Retro-Reflective Labels Market Overview (2022-2032)

[250 Pages Report] The retro-reflective labels market is projected to register a CAGR of 3.2% during the forecast period, up from US$ 621.4 million in 2021 to reach a valuation of US$ 881.4 million by 2032.

The retro-reflective labels market is anticipated to show promising growth prospects during the forecast period as a result of growing competition. New competitors are offering a variety of options at reasonable pricing to fulfill the demand for retro-reflective labels making them more accessible to customers in the global retro-reflective labels market.

Labels are critical components of a packaged product's value chain. Sales of retro-reflective labels are increasing since businesses frequently use packaging and labeling for their products, making the label an integral part of the consumer contact. Retro-Reflective labels provide information on a variety of product qualities, such as the producer, the contents and ingredients, and the recommended use.

Apart from providing information about the goods, labels also serve as a kind of branding and marketing communication. The primary benefit of retro-reflective labels is long-range scanning, which is mostly utilised in warehouses for racking and stacking items at higher elevations.

Report Attribute Details
Estimated Base Year Value (2021) US$ 621.4 million
Expected Market Value (2022) US$ 640.7 million
Anticipated Forecast Value (2032) US$ 881.4 million
Projected Growth Rate (2022-2032)  3.2 % CAGR

Sales of retro-reflective labels are expected to rise significantly. In addition to this, sales of retro-reflective labels are rising on account of US$ 742.3 million by 2026. Increasing demand for retro-reflective labels is also projected to contribute to the growth of the retro-reflective labels market share.

Barcode labels with a long range may make tracking crates and shipping containers as simple as tracking products in a shop. Retro-reflective labels are created by embedding glass beads or tiny shards beneath the surface. These beads or shards reflect light back.

Sales of retro-reflective labels are increasing due to their several uses in a variety of end-use sectors, including food and beverage, healthcare and pharmaceuticals, electrical and electronics, shipping and logistics, and cosmetics and personal care.

Manufacturers in the retro-reflective labels market get a big platform from which to serve the whole demand for retro-reflective labels. The demand for retro-reflective labels is seeing increased competition. With growing competition, new competitors are offering a variety of options at reasonable pricing, fulfilling the demand for retro-reflective labels more accessible to customers.

Avery Dennison Corporation, UPM Raflatac, PPG Industries, Inc., Brady Worldwide, Inc., 3M Company, Lintec Corporation, etc., are some of the leading participants in the retro-reflective labels market.

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What are the Key Contributors to the Retro-Reflective Labels Market Share?

The worldwide retroreflective labels market is segmented by producers that specialize in retail and industrial applications. Sales of retroreflective labels are subject to improvement due to technological compositions and sophisticated design principles that are included in the material selection and production process. 

Retroreflective labels simplify identification, and reflective barcodes, with their long-range legibility, are ideal for expediting identification in industrial applications. For example, warehouses can utilize long-range labels to identify fourth-tier bins. By reading a retroreflective label on a bin from a distance of more than 30 feet, a forklift operator may instantly retrieve critical information about that bin — what it contains, where it has to be transported, and where it originated from. 

Sales of retroreflective labels are also blooming as they provide several advantages, including economic effectiveness, reduced labour needs, and simplicity of inventory management. The worldwide sales of retroreflective labels rapid expansion are projected to fuel demand for retroreflective labels

The ease and comfort of transporting bulk packaging solutions safely have fueled the rise in worldwide sales of retroreflective labels. Manufacturers of retroreflective labels are seeing significant business prospects growing demand for retroreflective labels from manufacturers and shipping & logistics end-users. 

Barcodes have been in use for decades and have developed into a critical component of business in terms of utility. Only during the last decade have barcodes seen a boom in popularity. Improving sales of retroreflective labels is due to the technological surge in connection, where the majority of customers obtain information via electronic devices. 

Due to their longevity, thermal transfer labels are increasingly being utilised to print barcodes. Additionally, brand owners and package manufacturers worldwide are looking for novel ways to meet the demand for retroreflective labels through technical developments in retroreflective labels production. These factors are projected to fuel the sales of retroreflective labels even more throughout the forecast period.

Which is the Key Retro-Reflective Labels Market?

