Sales of saturated kraft paper in Europe are estimated to be valued at US$ 543.6 million in 2023 and US$ 831.5 million by 2033. Sales revenue is anticipated to increase at a CAGR of 4.4% over the forecast period. In 2022, Europe saturated kraft paper revenue totaled US$ 520.3 million and is predicted to exhibit Y-o-Y growth of 4.5% in 2023.
| Attributes | Details |
|---|---|
| Base Value (2022) | US$ 520.3 million |
| Estimated Europe Saturated Kraft Paper Business Size (2023) | US$ 543.6 million |
| Projected Estimated Europe Saturated Kraft Paper Revenue (2033) | US$ 831.5 million |
| Value CAGR (2023 to 2033) | 4.4% |
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The Europe saturated kraft paper revenue is projected to expand over 1.4X through 2033, amid a 1.6% increase in the expected CAGR compared to the historical ones. This growth can be attributed to rapid growth of residential and industrial sectors and growing need for sustainable, high strength, and water-resistant materials.
Other drivers and trends in the saturated kraft paper business:
As per the latest analysis, unbleached saturated kraft paper segment is anticipated to acquire more than 58.5% value share in 2033. Over the forecast period, sales of unbleached saturated kraft paper in Europe are expected to soar at a CAGR of 4.5%.
Europe is witnessing a high demand for unbleached saturated kraft paper owing to its multiple advantages. For instance, unbleached saturated kraft paper is less expensive and more sustainable than bleached saturated kraft paper.
The Europe saturated kraft paper business recorded a CAGR of 2.8% during the historic period, with total valuation reaching US$ 520.3 million in 2022. In the forecast period, saturated kraft paper demand in Europe is projected to rise at 4.4% CAGR.
| Historical CAGR (2018 to 2022) | 2.8% |
|---|---|
| Forecast CAGR (2023 to 2033) | 4.4% |
Saturated kraft paper is gaining immense traction due to the growing adoption of sustainable solutions in Europe. Recently, industries such as homecare and construction have started to adopt these papers. This is expected to further improve sales growth in the region.
Saturated kraft papers are made from sawdust material and are flexible, stiff, and can withstand high tension. They are soaked in resin or other saturating agents, which enhance their properties.
Saturated kraft paper possesses properties like high strength, water resistance, durability, etc. The application of saturated kraft papers is mainly in commercial and residential sectors. Growing demographic changes and advancement in these sectors will positively affect the growth of the saturated kraft paper business in Europe.
Saturated kraft papers act as a resistant material against moisture. They are largely used in applications such as countertops, partitions, shelving, flooring, panels, cabinetry, etc. Rising usage in these applications is expected to boost sales of saturated kraft papers in Europe through 2033.
With people across Europe becoming conscious about craftsmanship and aesthetic experiences, the adoption of products like saturated paper is expected to rise rapidly. This will boost the Europe saturated kraft paper business.
Principal Consultant
| Particular | Value CAGR |
|---|---|
| H1 | 4.1% (2022 to 2032) |
| H2 | 2.9% (2022 to 2032) |
| H1 | 3.9% (2023 to 2033) |
| H2 | 2.8% (2023 to 2033) |
The adoption of digital printing in saturated kraft paper is getting traction across Europe. Recently, industries started to adopt digital printing as their key printing method due to convenience and ease.
The rise of online distribution platforms such as e-commerce has prompted several businesses to shift towards online platforms. This is expected to create new growth avenues for the Europe saturated kraft paper business.
A visually appealing, aesthetic design in packaging and a memorable unboxing experience will further improve the business of saturated kraft papers. Using digital printing, manufacturers can adopt various security measures such as QR Codes and Barcodes in saturated kraft papers. This will enhance the security of packaging.
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The saturated kraft paper business is expected to experience significant growth during the forecast period. This is mainly due to rising usage of saturated kraft paper in the thriving building and construction sector.
Saturated kraft papers are moisture resistant and hence provide protection for cement, furniture, and allied products. This is prompting people across Europe to use these products.
Countries such as Germany, the United Kingdom, and Italy have shown a significant improvement in the furniture sector. This is expected to uplift demand for saturated kraft paper and boost the European saturation processed paper sector.
The population in Europe has nearly doubled over the past three decades. This has resulted significant rate of urbanization and an increase in the use of construction materials. Driven by this, demand for saturated kraft paper in Europe is projected to grow steadily through 2033.
