Rice Shampoo Bar Market Forecast

The global rice shampoo bar market growth is reported to register a near-to-moderate advancement path at a CAGR of 4.7% from 2024 to 2034. With this progress, it will reach US$ 1314.3 million by 2034. The market size of rice shampoo bars was at US$ 827.8 million in 2024.

Attributes Key Insights
Estimated Industry Size in 2024 US$ 827.8 million
Projected Industry Value in 2034 US$ 1314.3 million
Value-based CAGR from 2024 to 2034 4.7%

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Rice Shampoo Bar Market Trends

  • Consumer preferences are shifting toward natural and eco-friendly goods. Organic compounds are preferred more, pushing leading manufacturers of rice shampoo bars to innovate. The adverse effects of chemicals have alarmed consumers, fueling the rice shampoo bar market growth.
  • The growing accessibility of rice shampoo bars and rising conscious efforts to enhance their availability are key trends that agitate the market size of rice shampoo bars. Due to the expansion of distribution channels, including digital and offline sales channels, leading manufacturers of rice shampoo bars are able to expand their reach, which is another key trend.
  • The growing consumer inclination toward the premium product segment is a governing industry trend. The availability of customization augments product choices, fueling the industry's progress.

Sustainability Concerns Promise a Better Future to the Industry

With reference to historical figures, the impact of social media influencers on promoting rice shampoo bars and other sustainable beauty products was greater. During the pandemic era, leading manufacturers of rice shampoo bars run different campaigns, explaining the positive effects of these products. This enlarged the market size of rice shampoo bars.

Attributes Values
Historical CAGR 3.8%
Valuation in 2019 US$ 670.3 million
Valuation in 2023 US$ 779.3 million

The growing technological advancement spurred the possibility of innovation. In addition, the rising concern toward sustainability during the forecasted period will likely push the demand for rice shampoo bars. Consequently, this uplifts the rice shampoo bar market growth rate.

Sudip Saha
Sudip Saha

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Rice Shampoo Bar Market Opportunity

  • The growing consumer attention toward chemical-free compounds helps the industry gain traction. Due to the rising adverse effects of chemicals, consumers shift toward plant-based or organic compounds that are extracted from naturally occurring elements. This trend supports the rice shampoo bar market growth.
  • The increasing concern for sustainability encourages consumers to choose compounds free from plastic. Products not creating pollution are widely preferred. Leading manufacturers of rice shampoo bars benefit, as these bars hardly use plastic elements. Therefore, this will enhance the market size of rice shampoo bars.
  • The consumer spending on natural and organic personal care products is increasing due to their rising disposable income, driving the demand for premium-segment products. Such factors are gaining traction, fueling the rice shampoo bar market growth.
  • The growing preference for a minimalist approach is another driver in the landscape. The demand for multifunctional products is growing due to the changing consumer approach. Due to the multifunctionality of the rice shampoo bars as shampoos and conditioners, the market size of rice shampoo bars will likely increase.

Rice Shampoo Bar Market Risks and Challenges

  • Superimposing rice shampoo bars over conventional soaps and shampoos might be a key challenge. Due to the vast landscape of these shampoos, the competitive space for the subject industry might be reduced, affecting the rice shampoo bar market growth.
  • Due to the dependency on the agricultural sector, the industry is highly price-sensitive. This restraint might hamper the market size of rice shampoo bars.

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Country-wise Analysis

Emerging sectors in Asia-Pacific will continue to contribute at the highest rate to the rice shampoo bar market growth. The growing population is the foremost attribute of this advancement.

North America will likely continue to dominate in terms of its vast industry size. Technological advancements will help leading manufacturers of rice shampoo bars innovate and gain more competitive space.

The growing concerns for sustainability and circular economy in Europe will help the region elevate the market size of rice shampoo bars.

Forecast CAGRs from 2024 to 2034

Countries Forecasted CAGR
The United Kingdom 3.1%
The United States of America 3.5%
India 6.5%
Japan 7.4%
China 7.5%

Sustainability Supports the Rice Shampoo Bar Market Growth in the United Kingdom

The progress of the market size of rice shampoo bars in the United Kingdom will achieve a CAGR of 3.1% through 2034.

The country witnesses the growing efforts to protect the environment. Leading manufacturers of rice shampoo bars are encouraged to use sustainable practices in their production, like any other industry.

