Portable Battery Pack Market Outlook (2023 to 2033)

The global portable battery pack market size is slated to reach USD 16.89 billion in 2023. The estimated market CAGR for the years 2023 to 2033, as per FMI predictions, is 12.6% CAGR. By the end of the forecast period, the market is assessed to attain a market valuation of USD 55.34 billion.

Portable Battery Pack Manufacturers or Businesses are being Impelled by:

  • Proliferating infrastructural or construction activities in developing economies, like India, is augmenting product sales.
  • Governments across the world are extending support to the electric automotive ecosystem, which is contributing to the uptick in product demand.
  • Presently, the increasing adoption of lithium-ion polymer-based batteries to power electronic devices and automobiles is also fueling market expansion.
  • Expanding preference for portable battery packs to be used during situations of emergency. These packs are linked alongside battery management software to form energy storage systems.

Factors Inhibiting the Market Expansion:

  • The emergence of smartphones outfitted with vast or enhanced battery capacity is projected to pose an obstruction to market growth.
  • The continuous piracy-related threat is projected to have adverse consequences on the market’s forecast.
  • Strict guidelines are to be followed during the production of battery, as it contains energy in the form of chemical energy. Mishandling of battery or unfavorable weather conditions can result in fire.
  • Along with fire risk, the high price of raw materials and less conversion rate are also some factors behind the market’s slowed growth in the forecast.
Attributes Details
Portable Battery Pack Market Size (2018) USD 7.98 billion
Portable Battery Pack Industry Size (2022) USD 15 billion
Portable Battery Pack Market Size (2023E) USD 16.89 billion
Portable Battery Pack Market Forecast Size (2033F) USD 55.34 billion
Portable Battery Pack Market Value-based CAGR (2023 to 2033) 12.6%
Portable Battery Pack Industry Value-based CAGR (2018 to 2022) 17.1%

Opportunities Proliferating the Portable Battery Pack Market:

  • The advent of revolutionary technologies is expected to summon the next-gen Internet of Things devices fueled by portable batteries. A few examples of consumer and medical devices that are powered by portable batteries and enjoy high popularity include fitness bands, diagnostic monitoring patches, and hearing aids.
  • Investments in the expansion of small-scale renewable energy sources are expected to continue rising. This development is anticipated to create demand for effective energy storage systems in houses. Such a trend is projected to catalyze significant opportunities for portable battery pack chargers in the following years.

Recent Trends Expected to Orchestrate More Growth in the Market:

  • Increasing standards for portable batteries due to high consumer expectations is expected to create great growth avenues for businesses. As a result, manufacturers can be seen up-leveling the production of portable battery-powered devices with features like fire resistance, chlorinated plastic, etc.
  • Growing eco-conscious masses has yielded surging demand for electric vehicles. These trends are invigorating the revenue of industrial giants performing in the energy and automobile sector. Especially in developed regions like Europe and North America.

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2018 to 2022 Portable Battery Pack Market Outlook Compared to 2023 to 2033 Forecast

In the historical period, the market gained values of USD 7.98 billion in 2018 and USD 15 billion in 2022. The market throughout the historical period enjoyed a CAGR of 17.1%.

In the preceding years, the market has been dictated by the proliferation of mobile phones in the market space. This trend sprang from technological advances aimed at reducing the communication gap and fostering human comfort.

The portable battery pack market mimicked the growing situation spotted by the manufacturers of mobile phones. As a result, the main market is quite fragmented and is observing an elevation of end-product quality that is being purchased by end-user.

The fragmented market has also influenced the product cost, which is available in different price categories.

Over the forecast period, the market is pegged to achieve USD 55.34 billion by 2033. At present, the market is estimated to stand at USD 16.89 billion in 2023. From 2023 to 2033, the market is expected to register a CAGR of 12.6%.

Growing discretionary income and resultant expenditures over gadgets are expected to favor market expansion. The adoption of novel technologies is also anticipated to have a positive influence on the overall market in the years to come.