The greatest market for sales of retro-reflective labels is APAC. The area's rapid expansion in industries such as automotive and transportation, as well as building and infrastructure, has helped the region establish a leadership position in the global retro-reflective labels market

According to significant producers such as 3M (US), ORAFOL (Germany), and Avery Dennison, the area is also a prospective in the retro-reflective labels market (US). The area has a significant demand for retro-reflective labels used in a variety of applications, including safety gear, road markings, signboards, and conspicuity markings.

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How Strong is the Competition in the Retro-Reflective Labels Market?

Avery Dennison Corporation, UPM Raflatac, PPG Industries, Inc., Brady Worldwide, Inc., 3M Company, Lintec Corporation, etc. are some of the leading participants in the retro-reflective labels market.

Recent Developments of the Retro-Reflective Labels Market:

  • Scott Safety (US), a leading maker of innovative products such as self-contained breathing apparatus (SCBA) systems, gas and flame detection equipment, and other safety gear, was bought by 3M in October 2017. Through this purchase, 3M expanded the product portfolio of its personal safety business segment. Along with reflective materials, 3M's personal safety division offers products and solutions such as head, eye, and facial protection.

ORAFOL purchased a graphic distributor with a substantial presence in Melbourne, Perth, and Adelaide in August 2017. (Australia). With such a broad presence, the acquired graphic distributor became the only provider of ORAFOL goods in Australia's retro-reflective and 

Scope of Report

Report Attribute Details
Growth rate CAGR of 3.2% from 2022 to 2032
The base year for estimation 2021
Historical data 2015 to 2020
Forecast period 2022 to 2032
Quantitative units Revenue in USD Million and CAGR from 2022 to 2032
Report Coverage Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends, Pricing Analysis
Segments Covered Product type, material type, application, end users, region
Regional scope North America; Western Europe; Eastern Europe; Middle East; Africa; ASEAN; South Asia; Rest of Asia; Australia and New Zealand
Country scope USA, Canada, Mexico, Germany, UK, France, Italy, Spain, Russia, Belgium, Poland, Czech Republic, China, India, Japan, Australia, Brazil, Argentina, Colombia, Saudi Arabia, UAE, Iran, South Africa
Key companies profiled Avery Dennison Corporation; UPM Raflatac; PPG Industries, Inc.; Brady Worldwide, Inc.; 3M Company; Lintec Corporation, etc.
Customization scope Free report customization (equivalent to up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.
Pricing and purchase options Avail of customized purchase options to meet your exact research needs.

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Key Segments For Retro-Reflective Labels Market

By Product Type:

  • Pre-printed
  • Personalized (On-demand)

By Material Type:

  • Plastic
  • Paper
  • Glass Beads

By Application:

  • Manufacturers
  • Shipping & logistics

By End User:

  • Food & Beverages
  • Healthcare & Pharmaceuticals
  • Electrical & Electronics
  • Cosmetics & Personal Care
  • Chemicals & Fertilizers
  • Other Industries

By Region:

  • North America (U.S., Canada)
  • Latin America (Mexico, Brazil)
  • Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
  • East Asia (China, Japan, South Korea)
  • South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
  • Oceania (Australia, New Zealand)
  • Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)

Frequently Asked Questions

What is the Growth Outlook for the Retro-Reflective Labels Market?

The retro-reflective labels market is predicted to register a CAGR of 16% during the forecast period.

Who are the Key Players in the Retro-Reflective Labels Market?

Key players holding substantial retro-reflective labels market share include Avery Dennison Corporation, UPM Raflatac, PPG Industries, Inc., Brady Worldwide, Inc., 3M Company, Lintec Corporation and many more.

What is the Future of the Retro-Reflective Labels Market?

As per the analysis, the retro-reflective labels market share is likely to be US$ 19.5 Bn by 2026.

Which is the Key Driver in the Retro-Reflective Labels Market?