The Europe saturated kraft paper business is witnessing significant growth due to the rise in the adoption of contemporary interior design trends. Today, interior designers and homeowners across European countries are embracing modern aesthetics, and saturated kraft papers have become a versatile and sustainable material choice for various applications.
Saturated kraft paper has the unique ability to mimic materials such as wood, stone, and leather. This makes it a preferred choice for making stylish interiors. By providing this material for wall covering, flooring, furniture laminators, and decorative applications, manufacturers can acquire a significant consumer base in the region.
The below table shows the estimated growth rates of key countries in Europe. Among these, Italy, BENELUX, and Poland are set to record higher CAGRs of 5.6%, 7.3%, and 5.8%, respectively, through 2033.
| Countries | Projected CAGR (2023 to 2033) |
|---|---|
| Germany | 3.2% |
| France | 4.0% |
| United Kingdom | 3.6% |
| Italy | 5.6% |
| Poland | 5.8% |
| BENELUX | 7.3% |
The United Kingdom saturated kraft paper business size is projected to reach US$ 120.2 million in 2033. Over the assessment period, demand for saturated kraft papers in the country will likely rise at 3.6% CAGR.
Multiple factors are expected to stimulate growth in the United Kingdom through 2033. These include rising need for sustainable packaging solutions and growing adoption of saturated kraft papers in e-commerce packaging.
People across the United Kingdom are becoming aware of the environmental impact of packaging materials. As a result, businesses such as e-commerce and the food industry are increasingly using eco-friendly packaging solutions like saturated kraft paper.
Sales of saturated kraft papers in Germany are projected to soar at 3.2% CAGR during the assessment period. Total valuation in the country is set to reach US$ 139.0 million by 2033. This is due to growing adoption of saturated kraft paper in Germany’s construction sector.
Saturated kraft paper is widely used in the building & construction sector for several applications. For instance, it is used for roofing and insulation. Hence, expansion of construction industry in Germany will continue to fuel sales of kraft paper solutions through 2033.
The below section shows the more than 200 GSM segment dominating the Europe saturated kraft paper business in terms of basic weight. It is forecast to thrive at 5.6% CAGR between 2023 and 2033.
Based on application, the flooring segment is anticipated to hold a dominant share through 2033. It is poised to exhibit a CAGR of 3.8% during the forecast period.
| Basic Weight | Value CAGR |
|---|---|
| More than 200 GSM | 5.6% |
| 101 GSM to 200 GSM | 2.8% |
Among the various basis weights, more than 200 GSM saturated kraft paper segment will continue to dominate the target business, holding 48.5% value share in 2033. This dominance is attributed to the fact that the above 200 GSM saturated kraft paper offers better barrier properties and is adopted in construction products such as cements.
Over the forecast period, demand for more than 200 GSM saturated kraft paper in Europe is expected to rise at 5.6% CAGR. It will remain a key revenue-generation segment for saturated kraft paper manufacturers.
| Application | Value CAGR |
|---|---|
| Flooring | 3.8% |
| Countertop | 4.2% |
As per the latest saturated kraft paper analysis, usage of saturated kraft paper is expected to remain high in flooring applications. This is because it is an ideal choice for underlayment and backing materials in various types of flooring, including laminate, engineered wood, and vinyl.
The flooring segment is anticipated to thrive at 3.8% CAGR during the assessment period. It will likely total US$ 267.0 million by 2033, accounting for a revenue share of 32.5%.
Saturated kraft paper is waterproof and more durable, making it versatile for flooring applications. It is widely used as a backing or underlayment for other flooring materials, including hardwood, laminate, and vinyl.
Europe, a leading industrial hub with significant opportunities for innovation in several sectors, observes a region-wise variety in customer behavioral patterns and packaging trends. Europe-based saturated kraft paper companies are primarily focused on improving material quality and sustainable integrity.
Key manufacturers of saturated kraft paper in Europe include International Paper Company, WestRock Company, Nordic Paper AS, Ahlstrom, Stora Enso Oyj, MM Kotkamills, Mondi plc, Formica group, and Ranheim paper.
Recent Developments in the Europe Saturated Kraft Paper Business:
| Attribute | Details |
|---|---|
| Estimated Business Value (2023) | US$ 543.6 million |
| Projected Business Value (2033) | US$ 831.5 million |
| Anticipated Growth Rate (2023 to 2033) | 4.4% CAGR |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in US$ Million, Volume in ‘000 Units, and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis |
| Segments Covered | Basis Weight, Paper Grade, Application, End Use, Countries |
| Key Countries Covered | Germany, France, United Kingdom, Spain, Italy, Nordic, BENELUX, Poland, Rest of Europe |
| Key Companies Profiled |
International Paper Company; WestRock Company; Nordic Paper AS; Ahlstrom; Stora Enso Oyj; MM Kotkamills; Modi Plc; Formica Group; Ranheim Paper & Board |
Demand in Europe is expected to rise at a CAGR of 4.4% through 2033.