The growing consumer inclination toward sustainable products is driving the rice shampoo bar industry.

Cruelty-free Products Spur the Market Size of Rice Shampoo Bars in the United States

The American population is advocating vegan and cruelty-free products along with their elevated sustainability demands. Due to this, the demand for organic compounds will likley spur.

Plant-based procurement is the biggest flex for rice shampoo bars, and hence, this spurs their demand in the industry.

These factors will elevate the rice shampoo bar market growth rate to 3.5% in the United States of America.

Ayurved Influences the Rice Shampoo Bar Market Growth in India

India’s market size of rice shampoo bars will progress moderately at a CAGR of 6.5% through 2034.

Ayurved largely influences the Indian culture. Especially after the COVID-19 outbreak, consumers in the country started to rely on Ayurvedic products.

As leading rice shampoo bar manufaturers can integrate traditional Ayurvedic practices into rice shampoo bars, natural and organic products can be availed in the ecosystem, gaining more consumer attention, which develops growth prospects for the industry in India.

Japan’s Minimalist Packaging Enlarges the Market Size of Rice Shampoo Bars

With the rich cultural influence, the modern lifestyle in Japan will likely continue to embrace a minimalist approach. Due to this, sustainability simplicity will inevitably be integrated into various products.

This will benefit the sector, fueling its progress in the country. Moreover, rice shampoo bar production can adhere to minimalist packaging, gaining traction in the country. Government initiatives are promoting sustainable packaging solutions, potentially benefiting rice shampoo bars with minimal packaging.

Consequently, Japan will provide a wide landscape, ensuring the rice shampoo bar market growth rate reaches 7.4% through 2034.

An Expanding Middle-class Population Spurs the Rice Shampoo Bar Market Growth in China

China’s market size of rice shampoo bars will advance at the highest CAGR of 7.5%.

The growing Chinese population is changing various dynamics of the competitive landscape. The middle-class segment of the population will likely increase. Also, the growing disposable income levels will drive the demand for customizable and luxury products.

These factors spur the demand for premium segment personal care products, which might elevate the market size of rice shampoo bars.

Category-wise Insights

The growing cases of hair fall and damaged scalps drive the demand for the rice water segment. The increasing prevalence of dry and damaged hair generates lucrative opportunities for the industry.

Category Ingredient Type (Rice Water)
Industry Share in 2024 56.8%
Segment Drivers
  • The versatility of rice water fuels its demand, driving the rice shampoo bar market growth.
  • The growing demand for natural ways to grow hair, fuels the rice water demand.
  • The rising attention to the segment enlarges the market size of rice shampoo bars.
Category Hair Type (Dry/Damaged Hair)
Industry Share in 2024 63.4%
Segment Drivers
  • The growing consumer base searching for better hairfall treatments fuels the market size of rice shampoo bars.
  • The rising consumer inclination toward personal care and health drives the segment demand.
  • The increasing pollution is affecting scalps, increasing the proportion of dry and damaged hair.

Competitive Landscape of the Rice Shampoo Bar Industry

The substantial negotiating power of leading manufacturers of rice shampoo bars allows them to govern the competitive landscape. However, competition in the natural hair care market is fierce. Collaborations, acquisitions, product launches, international expansions, and partnerships are key moves that assist their expansion, churning the market size of rice shampoo bars.

For new entrants, the challenge of competing with established players on brand recognition, customer base, and distribution channels will be more. They can innovate and focus on effective brand positioning, gaining a decisive competitive edge.

Key Recent Developments

  • In July 2022, Lush Fresh Handmade Cosmetics launched Naked Mascara. Butter and waxes are the primary ingredients of the product. This product launch bolstered the organizational position in the competitive landscape.
  • In November 2023, Ethique aimed to reduce plastic bottle usage. The firm aimed to progress towards sustainability, which helped it to gain a better industry position.

