In the latest report by Future Market Insights, the lead research consultant estimates the global plastic retort can market value to reach US$ 271.6 million in 2024.
The upward trajectory will continue securing growth, with projections indicating a market value of US$ 372.1 million by 2034. This equates to a moderate CAGR of 3.2% through the forecast period.
Attributes | Key Insights |
---|---|
Plastic Retort Can Market Estimated Size in 2024 | US$ 271.6 million |
Projected Market Value in 2034 | US$ 372.1 million |
Value-based CAGR from 2024 to 2034 | 3.2% |
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The scope for plastic retort can rose at a 2.6% CAGR between 2019 and 2023. The global market is achieving heights to grow at a moderate CAGR of 3.2% over the forecast period 2024 to 2034. The market experienced significant growth during the historical period, attributed to the rising demand for convenience foods.
Plastic retort cans gained popularity as a convenient packaging solution for ready to eat meals, soups, sauces, and other shelf stable products. Advancements in plastic manufacturing processes and materials also led to the development of more durable, heat resistant, as well as cost effective plastic retort cans during the historical period.
Improved manufacturing techniques and material innovations enhanced the performance and sustainability of plastic retort cans, driving their adoption across various industries. The forecast period will experience increased market penetration of plastic retort cans in the healthcare and personal care segments.
The cans offer sterile and tamper evident packaging solutions suitable for pharmaceuticals, medical supplies, and personal care products, fueling market diversification and growth. There is an increasing demand for durable and secure packaging solutions, with the continued growth of e-commerce platforms.
Plastic retort cans with robust packaging attributes, such as tamper resistance and product protection, will witness heightened demand from e-commerce retailers and consumers.
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The below table showcases revenues in terms of the top 5 leading countries, spearheaded by India and China. The countries will lead the market through 2034.
Countries | Forecast CAGRs from 2024 to 2034 |
---|---|
The United States | 1.9% |
The United Kingdom | 1.5% |
China | 4.7% |
Japan | 1.9% |
India | 6.5% |
The plastic retort can market in the United States will expand at a CAGR of 1.9% through 2034. Ongoing advancements in packaging technology have led to the development of plastic retort cans with improved barrier properties, heat resistance, and durability.
The technological innovations ensure the preservation of food products without compromising on quality, augmenting their adoption in the market. The busy lifestyles of consumers in the country drive the demand for convenient, on the go food options.
Plastic retort cans offer a convenient packaging solution for a wide range of shelf stable foods such as soups, sauces, ready meals, and snacks, catering to the needs of busy consumers seeking quick and easy meal solutions.
The plastic retort can market in the United Kingdom to expand at a CAGR of 1.5% through 2034. The country has a diverse retail landscape, including supermarkets, convenience stores, online retailers, and specialty shops.
Plastic retort cans with versatile packaging formats and robust packaging attributes are well suited for distribution across various retail channels, driving their adoption and growth in the market. Plastic retort cans are lightweight compared to traditional metal cans, reducing transportation costs and environmental impact.
Advancements in sustainable plastics, such as recyclable and biodegradable materials, make plastic retort cans more environmentally friendly, aligning with consumer preferences for sustainable packaging solutions in the United Kingdom.
Plastic retort can trend in China are taking a turn for the better. A 4.7% CAGR is forecast for the country from 2024 to 2034. China has a rapidly growing food industry, driven by population growth, urbanization, and changing dietary preferences.
Plastic retort cans find applications across a wide range of food products, including traditional Chinese cuisine, ready to eat meals, sauces, and beverages, contributing to market growth in the Chinese food industry.
The Chinese government has implemented policies and regulations to promote food safety and packaging standards. Plastic retort cans that meet regulatory requirements for food contact materials and packaging safety offer manufacturers assurance of product compliance and consumer confidence in the Chinese market.
The plastic retort can market in Japan is poised to expand at a CAGR of 1.9% through 2034. Stringent regulations and standards govern food safety and packaging requirements in Japan.
