Savory Flavor Blend Market

Savory Flavor Blend Market Outlook from 2024 to 2034

The global savory flavor blend market size is estimated to reach USD 8.5 billion in 2024. The global demand is anticipated to increase in the assessment period of 2024 to 2034 at a CAGR of 5.7%, taking the market value to USD 14.8 billion by 2034.

Companies offer delicious flavors that lead to consumer favorites that are authentic to local cuisines and tastes. Flavorings are widely used in products such as ready meals, snacks, entrees, prepared meals, sauces and dressings, food bases and marinades, soups and savory and sweet snacks. Flavor flavor profiles work with flavor modulation and color technology to produce products such as plant-based meat options in all forms. This serves as a unique feature that busy consumers often require.

The powder form of savory flavors is dominating the value share with more than 56% in 2024. This is due to its ability to be quickly absorb in food flavors. Powders can be incorporated into various dishes without many efforts. Consumers are seeking natural and minimally processed ingredients. Resulting, manufacturers are creating savory blends with clean labels, avoiding any artificial flavors and preservatives, Free from negatives , reduced sugar and sweeteners. These players are striving to meet the evolving consumer demands globally.

Spices and herbs are the most sought-after flavors. High demand can be accredited to distinct flavors, making the overall blend more appealing. Most of the global cuisines heavily rely on spices and herbs. As individuals explore international foods, the need for unique flavor profiles rises, thereby pushing demand for new blends.

Innovation in product development and growing application areas of savory blends further present new opportunities for future growth. Key industry players are employing advanced technologies. such as molecular gastronomy and artificial intelligence-driven sensory analysis to tailor existing flavors to individual preferences.

Attributes	Description
Estimated Global Savory Flavor Blend Market Size (2024E)	USD 8.5 billion
Projected Global Savory Flavor Blend Market Value (2034F)	USD 14.8 billion
Value-based CAGR (2024 to 2034)	5.7%

Key Industry Highlights

Growing demand for low sodium alternatives to boost growth

The mix of delicious flavors is looking bright around the world due to a number of factors. The most prominent of these is the growing demand to reduce sodium consumption. Consuming too much sodium poses various health risks. Processed and packaged foods are major contributors to sodium intake. In several countries, a significant part of sodium intake comes from these sources. Consumers are aware of this and are actively looking for low sodium products.

As millennials around the world continue to experiment with different cuisines, the need for flavorful mixes enhances the flavor of many foods without the need for a lot of salt. Hence, manufacturers are constantly looking for ways to create low sodium options for consumers.

The plant-based revolution creates opportunities for manufacturers

One of the visible growth factors in the gourmet market is the growing popularity of vegan and flexible diets. These diets require mixes specifically designed to enhance the taste of plant-based proteins and meat alternatives. As a result, manufacturers are working on research and development projects to create blends that complement the texture and flavor profiles of plant-based foods.

For example, BenBerg Arome launched AvenirTM, a delicious flavor designed specifically for plant-based foods. The company believes that constant innovation and collaboration are key to shaping the future of flavors.

Brands are constantly working to create delicious blends that make plant-based foods tasty and delicious. The main focus is on spice combinations traditionally used in vegan dishes.

Savory Offering such as MSG substitutes and salt additives from key leaders

Companies offer ingredients designed to perform certain functions in the food formulation process. Growing consumer demand for healthy yet exciting foods has prompted companies around the world to look for alternative ingredients in both classic and creative recipes. Companies are focusing on reducing or replacing ingredients and changing formulations to produce healthy but tasty products, such as salt and sugar reducing ingredients, MSG substitutes and salt additives, cheese powders and hydrolysed plant proteins.

2019 to 2023 Global Savory Flavor Blend Sales Analysis Compared to Demand Forecast for 2024 to 2034

The global savory flavor blend sales are expected to increased at a CAGR of 7% between 2019 and 2023. The total industry size at the end of 2023 reached USD 8 billion. Consumers looking to flavor concepts such as umami fueled this surge in growth. Umami is one of the five basic tastes, alongside sweet, sour, bitter, and salty.

Manufacturers emphasized the ease of use and versatility of existing products. A few players introduced compact packaging options and placed an emphasis on online sales channels. The growing consciousness towards health resulted in consumers demanding natural and clean-label flavor blends.

