A recent FMI study shows a significant growth analysis of the QR code payment market through 2033. As per the report, the market is likely to exceed USD 11.67 billion in 2023. Analysts foresee the adoption of QR code payment to grow 4.8X and to surpass USD 55.60 billion by 2033. QR code payment market statistics indicate a CAGR of 16.9% from 2023 to 2033.
The market has experienced significant growth lately and is expected to continue to do so during the forecast period. Numerous reasons have contributed to the rapid growth of the QR code payment sector in recent years. One of the key determinants is the increase in smartphone usage, especially in emerging nations like India. People are apparently using QR code payments as a practical and simple method of conducting deals since many people have access to reasonably priced smartphones.
The quick uptake of digital transfers is also a significant factor boosting the market's expansion. Merchants are adopting QR code payments as a payment option. This is driven by the increasing demand from customers for contactless payment options. Without the need for pricey point-of-sale terminals or other gear, QR code payments offer a quick and affordable way to complete deals.
Contactless payments have become more popular because of the COVID-19 pandemic and the need for social distancing. QR code payments provide a contactless payment option that is convenient and secure. Since they are so simple to use, QR code payments are also becoming more prevalent. Nowadays, people depend on their smartphones for various tasks, including banking and money-related operations.
Millennials who are used to using their smartphones for a variety of activities, including purchasing and banking, find the simplicity of use to be especially attractive. In addition, the market is expanding as a result of the spread of smartphone wallets and online payment systems that accept QR code payments.
With the help of these applications, users can swiftly and effortlessly keep their payment information and start transactions on their mobile devices. This makes it a more convenient and seamless payment method. To accommodate the expanding number of customers who favor mobile-based payment choices, companies are progressively implementing QR code payment systems.
The QR code payment market is primarily driven by grocery stores and merchants who are progressively introducing contactless payment options through which customers can purchase. Retailers and consumers can now accept and make QR code purchases using their smartphones, which is driving the market's expansion. This is due to the widespread acceptance of QR code payment among businesses, the rise in smartphone penetration, and the acceleration of internet speeds.
Given the broad adoption of the technology, QR code purchases have spread internationally. Businesses now have the opportunity for expansion into new marketplaces as a result. Other technologies, including digital wallets, marketing initiatives, and reward schemes, can be combined with QR code payments. This opens up opportunities for businesses to offer additional services to their customers.
| Attributes | Details |
|---|---|
| QR Code Payment Market Value (2023) | USD 11.67 billion |
| QR Code Payment Market Expected Value (2033) | USD 55.60 billion |
| QR Code Payment Market Projected CAGR (2023 to 2033) | 16.9% |
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The market has experienced significant growth, driven by the increasing adoption of electronic payments, expanding smartphone penetration, and the increasing necessity for contactless payment methods. During the historical period, The COVID-19 pandemic contributed significantly to the development of QR code payments as people started to use contactless payment methods and become less comfortable managing currency.
Given the ease of digital payments, consumers are increasingly choosing them when buying a variety of goods and services, including books, consumables, health & beauty products, clothing & accessories, and computers & gadgets. For instance, a survey by PayPal in 2020 predicted that 57% of customers preferred merchants' digital payment choices when making purchases in physical shops. Given the rising popularity of contactless payments among customers and the widespread use of PayPal's QR code payment method by retailers, the market is expected to expand.
Short Term (2023 to 2026): The rise of the QR code payments sector is expected to be fueled by the proliferation of e-commerce. Merchants are searching for fresh approaches to provide their consumers with safe and practical payment choices as online shopping expands. Customers can securely use their smartphones to make payments using QR codes, eliminating the need for credit cards or other forms of payment. Moreover, to give users convenient QR code payment choices, payment companies are working together with increasing frequency. As a result of this partnership, QR code payments are likely to become more widely used.
