Ponceau 4R Colors Market

Ponceau 4R Color Market Outlook (2022 to 2032)

The global ponceau 4R market is expected to reach a valuation of USD 6.09 Million in 2022, with sales projected to increase at a 2.7% CAGR over the assessment period. As per the report, the market size will reach USD 8.2 Million by 2032.

Attributes	Details
Ponceau 4R Colors Market Estimated Size (2022E)	USD 6.1 Million
Projected Market Valuation (2032F)	USD 8.2 Million
Value CAGR (2022 to 2032)	2.7%
Top Region Market Share (EMEAI)	39.5%

FMI analysis indicates that synthetic food colors will account for nearly USD 1.06 Billion of sales in the global market by 2032. Out of this, the ponceau 4R colors market will have a market share of USD 6.1 Million in 2032. By volume, ponceau 4R colors had a consumption of 1300 metric tonnes globally in 2021.

2017 to 2021 Ponceau 4R Color Market Historic Outlook Vs 2022 to 2032 Forecast

Ponceau 4R is a monoaze dye that predominantly occurs as reddish powder or granules. It is mainly a trisodium salt, used together with sodium chloride and/or sodium sulfate as the principal uncolored components. It may be converted to a corresponding aluminum lake. It is denoted by E Number E124.

Demand for ponceau 4R is expected to increase at a 2.7% CAGR, in comparison to the 1.9% CAGR registered between 2017 to 2021.

Ponceau 4R is a strawberry red dye from the azo dyes family that can be used in a variety of food items and is usually synthesized from aromatic hydrocarbons. It is stable to light, heat, and acid but fades in the presence of ascorbic acid. Ponceau 4R is used in Europe, Asia, and Australia, but has not been approved for human consumption by the United States Food and Drug Administration.

Market research suggests that the demand in the natural pink-red food colorants sector is expected to grow faster than ponceau 4R colors. The overall food colorants market is driven by the growing demand for innovative, unique-looking food dishes, and changing taste and food appeal preferences. This trend has been impelled further due to the advent of rapid connectivity by social media among the populations worldwide.

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What are the Key Trends that are Driving Sales of Ponceau 4R Food Colors?

Ponceau 4R food colors are much cheaper than their counterparts. Food processing manufacturers are using these colors in cakes & pastries, confectionery, cookies, biscuits & cones, frosting / icing, and crackers & savory snacks. Ready-to-eat food products have been consistently gaining popularity in view of urban lifestyles’ growth in Asia and Africa.

The rapid urbanization, growth in population, advanced distribution systems, and increase in disposable income influence the ponceau 4R colors market positively. Increasing production and demand for food and beverage products across the globe is a chief factor boosting sales in the market.

As compared to natural food colors, ponceau 4R colors are highly effective and impart intense and uniform red color in food & beverage products at a faster pace and can easily get miscible with the solution.

Which Factors are Limiting Sales of Ponceau 4R Colors?

Bans and strict regulations on ponceau 4R colors is a key restraint to the market. Ponceau 4R food color has not been approved in the U.S. The country is one of the largest markets for food colorants and this ban has shrunk the overall ponceau market substantially. Although, it is approved by the European Union and countries across Oceania.

Potential causes of hyperactivity by ponceau 4R and consumer reluctance are limiting sales in the market. Also, shifting preference towards natural ingredients In food and beverage products will restrict demand in the market.

Country-wise Insights

How is the China Ponceau 4R Colors Market Faring?

Sales of Ponceau 4R Colors in China to Remain High

As per FMI, Asia-Pacific Ponceau 4R colors market accounted for about 342 metric tons in terms of consumption in 2021, which is approximately 26.3% of the global ponceau 4R colors market.

China is one of the largest markets for synthetic food colorants. The China ponceau 4R market recorded sales of 117 metric tons in 2021. Key manufacturers like Hangzhou Dayangchem Co. Ltd. and San-Ei Gen F.F.I., Inc. have vast manufacturing facilities, strong distribution networks, and commercial presence in Southeast Asia, particularly China and Thailand.

Why is the Germany Ponceau 4R Colors Market Considered Attractive?

