The global products from food waste market are estimated to reach US$ 55,120 million in 2023. The sales of food waste products are projected to expand at a CAGR of 5% to reach US$ 85,905.0 million by 2033.
Key Growth Drivers in the Products from Food Waste Industry
The Rise of Insinkerator and Carysil Food Waste Disposers in the Market
As the products from food waste industry continue to grow, one trend that has emerged is the increasing popularity of food waste disposers like Insinkerator and Carysil. These innovative devices allow homeowners to easily and safely dispose of food waste, reducing the amount of waste that goes to landfills and improving sustainability efforts. With the rising demand for products from food waste and the push towards eco-friendly solutions, the market for food waste disposers is expected to see significant growth in the coming years.
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With the growing concern about food waste and its environmental impact, the food waste processing industry presents a significant opportunity for companies to contribute to the circular economy. By converting food waste into useful products like fertilizer or animal feed, these processors are not only reducing the amount of waste that goes to landfills but also creating value from what otherwise be considered a waste product. With the demand for sustainable solutions on the rise, food waste processors have the potential to become an important players in the market.
Meeting Regulatory Standards: A Key Challenge for Food Waste Disposer Manufacturers
While the products from the food waste industry present significant opportunities for manufacturers and there are also unique challenges to consider. One of the challenges faced by manufacturers of meat waste disposal products is ensuring the proper disposal of potentially hazardous waste. In addition, the cost and complexity of processing meat waste can pose logistical challenges for manufacturers. However, with the increasing focus on sustainability and waste reduction, there is a growing demand for safe and effective meat waste disposal solutions.
Attributes | Details |
---|---|
Products from Food Waste Market Size Value in 2023 | US$ 55,120 million |
Products from Food Waste Market Forecast Value in 2033 | US$ 85,905.0 million |
Global Growth Rate (2023 to 2033) | 5% CAGR |
Forecast Period | 2023 to 2033 |
Market Statistics | Details |
---|---|
H1,2021 (A) | 5% |
H1,2022 Projected (P) | 5% |
H1,2022 Outlook (O) | 5.1% |
BPS Change : H1,2022 (O) - H1,2022 (P) | (+) 46 ↑ |
BPS Change : H1,2022 (O) - H1,2021 (A) | (+) 50.6 ↑ |
The growth rates of the global market and its potential for future expansion are compared and evaluated by FMI every six months. Certain demographic and innovative elements of the market are dominant as a result of the subjective effects of macro- and industry-level variables.
The global products from food waste industry expanded by 5% during the first half of 2022. However, not all areas have seen this rise equally; the developing markets have seen a rate of growth of 5.1% (H1 2022 Expected). As a result, there was a 50.6 BPS point difference between H1 2022's expected growth and predicted growth. Almost one-third of the food produced worldwide is wasted
Any type of food waste is increasingly seen as a valuable resource that may be re-evaluated, repurposed, and sold to companies involved in a wide range of end-use application fields, particularly those related to sustainability. Food waste recycling, reuse, and resale are quickly becoming lucrative business ventures.
By-products of food waste are frequently quite nutrient-dense. However, due to the inclusion of anti-nutritional elements including condensed tannins, and trypsin inhibitors, the use of such products is prohibited in the food sector. These anti-nutritional factors reduce the product's nutritional value by preventing proteins, carbs, and fats from being digested and becoming bioavailable.
Damage Due to Poor Storage and Handling during Transportation
Handling damage to fresh produce is unavoidable. Hence, this product can be utilized for the production of products from food waste. Some fruits and vegetables have a low shelf life, such as berries, but yield an excellent value product from food waste-seed oil. The low shelf life of fresh produce also contributes to food waste, creating opportunities for the products from food waste market to grow.
Cost-effective Production
The emergence of key players in the food industry has led to cut-throat competition in the market. Moreover, the economic crisis has also compelled manufacturers to come up with cost-effective means of production, and preventing and utilizing food waste is one of them.
Citrus fruits are expected to dominate the products from food waste market by source, accounting for around 35% of the market share in 2023. The growth of this segment can be attributed to the increasing demand for citrus-derived products such as juices, essential oils, and dietary supplements.