While the pandemic has presented challenges, it has also accelerated several trends and established the flexibility and resilience. With continued strong growth, an industry forecast for 2024-2034 estimates that the market will reach USD 14.8 billion by the end of the decade. Growing demand for convenience foods is helping to create opportunities for producers of delicious flavor blends.

Among consumers, the trend to explore foods from various cuisines is gaining momentum. As a result, there is a growing demand for regional and ethnic flavors that contain specific spices, herbs and spices.

Companies offering authentic and balanced regional flavors are expected to grow during the forecast period. In addition, continuous innovations in technology, production and packaging contribute to the development of sustainable salt mixes.

Country-wise Insights

The section below sheds light on the savory flavor blend market size and growth dynamics across various countries. South Korea and Japan are set to experience CAGRs of 8% and 7.3%, respectively, through 2034. This section will also be evaluating savory flavor blend market trends in leading nations.

The regional analysis of the savory flavor blend industry is provided to determine the key focus points for companies. The full report also contains information regarding the current market trends, opportunities for businesses, and restraints in the market.

High demand for traditional taste and expanding areas of application are the key growth drivers for the industry. Leading manufacturers of savory blends are focusing on integrating advanced technologies and artificial intelligence to expedite production, storage, and sales of products.

Countries	CAGR 2024 to 2034
United States	6%
United Kingdom	7%
China	6.4%
Japan	7.3%
South Korea	8%

Increasing Snacking Culture in South Korea Paving the Way for Success

South Korea is projected to showcase a CAGR of 8% during the assessment period, totaling a value of USD 1 billion by 2034. This is attributed to the rising snacking culture in the country.

Many times consumers often aspire to recreate restaurant-quality flavors at home. Savory blends allow to achieve these complex tastes without the need for extensive cooking skills or time-consuming preparations.

Consumers are also becoming increasingly conscious of dietary choices due to various health and wellness trends. A few flavor blends incorporate health-promoting ingredients. These ingredients align with the growing interest in functional foods. The blends also help enhance the taste of processed foods, thereby becoming more appealing to consumers and contributing to widespread adoption.

Inclination toward Traditional Culinary Culture Pushes Demand in Japan

Japan’s savory flavor blend industry is projected to advance at a CAGR of 7.3% during the forecast period. Sales in the country are estimated to be valued at USD 1.7 billion by 2034, fueled by increasing demand for convenience foods in the country.

Japanese cuisine facilitates the use of cuisine tart and sour flavors to add a refreshing and tangy component to savory dishes. The concept of ‘shibui’ is highly regarded in the country’s culinary culture, which refers to the balance between tartness and sweetness.

Japan’s consumers have a reputation for appreciating high-quality ingredients and innovative products. Savory blend manufacturers are rapidly catering to this by using premium ingredients and unique flavor combinations.

The focus is on clean labels with minimal processing or artificial additives. Certain parts of Japan have limited space availability. Hence, savory blends offer access to diverse flavor profiles without the need to buy a single spice in bulk.

Eco-conscious Decisions Driving Growth in the United Kingdom

Sales of savory flavor blends in the United Kingdom are estimated to soar at a CAGR of 7% during the forecast period. The total industry value in the nation is likely to reach USD 600.7 million by 2034.

Multiple factors are expected to propel growth of the market in the United Kingdom. These factors include the influence of celebrity chefs promoting global flavors and innovative cooking techniques that can be achieved at home through the use of pre-mixed savory blends.

There is a growing awareness of the environmental impact of food choices in the country. Savory flavor blend manufacturers often prioritize sustainable sourcing practices and eco-friendly packaging that resonate with consumers in the United Kingdom.

Category-wise Insights

The section provides information about the leading segments in the savory flavor blend industry. Powder has emerged as the leading form in the savory flavor blend market, with a value share of 56% in 2023. Based on flavor, spices, and herbs acquired a value share of 41% in 2023.

Versatility of Powder Savory Blends Makes These Highly Popular Form

Segment	Powder (Form)
Value Share (2023)	56%

The powder form has emerged as the leading segment in the savory flavor blend market, with a value share of 56% in 2023. This popularity is mainly attributed to flexible customization of flavor intensity, allowing consumers to adjust the amount to suit individual taste preferences.