Sales of retro-reflective labels are also blooming as it provide several advantages, including economic effectiveness, reduced labour needs, and simplicity of inventory management.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Impact of Covid-19

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Macro Factors and Forecast Factors

    3.4. Value Chain Analysis

        3.4.1. Profit Margin Analysis

        3.4.2. Raw Material Suppliers

        3.4.3. Manufacturers, Wholesalers and Distributors

        3.4.4. End Users/ Customers

    3.5. Regional Parent Market Outlook

    3.6. Production and Consumption Statistics

    3.7. Global Average Pricing Analysis Benchmark

4. Global Market Analysis 2015-2021 and Forecast, 2022-2032

    4.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis, 2015-2021

    4.2. Current and Future Market Size Value (US$ Mn) & Volume (Sq. Mt.) Projections, 2022-2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2015–2021 and Forecast 2022–2032, By Material

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis by Material, 2015-2021

    5.3. Current and Future Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis and Forecast by Material, 2022-2032

        5.3.1. Plastic

        5.3.2. Paper

    5.4. Y-o-Y Growth Trend Analysis by Material, 2015-2021

    5.5. Absolute $ Opportunity Analysis by Material, 2022-2032

6. Global Market Analysis 2015–2021 and Forecast 2022–2032, By Printing

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis by Printing, 2015-2021

    6.3. Current and Future Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis and Forecast by Printing, 2022-2032

        6.3.1. Printed

        6.3.2. Unprinted

    6.4. Y-o-Y Growth Trend Analysis by Printing, 2015-2021

    6.5. Absolute $ Opportunity Analysis by Printing, 2022-2032

7. Global Market Analysis 2015–2021 and Forecast 2022–2032, By End Use

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis by End Use, 2015-2021

    7.3. Current and Future Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis and Forecast by End Use, 2022-2032

        7.3.1. Food & Beverage

        7.3.2. Healthcare

        7.3.3. Electrical & Electronics

        7.3.4. Shipping & Logistics

        7.3.5. Other Consumer Goods

    7.4. Y-o-Y Growth Trend Analysis by End Use, 2015-2021

    7.5. Absolute $ Opportunity Analysis by End Use, 2022-2032

8. Global Market Analysis 2015–2021 and Forecast 2022–2032, By Region

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis by Region, 2015-2021

    8.3. Current and Future Market Size Value (US$ Mn) & Volume (Sq. Mt.) Analysis and Forecast by Region, 2022-2032

        8.3.1. North America

        8.3.2. Latin America

        8.3.3. Europe

        8.3.4. East Asia

        8.3.5. South Asia

        8.3.6. Oceania

        8.3.7. Middle East and Africa (MEA)

    8.4. Market Attractiveness Analysis, by Region

9. North America Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    9.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    9.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        9.2.1. By Country

            9.2.1.1. U.S.

            9.2.1.2. Canada

        9.2.2. By Material

        9.2.3. By Printing

        9.2.4. By End Use

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Material

        9.3.3. By Printing

        9.3.4. By End Use

    9.4. Key Takeaways

10. Latin America Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    10.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    10.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        10.2.1. By Country

            10.2.1.1. Brazil

            10.2.1.2. Mexico

            10.2.1.3. Argentina

            10.2.1.4. Chile

            10.2.1.5. Peru

            10.2.1.6. Rest of Latin America

        10.2.2. By Material

        10.2.3. By Printing

        10.2.4. By End Use

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Material

        10.3.3. By Printing

        10.3.4. By End Use

    10.4. Key Takeaways

11. Europe Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    11.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    11.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        11.2.1. By Country

            11.2.1.1. Germany

            11.2.1.2. Italy

            11.2.1.3. France

            11.2.1.4. U.K.

            11.2.1.5. Spain

            11.2.1.6. BENELUX

            11.2.1.7. Nordic

            11.2.1.8. Russia

            11.2.1.9. Poland

            11.2.1.10. Rest of Europe

        11.2.2. By Material

        11.2.3. By Printing

        11.2.4. By End Use

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Material

        11.3.3. By Printing

        11.3.4. By End Use

    11.4. Key Takeaways

12. East Asia Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    12.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    12.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        12.2.1. By Country

            12.2.1.1. China

            12.2.1.2. Japan

            12.2.1.3. South Korea

        12.2.2. By Material

        12.2.3. By Printing

        12.2.4. By End Use

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Material

        12.3.3. By Printing

        12.3.4. By End Use

    12.4. Key Takeaways

13. South Asia Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    13.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    13.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        13.2.1. By Country

