PropTech CRM Market Outlook from 2024 to 2034

The PropTech CRM market size is forecasted to grow at a CAGR of 10.90% from 2024 to 2034, owing to the ongoing technological innovations and developments.

PropTech CRM solutions are a great help for keeping up with the clients, which further increases the adoption of PropTech CRM by Real Estate Agents & Brokerages, leading the market to close at US$ 955.1 million by the end of 2024. But it does not stop there, the market is likely to strike a valuation of US$ 2,687.70 million by the end of the decade.

Attributes Key Insights
PropTech CRM Industry Estimated Size in 2024 US$ 955.1 million
Projected Industry Value in 2034 US$ 2,687.70 million
Value-based CAGR from 2024 to 2034 10.90%

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Demand Analysis of PropTech CRM Market

To stay ahead of the curve, the market players can make use of the following:

  • Integration of PropTech CRM with other real estate technologies like Augmented Reality (AR), artificial intelligence (AI), and machine learning (ML) is pushing the market to reach new heights.
  • The impact of cloud-based PropTech CRM solutions got the real estate industry on Cloud9 and that too in a sustainable way.
  • Growing purchasing power is also anticipated to increase investments in the real estate sector, further driving the PropTech CRM market growth.

2019 to 2023 Historical Analysis vs. 2024 to 2034 Industry Forecast Projections

Historical Value in 2019 US$ 589 million
Market Value in 2023 US$ 866.9 million
Market Estimated Size in 2024 US$ 955.1 million
Projected Market Value in 2034 US$ 2,687.70 million

During the historical period, the PropTech CRM market grew at a CAGR of 10.10%. Moving forward the market is predicted to show positive growth prospects and surge at a CAGR of 10.90% by the end of 2034.

Historical CAGR from 2019 to 2023 10.10%
Forecast CAGR from 2024 to 2034 10.90%

The PropTech CRM market is flying high owing to the rising adoption of big data analytics, which offers increased productivity, better decision-making, enhanced customer service, and overall growth.

Big data solutions assist investors in making a better call regarding marketing, selling, and going for the most lucrative deal. These solutions also serve as the differentiating factor for numerous companies, providing them with a competitive advantage in this highly competitive market.

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Sudip Saha

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PropTech CRM Industry Key Drivers

High Adoption of AI and Big Data to Propel Market Growth

The real estate market gathers large amounts of data from numerous sources, such as property listings, transaction histories, market trends, and customer behavior. PropTech CRM markets players can now access, analyze, and integrate data efficiently owing to big data solutions and AI, allowing them to get valuable insights and make better choices.

AI systems can ingest huge datasets and identify patterns and trends that human analysts may have missed. In the Proptech business, these predictive analytics skills have been applied to estimate property prices, occupancy rates, rental patterns, and investment opportunities.

Challenges in the PropTech CRM Industry

PropTech presents a number of regulatory and legal problems that must be addressed.

Most developing technologies rely on or generate large volumes of data. This might raise concerns about data privacy, intellectual property, and using data as an asset. There are also several legal difficulties relating to certain technologies. Blockchain, for example, requires irreversible data storage on the ledger, violating data protection rules. This type of issue must be addressed upfront when deploying blockchain-based solutions.

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Country-wise Insights

China leads the PropTech CRM market with 11.40%, followed by United States at 8.50%. Australia and New Zealand are surging at a CAGR of 6.70%. Germany is growing at 4.10% CAGR, and Japan at 3.00%, reflecting diverse global real estate patterns and emerging market dynamics in the PropTech CRM industry.

Countries Forecast CAGRs from 2024 to 2034
China 11.40%
United States 8.50%
Australia and New Zealand 6.70%
Germany 4.10%
Japan 3.00%

The Dragon is flying High on thePropTech CRM Industry with a Projected CAGR of 11.40% until 2034

China emerges as a powerhouse propelling the PropTech CRM industry with an impressive 11.40% projected CAGR until 2034.

During the forecast period, the growing use of cloud technologies by various small and medium-sized organizations in China is predicted to increase demand for PropTech CRM. The rising trend of carrying your device drives up demand for PropTech in China. China is likely to develop significantly throughout the projection period, indicating its strong position in the sector.

Smart Homes Smart Solutions Driving the United States PropTech CRM Market with a Projected of 8.50% CAGR until 2034

The United States is a key market for the PropTech CRM market players, poised for a remarkable 8.50% projected CAGR until 2034. The presence of prominent firms in the country has contributed to the market growth. The real estate industry in the United States is expanding, making it one of the most stable and promising businesses.

The area is said to be an early user of technology. Its millennial population, which is technologically savvy, is pushing rising demand for smart homes outfitted with IoT-enabled devices. This, in turn, is driving market expansion in the United States.

