The plant-based sausages market is likely to reach a valuation of USD 1,228.1 million in 2023. The market is expected to reach a valuation of USD 12,936.9 million by 2033. The market is likely to record a CAGR of 26.5% during the forecast period.
The Market is Being Driven by Several Key Factors, which Include
Health and Wellness: Consumers are becoming more health-conscious and seeking plant-based alternatives to traditional meat products. Plant-based sausages are considered healthier because they typically have less fat and cholesterol than traditional sausages.
Environmental Concerns: Concerns about the environmental impact of animal agriculture are driving consumers to seek more sustainable and environmentally friendly alternatives. Plant-based sausages are considered more eco-friendly because they require fewer resources to produce and emit greenhouse gases.
Animal Welfare: Consumers look for meat alternatives made from plants out of concern about the welfare of animals. As no animals are killed in the making of plant-based sausages, they are thought to be a more compassionate option.
Taste and Texture: As the quality of plant-based products has improved, consumers are increasingly choosing plant-based sausages for their taste and texture. Many plant-based sausages are now almost indistinguishable from traditional meat sausages in flavor and texture.
Convenience: Plant-based sausages are often seen as a more convenient option for people looking for quick and easy meal options. They can be cooked quickly and easily, making them a popular choice for busy consumers.
The growing acceptance of plant-based sausages is mostly influenced by convenience, ecological, ethical, and health considerations. In the upcoming years, these trends are probably going to persist.
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A few factors that may restrain the market growth include
Price: Plant-based sausages can be more expensive than traditional meat sausages, which may deter a few price-sensitive consumers from purchasing them.
Availability: Plant-based sausages may not be as widely available as traditional meat sausages in a few regions, which can limit their market reach.
Perception of Taste and Texture: While the quality of plant-based sausages has improved significantly in recent years, a few consumers may still find the taste and texture of these products inferior to traditional meat sausages.
Competition from Other Meat Alternatives: Plant-based sausages face competition from other meat alternatives, such as plant-based burgers and chicken substitutes, which may limit their market share.
Regulatory Challenges: The plant-based sausages industry is subject to regulatory challenges, such as labeling and marketing regulations, that may create barriers to entry or limit the ability of companies to promote their products.
Limited Variety: The variety of plant-based sausages available in the market may be limited compared to the variety of traditional meat sausages, making it difficult to cater to consumers' diverse tastes and preferences.
| Attributes | Details |
|---|---|
| Market CAGR (2023 to 2033) | 26.5% |
| Market Valuation (2023) | USD 1,228.1 million |
| Market Valuation (2033) | USD 12,936.9 million |
Historically, the market recorded a CAGR of 22.6% with a valuation of USD 964.1 million between 2018 and 2022.
This growth can be attributed to various factors, including increasing consumer demand for plant-based alternatives to meat products, concerns about animal welfare and environmental sustainability, and improvements in the taste and texture of plant-based products.
Regarding market share, North America and Europe are currently the dominating markets for plant-based sausages. However, the market is also growing rapidly in Asia Pacific and other regions as more companies enter the market and consumer awareness of plant-based products increases.
Short Term (2022 to 2025): Growing customer demand for health and more knowledge is driving the current acceptance of plant-based sausages. Concerns about animal cruelty are driving market growth and improvement among manufacturers in developed nations.
Medium Term (2025 to 2028): The market size is being driven by increased urbanization, rising demand from fitness enthusiastic customers, and advancing technologies. The market size is being fueled by the leading companies' massive investments in developing distinctive products to draw consumers' attention.
Long Term (2028 to 2033): Rising government initiatives, research & development activities, and present key players are advancing the market size. The growing popularity of plant-based products and rising environmental concerns are likely to drive market opportunities.
Principal Consultant
Based on product type, plant-based pork highly influences the global market and is expected to record a CAGR of 28.0% by 2033. The plant-based pork sausages are becoming increasingly popular among consumers. It is because pork is one of the most widely consumed meats in the world. Also, the taste and texture of plant-based pork sausages have improved significantly in recent years, making them more appealing to consumers.
A few key players in the market include companies like Beyond Meat, Impossible Foods, and Lightlife. These companies invest in research and development to create new and innovative plant-based pork products. They are expanding their distribution channels to reach more consumers. Historically, the market secured a CAGR of 23.7% between 2018 and 2022.
Based on the source, the dominant category in the market is currently soy-based protein sausages. Soy-based protein sausages are a popular ingredient in plant-based meat alternatives and are likely to record a CAGR of 23.9% by 2033.
