Protective Mask Market Outlook (2022 to 2032)

The market share for protective masks is estimated to rise from USD 0.9 billion in 2019 to USD 25.1 billion in 2022 before depreciating to USD 3.0 billion by 2027. CAGRs for these time periods are anticipated to be 203.26% between 2017 and 2021 and 34.5% between 2022 and 2032.

According to Future Market Insights, sales of the protective mask are attributed to the below-mentioned reasons:

  • The general public is becoming increasingly aware of the advantages of wearing protective face masks.
  • Governments around the world observed that their emergency supplies were insufficient owing to the unprecedented scale of the disaster. This has prompted a rise in government supply stockpiles in order to maintain sales.
  • Social media marketing. As a face mask advertising strategy, many social media platforms have started a campaign endorsing the usage of face masks to promote a favorable attitude toward utilizing them within the community to avoid the transmission of the new coronavirus.

The pandemic is anticipated to benefit the global surgical mask market. This is caused by an increase in the consumption of face masks, which aid in avoiding or delaying the spread of potentially fatal COVID-19 infections.

During the COVID-19 pandemic, face masks were employed as public and personal health control strategies to prevent the transmission of SARS-CoV-2. Their application is designed to safeguard individuals from infection while also acting as a source of control to prevent the virus from circulating in a community or healthcare setting.

Attributes Details
Protective Mask Market CAGR (2022 to 2032) 34.5%
Protective Mask Market (2022) USD 25.1 Billion
Protective Mask Market Attraction The need for protective face masks will rise as the number of cases of infectious diseases rises in tandem with government directives.

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The Asia Pacific Region Will Appear As A Lucrative Market For Protective Masks

The pandemic has devastated the vast bulk of European countries. Nevertheless, due to the mask's wide emergence in dense population nations such as China and India, Asia Pacific is anticipated to expand quickly over the next few years, influencing facial mask usage and demand for protective masks in the region.

Asia Pacific is one of the industry leaders in hospital supplies such as face masks, which might offer trading opportunities. Asia Pacific manufacturers have a sizable client base, especially in China and India. China and India are two of the leading mask-producing countries, each with a substantial face mask advertising strategy.

Governments and non-governmental organizations (NGOs) are recommending protective face masks as the second wave approaches India and other emerging economies. Notably, guidelines issued by industry watchdogs such as the WHO have boded well for both accepted players and newcomers.

Because of their high efficacy, stakeholders are likely to expand the manufacturing of N95 respirators. A noticeable increase in N95 mask production in India and China has coincided with astounding demand from North America and Western Europe.

Mounting Initiatives by key players a Boon for Furthering Protective Mask Sales

Big manufacturers are employing a variety of business strategies to boost their revenue and income from protective masks. Entrepreneurs are ramping up the production of coronavirus face masks in order to combat the COVID-19 illness.

Major market players are making Research and Development investments to create higher-quality products with more characteristics. Furthermore, corporate entities are boosting strategic collaborations in a bid to expand Research and Development activities.

Face mask mandate and usage are anticipated to rise in the coming years due to innovation, population increase, face mask promotional campaigns, and validation. Business owners place a high value on broadening their service areas in order to increase their market percentage and income from protective masks.

Companies are committed to launching new items in order to meet consumers' needs. Among the leading companies in the protective face, masks industry are 3M, BSN Medical, Honeywell, Coltene, Cardinal Health, and Dentsply Sirona.

The outbreak of the COVID-19 pandemic, greater consumer awareness of the use of face masks, and a surge in social media marketing to promote mask use are the primary reasons driving the demand for protective masks.

Surgical masks are higher in demand than ever before, as hospitals treat COVID-19 patients at maximum capacity. Therefore, companies are increasing output to satisfy the growing need for protective masks in order to avoid these repercussions.

There has been a rise in public knowledge about the advantages of using protective face masks.

This is anticipated to fuel the demand for protective masks during the projected period. In addition, due to the unprecedented scope of the disaster, governments all over the world discovered that their emergency supplies were insufficient. This has resulted in an increase in government supply stockpiles to keep up the sales of protective face masks.

Sabyasachi Ghosh
Sabyasachi Ghosh

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What are the Key Contributors to the Protective Mask Market?

A surge in social media marketing drives the protective mask market. Many social media platforms have launched campaigns advocating the usage of face masks to foster a favorable attitude toward using them in the community to prevent the spread of the new coronavirus as a face mask marketing strategy.

According to Facebook's CEO, his firm collaborates with the World Health Organization (WHO) and provides free advertising space to help battle COVID-19. For example, the firm has placed alerts at the top of Facebook and Instagram feeds to remind people to cover their faces and visit the COVID-19 Information Center for more preventative measures from the USA CDC.