Medium Term (2026 to 2029): Nowadays, credit/debit cards and mobile wallets can both accept payments made using QR codes. More payment choices for customers are probably going to result from this interface, which could also make using a QR code for payment more practical. Also, although the maximum businesses that accept QR code payments at the moment are the retail and hospitality sectors, other sectors like transportation and healthcare are expected to follow.
Long Term (2029 to 2033): Although QR code payments are now more common in developing nations; they are also expected to become increasingly common in developed nations. Also, even though P2P transactions presently make up the leading share of QR code payment usage, this is expected to evolve in the coming years. As a result, given the rising popularity of mobile payment applications, the demand for affordable payment options, and the practicality of using QR codes for minor purchases, the industry is anticipated to expand.
With a revenue share of more than 28%, the Asia Pacific QR code payment market dominated the global market in 2022. In the Asian market, particularly in China, QR Code development has been remarkable. China has changed how cashless payments are handled for daily expenses since 2014. Many elements, like the region’s sizable and expanding population, high smartphone penetration, and sizable unbanked population, all contribute to the region's growth.
The region's economies are diversified, ranging from developed economies like Japan and South Korea to developing economies such as India and China. Younge tech-savvy consumers who value speed, convenience, and security in their financial transactions have made QR code payments a popular and practical payment option in many of these countries.
Smartphone penetration is strong in emerging countries like India and China, and the number of people using 3G and 4G connectivity is rising. Additionally, both nations have more than one-third of the world's populace, offering the QR code payment industry its leading possible market. Approximately 90% of people under the age of 30 are expected to live in these developing countries.
The China QR Code Payment market has been growing rapidly over the past few years. In China, more than 90% of mobile payments use QR codes, making it an essential component of daily life. The leading QR code payment market is in China, where WeChat Pay and Alipay, two of the highly popular mobile payment services, were the main drivers of the expansion.
Given the prevalence of smartphone adoption in China, mobile payments are now widely accepted. The usage of QR codes and mobile payments has been actively encouraged by the Chinese government. The People's Bank of China (PBOC) started a push to promote QR codes and mobile payments in 2013. The popularity of QR code payments has increased as a result of the expansion of e-commerce in China, with many online businesses now accepting them.
More than 90% of China's smartphone purchases were handled by these two businesses collectively. To serve Chinese tourists and Chinese populations overseas, Alipay and WeChat Pay have been extending their services outside. With the establishment of its own QR code payment platform in 2017, China UnionPay, the state's leading card payment network, has joined the QR code payment market.
The India QR code payment market has expanded significantly as a result of the rising number of smartphone users in India. People can now utilize QR code payments more easily owing to smartphones with internet access. To encourage digital payments, including QR code payments, the Indian government has started many projects. For instance, the Bharat QR project was introduced in 2017 to promote QR code payments throughout the nation. Guidelines for QR code payments were released by the Reserve Bank of India (RBI), which has given customers and companies technical clarity and security.
The development of QR code payments has also been aided by the expansion of the India e-commerce market. The integration of QR code payments into e-commerce platforms by companies like Flipkart, Amazon, and others has made it simpler for users to pay for their purchases. Indian customers are increasingly more accustomed to using QR codes for payments and many now favor them over more conventional ones like cash and credit cards. This has contributed to the QR code payment market expansion.
After India's demonetization, QR code payments have gained popularity across all sizes and types of companies. The digital payments market in India is expanding at a 10x rate. The Indian government's launch of several digitally focused programs is largely responsible for this increase. They include the launch of UPI, Aadhaar Pay, BHIM, and other initiatives. With the rollout of the government's Unified Payments Interface (UPI) system in 2017, India's QR code payment industry started to take off. Significant players, including Paytm, PhonePe, and Google Pay, helped India develop to become the second leading QR code payment industry by 2020.
The Japan QR code payment market has experienced significant growth lately given the widespread adoption of digital payment methods in the country. The hidden expenses of cash payments, such as security and bodily transit, have recently received more focus. Smartphone-based QR code payment is viewed as one option only in Japan and more than 80% of minor payments are performed in cash. The percentage of cashless transactions is low in Japan when compared to the global average.