Country-wise Analysis

Consumers in the United States Portraying Preference for Advanced Features

Country The United States
Market Size (USD billion) by End of Forecast Period (2033) USD 8.57 billion
CAGR % 2023 to End of Forecast (2033) 11.3%

In the United States, the market is projected to be valued at USD 8.57 billion by 2033. From 2023 to 2033, the market is expected to experience a CAGR of 11.3%. The market is being backed by the growing focus of multiple power bank manufacturers to equip devices with USB Type-C connectivity. This is expected to be an add-on to the present micro USB connectivity and quick charging facilities in power banks. These new developments are taking place to suit the high utilization of these features in several applications.

Strong Distribution Network in China to Fuel Market Growth

Country China
Market Size (USD billion) by End of Forecast Period (2033) USD 14.03 billion
CAGR % 2023 to End of Forecast (2033) 14.1%

The China portable battery pack market is estimated to attain a prominent value share of USD 14.03 billion by 2033. Throughout the forecast period, the market is expected to expand at a significant CAGR of 14.1%. The following factors support the market in China:

  • Increasing focus on putting up vigorous distribution channels like retailers and multi-brand distributors of mobile accessory products to boost customer satisfaction. As a result, industry players get benefitted from such robust distribution channels.
  • Currently, online shopping has turned out to be a key trend that is influencing sales in China. Taking the cue, manufacturers are taking every initiative to gain the massive demand for portable battery packs.
  • Increasing production of lithium-ion batteries in China to support the global market. These batteries are then used as an energy source for medical devices and portable electronics.

Surging Adoption of Smart Home Appliances in Europe Increasing Product Sales

Country The United Kingdom
Market Size (USD billion) by End of Forecast Period (2033) USD 1.44 billion
CAGR % 2023 to End of Forecast (2033) 10.9%

The European region is flourishing, concerning the sales of portable battery packs. For instance, the market value of the United Kingdom is estimated to climb up to USD 1.44 billion by the end of 2033. During the estimated time frame, the market is assessed to expand at 10.9% CAGR.

The European region is driven by factors like soaring expenditure on connected and smart home appliances. In addition to this, the addition of mobility features is also a key factor that is influencing product sales.

Sudip Saha
Sudip Saha

Principal Consultant

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Category-wise Analysis

Portable Battery Packs for Smartphones Display a High Adoption Rate

Segment Smartphones
CAGR % (2023 to 2033) 12.4%
CAGR % (2018 to 2023) 16.1%

Based on product type, smartphones are expected to be the top leading segment. The segment is expected to observe a growth rate of 12.4% CAGR. The market has witnessed a surge in the demand for smart devices in the past few years, and this trend is only going to become stronger in the future.

Mobile phones are used profusely and by the maximum population. When used during commute or traveling, these devices drain batteries and do not have a readily available charging station. That’s where the portable battery packs come into the picture.

Adding on to the aforementioned illustration, increasing investments in smartphones is also fueling the demand for a portable battery pack for phone or iPhone.

Lithium-ion Battery to Emerge as the Top Leading Technology for Portable Battery Packs

Based on technology, lithium-ion battery is enjoying an extensive share of the market in 2023. Robust innovation and advancement in technology are propelling the use of portable battery packs. In addition to this, supportive government policies are expected to fuel the adoption of electric vehicles in developed as well as developing economies. This is going to have a positive influence on lithium-ion batteries.

Lithium-ion also finds applications in the telecommunication industry. Lithium-ion batteries are lightweight and offer high-energy density power sources for portable gadgets like smartphones, digital cameras, tablets, etc.

How is the Competitive Scenario Shaping Up?

Competitors in the portable battery pack industry are emphasizing business strategies like geographical expansion and mergers and acquisitions. Companies competing in the industry are zeroing in on product innovation and upgradation. Additionally, firms are also focusing on strategic alliances with other businesses to elevate their product portfolio and cater to the extant customer base. Strategic alliances and new product launches are saliant in this market for the market’s overall growth.