Expansion in the Food and Beverage Sector in Germany Will Spur Demand for Ponceau 4R Colors

Germany sells about 109 metric tons of ponceau 4R colors annually. Total sales in Europe ponceau 4R colors clocked over 300 metric tons in 2021. Continuous advancements in various food industries apart from bakery & confectionery, such as meat processing, pet food, and functional food, and the rise in demand for innovative and exotic food colors by restaurants and cafeterias are expected to drive sales in the market.

Category-wise Insights

Which is the Leading Application of Ponceau 4R Colors?

Adoption of Ponceau 4R Colors in Candies and Confectionaries Will Boost Growth

Of all the ponceau 4R coloring applications, candy, confectioneries, beverages and bakery, snacks, and cereals segments have been and are projected to account for the largest share in the market. The candy-confectionery and beverages segments have over an estimated 22% and 19% of ponceau 4R colors market share respectively.

Red is one of the most sought-after shades in confectioneries, bakeries, and desserts. Owing to high demand for confectionery, baked items, pastries, desserts, ready-to-eat, and ready-to-drink foods, food manufacturers are using synthetic food colors like ponceau 4R to restore the attractiveness of the food and beverage products after processing.

Competitive Landscape

Ponceau 4R colors manufacturers are investing in research and development to reduce health hazards, minimize barriers to entry in markets, while simultaneously making the product more valuable to end-user industries and consumers by diversifying its applications. Moreover, large manufacturers are acquiring regional units of synthetic colorants. Manufacturers are also launching products for then personal care and cosmetics sectors.

Scope of the Report

Attributes	Details
Estimated Market Size (2022)	USD 6.1 Million
Projected Market Valuation (2032)	USD 8.2 Million
Value-based CAGR (2022 to 2032)	2.7%
Forecast Period	2022 to 2032
Historical Data Available for	2017 to 2021
Market Analysis	USD Million for Value and MT for Volume
Key Regions Covered	Global North America; Latin America; Europe; Middle east and Africa; and India; Asia Pacific
Key Countries Covered	The USA, Canada, Mexico, Brazil, Peru, Argentina, The UK, China, India, Japan, Germany, Italy, France, South Africa, South Korea, Australia, and GCC Countries
Key Segments Covered	Type, Form, Color, Application, and Region
Key Companies Profiled	Chr. Hansen Holding A/S; Allied Biotech Corporation; Sigma-Aldrich International GmbH; DDW; The Color House; Hangzhou Dayangchem Co. Ltd.; DSM; Vinayak Ingredients India Pvt Ltd.; San-Ei Gen F.F.I., Inc.; Sensient Colors LLC.; Symrise AG; Döhler Group; Kancor; Kalsec Inc.; Others
Report Coverage	Market Forecast, DROT Analysis, Company Share Analysis, Competition Intelligence, Market Dynamics and Challenges, and Strategic Growth Initiatives

Ponceau 4R Colors Market by Category

On the Basis of Solubility:

• Dyes
• Lakes

On the Basis of Form:

• Liquid
• Powder
• Granulated

On the Basis of Application:

• Beverage
• Bakery, Snacks, and Cereals
• Candy/ Confectionery
• Dairy
• Fruit Preparations/ Fillings
• Meat, Poultry, Fish, and Eggs
• Potatoes, Pasta, and Rice
• Sauces, Soups, and Dressings
• Seasonings
• Pet Food

On the Basis of Region:

• Global
• North America
• Latin America
• Europe, the Middle East and Africa, and India
• Asia Pacific

Frequently Asked Questions

How big is the ponceau 4R colors Market?

The ponceau 4R colors market will reach nearly USD 6.1 Million by 2022 and is projected to surpass USD 8.1 Million by 2032.

How much does bakery, cereal, and snack industry contribute to ponceau 4R food colors Market?

Bakery, cereal, and snacks accounted for 15.7% of sales by volume in the ponceau 4R colors market in 2021.

What is the outlook for China ponceau 4R colors market?

The China ponceau 4R market recorded sales of 117 metric tons in 2021, and sales are forecast to increase at a 2.3% CAGR over the assessment period.