In Japan, QR code payment is still in its infancy and is only accepted by a small number of businesses. While METI's "Cashless Vision" asks for an early target date of 2025, the Japanese government is trying to double the proportion of cashless payments from 20% in 2016 to about 40% by 2027. The government unveiled a cashless rebate scheme in 2019 that rewards customers and retailers who accept cashless payments, including those made using QR codes. To help promote adoption, the government also decided to remove the fees banks typically charge for QR code payment transactions until 2023.
An important occasion that encouraged the adoption of QR code payments among visitors was the Tokyo Olympics in 2021. With a variety of marketing initiatives and collaborations with retailers, key players in the Japan payment industry, including as PayPay, LINE Pay, and Rakuten Pay, have actively promoted their QR code payment services. This has aided in raising consumer awareness of and acceptance of QR code payments.
The South Korea QR code payment market has been growing rapidly in recent years. The government of South Korea has been proactively supporting cashless transactions and has started many initiatives to promote the usage of QR codes as a form of payment. For instance, the government introduced the Zero Pay initiative in 2018, which gives consumers discounts when they pay using a QR code at participating businesses. The e-commerce sector is flourishing in South Korea, where many customers choose to purchase online. As a common means of payment for online transactions, QR code payments emerged as an important payment option. In South Korea, the market is dominated by several key companies, including Kakao Pay, Samsung Pay, and Naver Pay.
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More people in North America are adopting mobile devices to make payments as a result of the proliferation of smartphones and mobile internet. Since they are practical, safe, and simple to use, QR code payments are a preferred method of payment for mobile devices. With its Venmo app, which enables users to make payments by scanning QR codes, PayPal has a significant position in the QR code payment sector in North America.
In North America, several governments have started programs to encourage the use of digital payments, including QR code payments. A new real-time payment system being developed by the Federal Reserve is going to handle QR code transactions. The use of QR code payments in the United States is anticipated to rise as a result of this program. Several states, notably New York and New Jersey, have started programs to encourage the use of contactless payments, including QR code payments. The Canadian government has started the "Modernizing Canada's Payment System" effort, which aims to improve the effectiveness, speed, and security of the nation's payment system.
The United States QR code payment market is the leading market in this region. Although it is still less common than in certain other nations, such as China, the usage of QR code payments has increased recently in the United States. PayPal, which launched its QR code payment capabilities in May 2020, is one of the leading participants in the QR code payment business in the United States. Square and Stripe are two further businesses that have joined the QR code payment industry in this country. Square launched its own QR code payment system in late 2020, while Stripe added QR code payment features to its payment platform in early 2021.
Since it offers a complete package that includes both hardware and software components, the solution segment dominates the QR code payment industry. This makes it a more appealing choice for organizations seeking to embrace digital payment solutions. For a seamless and effective payment experience, the solution providers often offer a variety of services, including payment processing, merchant services, and mobile apps.
The ability to act as a one-stop shop for companies wishing to embrace digital payment solutions is a benefit of solution providers. As a result, they can provide a variety of services that are tailored to the unique requirements of every organization, such as specialized software solutions, integrated payment processing, and secure transaction processing.
The solution segment in the QR code payment market can be further segmented into two types of QR codes: static and dynamic. With improved capabilities and more flexibility over static QR codes, the dynamic sub-segment now dominates the QR code payment market. Further information can be added to dynamic QR codes, such as transactional information, product specifications, and marketing messages.
Since dynamic QR codes can be changed in real-time, businesses can alter the information they include as required. Businesses that need to handle inventory, pricing, or promotions in real-time find this to be very helpful. In comparison to static QR codes, dynamic QR codes also provide a better level of security. As dynamic QR codes include encrypted data, it is more challenging for thieves to intercept or steal the information.
As it provides customers with a more smooth and more convenient payment experience, the push payment segment dominates the QR code payment industry. Push payments eliminate the need to input payment details or scan a QR code since the customer starts the transaction and the money is immediately sent from their bank account to the merchant's account.