The availability of a huge quantity of citrus waste generated from fruit processing industries has led to the development of efficient extraction technologies to produce value-added products from citrus waste. Moreover, with the increasing focus on sustainable development, the use of citrus waste as a source of raw materials is gaining popularity, further propelling the growth of this segment in the products from the food waste market.
Food processing is expected to dominate the products from food waste market by the end user, accounting for around 40% of the market share in 2023. The growth of this segment can be attributed to the increasing demand for food products derived from food waste, such as juices, purees, and powders. Moreover, the implementation of strict regulations regarding the disposal of food waste has led to the development of new technologies and processes for food waste management, thereby driving the growth of this segment. With the increasing adoption of circular economy principles and the development of innovative solutions for food waste valorization, the food processing segment is expected to witness significant growth during the forecast period.
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Countries | Market Share in 2022 |
---|---|
The United States | 8.0% |
Germany | 4.3% |
The United States is expected to hold a notable market share for products from food waste, accounting for 8% of the global market share in 2022. This can be attributed to the increasing demand for value-added products from food waste and the adoption of sustainable food waste management practices in the country. The United States government's initiatives to promote sustainable waste management practices, coupled with the presence of the leading food processing companies, are expected to drive the growth of the market in the region.
Germany is expected to dominate the products from food waste market in Europe, with a CAGR of 4.3% during the forecast period. The growth of the market in Germany can be attributed to the increasing focus on sustainable waste management practices and the implementation of strict regulations regarding the disposal of food waste. In addition, the rising demand for value-added products derived from food waste, such as animal feed and biofuels, is expected to further drive the growth of the market in the country.
Countries | CAGR (2023 to 2033) |
---|---|
China | 7.4% |
India | 15.3% |
India is expected to witness a significant compound annual growth rate (CAGR) of 15.3% in the products from food waste market. The increasing demand for food products derived from food waste, such as juices, purees, and powders, coupled with the growing population and changing dietary habits, is expected to drive the growth of the market in the region. Moreover, the Indian government's initiatives to promote sustainable waste management practices are expected to fuel the growth of the market.
China is expected to be a key contributor to the growth of the products from food waste market, with a CAGR of 7.4% during the forecast period. The growth of the market in China can be attributed to the increasing demand for value-added products derived from food waste, such as animal feed, biofuels, and dietary supplements. Moreover, the favorable government initiatives to promote sustainable waste management practices and the presence of massive food processing industries in the country are expected to further drive the growth of the market.
Several small- and medium-sized companies dominate the products from food waste market in terms of volume, which are destined for human consumption.
New entrants in the products from food waste market are constantly focusing on product development and the expansion of the production capacity of their facilities.
Being at a very introductory level, manufacturers of products from food waste are focusing on receiving funds from governments and non-profit organizations.
The rest of the products from food waste are sold to produce animal feed premixes or direct consumption for animals. Currently, very small-sized companies are engaged in this business.
Around a third of the total food produced globally remains uneaten, which points to an alarming fact for food cultivators, producers, manufacturers, processors, and sellers, as well as consumers. Food waste in any form is increasingly being viewed as a valued resource for further to be reassessed, repurposed, and resold to businesses operating in a plethora of end-use application areas, particularly those linked with sustainability. Rethinking, repurposing, and reselling food waste as a resource is prominently emerging as a hotbed of opportunities.
emerging players in the food industry has led to cut-throat competition. Moreover, the economic crisis has also compelled manufacturers to come up with cost-effective means of production, and preventing and utilizing food waste is one of them.
For both small- and sizable manufacturers, the supply of raw materials for products from food waste is abundant, with processing capacities too small. Upgrading technology and scaling up production are the key factors in boosting the volume growth of the products from food waste market. Furthermore, logistics services are also poor, and the procurement and processing of products from food waste are restricted to the areas with agricultural proximity. Hence, better transportation and supply chains enables on-site expansion for some players in the products from food waste market.
Small and medium-sized food waste recycling businesses have increased as a result of increased government activities and investments in the growth of food collecting waste, separation, and recycling technologies in both established and significant emerging regions. In these areas, it is projected that the construction of food waste management might decrease product disposal in landfills and enhance recycling.