Protective mask filters provide some protection against the virus, especially for those who encounter infected patients frequently. The demand from caregivers has expanded tremendously as the number of COVID-19 cases continues to rise.

Organizations such as the World Health Organization (WHO) and the Centers for Disease Control (CDC) recommend the usage of masks, the protective mask market size has seen an increase in demand from consumers.

What are the Factors Limiting the Growth of the Protective Mask Market?

Low-profit margins may function as a significant impediment to the market value of coronavirus faces masks over the predicted period. According to an article published by the Middle East North Africa Financial Network (MENAFN), the maximum profit margins of disposable face masks in retail shops were previously pegged at 23 percent. Still, the profit margin has been capped at 15 percent since it has become mandatory use for individuals.

This could limit the sales of protective masks. Furthermore, local producers in countries such as India and China would provide low-cost items, putting pricing pressure on global players. This could result in lower profit margins, which could affect the demand for protective masks on the market.

The unpredictable raw material prices are a major stumbling block to the expansion of the protective mask market share. The key raw resources required for the production of nonwoven materials, metal strips, and earloops for face masks are oil and metal.

Commodity price fluctuations have a significant impact on the cash flows and earnings of businesses in that ecosystem. This is projected to raise the cost of making protective mask filters, putting a damper on the surgical mask market.

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What are the Key Trends in the Protective Mask Market?

For competitors in the protective mask market, emerging markets such as India, Brazil, China, and South Africa provide considerable prospects. The fast-growing elderly population, high patient volumes, rising per capita income, and greater awareness are all driving the need for improved healthcare services in these nations.

This has presented manufacturers with enormous potential for the expansion of masks and respirators.

One of the most often used nonwoven materials for face masks is polypropylene (PP), which is a polymer generated from oil. Due to the large initial investment required in heavy machinery such as hoppers, extruders, and melt spinning systems, PP electret melt-blown nonwoven is a specialist fabric produced by a few numbers of firms throughout the world.

These considerations make it difficult for newcomers to break into the protective mask market.

What is the Segmentation Outlook for Protective Mask Market?

The protective mask market share is divided into healthcare, oil & gas, mining, construction, manufacturing, and other applications. The healthcare industry has the largest proportion of the global market.

Hospitals and clinics, manufacturing, and other end-use segments make up the industry. Hospitals and clinics are already at capacity as a result of the recent corona outbreak. As a result, as part of their human resource planning, they prioritize workplace health as a face mask business opportunity and employ these masks.

Concerns about COVID-19 spreading will drive up demand for protective masks. In 2020, procedure masks held 40.6 percent of the protective face mask market share. In addition, the increased demand from the general population to counteract the spread of coronavirus illness is likely to contribute to the segment's growth.

The protective mask market will expand as a result of the advantages associated with procedure masks. Furthermore, the masks' effectiveness in reducing the spread of the coronavirus is likely to affect product demand and propel the segment forward.

In terms of distribution channels, pharmacists had the highest market share in 2019.

The existence of pharmacies in both developed and developing nations has contributed to a greater face mask business opportunity. Furthermore, the adoption of face masks through pharmacies is expected to be driven by improvements in healthcare infrastructure and an increase in the number of customers visiting pharmacies.

What is the Regional Analysis of Protective Mask Market?

In 2020, the North American market was valued at USD 6.88 billion. The global market was dominated by North America.

Protective mask filters are popular in North America. A growing client base, the biggest number of COVID-19 events, and a growing awareness of health and personal hygiene are driving the protective mask market in North America.

The coronavirus epidemic affecting many governments is predicted to boost demand in North America by encouraging people to practice good personal hygiene.

The pandemic has hit the majority of European countries hard. However, due to the quick acceptance of masks in densely populated nations such as China and India, Asia Pacific is predicted to grow rapidly in the next years, affecting facial mask consumption and demand for protective masks in the region.

Asia Pacific is one of the top makers of hospital supplies such as face masks, which would likely offer market prospects. Manufacturers in the Asia Pacific region have a significant customer base, particularly in China and India. China and India are two of the major mask-producing countries, with a significant face mask marketing strategy in place.

What is the Competitive Landscape of Protective Mask Market?

Market leaders are using a variety of growth methods to gain a larger proportion of the protective mask market share and raise their income. In order to tackle the COVID-19 illness, businesses are focusing on increasing the manufacture of coronavirus face masks.

Major market players are investing in research and development to produce higher-quality products with more features. In addition, corporations are pushing strategic collaborations in order to boost their Research and Development activities.

Face mask demand and consumption on the global market is predicted to expand in the coming years as a result of innovation, growth, face mask marketing ideas, and recognition. Businesses place a strong emphasis on expanding their service areas in order to increase the protective mask market share and income. Companies are committed to introducing new products to meet consumer demand.

