The global quad seal bag market is anticipated to accumulate a market value of USD 13.98 billion in 2023 and is expected to garner a valuation of USD 28 billion by exhibiting a CAGR of 7.1% in the forecast period 2023 to 2033. The market for quad seal bags reflected growth with a 5.2% CAGR in the historical period 2018 to 2022.
Data Points | Key Statistics |
---|---|
Expected Market Value in 2023 | USD 13.98 billion |
Projected Market Value in 2033 | USD 28 billion |
Growth Rate (2023 to 2033) | 7.1% CAGR |
The booming food packaging industry, increasing consumerism, growing innovations in packaging, and rising adoption by companies to attract consumers are driving the demand for quad seal bags. The increasing demand for pet food, coffee, snacks, and candies is a significant contributor to market growth. Also, growing adoption by manufacturers of quad seal pouches for packing their products due to their features and overall appeal will also propel the market growth in the forecast period.
Quad seal bags possess a lot of strength that makes them attractive to consumers and companies. The quad seal pouches are lightweight, can stand erect unassisted, are suitable for heavier fills, provide more space for information or branding, and promote open-close flexibility. These features make quad-seal pouches the best choice as a flexible packaging solution. This is estimated to augment the growth of the market.
These bags offer various advantages such as better aesthetic appeal, coupled with many value-added features including sliders or zippers, spouts, and tear notches, among others, that provide greater convenience and functionality. Along with this, these pouches use lesser material, require minimal shipping and transportation costs, and are lightweight in nature as compared to several other rigid packaging materials such as glass bottles and metal cans, among others.
Quad seal pouch is a flexible packaging solution that can stand erect on its bottom for the purpose of display, storage, and use. These bags offer greater shipping convenience as compared to rigid bottles, glass jars, and aluminum cans. Due to this, they are widely preferred by several consumer-packaged goods manufacturers, thereby fuelling the product demand. Growing demand for on-the-go snacks and single-serve meals is further anticipated to propel the product demand during the forecast period.
Quad seal pouches also fulfill the marketing need for producers of packaged goods by offering the ability to differentiate products on retail shelves. These bags have a larger surface on which high-quality graphics can be printed in order to further attract customers, especially in supermarkets and convenience stores where people make quick purchases.
On the other hand, rising concern over sustainability further pushes the vendors towards adopting recyclable and sustainable pouches. Therefore, the market is anticipated to witness capital investments in sustainable product innovation and the growth of new recycling industries. This will supplement the market growth in the forthcoming period.
Region-wise, North America is expected to dominate the market by commanding over 39.6% market share by end of the forecast period. Factors such as high demand for packaged food like ready-to-eat meals, coupled with the rising popularity of quad seal pouches due to their shelf readiness, portability, lightweight, and less material usage as compared to rigid packaging products is expected to drive the market growth during the forthcoming period.
Similarly, the market in Asia-Pacific is projected to grow at the highest rate accounting for a CAGR of 6.8% during the assessment period. The growth is attributed to changing lifestyles, increasing demand for convenient packaging, and growing spending power among consumers.
How Competitive is the Market?
Recent developments and breakthroughs in technology, mergers, acquisitions, tie-ups, and partnerships within the companies involved in manufacturing quad seal bags are expected to create lucrative opportunities for market growth during the forecast period.
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Quad seal bag is a multi-layer bag, having 3 layers the outermost layer is made of Polyethylene Terephthalate (PET), the intermediate layer is made of Vacuum Metallized Polyethylene (VMPET), and the inner layer is made up of Low-Density Polyethylene (LLDPE).
All these layers offer hassle-free packaging to consumers. Quad seal bags are a blocked bottom type of packaging format, due to their high packaging efficiency providing consumer convenience and therefore, are mostly preferred for the commodities like tea & coffee.
Market popularity of quad seal bags is increasing as consumers are demanding flexible packaging solutions, added with sustainability results in rapid market acceptance of quad seal bags. Adding to the benefits the unique design offered by quad seal pouches helps packaging manufacturers in saving raw materials by up to 15%.