Attribute | Details |
---|---|
Market Size Value in 2023 | US$ 55,120 million |
Market Forecast Value in 2033 | US$ 85,905.0 million |
Global Growth Rate | 5% CAGR |
Forecast Period | 2023 to 2033 |
Historical Data Available for | 2017 to 2022 |
Market Analysis | MT for Volume and US$ million for Value |
Key Regions Covered | North America; Latin America; Europe; East Asia; South Asia; Oceania; and The Middle East and Africa |
Key Countries Covered | The United States, Canada, Brazil, Mexico, Argentina, Germany, Italy, France, the United Kingdom, Spain, Russia, China, Australia, New Zealand, Japan, South Korea, GCC countries, India, Thailand, Indonesia, Malaysia, Türkiye, South Africa, and others. |
Key Market Segments Covered | Source, End User, Region |
Key Companies Profiled | Aeropowder; Bio-bean Ltd.; Circular Systems S.P.C.; Fruitcycle; GroCycle; Jrink Juicery; Misfit Foods; ReGrained, LLC; Rise Products; Rubies in the Rubble; Snact Ltd.; Toast Ale Ltd. |
Pricing | Available upon Request |
The market is estimated to reach US$ 85,905.0 million by 2033.
Through 2033, the market is anticipated to expand at a 5% CAGR.
Manufacturers may face logistical difficulties due to the high cost and complexity of processing meat waste.
Citrus fruits are predicted to monopolize the market by source, capturing around 35% of the market share in 2023.
From 2023 to 2033, India is projected to experience a significant CAGR of 15.3% in the market.
1. Executive Summary | Products from Food Waste Market
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (MT) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (MT) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Source
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By Source, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By Source, 2023 to 2033
5.3.1. Mangoes
5.3.2. Apples
5.3.3. Grapes
5.3.4. Carrots
5.3.5. Citrus Fruits
5.3.6. Carrots
5.3.7. Beetroot
5.3.8. Berries
5.3.9. Others
5.4. Y-o-Y Growth Trend Analysis By Source, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Source, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End User
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By End User, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By End User, 2023 to 2033
6.3.1. Food Processing
6.3.2. Beverage Processing
6.3.3. Cosmetics & Personal Care
6.3.4. Dietary Supplements & Nutraceuticals
6.3.5. Animal Feed
6.3.6. Others
6.4. Y-o-Y Growth Trend Analysis By End User, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By End User, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
7.1. Introduction
7.2. Historical Market Size Value (US$ Million) & Volume (MT) Analysis By Region, 2018 to 2022
7.3. Current Market Size Value (US$ Million) & Volume (MT) Analysis and Forecast By Region, 2023 to 2033
7.3.1. North America
7.3.2. Latin America
7.3.3. Europe
7.3.4. Asia Pacific
7.3.5. MEA
7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
8.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
8.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
8.2.1. By Country
8.2.1.1. USA
8.2.1.2. Canada
8.2.2. By Source
8.2.3. By End User
8.3. Market Attractiveness Analysis
8.3.1. By Country
8.3.2. By Source
8.3.3. By End User
8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
9.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
9.2.1. By Country
9.2.1.1. Brazil
9.2.1.2. Mexico
9.2.1.3. Rest of Latin America
9.2.2. By Source
9.2.3. By End User
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Source
9.3.3. By End User
9.4. Key Takeaways
10. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. Germany
10.2.1.2. United kingdom
10.2.1.3. France
10.2.1.4. Spain
10.2.1.5. Italy
10.2.1.6. Rest of Europe
10.2.2. By Source
10.2.3. By End User
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Source
10.3.3. By End User
10.4. Key Takeaways
11. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. China
11.2.1.2. Japan
11.2.1.3. South Korea
11.2.1.4. Singapore
11.2.1.5. Thailand
11.2.1.6. Indonesia
11.2.1.7. Australia
11.2.1.8. New Zealand
11.2.1.9. Rest of Asia Pacific
11.2.2. By Source
11.2.3. By End User
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Source
11.3.3. By End User
11.4. Key Takeaways
12. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (MT) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (MT) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. GCC Countries
