The global Pulses market is estimated to be worth USD 78.0 billion in 2024 and is projected to reach a value of USD 135.2 billion by 2034, expanding at a CAGR of 5.7% over the assessment period of 2024 to 2034.
Pulses are a type of legume that includes beans, lentils, peas, and chickpeas. They are small, round, or oval seeds that grow in pods. Pulses are rich in protein, fiber, vitamins, and minerals, which makes them a healthy food option. Pulses are also important for the environment because they help improve soil health by adding nitrogen back into the ground.
According to Food and Agriculture Organization of the United Nations (FAO)
Pulses are a type of leguminous crop that are harvested solely for the dry seed. Dried beans, lentils and peas are the most commonly known and consumed types of pulses.
Staples dishes and cuisines from across the world feature pulses, from hummus in the Mediterranean (chick peas), to a traditional full English breakfast (baked navy beans) to Indian dal (peas or lentils).
As the population worldwide is increasing, more individuals need food to eat. Which also leads to a higher demand for affordable and healthy options. Pulses, like beans and lentils, are a good choice as they are rich in protein and nutrients and generally, they cost less than meat.
As the growing families are looking for ways to eat better on a budget and eat healthy, pulses further become an important part of their meals.
Attributes | Description |
---|---|
Estimated Global Pulses Business Size (2024E) | USD 78.0 billion |
Projected Global Pulses Business Value (2034F) | USD 135.2 billion |
Value-based CAGR (2024 to 2034) | 5.7% |
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The below table presents a comparative assessment of the variation in CAGR over six months for the base year (2023) and current year (2024) for global pulses market.
This analysis reveals crucial shifts in market performance and indicates revenue realization patterns, thus providing stakeholders with a better vision about the market growth trajectory over the year. The first half of the year, or H1, spans from January to June. The second half, H2, includes the months from July to December.
Particular | Value CAGR |
---|---|
H1 | 4.7% (2023 to 2033) |
H2 | 5.1% (2023 to 2033) |
H1 | 5.4% (2024 to 2034) |
H2 | 5.9% (2024 to 2034) |
The above table presents the expected CAGR for the global pulses demand space over a semi-annual period spanning from 2024 to 2034. In the first half (H1) of the year 2023, the business is predicted to surge at a CAGR of 4.7%, followed by a slightly higher growth rate of 5.1% in the second half (H2) of the same year.
Moving into year 2024, the CAGR is projected to increase slightly to 5.4% in the first half and remain relatively moderate at 5.9% in the second half. In the first half (H1 2024) the market witnessed a decrease of 17 BPS while in the second half (H2 2024), the market witnessed an increase of 28 BPS.
Inclusion of Pulses in Global Cuisines
Culinary trends are making pulses more popular as consumers are exploring different global cuisines. Dishes from places like the Middle East and India usually use pulses, such as chickpeas and lentils, in their recipes. This growing interest in diverse foods motivates more individuals to cook with pulses at home and order them in restaurants.
As chefs are making new meals including pulses, they are attracting consumers who want to try healthy and tasty options, further boosting demand in both households and food services.
Rising Inclusion of Pulses in Functional Foods
Functional foods are becoming more popular as they provide health benefits beyond basic nutrition. Pulses, like lentils and chickpeas, are known for their ability to support health, such as improving digestion and lowering cholesterol.
This has led to their increased use in the pharmaceutical and nutraceutical industries, where they are included in supplements and health products. As more consumers are looking for ways to improve their health through diet, the demand for pulse-based functional foods continues to rise.
Expansion in Pulse-Based Product Offering
New products made from pulses are becoming more popular and attracting different types of consumers. Companies are manufacturing new products like pulse-based pasta, snacks, and protein powders. These products offer tasty and healthy options for individuals looking for alternatives to traditional foods.
For instance, pasta made from lentils is high in protein and gluten-free. Snacks made from chickpeas are crunchy and nutritious. This variation helps pulses to reach more customers in the food and beverage industry, as well as in health and wellness domain.
Banza makes pasta from chickpeas and offers a high-protein, gluten-free substitute to traditional wheat pasta.
Consumers Shifting to Plant-Based Diets
Plant-based diets are becoming more popular as individuals are looking for healthier and more sustainable food alternatives. Many consumers are choosing to reduce or cut down on meat from their diets, which further increases the demand for pulses like beans, lentils, and chickpeas as a main source of protein.
These foods are not only nutritious but also versatile, which makes it easy to include them in various meals. Due to this, sales of pulse products are rising in grocery stores and restaurants.
Global Pulses sales increased at a CAGR of 4.5% from 2019 to 2023. For the next ten years (2024 to 2034), projections are that expenditure on Pulses will rise at 5.7% CAGR
Recent developments in the global supply chain have considerably improved the accessibility and affordability of pulses. Innovations in transportation, storage, and logistics have simplified the process of pulses from farms to markets, reducing costs and ensuring fresh products.
Moreover, better inventory management and distribution networks allow shopkeepers to stock a wider variety of pulse products, addressing diverse consumer preferences. As a result, pulses are now more easily available in grocery stores and online platforms. This increased accessibility motivates more consumers to include pulses in their diets and drives overall demand.
Educational campaigns by health organizations and governments have played an important role in promoting the benefits of pulses as part of a balanced diet. These initiatives point out the nutritional value of pulses, including their high protein, fiber, and essential nutrient composition.
By providing information through workshops, cooking exhibitions, and social media, these campaigns are raising awareness about how easy and versatile pulses can be in everyday meals. As more consumers learn about the health benefits and culinary uses of pulses, their consumption continues to rise, further having a positive impact on public health.
Tier 1 companies comprise market leaders with market revenue of above USD 10 million capturing sales domain share of 30% to 40% in the global sphere.