Recent industry developments:

In September 2020, Angelini Group announced the start of large-scale and consistent surgical mask manufacture in Italy. In the Luxottica production center, four completely automated production lines were established, each specifically specialized for the production of COVID-19 prevention devices. The company's revenue will be greatly boosted as a result of the increased manufacturing capacity of masks & respirators, as well as its market position.

Honeywell stated in May 2020 that its covid mask production line in the United Kingdom would be expanded and that around 4.5 million face masks will be made and delivered to the United Kingdom government on a monthly basis. The move was made as part of the United Kingdom government's response to the country's scarcity of protective masks. The company's production capacity will be increased as a result of this plan.

Key Players

  • 3M
  • BSN Medical
  • Honeywell
  • Coltene
  • Cardinal Health
  • Dentsply Sirona

Key Market Segments

By Material Type:

  • Polypropylene (PP)
  • Polyurethane
  • Polyester
  • Cotton
  • Others
    • Flexible PVC
    • PET
    • Rubber
    • Silicon

By Type:

  • Surgical
    • ASTM 1
    • ASTM 2
    • ASTM 3
  • Respirator
    • N-Series
    • R-Series
    • P-Series
  • Procedure
  • Others
    • Dust mask
    • Fashion mask
    • PITTA mask

By Nature:

  • Disposable
  • Reusable

By End Use:

  • Hospitals & Clinics
  • Industrial & Institutional
  • Personal/Individual Protection

By Distribution Channel:

  • Pharmacy & Drug Stores
  • Supermarket & Hypermarket
  • Specialty Stores
  • E-commerce

By Region:

  • Asia Pacific
  • North America
  • Europe
  • Middle East & Africa
  • South America

Frequently Asked Questions

How is the Growth Outlook for the Protective Mask Market?

The protective mask market is anticipated to advance negatively at a CAGR of 34.5% throughout the forecast period.

What was the Protective Mask Market Size in 2022?

The protective mask market was valued at over USD 25.1 billion in 2022

What Factors lead to the Protective Mask Market Expansion?

The advent of the COVID-19 pandemic, as well as increased consumer awareness of the significance of wearing face masks, is driving the protective mask market.

Which Region Leads the Global Protective Mask Market Report?

In 2021, Asia Pacific held the highest protective mask market share. The market is being driven by the increasing economies of China and India, as well as the expansion and upgrading of healthcare facilities in Southeast Asian countries.

What is the Size of the Protective Mask Market by 2027?

The protective mask market is expected to be valued at USD 3 Billion by 2027.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032
	5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Material Type
		5.1. Polypropylene
		5.2. Polyurethane
		5.3. Polyester
		5.4. Cotton
		5.5. Others
			5.5.1. Flexible PVC
			5.5.2. PET
			5.5.3. Rubber
			5.5.4. Silicon
	6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Type
		6.1. Surgical
			6.1.1. ASTM 1
			6.1.2. ASTM 2
			6.1.3. ASTM 3
		6.2. Respirator
			6.2.1. N-Series
			6.2.2. R-Series
			6.2.3. P-Series
		6.3. Procedure
		6.4. Others
			6.4.1. Dust Mask
			6.4.2. Fashion Mask
			6.4.3. PITTA Mask
	7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Nature
		7.1. Disposable
		7.2. Reusable
	8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By End Use
		8.1. Hospitals & Clinics
		8.2. Industrial & Institutional
		8.3. Personal/Individual Protection
	9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Distribution Channel
		9.1. Pharmacy & Drug Stores
		9.2. Supermarket & Hypermarket
		9.3. Specialty Stores
		9.4. E-commerce
	10. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region
		10.1. North America
		10.2. Latin America
		10.3. Europe
		10.4. Asia Pacific
		10.5. Middle East and Africa
	11. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	12. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	13. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	14. Asia Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	15. Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	16. Key Countries Market Analysis
	17. Market Structure Analysis
	18. Competition Analysis
		18.1. 3M COMPANY
		18.2. HONEYWELL INTERNATIONAL INC.
		18.3. KIMBERLY-CLARK CORPORATION
		18.4. ALPHA PRO TECH, LTD.
		18.5. OWENS & MINOR, INC.
		18.6. AMBU A/S
		18.7. MÖLNLYCKE HEALTH CARE AB
		18.8. CARDINAL HEALTH, INC.
		18.9. CANTEL MEDICAL CORP.
		18.10. CNTUS-SUNGJIN CO., LTD.
		18.11. IREMA IRELAND
		18.12. MAKRITE
		18.13. MEDLINE INDUSTRIES, INC.
		18.14. SHANGHAI DASHENG HEALTH PRODUCTS MANUFACTURE CO., LTD.
		18.15. PRESTIGE AMERITECH
	19. Assumptions & Acronyms Used
	20. Research Methodology
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