12.2.1.2. South Africa
12.2.1.3. Israel
12.2.1.4. Rest of MEA
12.2.2. By Source
12.2.3. By End User
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Source
12.3.3. By End User
12.4. Key Takeaways
13. Key Countries Market Analysis
13.1. USA
13.1.1. Pricing Analysis
13.1.2. Market Share Analysis, 2022
13.1.2.1. By Source
13.1.2.2. By End User
13.2. Canada
13.2.1. Pricing Analysis
13.2.2. Market Share Analysis, 2022
13.2.2.1. By Source
13.2.2.2. By End User
13.3. Brazil
13.3.1. Pricing Analysis
13.3.2. Market Share Analysis, 2022
13.3.2.1. By Source
13.3.2.2. By End User
13.4. Mexico
13.4.1. Pricing Analysis
13.4.2. Market Share Analysis, 2022
13.4.2.1. By Source
13.4.2.2. By End User
13.5. Germany
13.5.1. Pricing Analysis
13.5.2. Market Share Analysis, 2022
13.5.2.1. By Source
13.5.2.2. By End User
13.6. United kingdom
13.6.1. Pricing Analysis
13.6.2. Market Share Analysis, 2022
13.6.2.1. By Source
13.6.2.2. By End User
13.7. France
13.7.1. Pricing Analysis
13.7.2. Market Share Analysis, 2022
13.7.2.1. By Source
13.7.2.2. By End User
13.8. Spain
13.8.1. Pricing Analysis
13.8.2. Market Share Analysis, 2022
13.8.2.1. By Source
13.8.2.2. By End User
13.9. Italy
13.9.1. Pricing Analysis
13.9.2. Market Share Analysis, 2022
13.9.2.1. By Source
13.9.2.2. By End User
13.10. China
13.10.1. Pricing Analysis
13.10.2. Market Share Analysis, 2022
13.10.2.1. By Source
13.10.2.2. By End User
13.11. Japan
13.11.1. Pricing Analysis
13.11.2. Market Share Analysis, 2022
13.11.2.1. By Source
13.11.2.2. By End User
13.12. South Korea
13.12.1. Pricing Analysis
13.12.2. Market Share Analysis, 2022
13.12.2.1. By Source
13.12.2.2. By End User
13.13. Singapore
13.13.1. Pricing Analysis
13.13.2. Market Share Analysis, 2022
13.13.2.1. By Source
13.13.2.2. By End User
13.14. Thailand
13.14.1. Pricing Analysis
13.14.2. Market Share Analysis, 2022
13.14.2.1. By Source
13.14.2.2. By End User
13.15. Indonesia
13.15.1. Pricing Analysis
13.15.2. Market Share Analysis, 2022
13.15.2.1. By Source
13.15.2.2. By End User
13.16. Australia
13.16.1. Pricing Analysis
13.16.2. Market Share Analysis, 2022
13.16.2.1. By Source
13.16.2.2. By End User
13.17. New Zealand
13.17.1. Pricing Analysis
13.17.2. Market Share Analysis, 2022
13.17.2.1. By Source
13.17.2.2. By End User
13.18. GCC Countries
13.18.1. Pricing Analysis
13.18.2. Market Share Analysis, 2022
13.18.2.1. By Source
13.18.2.2. By End User
13.19. South Africa
13.19.1. Pricing Analysis
13.19.2. Market Share Analysis, 2022
13.19.2.1. By Source
13.19.2.2. By End User
13.20. Israel
13.20.1. Pricing Analysis
13.20.2. Market Share Analysis, 2022
13.20.2.1. By Source
13.20.2.2. By End User
14. Market Structure Analysis
14.1. Competition Dashboard
14.2. Competition Benchmarking
14.3. Market Share Analysis of Top Players
14.3.1. By Regional
14.3.2. By Source
14.3.3. By End User
15. Competition Analysis
15.1. Competition Deep Dive
15.1.1. Aeropowder
15.1.1.1. Overview
15.1.1.2. Product Portfolio
15.1.1.3. Profitability by Market Segments
15.1.1.4. Sales Footprint
15.1.1.5. Strategy Overview