Plastic retort cans that meet regulatory requirements for food contact materials and packaging safety offer manufacturers assurance of product compliance and consumer confidence in the Japanese market.
Convenience stores play a significant role in the Japanese retail landscape, offering a wide range of packaged food products to consumers. Plastic retort cans with convenient packaging formats and attractive branding appeal to consumers in convenience stores and retail outlets, driving their adoption and growth in the Japanese market.
The plastic retort can market in India will expand at a CAGR of 6.5% through 2034. The diverse cultural landscape in India includes a wide variety of regional cuisines and ethnic foods.
Plastic retort cans provide a convenient packaging solution for preserving and distributing traditional regional dishes, catering to the preferences of consumers seeking authentic flavors and culinary experiences. The proliferation of quick service restaurants and food delivery services in urban and semi urban areas has increased the demand for packaged food products.
Plastic retort cans offer convenient packaging options for QSRs and food delivery services, allowing for easy storage, transportation, and consumption of ready to eat meals.
The below table highlights how polyethylene terephthalate segment is leading the market in terms of material, and will account for a share of 51.6% in 2024. Based on end use, the food segment is gaining heights and will to account for a share of 34.9% in 2024.
Category | Shares in 2024 |
---|---|
Polyethylene Terephthalate | 51.6% |
Food | 34.9% |
Based on material, the polyethylene terephthalate segment will dominate the plastic retort can market. PET is known for its excellent strength to weight ratio and durability, making it suitable for packaging applications requiring robust and reliable containers.
PET plastic retort cans can withstand the rigors of retort processing, ensuring product integrity and safety throughout the distribution and storage process.
PET offers excellent barrier properties against moisture, oxygen, and other external contaminants, thereby preserving the freshness, flavor, and quality of packaged products. Plastic retort cans made from PET provide effective protection against spoilage, extending the shelf life of food and beverage products.
In terms of end use, the food segment will dominate the plastic retort can market. Plastic retort cans are designed to withstand high temperatures during the retort sterilization process, ensuring the preservation of food products without the need for refrigeration.
The extended shelf life offered by plastic retort cans enhances food safety, reduces food waste, and allows for longer distribution and storage periods, driving their adoption in the food industry.
There is a growing consumer preference for convenient and ready to eat food options, driven by busy lifestyles and urbanization. Plastic retort cans provide a convenient packaging solution for a wide range of shelf stable food products, including soups, sauces, ready meals, and pet foods, catering to the needs of consumers seeking quick and easy meal solutions.
The plastic retort can market is characterized by intense competition among key players striving to maintain or enhance their market share through strategic initiatives, product innovation, and differentiation strategies.
Company Portfolio
Attribute | Details |
---|---|
Estimated Market Size in 2024 | US$ 271.6 million |
Projected Market Valuation in 2034 | US$ 372.1 million |
Value-based CAGR 2024 to 2034 | 3.2% |
Forecast Period | 2024 to 2034 |
Historical Data Available for | 2019 to 2023 |
Market Analysis | Value in US$ Million |
Key Regions Covered |
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Key Market Segments Covered |
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Key Countries Profiled |
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Key Companies Profiled |
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The plastic retort can market is projected to reach a valuation of US$ 271.6 million in 2024.
The plastic retort can industry is set to expand by a CAGR of 3.2% through 2034.
The plastic retort can market is forecast to reach US$ 372.1 million by 2034.
India is set to be the top performing market, exhibiting a CAGR of 6.5% through 2034.
