The global Rugged Display Market size is likely to be valued at USD 9.5 billion in 2023. FMI projects that the market revenue could surpass USD 15.8 billion by 2033. During this forecast period, the market is set to register a CAGR of 5.2%, revealing a treasure trove of opportunities.
Key Drivers Boosting the Demand for Rugged Displays:
Challenges for Market Players in the Rugged Display Industry:
Emerging Trends Shaping the Rugged Display Industry:
| Attributes | Details |
|---|---|
| Current Year Value (2023) | USD 9.5 billion |
| Expected Forecast Value (2033) | USD 15.8 billion |
| Projected CAGR (2023 to 2033) | 5.2% |
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The rugged display market size was USD 9.0 billion in 2022. Between 2018 and 2022, the market exhibited a CAGR of 6.1%. Rugged devices often occupy a considerable portion of the market share. However, their adoption is warranted due to the substantial advantages they provide in terms of the total cost of ownership. These benefits are primarily a result of the higher engineering costs associated with these devices.
The growing demand for Human Machine Interface devices has been a key factor driving market expansion. Demand for rugged panel PCs and industrial monitors with enhanced durability and reliability is also rising. The increasing need for factory automation and the desire for enhanced efficiency are fueling the demand for rugged displays.
There has been an increased demand for rugged displays in consumer electronics such as smartphones and smartwatches. For instance, Apple launched the Apple Watch Ultra, a rugged smartwatch, in September 2022.
The market is anticipated to exhibit substantial growth opportunities from 2023 to 2033, with a projected increase of 1.6X its current size. Increasing integration of rugged touchscreen monitors to enhance user interactivity and ease of operation is likely to open up future growth opportunities.
Oil and gas companies are responsible for monitoring and maintaining extensive assets that span across large areas, both onshore and offshore. Therefore, the adoption of rugged display devices is expected to surge to fulfill these requirements.
Expansion of the military and defense sector is likely to create opportunities for military-grade displays. Defense organizations are increasingly implementing advanced mobility solutions like rugged computer monitors for real-time information. In October 2022, Honeywell introduced the 'Honeywell 360 Display.' The display is a military wearable designed specifically for military ground vehicle operators. It features a high resolution of 720 pixels.
Key Opportunities in the Rugged Display Market
| Countries | Projected Market Value (2033) |
|---|---|
| United States | USD 5.0 billion |
| China | USD 1.4 billion |
| Japan | USD 1.1 billion |
| United Kingdom | USD 733.7 million |
| South Korea | USD 637.4 million |
The United States rugged display market is likely to dominate the global market by 2033. The defense and aerospace sectors in the United States are key consumers of rugged displays. In December 2022, Lockheed Martin was awarded a defense contract by the government worth over USD 1 billion. The contract aims to support the production and delivery of 118 F-35 Type 18 aircraft for multiple branches of the military. Lockheed Martin, in addition to aircraft production, is also going to be responsible for procuring the necessary materials, parts, and components.
| Country | United States |
|---|---|
| Forecasted CAGR (2023 to 2033) | 4.1% |
The global market is heavily influenced by the United States, where Zebra and Panasonic stand out as the leading manufacturers. Zebra Technologies Corporation, in July 2019, unveiled the L10 Android ultra-rugged tablet. It offers extraordinary performance. This new addition expands Zebra's already extensive lineup of government and enterprise tablets. It also includes purpose-built mobile computers designed specifically to withstand demanding conditions. These conditions can be found in warehouse, manufacturing, construction, and field operations settings.
The China rugged display market has experienced significant growth lately given the increasing demand for durable display solutions across various industries. The military and defense sector has played a significant role in the market growth. The government's increased defense budget has contributed to a substantial increase in demand for rugged displays. These displays are extensively used in military applications to meet the requirements of modernization efforts. The industrial automation sector is also experiencing rapid growth due to the country's emphasis on smart manufacturing and Industry 4.0 initiatives. Rugged displays play a crucial role in industrial automation systems.
| Country | China |
|---|---|
| Forecasted CAGR (2023 to 2033) | 6.2% |
Key manufacturers are adopting strategies centered on product innovation, customization, and strategic partnerships. Doogee unveiled two new rugged Android smartphones called V20 Pro and S100 Pro in May 2023. The V20 Pro stands out for its inclusion of an InfiRay thermal imaging camera, which replaces the secondary display on the back. On the other hand, the S100 Pro is positioned as an outdoor super handy PowerStation with a substantial 22,000 mAh battery and a camping light that offers multiple modes.