Revenue in Europe is set to total USD 543.6 million in 2023.
Total sales are projected to reach US$ 831.5 million in 2033.
Expanding construction sector & rising need for moisture resistant packaging.
International Paper Company, WestRock Company, and Mondi Plc are key players.
A type of paper made impregnated with resin, wax, asphalt or other materials.
International Paper Company, WestRock Company, and Mondi Plc are key players.
1. Executive Summary
1.1. Industry Outlook
1.2. Industry Analysis
1.3. Analysis and Recommendations
2. Business Overview
2.1. Business Coverage / Taxonomy
2.2. Business Definition / Scope / Limitations
3. Key Trends
3.1. Key Trends Impacting Sales Growth
3.2. Product Innovation / Development Trends
4. Key Success Factors
4.1. Product Adoption / Usage Analysis
4.2. Product USP’s / Features
4.3. Strategic Promotional Strategies
5. Analysis 2018 to 2022 and Forecast, 2023 to 2033
5.1. Historical Business Volume (000’ Tons) Analysis, 2018 to 2022
5.2. Current and Future Business Volume (000’ Tons) Projections, 2023 to 2033
5.3. Y-o-Y Growth Trend Analysis
6. Pricing Analysis
6.1. Pricing Analysis
6.2. Average Pricing Analysis Benchmark
7. Demand (in Value or Size in US$ Million) Analysis 2018 to 2022 and Forecast, 2023 to 2033
7.1. Historical Business Value (US$ Million) Analysis, 2018 to 2022
7.2. Current and Future Business Value (US$ Million) Projections, 2023 to 2033
7.2.1. Y-o-Y Growth Trend Analysis
7.2.2. Absolute $ Opportunity Analysis
8. Business Background
8.1. Parent Business Overview
8.2. Macro-Economic Factors
8.3. Forecast Factors - Relevance & Impact
8.4. Value Chain
8.4.1. Raw Product Suppliers
8.4.2. Label Manufacturers
8.4.3. Label Category
8.5. Case Based Scenario – Impact Assessment
8.5.1. Current Statistics
8.5.2. Short-Mid-Long Term Outlook
8.5.3. Likely Rebound
8.6. Key Dynamics
8.6.1. Drivers
8.6.2. Restraints
8.6.3. Opportunity Analysis
9. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Basis Weight
9.1. Introduction / Key Findings
9.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Basis Weight, 2018 to 2022
9.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Basis Weight, 2023 to 2033
9.3.1. Less than 50 GSM
9.3.2. 50 to 100 GSM
9.3.3. 101 to 200 GSM
9.3.4. More than 200 GSM
9.4. Y-o-Y Growth Trend Analysis By Basis Weight, 2018 to 2022
9.5. Absolute $ Opportunity Analysis By Basis Weight, 2023 to 2033
10. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Paper Grade
10.1. Introduction / Key Findings
10.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Paper Grade, 2018 to 2022
10.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Paper Grade, 2023 to 2033
10.3.1. Unbleached
10.3.1.1. Virgin
10.3.1.2. Recycled
10.3.2. Bleached
10.3.2.1. Virgin
10.3.2.2. Recycled
10.4. Y-o-Y Growth Trend Analysis By Paper Grade, 2018 to 2022
10.5. Absolute $ Opportunity Analysis By Paper Grade, 2023 to 2033
11. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application
11.1. Introduction / Key Findings
11.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Application, 2018 to 2022
11.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Application, 2023 to 2033
