4.1. Marketing Strategy

                21.4.8.4.2. Product Strategy

                21.4.8.4.3. Channel Strategy

        21.4.9. Zscaler, Inc.

            21.4.9.1. Overview

            21.4.9.2. Product & Service Portfolio

            21.4.9.3. Sales Footprint

            21.4.9.4. Strategy Overview

                21.4.9.4.1. Marketing Strategy

                21.4.9.4.2. Product Strategy

                21.4.9.4.3. Channel Strategy

        21.4.10. Avast

            21.4.10.1. Overview

            21.4.10.2. Product & Service Portfolio

            21.4.10.3. Sales Footprint

            21.4.10.4. Strategy Overview

                21.4.10.4.1. Marketing Strategy

                21.4.10.4.2. Product Strategy

                21.4.10.4.3. Channel Strategy

        21.4.11. Cisco Systems, Inc.

            21.4.11.1. Overview

            21.4.11.2. Product & Service Portfolio

            21.4.11.3. Sales Footprint

            21.4.11.4. Strategy Overview

                21.4.11.4.1. Marketing Strategy

                21.4.11.4.2. Product Strategy

                21.4.11.4.3. Channel Strategy

        21.4.12. Barracuda Networks, Inc.

            21.4.12.1. Overview

            21.4.12.2. Product & Service Portfolio

            21.4.12.3. Sales Footprint

            21.4.12.4. Strategy Overview

                21.4.12.4.1. Marketing Strategy

                21.4.12.4.2. Product Strategy

                21.4.12.4.3. Channel Strategy

        21.4.13. F5 Networks, Inc.

            21.4.13.1. Overview

            21.4.13.2. Product & Service Portfolio

            21.4.13.3. Sales Footprint

            21.4.13.4. Strategy Overview

                21.4.13.4.1. Marketing Strategy

                21.4.13.4.2. Product Strategy

                21.4.13.4.3. Channel Strategy

        21.4.14. Menlo Security

            21.4.14.1. Overview

            21.4.14.2. Product & Service Portfolio

            21.4.14.3. Sales Footprint

            21.4.14.4. Strategy Overview

                21.4.14.4.1. Marketing Strategy

                21.4.14.4.2. Product Strategy

                21.4.14.4.3. Channel Strategy

        21.4.15. Akamai Technologies

            21.4.15.1. Overview

            21.4.15.2. Product & Service Portfolio

            21.4.15.3. Sales Footprint

            21.4.15.4. Strategy Overview

                21.4.15.4.1. Marketing Strategy

                21.4.15.4.2. Product Strategy

                21.4.15.4.3. Channel Strategy

22. Assumptions and Acronyms Used

23. Research Methodology

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