15.1.1.5.1. Marketing Strategy
15.1.1.5.2. Product Strategy
15.1.1.5.3. Channel Strategy
15.1.2. Bio-bean Ltd.
15.1.2.1. Overview
15.1.2.2. Product Portfolio
15.1.2.3. Profitability by Market Segments
15.1.2.4. Sales Footprint
15.1.2.5. Strategy Overview
15.1.2.5.1. Marketing Strategy
15.1.2.5.2. Product Strategy
15.1.2.5.3. Channel Strategy
15.1.3. Circular Systems S.P.C.
15.1.3.1. Overview
15.1.3.2. Product Portfolio
15.1.3.3. Profitability by Market Segments
15.1.3.4. Sales Footprint
15.1.3.5. Strategy Overview
15.1.3.5.1. Marketing Strategy
15.1.3.5.2. Product Strategy
15.1.3.5.3. Channel Strategy
15.1.4. Fruitcycle
15.1.4.1. Overview
15.1.4.2. Product Portfolio
15.1.4.3. Profitability by Market Segments
15.1.4.4. Sales Footprint
15.1.4.5. Strategy Overview
15.1.4.5.1. Marketing Strategy
15.1.4.5.2. Product Strategy
15.1.4.5.3. Channel Strategy
15.1.5. GroCycle
15.1.5.1. Overview
15.1.5.2. Product Portfolio
15.1.5.3. Profitability by Market Segments
15.1.5.4. Sales Footprint
15.1.5.5. Strategy Overview
15.1.5.5.1. Marketing Strategy
15.1.5.5.2. Product Strategy
15.1.5.5.3. Channel Strategy
15.1.6. Jrink Juicery
15.1.6.1. Overview
15.1.6.2. Product Portfolio
15.1.6.3. Profitability by Market Segments
15.1.6.4. Sales Footprint
15.1.6.5. Strategy Overview
15.1.6.5.1. Marketing Strategy
15.1.6.5.2. Product Strategy
15.1.6.5.3. Channel Strategy
15.1.7. Misfit Foods
15.1.7.1. Overview
15.1.7.2. Product Portfolio
15.1.7.3. Profitability by Market Segments
15.1.7.4. Sales Footprint
15.1.7.5. Strategy Overview
15.1.7.5.1. Marketing Strategy
15.1.7.5.2. Product Strategy
15.1.7.5.3. Channel Strategy
15.1.8. ReGrained, LLC
15.1.8.1. Overview
15.1.8.2. Product Portfolio
15.1.8.3. Profitability by Market Segments
15.1.8.4. Sales Footprint
15.1.8.5. Strategy Overview
15.1.8.5.1. Marketing Strategy
15.1.8.5.2. Product Strategy
15.1.8.5.3. Channel Strategy
15.1.9. Rise Products
15.1.9.1. Overview
15.1.9.2. Product Portfolio
15.1.9.3. Profitability by Market Segments
15.1.9.4. Sales Footprint
15.1.9.5. Strategy Overview
15.1.9.5.1. Marketing Strategy
15.1.9.5.2. Product Strategy
15.1.9.5.3. Channel Strategy
15.1.10. Rubies in the Rubble
15.1.10.1. Overview
15.1.10.2. Product Portfolio
15.1.10.3. Profitability by Market Segments
15.1.10.4. Sales Footprint
15.1.10.5. Strategy Overview
15.1.10.5.1. Marketing Strategy
15.1.10.5.2. Product Strategy
15.1.10.5.3. Channel Strategy
15.1.11. Snact Ltd.
15.1.11.1. Overview
15.1.11.2. Product Portfolio
15.1.11.3. Profitability by Market Segments
15.1.11.4. Sales Footprint
15.1.11.5. Strategy Overview
15.1.11.5.1. Marketing Strategy
15.1.11.5.2. Product Strategy
15.1.11.5.3. Channel Strategy
15.1.12. Toast Ale Ltd.
15.1.12.1. Overview
15.1.12.2. Product Portfolio
15.1.12.3. Profitability by Market Segments
15.1.12.4. Sales Footprint
15.1.12.5. Strategy Overview
15.1.12.5.1. Marketing Strategy
15.1.12.5.2. Product Strategy
15.1.12.5.3. Channel Strategy
16. Assumptions & Acronyms Used
17. Research Methodology
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