Increasing awareness of several benefits of probiotics in enhancing gut health is set to take the probiotic cheese market at 15.1% CAGR from 2024 to 2034. The market is slated to embark on a positive growth trajectory, attaining a value of USD 526.2 million by 2024. Surging inclination of millennial consumers toward clean-label and organic products that do not have any negative impact on health is anticipated to push the market to USD 1,281.2 million by 2034.
Attributes | Key Insights |
---|---|
Estimated Probiotic Cheese Market Size (2024) | USD 526.2 million |
Projected Market Valuation (2034) | USD 1,281.2 million |
Value-based CAGR (2024 to 2034) | 15.1% |
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Increasing cases of digestive health issues owing to a lack of good bacteria in the gut are leading to a surging demand for probiotic products. As per the Centers for Disease Control and Prevention (CDC), in 2018, there were around 5.9% of individuals diagnosed with ulcers in the United States. Also, nearly 35.4 million individuals in the country visited the physician's office with digestive diseases.
Consumers are shifting toward feta cheese as it has proved to be helpful for preventing digestive diseases. It is being consumed with soups and salads as pairings. Key companies are investing huge sums in research & development activities to make cheese price-competitive for long-term growth.
Companies are also focusing on marketing probiotic cheese as the remedy for gut-health-related issues. There have been several marketing campaigns focused on educating consumers about the health benefits of probiotics.
At the same time, leading companies are engaging in partnerships with social media influencers and vloggers to market this type of cheese. Owing to these innovative marketing tactics, awareness about the immense health implications of probiotic products has been coming into the limelight.
Research work is still going on regarding the precise benefits of probiotic cheese. Hence, there is still some ambiguity in consumers’ minds. Prices of these products are relatively high compared to that of regular cheese.
There is also a slight change in the taste of this type of cheese, which may not be feasible for certain consumers. Hence, companies are investing huge sums in research & development activities to overcome the aforementioned challenges and surge sales.
North America and Europe continue to be the key markets for probiotic products, including cheese, with the United States, France, and Italy being the principal contributors. Feta, provolone, cottage, and parmesan are the significant types of cheese that are sold majorly in hypermarkets and supermarkets across these countries. According to Future Market Insights (FMI), owing to competitive pricing and high quality, the global market is poised for strong growth in the next ten years.
The global probiotic cheese market displayed robust growth from 2019 to 2023. Increasing awareness of probiotics and surging consumer preference for health-benefiting good bacteria pushed the market. Attractive marketing techniques from leading companies and easy availability of these products across North America & Europe also augmented the market.
Boom of e-commerce, high demand for clean-label food products, and rising engagement of companies in mergers & acquisitions are set to fuel the market. In January 2021, for instance, Babybel, a snack cheese brand based in the United Kingdom, introduced a new line of functional dairy snacks to meet the high demand for functional food items. The company’s product line includes Babybel Plus+ Vitamins and Babybel Plus+ Probiotic. Babybel
The section below highlights information about leading countries in the global market. The United States, France, India, and Australia are the top four countries present in the global market. Detailed information about these countries would allow potential clients to invest in significant areas to generate high profits and get to know about emerging opportunities in probiotic cheese industry.
Countries | Value-based CAGR (2024 to 2034) |
---|---|
United States | 4.5% |
France | 3.6% |
India | 5.6% |
Australia | 4.0% |
The United States is anticipated to be one of the most significant markets for probiotic cheese comprising 21.3% of the share. The country is estimated to continue its dominance through 2034 owing to a high focus on innovation across several companies.
They are also spending huge sums on research & development activities. At the same time, they are striving to come up with novel products of high quality at competitive prices.
France has the highest per-capita consumption of cheese in the world. It is also one of the leaders in cheese consumption. Around 26.7 kg of cheese is consumed per person each year in the country. Hence, France is set to generate a market share of about 10.4% in 2034.
As awareness regarding the benefits of probiotics increases, there is a notable shift toward incorporating probiotic-rich foods like cheese into dietary preferences across India. Urbanization, changing lifestyles, and innovative product offerings further propel this trend. Despite challenges such as limited rural awareness and price sensitivity, the market continues to rise, accelerated by increasing availability through diverse distribution channels.