Australia and New Zealand PropTech CRM Market to Surge at a 6.70% Projected CAGR until 2034

Australia and New Zealand chart a significant course in the PropTech CRM market, boasting a solid 6.70% projected CAGR until 2034. In the dynamic realm of real estate technology, Australia and New Zealand emerge as burgeoning landscapes for PropTech CRM solutions.

With evolving market dynamics and a growing emphasis on efficiency, these regions witness a surge in demand for innovative customer relationship management tools tailored to the unique nuances of the real estate sector.

PropTech CRM platforms in Australia and New Zealand offer many features, including lead management, property listing organization, and streamlined transaction coordination. As industry players strive to stay ahead in these competitive markets, adopting cutting-edge CRM technologies becomes paramount, shaping the regional real estate operations.

Germany Driving the PropTech CRM Market with a 4.10% Projected CAGR until 2034

Germany is a driving force in the PropTech CRM market, surging at a 4.10% projected CAGR until 2034. Germany is still in the early phases of digitalization and technology adoption, with capital deployed set to triple over the next two years. There will be several opportunities for European investors, particularly those seeking long-term collaborations with startups.

PropTech firms may grow their operations faster, invest in product development, and expand globally due to their increasing size and total financial levels, allowing them to compete in German markets soon.

Japan PropTech CRM Market Surging at a Subtle Pace with 3.00% Projected CAGR until 2034

Japan PropTech CRM market is surging sluggishly with a 3.00% projected CAGR until 2034. In Japan real estate market, the rise of PropTech CRM systems is redefining industry norms. PropTech CRM solutions provide a complex set of capabilities geared to the specific needs of this industry. These technologies make it easier for agents, brokers, and property managers to handle leads, list properties, and engage with clients.

With an emphasis on accuracy and innovation, the Japan PropTech CRM industry is expanding at a slow pace, backed by technology improvements and increasing customer tastes. As the business evolves, these tools become crucial, allowing real estate professionals to confidently and agilely navigate Japan PropTech CRM market.

Category-wise Insights

Category Market Share in 2024
Real Estate Agents 39.40%
Residential 58.50%

Real Estate Agents Segment Drives the PropTech CRM Market with a 39.40% Market Share

In the PropTech CRM market, the real estate agents segment emerges as the driving force, commanding a substantial 39.40% market share. Their adoption of specialized CRM solutions amplifies efficiency, streamlines client interactions, and fuels innovation, underscoring their pivotal role in propelling the industry forward.

The Residential Segment is set to dominate the Market with a 58.50% Market Share in 2024

In 2024, residential properties reign supreme, commanding a staggering 58.50% market share, propelling the growth of PropTech CRM. This dominance underscores the pivotal role of residential real estate in propelling technological innovation as agents, brokers, and developers harness CRM solutions to navigate and thrive in this dynamic market landscape.

Competitive Landscape

The Proptech CRM market is a highly competitive market with prominent market participants. Market leaders are exploring a variety of measures to strengthen their offers, including strategic partnerships, new product and service launches, and geographical expansion, among others.

Recent Developments

  • In January 2024, Brigade Plus, a Brigade Group subsidiary that specializes in home interiors, has begun a revolutionary journey by implementing Zoho CRM to redefine its sales processes and improve client experiences. Brigade Plus effectively improved their sales processes and customer journeys in six months by implementing Zoho CRM, an award-winning CRM used by over 2,50,000 organizations in 150 countries.

Key Coverage of PropTech CRM Market Report

  • Impact of regulations on data privacy in PropTech CRM adoption
  • PropTech CRM solutions for specific real estate niches (e.g., luxury properties)
  • The rise of mobile-first PropTech CRM platforms
  • Integration of PropTech CRM with virtual reality (VR) technologies
  • PropTech CRM solutions for international real estate markets
  • Investment opportunities in PropTech CRM for emerging markets
  • PropTech CRM market - PESTLE & Porter's Analysis

Report Scope

Attribute Details
Estimated Industry Size in 2024 US$ 955.1 million
Projected Industry Valuation in 2034 US$ 2,687.70 million
Value-based CAGR 2024 to 2034 10.90%
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Industry Analysis Value in US$ million
Key Regions Covered
  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • The Middle East & Africa
Key Industry Segments Covered
  • User Type
  • Application
  • Region
Key Countries Profiled
  • The United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • The United Kingdom
  • France
  • Spain
  • Italy
  • Russia
  • Poland
  • Czech Republic
  • Romania
  • India
  • Bangladesh
  • Australia
  • New Zealand
  • China
  • Japan
  • South Korea
  • GCC countries
  • South Africa
  • Israel
Key Companies Profiled
  • Buildesk
  • Unissu
  • Zoho
  • MRI Software
  • Sell.Do
  • DaeBuild CRM
  • Propacity
  • EASYRE

Segmentation Analysis of the PropTech CRM Industry

By User Type:

  • Real Estate Agents
  • Real Estate Brokerage
  • Property Developers

By Application:

  • Residential
  • Commercial

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • Middle East and Africa

Frequently Asked Questions

What is the anticipated value of the PropTech CRM Market in 2024?