Report Scope

Attributes Details
Estimated Industry Size in 2024 US$ 827.8 million
Projected Industry Valuation in 2034 US$ 1314.3 million
Value-based CAGR 2024 to 2034 4.7%
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Analysis in- Value in US$ million
Key Regions Covered

North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; The Middle East and Africa

Key Segments Covered

Ingredient Type, Hair Type, Packaging, End User, Sales Channel, Region

Key Countries Profiled

The United States, Canada, Brazil, Mexico, Germany, The United Kingdom, France, Spain, Italy, Poland, Russia, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC Countries, South Africa, Israel

Key Companies Profiled

Lush Fresh Handmade Cosmetics; Ethique; JR Liggett's; Chagrin Valley Soap & Salve; Friendly Soap; Basin White; Beauty and the Bees; Little Seed Farm; Earthy Goodness; The Yellow Bird; Wildland Organics; The Solid Bar Company; Plaine Products; Moon Valley Organics; Bhuman Naturals

Rice Shampoo Bar Industry - Key Segments

By Ingredient Type:

The market is classified into: rice bran extract, rice protein, and rice water

By Hair Type:

The study encompasses key segments such as normal hair, dry/damaged hair and oily hair

By Packaging:

Analysis is conducted by packaging types such as plastic-free and minimalist packaging

By End User:

The report consists of key end users of rice shampoo bars based on individuals and salons & spas

By Sales Channel:

By sales channel, the market is segmented into modern trade, mono-brand stores, specialty stores, convenience stores, pharmacies and drugstores and online retailing

By Region:

Analysis of the rice shampoo bar market is carried out in key countries of North America, Latin America, Western Europe, Easter Europe, South Asia and Pacific, East Asia and the Middle East and Africa

Frequently Asked Questions

At what CAGR the industry will progress through 2034?

The rice shampoo bar industry will progress at a CAGR of 4.7% through 2034.

What will the industry size be by 2034?

The rice shampoo bar sector will reach US$ 1314.3 million by 2034.

What will the industry size of rice shampoo bars be by 2024?

The rice shampoo bar market will reach US$ 827.8 million in 2024.

Which ingredient will generate the highest revenue in 2024?

Rice water will generate the highest revenue in 2024, about 56.8%.

Which hair type will gain more popularity in 2024?

Dry/damaged hair will gain attention, holding 63.4% of the competitive landscape in 2024.

Table of Content
1. Executive Summary
2. Industry Introduction, including Taxonomy and Market Definition
3. Market Trends and Success Factors, including Macro-economic Factors, Market Dynamics, and Recent Industry Developments
4. Global Market Demand Analysis 2019 to 2023 and Forecast 2024 to 2034, including Historical Analysis and Future Projections
5. Pricing Analysis
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034
    6.1. Ingredient Type
    6.2. Hair Type
    6.3. Packaging
    6.4. End User
    6.5. Sales Channel
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Ingredient Type
    7.1. Rice Bran Extract
    7.2. Rice Protein
    7.3. Rice Water
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Hair Type
    8.1. Normal Hair
    8.2. Dry/Damaged Hair
    8.3. Oily Hair
9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Packaging
    9.1. Plastic-Free Packaging
    9.2. Minimalist Packaging
10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End User
    10.1. Individuals
    10.2. Salons & Spa
11. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
    11.1. Modern Trade
    11.2. Mono-Brand Stores
    11.3. Specialty Stores
    11.4. Convenience Stores
    11.5. Pharmacies and Drugstores
    11.6. Online Retailing
    11.7. Other Sales Channel
12. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
    12.1. North America
    12.2. Latin America
    12.3. Western Europe
    12.4. South Asia
    12.5. East Asia
    12.6. Eastern Europe
    12.7. Middle East & Africa
13. North America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
14. Latin America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
15. Western Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
16. South Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
17. East Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
18. Eastern Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
19. Middle East & Africa Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries
20. Sales Forecast 2024 to 2034 by Ingredient Type, Hair Type, Packaging, End User, and Sales Channel for 30 Countries
21. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
22. Company Profile
    22.1. Lush Fresh Handmade Cosmetics
    22.2. Ethique
    22.3. JR Liggett's
    22.4. Chagrin Valley Soap & Salve
    22.5. Friendly Soap
    22.6. Basin White
    22.7. Beauty and the Bees
    22.8. Little Seed Farm
    22.9. Earthy Goodness
    22.10. The Yellow Bird
    22.11. Wildland Organics
    22.12. The Solid Bar Company
    22.13. Plaine Products
    22.14. Moon Valley Organics
    22.15. Bhuman Naturals
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