Polyethylene terephthalate segment is preferred, and will account for a share of 51.6% in 2024.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Manufacturer
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Material
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material, 2024 to 2034
5.3.1. Polyethylene (PE)
5.3.2. Polypropylene (PP)
5.3.3. Polyethylene Terephthalate (PET)
5.4. Y-o-Y Growth Trend Analysis By Material, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Material, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Capacity
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Capacity, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Capacity, 2024 to 2034
6.3.1. Up to 150 ml
6.3.2. 151 to 300 ml
6.3.3. 301 to 500 ml
6.3.4. Above 500 ml
6.4. Y-o-Y Growth Trend Analysis By Capacity, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Capacity, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End Use
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By End Use, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By End Use, 2024 to 2034
7.3.1. Food
7.3.2. Beverages
7.3.3. Pharmaceuticals
7.3.4. Other Industrial
7.4. Y-o-Y Growth Trend Analysis By End Use, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By End Use, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
8.1. Introduction
8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2019 to 2023
8.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2024 to 2034
8.3.1. North America
8.3.2. Latin America
8.3.3. Western Europe
8.3.4. Eastern Europe
8.3.5. South Asia and Pacific
8.3.6. East Asia
8.3.7. Middle East and Africa
8.4. Market Attractiveness Analysis By Region
9. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
9.2.1. By Country
9.2.1.1. USA
9.2.1.2. Canada
9.2.2. By Material
9.2.3. By Capacity
9.2.4. By End Use
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Material
9.3.3. By Capacity
9.3.4. By End Use
9.4. Key Takeaways
10. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Country
10.2.1.1. Brazil
10.2.1.2. Mexico
10.2.1.3. Rest of Latin America
10.2.2. By Material
10.2.3. By Capacity
10.2.4. By End Use
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Material
10.3.3. By Capacity
10.3.4. By End Use
10.4. Key Takeaways
11. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Country
11.2.1.1. Germany
11.2.1.2. UK
11.2.1.3. France
11.2.1.4. Spain
11.2.1.5. Italy
11.2.1.6. Rest of Western Europe
11.2.2. By Material
11.2.3. By Capacity
11.2.4. By End Use
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Material
11.3.3. By Capacity
11.3.4. By End Use
11.4. Key Takeaways
12. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Country
12.2.1.1. Poland
12.2.1.2. Russia
12.2.1.3. Czech Republic
12.2.1.4. Romania
12.2.1.5. Rest of Eastern Europe
12.2.2. By Material
12.2.3. By Capacity
12.2.4. By End Use
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Material
12.3.3. By Capacity
12.3.4. By End Use
12.4. Key Takeaways
13. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Country
13.2.1.1. India
13.2.1.2. Bangladesh
13.2.1.3. Australia
13.2.1.4. New Zealand
13.2.1.5. Rest of South Asia and Pacific
13.2.2. By Material
13.2.3. By Capacity
13.2.4. By End Use
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Material
13.3.3. By Capacity
13.3.4. By End Use