Given the ease of integrating with current payment infrastructure, push payments have been widely adopted in various industries. Push payments are now more easily accepted by businesses since many banks and payment processors have already included them in their systems. Banks and payment processors have promoted push payments more than pull payments. Push payments give these suppliers greater revenue potential. Banks and payment providers frequently impose fees or commissions on push payments, although QR code payments might not bring in as much money.
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Recent years have witnessed a substantial increase in the QR Code Payment Market, and market players are using different tactics to remain competitive. The following are a few recent innovations and strategies used by them:
Partnerships and Collaborations: To boost the popularity of their QR code payment solutions and to broaden their sphere of influence, several industry participants have formed partnerships and alliances. For instance, Ant Financial Services Company teamed up with Barclaycard in the United Kingdom in 2019 to make it possible for people from China to use Alipay at retailers in the country.
Expansion of Services: In order to stay competitive, market participants are diversifying their offerings beyond payment processing. For instance, Paytm, an Indian company that offers QR code payments, broaden its offerings in 2020 to include financial services like loans and insurance.
Technology Advancements: Businesses are investing in technological developments to increase the safety and ease of QR code payments. In 2020, PayPal unveiled a brand-new function that enables consumers to pay using QR codes without ever touching their phones.
Marketing Campaigns: Market participants are spending in marketing endeavors to increase public awareness and promote the use of QR code payments For instance, in Taiwan, LINE Pay started a marketing campaign in 2019 that featured offers and discounts for customers who used their QR code payment method to make purchases.
Integration with Existing Systems: Market participants are fusing their QR code payment options with current point-of-sale (POS) systems to broaden acceptability among retailers. Square simplified the process for businesses to accept QR code payments in 2020 by integrating its QR code payment solution with its POS system.
Incentives and Rewards: Several businesses are encouraging customers to adopt QR code payments by giving them incentives and benefits. For instance, in 2019, Alipay provided consumers who purchased using their QR code payment solution at participating retailers with discounts and rewards.
Mergers and Acquisitions: In order to boost their capabilities and market share, businesses are acquiring and merging with competing firms. To increase its payment capabilities throughout Southeast Asia, Grab, for instance, purchased Kudo, an Indonesian company that offered QR code payments, in 2019.
Expansion into New Markets: Market players are also tapping new markets and increasing their global footprint to attain a competitive edge. For instance, Matera, a Brazilian company that offers financial institutions QR code technology and rapid payment solutions, began operating in the United States in December 2022 and erected new offices in San Francisco.
The market is valued at USD 11.67 billion in 2023.
Paytm, LINE Pay Corporation, and PayPal, Inc. are key market players.
Government promotion of QR code payments promotes financial inclusion.
The market is estimated to reach USD 55.60 billion by 2033.
Younger generations opt for QR code payments.
1. Executive Summary | QR Code Payment Market 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Offerings 5.1. Solution 5.1.1. Static QR code 5.1.2. Dynamic QR code 5.2. Services 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Payment Type 6.1. Push Payment 6.2. Pull Payment 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Transaction Channel 7.1. Face-to-Face 7.2. Remote 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End-user 8.1. Restaurant 8.2. Retail & E-commerce 8.3. E-ticket Booking 8.4. Others 9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 9.1. North America 9.2. Latin America 9.3. Europe 9.4. South Asia 9.5. East Asia 9.6. Oceania 9.7. MEA 10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 16. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 17. Key Countries Market Analysis 18. Market Structure Analysis 19. Competition Analysis 19.1. PaymentCloud 19.2. Clover Network, LLC 19.3. Revolut Technologies Inc. 19.4. Nearex Pte Ltd. 19.5. ACI Worldwide 19.6. Ecentric Payment Systems 19.7. Block, Inc. 19.8. UnionPay International 19.9. LINE Pay Corporation 19.10. PayPal, Inc. 20. Assumptions & Acronyms Used 21. Research Methodology
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QR Code Payment Market
