Reduced Fat Butter Market

Reduced Fat Butter Market Outlook (2022 to 2032)

The global reduced Fat Butter Market is expected to reach a market valuation of USD 1.3 Billion by the year 2022, accelerating with a CAGR of 6.2% by 2022 to 2032, to reach a value of 2.37 Billion by 2032.

Reduced fat butter accounted for 10% of the total butter market globally in 2022 and is expected to rise due to consumer inclination towards a healthy lifestyle and the availability of healthy alternatives in the market.

Attribute	Details
Reduced Fat Butter Market Size (2022E)	USD 1.3 Billion
Reduced Fat Butter Market Projected Size (2032F)	USD 2.37 Billion
Value CAGR (2021 to 2031)	6.2%
Top 3 Countries' Market Share	35%

Newly released data from Future Market Insights for reduced fat butter market analysis shows the 15-40% fat content butter form segment grew 5.2%, while the 41-60% fat content butter form segment is expected to be 5.5% in 2022.

How Does Reduced Fat Butter Market Historic And Future Outlook Compare?

Reduced-fat butter is made by cutting the fat level to 40% while maintaining the same flavor and texture as ordinary butter. It contains plant stanols and sterols, which restrict the absorption of harmful cholesterol and help to prevent heart disease.

Reduced fat butter had a CAGR of 5.5% between 2017 and 2021. The period marked heavy investment in research and developmental activities by reduced fat butter market key players.

There has been a considerable increase in the number of consumers that lay special emphasis on healthy eating habits. Consumer inclination towards products that minimize intake of trans-fats and saturated fats to boost body immunity has increased multifold, which in turn increases the reduced fat butter market size.

They are more aware of what goes into producing food products and carefully choose products that provide health benefits in addition to good taste. Companies are investing in developing butter substitutes that have low-fat content, due to which organic reduced-fat butter is in high demand.

Consumers are on the lookout for products that keep their cholesterol levels in check to avoid any heart ailments. Owing to this reason, demand for reduced-fat butter which does not contain dietary cholesterol and can be used in wide end-use applications like baking cakes, crusts deserts, and vegetables for daily consumption is expected to surge. This enhances the demand for reduced-fat butter in hotels, restaurants, and catering.

The increase of the reduced butter market share is fueled by a surge in various health conditions like obesity, cardiovascular illnesses, diabetes, and the numerous health benefits due to increased intake of reduced fat butter.

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What Are The Market Trends For Reduced Fat Butter?

Many fast-food outlets are endorsing and frequently incorporating reduced-fat butter on their menus, which has heightened the awareness amongst consumers, further accelerating the expansion of the reduced-fat butter market.

In recent years, the scientific consensus behind food product claims has become more important for enticing customers, and as a result, positive recommendations from the medical community, such as The Dietary Guidelines Committee, have helped the reduced fat butter market flourish.

The World Health Organization claims that the total fat intake should be no more than 30% of the total calories and that the intake of saturated fat should not go beyond 10% of the total calories. This is expected to create many opportunities for the reduced-fat butter market globally.

People have now understood the advantages of consuming a low-fat diet and avoiding the excess energy that gets converted to fat depositions in the body. These factors are expected to positively impact the sales of reduced-fat butter during the assessment period.

Country-Wise Insights

How is the USA Reduced Fat Butter Market Shaping?

North America is one of the promising regions in the global reduced fat butter market. Due to high consumer spending capacity and emphasis on maintaining a healthy lifestyle by people in countries like the USA, and Canada. Changes in dietary habits like reduction in the consumption of unhealthy fats to boost immunity against infections are expected to increase the sales of reduced-fat butter.

According to FMI, the USA reduced fat butter market is expected to reach a value of about USD 249.6 Million in 2022 which is approximately 24% of the global reduced butter market.

Why India is considered a Promising Market for Reduced Fat Butter?

Asia Pacific is expected to generate many opportunities for a reduced fat butter market during the assessment year due to rising awareness of healthy food alternatives among people. Traditionally consumption of fresh butter in households is high.

Top retailers in the reduced-fat butter market are focusing on developing products with low-fat content, and low price points to make them accessible to everyone. As per FMI, the Indian reduced-fat butter market is expected to account for USD 121.5 Million in 2022 which is approximately 17% of the global reduced-butter market.

How is the European Reduced Fat Butter Market Shaping?

Consumers are increasingly preferring low-fat butter in making daily food products due to rising cases of cardiovascular disease, obesity, and other health-related problems In Europe. They are adopting healthy lifestyles to remain fit.