13.4. Key Takeaways
14. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
14.2.1. By Country
14.2.1.1. China
14.2.1.2. Japan
14.2.1.3. South Korea
14.2.2. By Material
14.2.3. By Capacity
14.2.4. By End Use
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Material
14.3.3. By Capacity
14.3.4. By End Use
14.4. Key Takeaways
15. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
15.2.1. By Country
15.2.1.1. GCC Countries
15.2.1.2. South Africa
15.2.1.3. Israel
15.2.1.4. Rest of MEA
15.2.2. By Material
15.2.3. By Capacity
15.2.4. By End Use
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Material
15.3.3. By Capacity
15.3.4. By End Use
15.4. Key Takeaways
16. Key Countries Market Analysis
16.1. USA
16.1.1. Pricing Analysis
16.1.2. Market Share Analysis, 2023
16.1.2.1. By Material
16.1.2.2. By Capacity
16.1.2.3. By End Use
16.2. Canada
16.2.1. Pricing Analysis
16.2.2. Market Share Analysis, 2023
16.2.2.1. By Material
16.2.2.2. By Capacity
16.2.2.3. By End Use
16.3. Brazil
16.3.1. Pricing Analysis
16.3.2. Market Share Analysis, 2023
16.3.2.1. By Material
16.3.2.2. By Capacity
16.3.2.3. By End Use
16.4. Mexico
16.4.1. Pricing Analysis
16.4.2. Market Share Analysis, 2023
16.4.2.1. By Material
16.4.2.2. By Capacity
16.4.2.3. By End Use
16.5. Germany
16.5.1. Pricing Analysis
16.5.2. Market Share Analysis, 2023
16.5.2.1. By Material
16.5.2.2. By Capacity
16.5.2.3. By End Use
16.6. UK
16.6.1. Pricing Analysis
16.6.2. Market Share Analysis, 2023
16.6.2.1. By Material
16.6.2.2. By Capacity
16.6.2.3. By End Use
16.7. France
16.7.1. Pricing Analysis
16.7.2. Market Share Analysis, 2023
16.7.2.1. By Material
16.7.2.2. By Capacity
16.7.2.3. By End Use
16.8. Spain
16.8.1. Pricing Analysis
16.8.2. Market Share Analysis, 2023
16.8.2.1. By Material
16.8.2.2. By Capacity
16.8.2.3. By End Use
16.9. Italy
16.9.1. Pricing Analysis
16.9.2. Market Share Analysis, 2023
16.9.2.1. By Material
16.9.2.2. By Capacity
16.9.2.3. By End Use
16.10. Poland
16.10.1. Pricing Analysis
16.10.2. Market Share Analysis, 2023
16.10.2.1. By Material
16.10.2.2. By Capacity
16.10.2.3. By End Use
16.11. Russia
16.11.1. Pricing Analysis
16.11.2. Market Share Analysis, 2023
16.11.2.1. By Material
16.11.2.2. By Capacity
16.11.2.3. By End Use
16.12. Czech Republic
16.12.1. Pricing Analysis
16.12.2. Market Share Analysis, 2023
16.12.2.1. By Material
16.12.2.2. By Capacity
16.12.2.3. By End Use
16.13. Romania
16.13.1. Pricing Analysis
16.13.2. Market Share Analysis, 2023
16.13.2.1. By Material
16.13.2.2. By Capacity
16.13.2.3. By End Use
16.14. India
16.14.1. Pricing Analysis
16.14.2. Market Share Analysis, 2023
16.14.2.1. By Material
16.14.2.2. By Capacity
16.14.2.3. By End Use
16.15. Bangladesh
16.15.1. Pricing Analysis
16.15.2. Market Share Analysis, 2023
16.15.2.1. By Material
16.15.2.2. By Capacity
16.15.2.3. By End Use
16.16. Australia
16.16.1. Pricing Analysis
16.16.2. Market Share Analysis, 2023
16.16.2.1. By Material
16.16.2.2. By Capacity
16.16.2.3. By End Use
16.17. New Zealand
16.17.1. Pricing Analysis
16.17.2. Market Share Analysis, 2023
16.17.2.1. By Material
16.17.2.2. By Capacity
16.17.2.3. By End Use
16.18. China
16.18.1. Pricing Analysis
16.18.2. Market Share Analysis, 2023
16.18.2.1. By Material
16.18.2.2. By Capacity
16.18.2.3. By End Use
16.19. Japan
16.19.1. Pricing Analysis