Modern retailers from Europe and North America with the advantages of the latest technologies are penetrating China and India which are the largest consumer markets in the world. So as per the forecast for the coming decade, we can get a clear idea that quad seal bags are expected to gain significant traction.
In recent years consumer perceptions & preferences are driving the global packaging industry completely. Along with new innovations, fewer wastages and the recyclability of almost all materials used for packaging are taken into consideration.
People preferring flexible packaging over all other formats with products in tubes, pouches, and sachets will see an increase in sales due to the convenience it provides to the final consumer.
The retail landscape of almost the whole world is changing due to the rise in demand for quad seal pouches, as there are more food and household product offerings in quad seal bags increases, this factor made changes in the lifestyle and consumption habits of the consumers.
Room for customization and product visibility by using quad seal pouches for enhancement of consumer appeal is positively influencing the growth of quad seal bags in the market.
Overall as a manufacturer, it protects the product from moisture diffusion, oxygen, and most importantly harmful UV rays. Quad seal bags are also retailer-friendly, as self-standing bags are shelf-friendly to display and create a visual impact of the packaging along with the product.
A wide number of options available for the manufacturers in the category of bags and accessories available to choose from makes quad seal bags an option to choose out of a number of solutions available, pouches as a packaging format are much diversified and have several flexible packaging options available in the market.
The biggest barrier to the global quad seal bags market growth is the higher production costs incurred for production.
North America is the biggest player according to the region-wise production of quad seal bags, followed by Europe. Both these regions along with other growing regions such as Asia-Pacific, Latin America, and the Middle East are projected to show healthy market growth from all over the globe. Asia is a growing market in quad seal bags market and is forecasted to grow at a significant rate due to its developing countries.
Middle East and Africa being the most emerging markets are showing positive demand for new packaging solutions such as quad seal bags. New markets are also being targeted by big market players such as South Asia, East Asia, and Central-African regions.
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The global market for quad seal bags is still in the initial stage for many developing economies, which may give an upcoming opportunity to FMCG companies of the developing economies for using a sustainable flexible form of packaging which is accepted by millions of consumers worldwide.
FMCG companies can also use digital printing on space on three sides of quad seal bags provide to create unique visibility in the minds of the consumers. Moreover, companies can give the products a longer shelf-life than other packaging materials by the usage of quad seal bags.
By communicating the recyclable value of the quad seal bags companies can make an environmentally clean image and can clearly differentiate from the consumers. Worldwide consumer acceptance of quad seal bags can be an opportunity for companies to use quad seal bags for more applications than current ones.
Tyler packaging of the United Kingdom came up with a new idea of visualizing the packaging in 3D and allowing customers to upload their artwork, and the designing and printing work is done by the company. This trendsetting new standard for the whole packaging industry as well quad seal bags.
Glenroy Inc. received five flexible packaging awards from the Flexible Packaging Association, including two gold awards among the five awards they received. Glenroy Inc. is a pioneer in quad seal bags manufacturing and customizing and is also considered a market leader.
Amcor pledged to help brands by providing independent brand labeling by communicating packaging carbon footprints to customers, so that creates a sustainable brand image of the company among customers.
Mars Food along with Amcor announced the world's first microwavable & recyclable rice pouch in December 2020. The move could be considered a revolutionary step in the packaging industry that provides innovative packaging solutions to consumers as well as manufacturers.
Nestle along with Amcor is going to launch the world's first recyclable retort pouch for pet food, the product will improve the environmental footprint of consumer packaging by up to 60%. Both companies achieved the technical breakthrough for the largest challenge of not being able to recycle the retort flexible packaging and proving the promise towards more sustainable packaging.
Due to path-breaking new innovations in the field of packaging, especially in the quad seal bags market with companies providing digitally printed customized pouches, also small brands can create a separate identity for their brands by providing unique packaging using the safety and benefits of quad seal bags for the products.
Over the years, the trend for more variants of quad seal bags has been trending in the markets such as complete seal bags, and visible quad seal bags. The quad seal bags are recording positive growth in all the developing markets, also now larger untapped markets are being targeted by global manufacturers as well as local players in the packaging industry.
Packaging companies can also use more sustainable solutions for developing new products in the category of quad seal bags, by using different variants of plastics that are totally bio-degradable.
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