These companies are defined by high production capacity and a wide product offerings, they are known for their broad expertise in manufacturing and reforming across multiple packaging formats and a broad geographical reach, supported by a robust consumer base.
They provide a wide range of series including reconditioning, recycling, and manufacturing utilizing the latest technology and meeting the regulatory standards providing the highest quality. Prominent companies within tier 1 include Ingredion Inc., Archer Daniels Midland Company, Cargill Incorporated, AGT Food and Ingredients, Tata Consumer Products, and Adani Wilmar Private Limited.
Tier 2 companies include mid-size players with revenue of USD 2 to 10 million having a presence in specific regions and highly influencing the local retail space. These are characterized by a strong presence overseas and strong consumer base knowledge.
These industry players have good technology and ensure regulatory compliance but may not have advanced technology and wide global reach. Prominent companies in tier 2 include Olam International, BroadGrain Commodities Inc., B&G Foods, Inc., and Goya Foods, Inc.
Tier 3 includes the majority of small-scale companies operating at the local presence and serving niche demand space having revenue below USD 1 million. These companies are notably oriented towards fulfilling local marketplace demands and are consequently classified within the tier 3 share segment.
They are small-scale players and have limited geographical reach. Tier 3, within this context, is recognized as an unorganized field, denoting a sector characterized by a lack of extensive structure and formalization when compared to organized competitors.
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The following table shows the estimated growth rates of the top sales domains. Russia and United States are set to exhibit high Pulses consumption, recording CAGRs of 2.3% and 8.1%, respectively, through 2034.
Countries | CAGR 2024 to 2034 |
---|---|
India | 1.6% |
China | 1.8% |
North Africa | 2.6% |
Russia | 2.3% |
United States | 8.1% |
The ecosystem for Pulses in India is projected to exhibit a CAGR of 1.6% during the assessment period. By 2034, revenue from the sales of Pulses in the country is expected to reach USD 8.0 billion.
The Indian government strongly supports pulse cultivation to ensure food security and self-sufficiency. It has introduced various schemes, such as subsidies for farmers, training programs, and financial assistance for growing pulses.
These initiatives help farmers to increase their production and improve the quality of their crops. By promoting pulses, the government is planning to make them more available and affordable for consumers. This support is not only boosting the income of farmers but also promoting consumers to include more pulses in their diets for better nutrition.
Pulses demand in China is calculated to rise at a value CAGR of 1.8% during the forecast period (2024 to 2034). By 2034, Germany is expected to account for 41.7% of Pulses sales in China.
China is becoming a major importer of pulses to meet its growing domestic demand. By importing pulses from countries like Canada, Australia, and the United States, China makes sure a constant supply of these nutritious foods.
This increased availability makes it easier for consumers to have access to variety of pulses, such as lentils, chickpeas, and beans. As more pulse products are entering the market, they are becoming more popular among consumers, leading to higher consumption.
Consumption of Pulses in North Africa is projected to increase at a value CAGR of 2.6% over the next ten years. By 2034, the segment size is forecasted to reach USD 2.9 billion, with North Africa expected to account for a demand space share of 24.2% in MEA.
North African countries are gradually exporting pulses like chickpeas and lentils, in the international markets. This makes local market stable and promotes farmers to grow more pulses to meet both domestic and global demand. As exportation rises, farmers are earning better incomes, which helps in boosting the local economy.
Moreover, pulses are well-suited to the climate conditions in North Africa, where water scarcity and dry soil are a challenge. As pulses require less water than many other crops, it has become a reliable option for farmers over there.
Segment | Whole (Form) |
---|---|
Value Share (2024) | 44.0% |
Unlike processed pulses, which can be spoiled more quickly, whole pulses can be stored for a longer time without getting spoiled. This makes them a convenient choice for consumers wanting to keep healthy food in their kitchen. Moreover, whole pulses are usually more affordable than processed or split form.
Many consumers are looking for budget-friendly alternatives, and whole pulses are a great source of nutrition at a lower cost. Further, whole pulses goes under minimal processing, which attracts health-conscious consumers. Consumers are increasingly interested in natural and minimally processed foods, and whole pulses fit this preference.
The Pulses market encompasses a diverse and dynamic competitive landscape. Leading pulses manufacturing companies are focusing on research and development, sustainable sourcing, and new product formulations.
They are also emphasizing environment-friendly practices and product certifications to satisfy the increasing demand for natural and sustainable ingredients. With numerous companies vying for a share of the market. These companies compete on various factors, including the quality of their products, pricing, distribution channels, and their ability to innovate.
For instance
As per Pulses type, the ecosystem has been categorized into chickpea, lentils, yellow peas, and pigeon peas.
This segment is further categorized into whole, split, flour, grits, and flakes.
This segment is further categorized into business to business (food & beverage industry, pharmaceutical industry, cosmetic industry, nutraceutical industry, animal feed industry), household retail (store-based retail), hypermarkets or supermarkets, convenience stores, mass grocery retailers, wholesale stores, departmental stores, food & drink specialty stores, other retail forums (online (e-commerce)), food service (HoReCa), institutional (schools, universities, etc.), and others.
Industry analysis has been carried out in key countries of North America, Latin America, Europe, East Asia, South Asia, Oceania, and the Middle East & Africa.
The global Pulses industry is estimated at a value of USD 78.0 billion in 2024.
Sales of Pulses increased at 4.5% CAGR between 2019 and 2023.
Ingredion Inc., Archer Daniels Midland Company, Cargill Incorporated, AGT Food and Ingredients, Tata Consumer Products, and Adani Wilmar Private Limited are some of the leading players in this industry.
The South Asia sales domain is projected to hold a revenue share of 24.1% over the forecast period.
MEA holds 15.6% share of the global demand space for Pulses.
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