The industrial sector in Japan is the primary consumer of rugged displays. The healthcare industry in Japan is also rapidly adopting rugged displays for medical equipment and devices. Additionally, in Japan, maximum automotive manufacturers are increasingly embracing rugged devices. Moreover, the transportation and logistics sector in Japan is experiencing a significant increase in demand for rugged displays. They play a crucial role in providing real-time information, navigation, and communication capabilities.
| Country | Japan |
|---|---|
| Forecasted CAGR (2023 to 2033) | 4.7% |
Manufacturers in Japan rugged display market are incorporating advanced technologies into rugged displays to enhance their functionality. Kyocera Corporation introduced the TORQUE G03 in July 2017. It is a robust smartphone that offers advanced features to cater to diverse applications. Moreover, the TORQUE G03 meets the standards set by 19 categories of Military Standard 810G.
The United Kingdom rugged display market is proliferating at a moderate pace. The increasing need for advanced visualization solutions in military applications has led to a rise in the adoption of rugged displays. Many rugged display manufacturers in the country are incorporating touchscreen technology into their products. Government activities, particularly defense procurement initiatives, are creating significant opportunities for rugged display manufacturers.
| Country | United Kingdom |
|---|---|
| Forecasted CAGR (2023 to 2033) | 4.4% |
Companies are focusing on product innovation, customization, and strategic partnerships to strengthen their market position. Nokia made its entry into the United Kingdom by unveiling its recent addition to the X-series lineup. The newly launched smartphone, named Nokia XR21, follows the footsteps of the XR20 smartphone. Nokia asserts that the XR21 is a rugged smartphone designed to endure challenging outdoor environments.
The South Korea rugged display market is experiencing steady development. The defense sector in South Korea is a key end user of rugged displays. The trend of modernizing defense infrastructure is expected to fuel market growth. The government has been investing in defense procurement programs to enhance its defense capabilities. It is also promoting domestic production and reducing dependency on imports. This focus on domestic manufacturing is likely to present opportunities for local rugged display manufacturers.
| Country | South Korea |
|---|---|
| Forecasted CAGR (2023 to 2033) | 5.6% |
Key manufacturers are actively investing in research and development to offer innovative rugged display solutions. In November 2020, Samsung Electronics unveiled a new rugged tablet PC in South Korea. It is designed for ordinary customers who seek durable models. These models are popular among field operatives in the business-to-business industry. This marks Samsung's debut in selling retail versions of its rugged tablet PCs.
Principal Consultant
| Segment | Smartphone & Handheld Computer |
|---|---|
| Forecasted CAGR (2023 to 2033) | 5.1% |
| Segment | 10 to 15 Inches |
|---|---|
| Forecasted CAGR (2023 to 2033) | 5.0% |
The dominant market share is held by the smartphones & handheld computers segment. Robust and compact display devices are essential for various applications such as administration, security, transportation, and modern applications. Rugged displays are designed to withstand extreme temperatures, moisture, dust, and shock. Instead of using custom display devices, smartphones & handheld computers are efficient choices for these applications.
The smartphone & handheld computer segment caters to industries such as military, law enforcement, logistics, transportation, construction, and field services. These industries rely on portable devices that can withstand demanding conditions. This makes rugged smartphones and handheld computers popular choices. Moreover, they often have compatible operating systems for seamless integration with enterprise systems and software applications. Thus, the increasing adoption of rugged smartphones and handheld computers is expected to propel the growth of this segment.
The 10 to 15 inches segment is projected to emerge as the dominant segment. The growing demand for vehicle-mounted displays in rugged applications is the primary reason behind this dominance. The 10 to 15 inches segment has become a standard size range in the market given its widespread adoption.
Different industrial applications require rugged displays for their specific needs. The 10 to 15 inches segment accommodates the requirements of these applications effectively. Display panels in the 10 to 15 inches range are generally more affordable compared to larger sizes. This affordability factor makes them a cost-effective choice for organizations operating within budget constraints.