Soy-based sausages are widely available and have been in the market for many years, making them a familiar choice for consumers. Additionally, they have a meat-like texture and are versatile, making them suitable for various dishes.
Other sources of plant-based sausages include wheat-based, pea-based, and mushroom-based sausages. These categories are also gaining popularity as more companies develop new and innovative plant-based products using these ingredients.
The continued growth of the plant-based meat industry is likely to lead to the development of new and innovative plant-based products. Historically, the soy-based sausages segment secured a CAGR of 21.1% between 2018 and 2022.
The HoReCa (hotel, restaurant, and café) sector allows consumers to try these products in a food service setting. The performance of HoReCa in the market has been positive, with many restaurants and cafes offering plant-based options on their menus. HoReCa is estimated to capture a CAGR of 25.9% by 2033.
The increasing popularity of plant-based diets and the growing demand for plant-based alternatives led many restaurants and cafes to offer plant-based sausages. It has helped to increase awareness and demand for plant-based sausages among consumers.
Historically, the HoReCa sector secured a CAGR of 22.2% between 2018 and 2022.
The United States market has experienced significant growth in recent years. Consumers are increasingly adopting plant-based diets and looking for alternatives to traditional meat products. According to Future Market Insights, the United States plant-based sausages market is projected to record a CAGR of 29.3% with a valuation of USD 4,866.8 million over the forecast period.
The United States has been increasing the availability of plant-based products in supermarkets and other retail channels. Significant retailers such as Walmart, Target, and Kroger have expanded their plant-based meat offerings in recent years in the country.
Another factor driving the United States market is the increasing demand for vegan and vegetarian food items in the food service sector. Many restaurants and fast-food chains now offer plant-based sausages on their menus, catering to consumers who are looking for meat-free alternatives.
The United States has a high rate of obesity and other health problems, which led many consumers to seek healthier, plant-based alternatives. Plant-based sausages are often lower in saturated fat and calories, making them popular among health-conscious consumers. Historically, the United States secured a CAGR of 26.6% between 2018 and 2022.
The United Kingdom plant-based sausages market is estimated to register a CAGR of 22.7% with a valuation of USD 1,262 million by 2033. Plant-based sausages are becoming increasingly popular in the United Kingdom due to the growing demand for healthier and sustainable food options. Many manufacturers are now investing in research and development to create new plant-based sausage products that appeal to a wider audience.
One of the ways manufacturers are advancing the United Kingdom plant-based sausages market is by developing innovative plant-based protein sources. For example, a few companies are using pea protein, soy protein, or wheat gluten to create sausages that mimic the texture and taste of traditional meat-based sausages.
Manufacturers also use natural ingredients and flavorings to create unique plant-based sausage products. For example, a few companies use beetroot, mushroom, or lentils to create sausages with distinct flavor profiles.
Many manufacturers are expanding their distribution channels to make plant-based sausages more widely available. A few companies are partnering with grocery stores and supermarkets to ensure their products are stocked on store shelves. Others are selling their products online, which allows them to reach a wider audience.
Finally, manufacturers also use marketing and advertising to promote plant-based sausage products. It includes social media campaigns, influencer partnerships, and other forms of digital marketing to reach a wider audience and raise awareness about the benefits of plant-based sausages.
Overall, manufacturers are advancing the United Kingdom plant-based sausages market by developing innovative products, expanding distribution channels, and investing in marketing and advertising. As a result, plant-based sausages are becoming a more mainstream option for consumers looking for healthier and sustainable food options. Historically the United Kingdom captured a CAGR of 19.4% between 2018 and 2022.
China's plant-based sausages market is growing rapidly due to several factors, such as a growing awareness of plant-based diets' health and environmental benefits and concerns about food safety. China is likely to record a CAGR of 23.4% with a valuation of USD 1,262 million by 2033.
One of the key drivers of growth in the China market is the rise of health and wellness trends. Consumers in China are becoming more health-conscious and are looking for healthier food options. Plant-based sausages offer a healthier alternative and lower fat and calories and are higher in fiber and other important nutrients.
The growing concerns about food safety and the environment drive demand for plant-based sausages in China. In recent years, China has experienced several food safety scandals, which have led to a growing mistrust of meat products. Plant-based sausages are considered a safer and more environmentally friendly alternative to meat-based ones.
Vegetarianism and veganism are still relatively new concepts in China, but they are gaining popularity, especially among younger consumers. In response to these trends, many plant-based sausage manufacturers are expanding their presence in China. A few companies are partnering with local distributors and retailers to make their products more widely available. Others are investing in marketing and advertising campaigns to raise awareness of their products.