Key Developments in the Portable Battery Pack Market:

  • Anker Technology Co. Limited, which is an electronics and accessory manufacturer, launched its novel MagSafe-compatible accessories in October 2021. The new product portfolio consists of a car charger, a battery pack, and three desktop chargers.
  • Xiaomi, a manufacturer, and designer of consumer electronics, in June 2020 unveiled MI power bank 2l with a capacity of 10,000mAh.
  • Blade X Pro 4K monitor was presented in August 2019. It is a portable monitor equipped with a 3,000 mAh battery backup, featuring a 15.6-inch screen. The product is lauded to be a suitable Mac book Pro companion. The product is considered to be Gemini’s successor and is designed to be slimmer than the latter.
  • The portable charger of Zendure SuperTank was reviewed in August 2019. The product has a battery capacity of 27,000 mAh, which makes it ideal for phones and laptops. The device has a type C and is available with a charger. It is also capable of powering four devices at the same time.

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Key Players in the Portable Battery Pack Market

  • BYD Co. Ltd.
  • China Bak Battery Inc.
  • Duracell International Inc
  • Energizer Holdings, Inc.
  • LG Chem Inc.
  • Zagg
  • Panasonic Corporation
  • Samsung Sdi Co. Ltd.
  • Simplo Technology Co., Ltd.
  • Sony Corporation

Scope of the Report

Attribute Details
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis USD billion for Value and MT for Volume
Key Regions Covered North America; Latin America; Europe; Asia Pacific; and the Middle East and Africa (MEA)
Key Countries Covered The United States, Canada, Mexico, Germany, the United Kingdom, France, Italy, China, Japan, South Korea, Australia, Brazil, the Middle East and Africa
Key Segments Covered Capacity Range, Product Type, Technology, and Region
Key Companies Profiled BYD Co. Ltd.; China Bak Battery Inc.; Duracell International Inc; Energizer Holdings, Inc.; LG Chem Inc.; Zagg; Panasonic Corporation; Samsung Sdi Co. Ltd.; Simplo Technology Co., Ltd.; Sony Corporation
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Portable Battery Pack Market by Category

By Capacity Range:

  • 1,000 MAH to 2,500 MAH
  • 2,510 MAH to 5,000 MAH
  • 5,010 MAH to 7,500 MAH
  • 7,510 MAH to 10,000 MAH
  • Above 10,000 MAH

By Product Type:

  • Smartphones
  • Tablets
  • Portable Media Players
  • Others

By Technology:

  • Lithium-ion Battery
  • Lithium-polymer Battery
  • Nickel Cadmium Battery

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • The Middle East and Africa

Frequently Asked Questions

How Big is the Portable Battery Pack Market?

The market is valued at USD 16.89 billion in 2023.

What is the Growth Potential of the Portable Battery Pack Market?

The market is expected to register a growth rate of 12.6% through 2033.

How Big Will the Portable Battery Pack Market by 2033?

The market is estimated to reach USD 55.34 billion by 2033.

What is the Top Trend Driving the Portable Battery Pack Market?

Rising standard for portable battery may propel market growth.

Who are the Key Portable Battery Pack Market Players?

BYD Co. Ltd., China Bak Battery Inc., and Duracell International Inc. are key market players.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032
	5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Capacity Range
		5.1. 1000 MAH - 2500 MAH
		5.2. 2510 MAH - 5000 MAH
		5.3. 5010 MAH - 7500 MAH
		5.4. 7510 MAH - 10000 MAH
		5.5. Above 10000 MAH
	6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Product Type
		6.1. Smartphones
		6.2. Tablets
		6.3. Portable Media Players
		6.4. Others
	7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Technology
		7.1. Lithium-ion Battery
		7.2. Lithium-polymer Battery
		7.3. Nickel Cadmium Battery
	8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region
		8.1. North America
		8.2. Latin America
		8.3. Europe
		8.4. Asia Pacific
		8.5. MEA
	9. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	10. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	11. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	12. Asia Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	13. MEA Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country
	14. Key Countries Market Analysis
	15. Market Structure Analysis
	16. Competition Analysis
		16.1. BYD Co. Ltd.
		16.2. Duracell International Inc
		16.3. Energizer Holdings, Inc.
		16.4. LG Chem Inc.
		16.5. Zagg
		16.6. Panasonic Corporation
		16.7. Samsung Sdi Co. Ltd.
		16.8. Simplo Technology Co., Ltd.
		16.9. Sony Corporation
	17. Assumptions & Acronyms Used
	18. Research Methodology
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