To satisfy the European reduced-fat butter market need companies are offering a wide variety of butter that are plant-based, vegan, and have significantly low-fat content. Owing to these factors, the demand from regional markets like the United Kingdom, and Germany is expected to surge in the near future.

Category-Wise Insights

Which is the leading Packaging Segment of the Reduced Fat Butter Market?

Carton Packs account for 55% of the total reduced butter market. Different pack sizes ranging from 20gm to 1000 gm are easily available in the market. Consumer inclination towards healthy snacking habits and emphasis on ingredients that are used to produce final products is also expected to register steady growth in the reduced fat butter market share during the forecast period.

Consumers are emphasizing labeling and packaging and are well-informed before making a final purchase. Packaging also plays an important role to maintain the quality of products in transit by prohibiting any reaction with the outer environment. Reduced fat butter market key players are focusing on branding and tamper seals to avoid any mishandling of products.

Which Sales Channel Is Gaining Prominence In The Reduced Fat Butter Market?

From 2022 to 2023, the online distribution channel is predicted to grow at a rate of 5.5% and account for 40% of sales. Top companies in the reduced fat butter market are collaborating with online marketplaces such as Amazon and Big Basket.

Their products are displayed on various online portals and company websites to increase product visibility to boost sales of the reduced fat butter market. The online sales channel has made it easy for consumers to choose from reduced fat butter of different brands in different pack sizes and price ranges and choose one suitable for their needs.

Competitive Landscape

Reduced Fat Butter manufacturers are exploring new technologies that fulfill rising consumer demand for healthy food. Key manufacturers are developing new varieties of butter with varying levels of fat content.

Some of the major key players in the reduced fat butter market are Palsgaard Agral S.A., Ornua Co-operative Limited, Upfield, Finlandia Cheese, Inc., Saputo Dairy Australia Pty Ltd., Kerry Gold, Land O'Lakes, Arla Foods, Lam Soon Group, Aurivo Co-operative Society Ltd., Rockview Farms.

• Danish firm Palsgaard launched an emulsifier that will help manufacturers to produce low-fat spreads and kinds of butter with fat content ranging between 10-15%.

Scope Of The Report

Attribute	Details
Forecast Period	2022 to 2032
Historical Data Available for	2017 to 2021
Market Analysis	USD Million for Value and Million. Sq. M. for Volume
Key Regions Covered	North America; Latin America; Europe; East Asia; South Asia; and the Middle East & Africa
Key Countries Covered	USA, Brazil, Mexico, Germany, United Kingdom, China, India, Japan, Australia, and GCC Countries
Key Segments Covered	Form, Fat Content, End-Use Application, Packaging, Sales Channel, and Region
Key Companies Profiled	Palsgaard; Agral S.A.; Ornua Co-operative Limited; Upfield; Finlandia Cheese, Inc.; Saputo Dairy Australia Pty Ltd.; Kerry gold; Land O'Lakes; Arla Foods; Lam Soon Group; Aurivo Co-operative Society Ltd.; Rockview Farms
Report Coverage	Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing	Available upon Request

Reduced Fat Butter Market By Category

By Form:

• Spreadable
• Non-spreadable

By Fat Content:

• 15-40% fat content
• 41-60% fat content

By End-Use Application:

• Household
• Foodservice
• Food Industry

By Packaging:

• Plastic Tubs
• Carton Packs
• Bulk

By Sales Channel:

• Offline Sales Channel
  • Supermarkets/Hypermarkets
  • Departmental Stores
  • Convenience Store
  • Other Sales Channel
• Online Sales Channel
  • Company Website
  • E-commerce Platform

By Region:

• North America
• Latin America
• Europe
• East Asia
• South Asia
• Oceania
• Middle East & Africa

Frequently Asked Questions

How much is the Global Reduced Fat Butter Worth?

The Global reduced-fat butter market is estimated to be worth over USD 1.3 Billion by 2022.

What Is The Demand Outlook For The Reduced Fat Butter Market Globally?

The reduced fat butter market is forecasted to surpass USD 2.37 Billion by the end of 2032.

What is the Historical CAGR for the demand in the Reduced Fat Butter Market?

Between 2017 and 2021, the reduced fat butter market grew at a 5.5% CAGR.

At What Rate will Reduced Fat Butter Demand Grow in Europe?

The demand for Reduced Fat Butter is expected to have a CAGR of 6.2% between 2022 and 2032.

What Are the Key Trends Shaping the Reduced Fat Butter Market?

Consumer inclination towards healthy lifestyle and development of butter variants that have low saturation of fat and cholesterol content.

At What Rate Will Reduced Fat Butter Demand Grow in North America?

The North American reduced-fat butter market will grow at 5.7% CAGR between 2022 and 2032.