16.19.2. Market Share Analysis, 2023
16.19.2.1. By Material
16.19.2.2. By Capacity
16.19.2.3. By End Use
16.20. South Korea
16.20.1. Pricing Analysis
16.20.2. Market Share Analysis, 2023
16.20.2.1. By Material
16.20.2.2. By Capacity
16.20.2.3. By End Use
16.21. GCC Countries
16.21.1. Pricing Analysis
16.21.2. Market Share Analysis, 2023
16.21.2.1. By Material
16.21.2.2. By Capacity
16.21.2.3. By End Use
16.22. South Africa
16.22.1. Pricing Analysis
16.22.2. Market Share Analysis, 2023
16.22.2.1. By Material
16.22.2.2. By Capacity
16.22.2.3. By End Use
16.23. Israel
16.23.1. Pricing Analysis
16.23.2. Market Share Analysis, 2023
16.23.2.1. By Material
16.23.2.2. By Capacity
16.23.2.3. By End Use
17. Market Structure Analysis
17.1. Competition Dashboard
17.2. Competition Benchmarking
17.3. Market Share Analysis of Top Players
17.3.1. By Regional
17.3.2. By Material
17.3.3. By Capacity
17.3.4. By End Use
18. Competition Analysis
18.1. Competition Deep Dive
18.1.1. Kortec
18.1.1.1. Overview
18.1.1.2. Product Portfolio
18.1.1.3. Profitability by Market Segments
18.1.1.4. Sales Footprint
18.1.1.5. Strategy Overview
18.1.1.5.1. Marketing Strategy
18.1.1.5.2. Product Strategy
18.1.1.5.3. Channel Strategy
18.1.2. Sonoco
18.1.2.1. Overview
18.1.2.2. Product Portfolio
18.1.2.3. Profitability by Market Segments
18.1.2.4. Sales Footprint
18.1.2.5. Strategy Overview
18.1.2.5.1. Marketing Strategy
18.1.2.5.2. Product Strategy
18.1.2.5.3. Channel Strategy
18.1.3. Klear Can
18.1.3.1. Overview
18.1.3.2. Product Portfolio
18.1.3.3. Profitability by Market Segments
18.1.3.4. Sales Footprint
18.1.3.5. Strategy Overview
18.1.3.5.1. Marketing Strategy
18.1.3.5.2. Product Strategy
18.1.3.5.3. Channel Strategy
18.1.4. SOPAKCO
18.1.4.1. Overview
18.1.4.2. Product Portfolio
18.1.4.3. Profitability by Market Segments
18.1.4.4. Sales Footprint
18.1.4.5. Strategy Overview
18.1.4.5.1. Marketing Strategy
18.1.4.5.2. Product Strategy
18.1.4.5.3. Channel Strategy
18.1.5. Amcor
18.1.5.1. Overview
18.1.5.2. Product Portfolio
18.1.5.3. Profitability by Market Segments
18.1.5.4. Sales Footprint
18.1.5.5. Strategy Overview
18.1.5.5.1. Marketing Strategy
18.1.5.5.2. Product Strategy
18.1.5.5.3. Channel Strategy
18.1.6. Bemis
18.1.6.1. Overview
18.1.6.2. Product Portfolio
18.1.6.3. Profitability by Market Segments
18.1.6.4. Sales Footprint
18.1.6.5. Strategy Overview
18.1.6.5.1. Marketing Strategy
18.1.6.5.2. Product Strategy
18.1.6.5.3. Channel Strategy
18.1.7. Milacron Co-Injection Systems
18.1.7.1. Overview
18.1.7.2. Product Portfolio
18.1.7.3. Profitability by Market Segments
18.1.7.4. Sales Footprint
18.1.7.5. Strategy Overview
18.1.7.5.1. Marketing Strategy
18.1.7.5.2. Product Strategy
18.1.7.5.3. Channel Strategy
18.1.8. Winpack
18.1.8.1. Overview
18.1.8.2. Product Portfolio
18.1.8.3. Profitability by Market Segments
18.1.8.4. Sales Footprint
18.1.8.5. Strategy Overview
18.1.8.5.1. Marketing Strategy
18.1.8.5.2. Product Strategy
18.1.8.5.3. Channel Strategy
18.1.9. RPC.
18.1.9.1. Overview
18.1.9.2. Product Portfolio
18.1.9.3. Profitability by Market Segments
18.1.9.4. Sales Footprint
18.1.9.5. Strategy Overview
18.1.9.5.1. Marketing Strategy
18.1.9.5.2. Product Strategy
18.1.9.5.3. Channel Strategy
19. Assumptions & Acronyms Used
20. Research Methodology
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