Overall, the market is expected to continue to innovate and develop new products that appeal to a wider audience. Historically, China registered a CAGR of 22.1% between 2018 and 2022.
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Several companies are entering the market and established players expanding their product offerings. These companies often focus on developing innovative plant-based sausage products that appeal to specific consumer groups, such as vegans, vegetarians, or health-conscious consumers.
One of the key trends in the competitive landscape of the plant-based sausages market is the increasing focus on product innovation. Companies are investing heavily in research and development to create new plant-based sausage products that mimic traditional meat-based sausages' taste, texture, and appearance.
Marketing and advertising are also becoming increasingly important in the competitive landscape of the plant-based sausages market. Companies are investing in social media campaigns and other forms of digital marketing to raise awareness of their products and differentiate themselves from their competitors.
Recent Developments in the Global Market are
Beyond Meat: In February 2021, Beyond Meat announced a new partnership with Yum! Brands, to see Beyond Meat's products added to the menus of several of Yum! Brands' fast-food chains, including Pizza Hut, Taco Bell, and KFC.
Impossible Foods: In March 2021, Impossible Foods announced that it had raised USD 500 million in a new funding round, which accelerate the company's growth and expand its product offerings in coming years.
Tofurky: In December 2020, Tofurky launched a new line of plant-based sausages made with sunflower seeds designed to have a meat-like texture and flavor.
Lightlife Foods: In March 2021, Lightlife Foods announced the launch of a new line of plant-based sausages made with pea protein, designed to have a meat-like texture and flavor.
Field Roast: In December 2020, Field Roast announced a new partnership with the NBA's Portland Trail Blazers, to see Field Roast's products added to the menus of the Moda Center arena.
The Vegetarian Butcher: In February 2021, The Vegetarian Butcher announced the launch of a new line of plant-based sausages made with soy protein, designed to have a meat-like texture and flavor.
Nestlé S.A.: In November 2020, Nestlé S.A. announced the launch of a new line of plant-based sausages under its Garden Gourmet brand, made with pea protein and designed to have a meat-like texture and flavor.
| Attribute | Details |
|---|---|
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | USD Billion for Value |
| Key Countries Covered | United States, Canada, Germany, United Kingdom, France, Italy, Spain, Russia, China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Australia, New Zealand, GCC Countries, Türkiye, Northern Africa, and South Africa |
| Key Segments Covered |
Product Type, Distribution Channel, Source, Region |
| Key Companies Profiled |
Beyond Meat; Impossible Foods; Tofurky; Lightlife Foods; Field Roast; The Vegetarian Butcher; MorningStar Farms; Gardein; Amy's Kitchen; Nestlé S.A.; Kellogg Company; Conagra Brands; Maple Leaf Foods; The Meatless Farm Co.; Moving Mountains; Quorn Foods; Fry's Family Foods; Yves Veggie Cuisine; Alpha Foods; No Evil Foods |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
| Customization & Pricing | Available upon Request |
In 2023, the market is expected to be worth USD 1,228.1 million.
From 2018 to 2022, the global market thrived at a 22.6% CAGR.
The market is expected to continue growth at an 26.5% CAGR until 2033.
A CAGR of 29.3% is anticipated for the United States market.
The market is expected to be around USD 12,936.9 million by 2033.
1. Executive Summary | Plant-based Sausages Market 2. Market Overview 3. Market Background 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Plant-based Chicken 5.2. Plant-based Beef 5.3. Plant-based Pork 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Source 6.1. Soy-based Protein 6.2. Wheat-based Protein 6.3. Pea-based Protein 6.4. Canola-based Protein 6.5. Fava-Bean Based Protein 6.6. Potato-based Protein 6.7. Rice-based Protein 6.8. Lentil-based Protein 6.9. Flax-based Protein 6.10. Chia-based Protein 6.11. Corn-based Protein 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Distribution Channel 7.1. Hypermarkets/Supermarkets 7.2. Convenience Stores 7.3. Specialty Food Stores 7.4. Online Retail 7.5. Food Service Sector 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 8.1. North America 8.2. Latin America 8.3. Europe 8.4. Asia Pacific 8.5. MEA 9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14. Key Countries Market Analysis 15. Market Structure Analysis 16. Competition Analysis 16.1. Smithfield Foods 16.2. Beyond Meat Inc. 16.3. Nestle S.A. 16.4. Tyson Foods 16.5. Whole Foods 16.6. Amy’s Kitchen Inc. 16.7. Tofurky 16.8. Field Roast 16.9. Lightlife Foods Inc. 16.10. The Meatless Farm Co. 17. Assumptions & Acronyms Used 18. Research Methodology
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Plant-based Sausages Market