            13.2.1.1. India

            13.2.1.2. Thailand

            13.2.1.3. Malaysia

            13.2.1.4. Indonesia

            13.2.1.5. Rest of South Asia

        13.2.2. By Material

        13.2.3. By Printing

        13.2.4. By End Use

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Material

        13.3.3. By Printing

        13.3.4. By End Use

    13.4. Key Takeaways

14. Oceania Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    14.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    14.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        14.2.1. By Country

            14.2.1.1. Australia

            14.2.1.2. New Zealand

        14.2.2. By Material

        14.2.3. By Printing

        14.2.4. By End Use

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Material

        14.3.3. By Printing

        14.3.4. By End Use

    14.4. Key Takeaways

15. Middle East & Africa Market Analysis 2015–2021 and Forecast 2022–2032, By Country

    15.1. Historical Market Size Value (US$ Mn) & Volume (Sq. Mt.) Trend Analysis by Market Taxonomy, 2015-2021

    15.2. Market Size Value (US$ Mn) & Volume (Sq. Mt.) Forecast by Market Taxonomy, 2022-2032

        15.2.1. By Country

            15.2.1.1. GCC Countries

            15.2.1.2. Turkey

            15.2.1.3. Northern Africa

            15.2.1.4. South Africa

            15.2.1.5. Rest of MEA

        15.2.2. By Material

        15.2.3. By Printing

        15.2.4. By End Use

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Material

        15.3.3. By Printing

        15.3.4. By End Use

    15.4. Key Takeaways

16. Country wise Market Analysis

    16.1. United States (U.S.)

        16.1.1. Market Share Analysis, 2022

        16.1.2. By Material

        16.1.3. By Printing

        16.1.4. By End Use

    16.2. Canada

        16.2.1. Market Share Analysis, 2022

        16.2.2. By Material

        16.2.3. By Printing

        16.2.4. By End Use

    16.3. Brazil

        16.3.1. Market Share Analysis, 2022

        16.3.2. By Material

        16.3.3. By Printing

        16.3.4. By End Use

    16.4. Mexico

        16.4.1. Market Share Analysis, 2022

        16.4.2. By Material

        16.4.3. By Printing

        16.4.4. By End Use

    16.5. Germany

        16.5.1. Market Share Analysis, 2022

        16.5.2. By Material

        16.5.3. By Printing

        16.5.4. By End Use

    16.6. Italy

        16.6.1. Market Share Analysis, 2022

        16.6.2. By Material

        16.6.3. By Printing

        16.6.4. By End Use

    16.7. France

        16.7.1. Market Share Analysis, 2022

        16.7.2. By Material

        16.7.3. By Printing

        16.7.4. By End Use

    16.8. Spain

        16.8.1. Market Share Analysis, 2022

        16.8.2. By Material

        16.8.3. By Printing

        16.8.4. By End Use

    16.9. U.K.

        16.9.1. Market Share Analysis, 2022

        16.9.2. By Material

        16.9.3. By Printing

        16.9.4. By End Use

    16.10. Russia

        16.10.1. Market Share Analysis, 2022

        16.10.2. By Material

        16.10.3. By Printing

        16.10.4. By End Use

    16.11. China

        16.11.1. Market Share Analysis, 2022

        16.11.2. By Material

        16.11.3. By Printing

        16.11.4. By End Use

    16.12. Japan

        16.12.1. Market Share Analysis, 2022

        16.12.2. By Material

        16.12.3. By Printing

        16.12.4. By End Use

    16.13. India

        16.13.1. Market Share Analysis, 2022

        16.13.2. By Material

        16.13.3. By Printing

        16.13.4. By End Use

    16.14. GCC Countries

        16.14.1. Market Share Analysis, 2022

        16.14.2. By Material

        16.14.3. By Printing

        16.14.4. By End Use

    16.15. Australia

        16.15.1. Market Share Analysis, 2022

        16.15.2. By Material

        16.15.3. By Printing

        16.15.4. By End Use

17. Market Structure Analysis

    17.1. Competition Dashboard

    17.2. Competition Benchmarking

    17.3. Market Share Analysis of Top Players

        17.3.1. By Region

        17.3.2. By Product Portfolio

18. Competition Analysis

    18.1. Competition Deep Dive

        18.1.1. Electronic Imaging Materials, Inc.

            18.1.1.1. Overview

            18.1.1.2. Product Portfolio

            18.1.1.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.1.4. Sales Footprint