Powdered flavors are convenient due to the ease of mixture in sauces, dry mixes, and various other dishes. These provide consistent flavor distribution and enhance the flavor profile of numerous dishes.

As consumers are increasingly interested in exploring global cuisines, the first choice of flavor blend is the powdered form. This is owing to the ability to capture authentic tastes from around the world. The convenience and versatility of powdered savory blends highly contributed to the segment’s growth.

Spices and Herbs to be Mainly Preferred due to Several Beneficial Properties

Segment	Spices and Herbs (Flavor)
Value Share (2023)	41%

Based on flavor, the spices and herbs segment accounted for a value share of 41% in the savory flavor blend market in 2023. In the assessment period 2024 to 2034, the segment is predicted to rise at a CAGR of 5.3%.

Consumers are increasingly demanding spices and herbs as these add depth and complexity to dishes with bold, peppery, and aromatic profiles. These are highly versatile in nature and, hence, can be used in various culinary applications.

A few spices and herbs are also popular for numerous health benefits. Turmeric, for instance, contains curcumin, which is known for anti-inflammatory properties. Rising interest in global cuisines is also driving demand for authentic flavors.

Savory herbs are a great substitute for salt, making these beneficial for consumers looking to reduce the overall sodium intake. The rich flavor and health-conscious appeal highly contribute to prominence in the market.

Competition Outlook

The industry has a dynamic landscape. Leading savory flavor blend companies like McCormick & Company, Inc., Kerry Group plc, Givaudan, Symrise AG, Firmenich SA, and International Flavors & Fragrances Inc. (IFF) are using different strategies to stay ahead in the competition.

Key players are mainly focusing on building relationships with reliable suppliers to ensure consistent quality in products and mitigate supply chain risks. A few of these are implementing robust quality control measures throughout production processes to maintain consistent flavor profiles and meet food safety standards.

Brands are further creating innovative blends by combining ingredients perceived to boost health benefits with delicious flavors. These offer a functional fusion to customers looking for healthy as well as tasty flavor blends.

Brands are also moving towards providing personalized experiences to consumers. A few are offering subscription boxes or do-it-yourself (DIY) spice kits containing flavors that are blended according to unique preferences and dietary needs. Strategies like collaborations with influencers, partnerships with local brands, launch of marketing campaigns, and acquisitions are becoming prevalent in the industry.

Industry Updates

• In May 2024, the retail division of CVS HealthR, based in the United States, announced the launch of Well Market, a store brand consumables line featuring snacks, beverages, and groceries.
• In May 2024, Squeaky Bean, a vegan food brand from the United Kingdom, introduced a meal kit along with a line of alt-meat snacks.
• In May 2024, a Richmond-based celebrity chef, Keya Wingfield, launched her snacks company, Keya’s Snacks.

Leading Savory Flavor Blend Brands

• McCormick & Company, Inc.
• Kerry Group plc
• Givaudan
• Symrise AG
• Firmenich SA
• International Flavors & Fragrances Inc. (IFF)
• Sensient Technologies Corporation
• Robertet Group
• Takasago International Corporation
• Bell Flavors & Fragrances
• Archer Daniels Midland Company (ADM)

Key Segments of Market Report

By Form:

Based on form, the industry has been categorized into powder, liquid, paste, and spray.

By Flavor:

In terms of flavor, the sector is segmented into spices and herbs, umami, barbecue, ethnic, citrus, cheese, savory, and sweet.

By Application:

As per application, the industry is categorized into snacks, sauces and condiments, meat and poultry, ready-to-eat meals, bakery products, dips and spreads, and others.

By Distribution Channel:

The distribution channels of the market include retail stores, online retail, and specialty stores.

Frequently Asked Questions

How big is the savory flavor blend market?

The industry is set to total USD 8.5 billion in 2024.

How big would the industry be in 2034?

The industry is set to reach USD 14.8 billion by 2034.

Which region will garner a significant value share by 2034?

The United States is estimated to remain dominant.

What is considered a savory food?

Savory foods are characterized by rich and distinct flavors.

Who are the leading players in the savory food industry?

McCormick & Company, Inc., Kerry Group plc, and Symrise AG.

At what rate did the market grow between 2019 and 2023?

The market grew at a CAGR of 7% between 2019 and 2023.

What are the savory flavor trends?

Increasing demand for international cuisines is a key trend.