A 10 to 15 inches display size offers a good balance between readability and user interaction. It allows for clear visibility of information without straining the eyes. As a result, there is a wide range of compatible accessories and mounting solutions available. This availability of accessories and mounting solutions further drives its dominance in the market.
Rugged display manufacturers are executing different strategies to stay competitive and apprehend substantial market shares. Here are certain prominent stratagems:
Getac Technology Corporation:
Recent Development: Getac Technology Corporation publicized the launch of its two next-generation UX10 tablets and V110 laptops in April 2023. These devices are designed to be both powerful and portable while maintaining full ruggedness. This makes them ideal for demanding work environments. The target sectors for these devices include utilities, public safety, and defense.
Curtiss-Wright Corporation:
Recent Developments: Defense Solutions division of Curtiss-Wright Corporation expanded its range of mission-critical rugged displays designed for ground, sea, and air vehicle industries in April 2023. The 12.1 mission-critical display is designed to be both highly durable and cost-effective. The newly unveiled GVDU3000-902 display is specifically engineered to function seamlessly in demanding environments.
Sonim Technologies, Inc.:
Recent Developments: Sonim Technologies, Inc. launched the Sonim XP10 in November 2022. It is the first ultra-rugged 5G smartphone of the company. The XP10 is designed to meet rigorous standards and has undergone extensive testing. The Sonim XP10 exhibits remarkable durability, with the ability to withstand challenging conditions. It demonstrated its capability to survive drops from a height of six feet onto concrete. Moreover, it can be submerged in water up to six feet for 60 minutes.
Panasonic Corporation:
Recent Developments: Panasonic Corporation unveiled its latest addition to the rugged laptop lineup in India in July 2022. The TOUGHBOOK 40 is their first-ever 14-inch fully rugged modular laptop. It is designed for extreme conditions and boasts a robust all-black design. It is also equipped with military-grade security features and communication capabilities.
Samsung Group:
Recent Developments: Samsung Group unveiled its up-to-date rugged phone, the Galaxy Xcover 5 in March 2021. This robust device comes equipped with notable rugged features, including IP68 water and dust resistance. Additionally, it holds MIL-STD810H certification, further confirming its durability and ability to withstand challenging conditions.
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Key Players
The rugged display market is valued at USD 9.5 billion in 2023.
The rugged display market is projected to attain a value of USD 15.8 billion by 2033.
Sales of rugged displays are anticipated to surge at a robust 5.2% CAGR through 2033.
The United States rugged display market exhibits substantial profit potential, set to exceed USD 5.0 billion in revenue by 2033.
The smartphone & handheld computer segment is poised to dominate the market, registering a 5.1% CAGR through 2033.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product 5.1. Smartphone & Handheld Computer 5.2. Tablet PC 5.3. Panel PC & Mission-Critical Display 5.4. Laptop & Notebook 5.5. Avionics Display 5.6. Vehicle-Mounted Computer 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Size 6.1. Less than 10 Inches 6.2. 10 to 15 Inches 6.3. More than 15 Inches 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Ruggedness 7.1. Ultra-Rugged 7.2. Fully Rugged 7.3. Semi-Rugged 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Operating System 8.1. Android 8.2. Windows 8.3. Others 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Industry 9.1. Automotive & Transportation 9.2. Government, Defense & Aerospace 9.3. Healthcare 9.4. Industrial 9.5. Others 10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 10.1. North America 10.2. Latin America 10.3. Europe 10.4. Asia Pacific 10.5. MEA 11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. Key Countries Market Analysis 17. Market Structure Analysis 18. Competition Analysis 18.1. Sparton Corporation 18.2. Xplore Technologies Corporation 18.3. Panasonic Corporation 18.4. Getac Technology Corporation 18.5. Samsung Group 18.6. Zebra Technologies Corporation 18.7. Bluestone Technology Ltd 18.8. Chassis Plans 18.9. Sonim Technologies Inc. 18.10. Kyocera Corporation 18.11. Itech 18.12. Neuro Logic Systems 18.13. Avdor 18.14. Advantech Co., Ltd. 18.15. AU Optronics Corp. 18.16. Curtiss-Wright Corporation 18.17. BOE Technology UK Limited 18.18. BRESSNER Technology GmbH 18.19. Pepperl+Fuchs SE 18.20. Siemens 19. Assumptions & Acronyms Used 20. Research Methodology
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Rugged Display Market