            18.1.1.5. Strategy Overview

                18.1.1.5.1. Marketing Strategy

                18.1.1.5.2. Product Strategy

                18.1.1.5.3. Channel Strategy

        18.1.2. Camcode

            18.1.2.1. Overview

            18.1.2.2. Product Portfolio

            18.1.2.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.2.4. Sales Footprint

            18.1.2.5. Strategy Overview

                18.1.2.5.1. Marketing Strategy

                18.1.2.5.2. Product Strategy

                18.1.2.5.3. Channel Strategy

        18.1.3. Brady Corporation

            18.1.3.1. Overview

            18.1.3.2. Product Portfolio

            18.1.3.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.3.4. Sales Footprint

            18.1.3.5. Strategy Overview

                18.1.3.5.1. Marketing Strategy

                18.1.3.5.2. Product Strategy

                18.1.3.5.3. Channel Strategy

        18.1.4. ASG Services LLC

            18.1.4.1. Overview

            18.1.4.2. Product Portfolio

            18.1.4.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.4.4. Sales Footprint

            18.1.4.5. Strategy Overview

                18.1.4.5.1. Marketing Strategy

                18.1.4.5.2. Product Strategy

                18.1.4.5.3. Channel Strategy

        18.1.5. RMS Omega Technologies

            18.1.5.1. Overview

            18.1.5.2. Product Portfolio

            18.1.5.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.5.4. Sales Footprint

            18.1.5.5. Strategy Overview

                18.1.5.5.1. Marketing Strategy

                18.1.5.5.2. Product Strategy

                18.1.5.5.3. Channel Strategy

        18.1.6. ProLux Systemtechnik GmbH & Co. KG

            18.1.6.1. Overview

            18.1.6.2. Product Portfolio

            18.1.6.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.6.4. Sales Footprint

            18.1.6.5. Strategy Overview

                18.1.6.5.1. Marketing Strategy

                18.1.6.5.2. Product Strategy

                18.1.6.5.3. Channel Strategy

        18.1.7. Shelf Tag Supply

            18.1.7.1. Overview

            18.1.7.2. Product Portfolio

            18.1.7.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.7.4. Sales Footprint

            18.1.7.5. Strategy Overview

                18.1.7.5.1. Marketing Strategy

                18.1.7.5.2. Product Strategy

                18.1.7.5.3. Channel Strategy

        18.1.8. MINDWARE TECHNOLOGIES

            18.1.8.1. Overview

            18.1.8.2. Product Portfolio

            18.1.8.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.8.4. Sales Footprint

            18.1.8.5. Strategy Overview

                18.1.8.5.1. Marketing Strategy

                18.1.8.5.2. Product Strategy

                18.1.8.5.3. Channel Strategy

        18.1.9. SKK S.A.

            18.1.9.1. Overview

            18.1.9.2. Product Portfolio

            18.1.9.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.9.4. Sales Footprint

            18.1.9.5. Strategy Overview

                18.1.9.5.1. Marketing Strategy

                18.1.9.5.2. Product Strategy

                18.1.9.5.3. Channel Strategy

        18.1.10. Novex Systems LLC

            18.1.10.1. Overview

            18.1.10.2. Product Portfolio

            18.1.10.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.10.4. Sales Footprint

            18.1.10.5. Strategy Overview

                18.1.10.5.1. Marketing Strategy

                18.1.10.5.2. Product Strategy

                18.1.10.5.3. Channel Strategy

        18.1.11. NovaVision Inc.

            18.1.11.1. Overview

            18.1.11.2. Product Portfolio

            18.1.11.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.11.4. Sales Footprint

            18.1.11.5. Strategy Overview

                18.1.11.5.1. Marketing Strategy

                18.1.11.5.2. Product Strategy

                18.1.11.5.3. Channel Strategy

        18.1.12. Marsh Label Technologies

            18.1.12.1. Overview

            18.1.12.2. Product Portfolio

            18.1.12.3. Profitability by Market Segments (Product/Channel/Region)

            18.1.12.4. Sales Footprint

            18.1.12.5. Strategy Overview

                18.1.12.5.1. Marketing Strategy

                18.1.12.5.2. Product Strategy

                18.1.12.5.3. Channel Strategy

19. Assumptions and Acronyms Used

20. Research Methodology

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