11.3.1. Countertop
11.3.2. Partition
11.3.3. Shelving
11.3.4. Flooring
11.3.5. Other (Panels, Cabinetry, etc.)
11.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022
11.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033
12. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use
12.1. Introduction / Key Findings
12.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By End Use, 2018 to 2022
12.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By End Use, 2023 to 2033
12.3.1. Household
12.3.1.1. Decorative
12.3.1.2. Compact
12.3.2. Industrial
12.4. Y-o-Y Growth Trend Analysis By End Use, 2018 to 2022
12.5. Absolute $ Opportunity Analysis By End Use, 2023 to 2033
13. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Introduction / Key Findings
13.2. Historical Business Size Value (US$ Million) & Volume (000’ Tons) Analysis By Country, 2018 to 2022
13.3. Current and Future Business Size Value (US$ Million) & Volume (000’ Tons) Analysis and Forecast By Country, 2023 to 2033
13.3.1. Germany
13.3.2. France
13.3.3. United Kingdom
13.3.4. Spain
13.3.5. Italy
13.3.6. Nordic
13.3.7. BENELUX
13.3.8. Poland
13.3.9. Rest of Europe
13.4. Y-o-Y Growth Trend Analysis By Country, 2018 to 2022
13.5. Absolute $ Opportunity Analysis By Country, 2023 to 2033
14. Business Structure Analysis
14.1. Industry Analysis by Tier of Companies
14.2. Business Share Analysis of Top Players
14.3. Business Presence Analysis
15. Competition Analysis
15.1. Competition Dashboard
15.2. Competition Benchmarking
15.3. Competition Deep Dive
15.3.1. International Paper Company
15.3.1.1. Overview
15.3.1.2. Product Portfolio
15.3.1.3. Profitability by Key Segments
15.3.1.4. Sales Footprint
15.3.1.5. Strategy Overview
15.3.1.5.1. Marketing Strategy
15.3.1.5.2. Product Strategy
15.3.1.5.3. Channel Strategy
15.3.2. WestRock Company
15.3.2.1. Overview
15.3.2.2. Product Portfolio
15.3.2.3. Profitability by Key Segments
15.3.2.4. Sales Footprint
15.3.2.5. Strategy Overview
15.3.2.5.1. Marketing Strategy
15.3.2.5.2. Product Strategy
15.3.2.5.3. Channel Strategy
15.3.3. Nordic Paper AS
15.3.3.1. Overview
15.3.3.2. Product Portfolio
15.3.3.3. Profitability by Key Segments
15.3.3.4. Sales Footprint
15.3.3.5. Strategy Overview
15.3.3.5.1. Marketing Strategy
15.3.3.5.2. Product Strategy
15.3.3.5.3. Channel Strategy
15.3.4. Ahlstrom
15.3.4.1. Overview
15.3.4.2. Product Portfolio
15.3.4.3. Profitability by Key Segments
15.3.4.4. Sales Footprint
15.3.4.5. Strategy Overview
15.3.4.5.1. Marketing Strategy
15.3.4.5.2. Product Strategy
15.3.4.5.3. Channel Strategy
15.3.5. Stora Enso Oyj
15.3.5.1. Overview
15.3.5.2. Product Portfolio
15.3.5.3. Profitability by Key Segments
15.3.5.4. Sales Footprint
15.3.5.5. Strategy Overview
15.3.5.5.1. Marketing Strategy
15.3.5.5.2. Product Strategy
15.3.5.5.3. Channel Strategy
15.3.6. MM Kotkamills
15.3.6.1. Overview
15.3.6.2. Product Portfolio
15.3.6.3. Profitability by Key Segments
15.3.6.4. Sales Footprint
15.3.6.5. Strategy Overview
15.3.6.5.1. Marketing Strategy
15.3.6.5.2. Product Strategy
15.3.6.5.3. Channel Strategy
15.3.7. Mondi Plc
15.3.7.1. Overview
15.3.7.2. Product Portfolio
15.3.7.3. Profitability by Key Segments
15.3.7.4. Sales Footprint
15.3.7.5. Strategy Overview
15.3.7.5.1. Marketing Strategy
15.3.7.5.2. Product Strategy
15.3.7.5.3. Channel Strategy
15.3.8. Formica Group
15.3.8.1. Overview
15.3.8.2. Product Portfolio
15.3.8.3. Profitability by Key Segments
15.3.8.4. Sales Footprint
15.3.8.5. Strategy Overview
15.3.8.5.1. Marketing Strategy
15.3.8.5.2. Product Strategy
15.3.8.5.3. Channel Strategy
15.3.9. Ranheim Paper & Board
15.3.9.1. Overview
15.3.9.2. Product Portfolio
15.3.9.3. Profitability by Key Segments
15.3.9.4. Sales Footprint
15.3.9.5. Strategy Overview
15.3.9.5.1. Marketing Strategy
15.3.9.5.2. Product Strategy
15.3.9.5.3. Channel Strategy
*The above list is indicative in nature and is subject to change during the course of research
16. Assumptions and Acronyms Used
17. Research Methodology
Packaging
November 2023
REP-GB-18231
225 pages
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Saturated Kraft Paper Industry Analysis in Europe