The PropTech CRM market is projected to hit at US$ 955.1 million by 2024.

How is the PropTech CRM Market Expanding?

The PropTech CRM market is slated for a 10.90% CAGR expansion by 2034.

What is the growth potential projected for the PropTech CRM Market by 2034?

The PropTech CRM market is estimated to US$ 2,687.70 million by 2034.

Which country is expected to lead the PropTech CRM Market?

China is poised to lead the market, experiencing an 11.40% CAGR through 2034.

What application segment dominates the PropTech CRM domain?

The residential segment holds sway, projecting a market share of 58.50% through 2024.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Investment Feasibility Matrix

    3.5. PESTLE and Porter’s Analysis

    3.6. Regulatory Landscape

        3.6.1. By Key Regions

        3.6.2. By Key Countries

    3.7. Regional Parent Market Outlook

4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By User Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) Analysis By User Type, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By User Type, 2024 to 2034

        5.3.1. Real Estate Agents

        5.3.2. Real Estate Brokerage

        5.3.3. Property Developers

    5.4. Y-o-Y Growth Trend Analysis By User Type, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By User Type, 2024 to 2034

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Property Type

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) Analysis By Property Type, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Property Type, 2024 to 2034

        6.3.1. Residential

        6.3.2. Commercial

    6.4. Y-o-Y Growth Trend Analysis By Property Type, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Property Type, 2024 to 2034

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2019 to 2023

    7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2024 to 2034

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By User Type

        8.2.3. By Property Type

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By User Type

        8.3.3. By Property Type

    8.4. Key Takeaways

9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By User Type

        9.2.3. By Property Type

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By User Type

        9.3.3. By Property Type

    9.4. Key Takeaways

10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. UK

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By User Type

        10.2.3. By Property Type

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By User Type

        10.3.3. By Property Type

    10.4. Key Takeaways

11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By User Type

        11.2.3. By Property Type

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By User Type

        11.3.3. By Property Type

    11.4. Key Takeaways

12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By User Type

        12.2.3. By Property Type

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By User Type

        12.3.3. By Property Type

    12.4. Key Takeaways

13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By User Type

        13.2.3. By Property Type

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By User Type

        13.3.3. By Property Type

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By User Type

        14.2.3. By Property Type

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By User Type

        14.3.3. By Property Type

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2023

            15.1.2.1. By User Type

            15.1.2.2. By Property Type

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2023

            15.2.2.1. By User Type

            15.2.2.2. By Property Type

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2023

            15.3.2.1. By User Type

            15.3.2.2. By Property Type

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2023

            15.4.2.1. By User Type

            15.4.2.2. By Property Type

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2023

            15.5.2.1. By User Type

            15.5.2.2. By Property Type

    15.6. UK

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2023

            15.6.2.1. By User Type

            15.6.2.2. By Property Type

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2023

            15.7.2.1. By User Type

            15.7.2.2. By Property Type

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2023

            15.8.2.1. By User Type

            15.8.2.2. By Property Type

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2023

            15.9.2.1. By User Type

            15.9.2.2. By Property Type

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2023

            15.10.2.1. By User Type

            15.10.2.2. By Property Type

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2023

            15.11.2.1. By User Type

            15.11.2.2. By Property Type

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2023

            15.12.2.1. By User Type

            15.12.2.2. By Property Type

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2023

            15.13.2.1. By User Type

            15.13.2.2. By Property Type

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2023

            15.14.2.1. By User Type

            15.14.2.2. By Property Type

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2023

            15.15.2.1. By User Type

            15.15.2.2. By Property Type

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2023

            15.16.2.1. By User Type

            15.16.2.2. By Property Type

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2023

            15.17.2.1. By User Type

            15.17.2.2. By Property Type

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2023

            15.18.2.1. By User Type

            15.18.2.2. By Property Type

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2023

            15.19.2.1. By User Type

            15.19.2.2. By Property Type

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2023

            15.20.2.1. By User Type

            15.20.2.2. By Property Type

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2023

            15.21.2.1. By User Type

            15.21.2.2. By Property Type

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2023

            15.22.2.1. By User Type

            15.22.2.2. By Property Type

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2023

            15.23.2.1. By User Type

            15.23.2.2. By Property Type

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By User Type

        16.3.3. By Property Type

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Buildesk

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

        17.1.2. Unissu

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

        17.1.3. Zoho

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

        17.1.4. MRI Software

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

        17.1.5. Sell.Do

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

        17.1.6. DaeBuild CRM

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

        17.1.7. Propacity

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

        17.1.8. EASYRE

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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