The section below presents several significant segments in the global market. Thematic analysis of the cheese type segment shows that the feta category would emerge as the hot topic. Based on bacteria type, saccharomyces is estimated to dominate the market at a CAGR of 11.4% through 2034.
Segment | Value-based CAGR (2024 to 2034) |
---|---|
Feta (By Cheese Type) | 13.7% |
Saccharomyces (By Bacteria Type) | 11.4% |
Hypermarkets/Supermarkets (By Sales Channel) | 10.6% |
With usage as a topping in salads and soups, feta cheese has become one of the most widely consumed cheese types in the past few years. This type of cheese combines the benefits of vegetables in salads and soups. It also has gut-health-improving probiotics for a healthy and easy-to-prepare combo. Hence, it is mainly preferred by modern consumers. The feta cheese segment is anticipated to dominate the global market with a predicted CAGR of 13.7% from 2024 to 2034.
The dairy section in hypermarkets and supermarkets is the most preferred destination for customers to buy any kind of cheese and other dairy products. The segment is estimated to witness a CAGR of 10.6% from 2024 to 2034.
Hypermarkets and supermarkets are projected to more or less hold a considerable market share. This is owing to surging consumer preference for purchasing fresh foods, especially dairy products, only after physically examining them.
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The competitive landscape is primarily divided into two parts: specialty companies that focus on cheese production and large MNCs that offer cheese as a part of their entire product portfolio. The share of small-scale companies with specific functionalities is increasing as a result of effective products and a sort of mistrust for large MNCs in the minds of general consumers.
Investment in research & development will also lead to better-tasting cheese with healthy bacteria and improved texture. Hence, companies are advised to spend more resources in that area.
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Attribute | Details |
---|---|
Estimated Market Size (2023) | USD 526.2 million |
Projected Market Size (2034) | USD 1,281.2 million |
Growth Rate (2024 to 2034) | 15.1% |
Forecast Period | 2024 to 2034 |
Historical Data Available for | 2019 to 2023 |
Market Analysis | USD million for Value, MT for Volume |
Key Regions Covered | South Asia; East Asia; Oceania; North America; Latin America; Europe and Middle East & Africa |
Key Countries Covered | United States, Canada, Brazil, Mexico, Germany, United Kingdom, France, Italy, Spain, Nordic, Russia, Poland, China, India, Thailand, Indonesia, Australia and New Zealand, Japan, GCC countries, North Africa, South Africa, and others |
Key Segments Covered | By Cheese Type, Bacteria Type, Sales Channel, and Region |
Key Companies Profiled | Beehive Cheese; BelGioioso; Cabot Creamery; East Hill Creamery; Danone SA; Good Culture; Vermont Farmstead Cheese Co.; The probiotic cheese Co. |
Report Coverage | Market Dynamics, Drivers Restraints Opportunity Trends Analysis, Company Share Analysis, Market Forecast, Competition Intelligence and Challenges and Strategic Growth Initiatives |
The global market is set to grow at a CAGR of 15.1% through 2034.
By 2034, the market is set to be worth USD 1,281.2 million.
Rising awareness of probiotics and increasing gut health issues are key factors.
North America currently dominates the global market.
The saccharomyces segment is predicted to grow rapidly through 2034.
Beecher’s, Beehive Cheese, BelGioioso, and Cabot Creamery.
Provolone and Swiss cheese.
Relief from the symptoms of lactose intolerance and prevention of diarrheas.
Yogurt.
These are used to enhance milk and meat production.
Market Size in 2023 | USD 371.4 million |
---|---|
Projected Market Value in 2033 | USD 940.4 million |
Value-based CAGR (2023 to 2033) | 10.60% |
Market Estimated Size (2023E) | USD 2,232.4 million |
---|---|
Projected Market Size (2033F) | USD 4,052.6 million |
Value-based CAGR (2023 to 2033) | 6.5% |
Market Estimated Size (2023E) | USD 1858 million |
---|---|
Projected Market Valuation (2033F) | USD 2979.7 million |
Value-based CAGR (2023 to 2033) | 5% |
Market Value (2023) | USD 95.0 billion |
---|---|
Market Anticipated Value (2033) | USD 160.0 billion |
Market Growth Rate (2023 to 2033) | 5.4% CAGR |
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