The global plant based meal kit market is predicted to grow from USD 954.2 million in 2022 to USD 2,528.5 million by 2032. Overall sales of plan based meal kits are projected to accelerate at a stellar CAGR of 16.5% during the forecasted period (2022 to 2032). Rising consumer preference for plant based meal prep is a key factor spurring the growth in the global market.
Plant-based meals are becoming increasingly popular, with more and more people turning to plant-based diet options for their health and environmental benefits. Meal kits that focus on plant proteins have become a go-to solution for those looking to enjoy delicious meals without relying on animal products. A plant-based meal kit is a perfect way to get creative in the kitchen while still achieving amazing flavor and nutrition.
These meal kits come with everything needed to create an entire meal, including pre-measured ingredients, step-by-step instructions, and even cooking tips. This makes it easy for consumers, no matter their level of experience or expertise, to whip up a flavorful dish quickly and easily. With delicious recipes like vegan fried rice or veggie burgers, these kits offer plenty of variety for both meat eaters and vegetarians alike.
Although plant based meal kits are generally offered by companies under subscription models (meal delivery services), they can also be purchased from retail stores, supermarkets, convenience stores, and other retail outlets. These tasty vegan meal kits provide an easy way to cut down on meat, save time and effort, and become creative in kitchens.
The process of shopping, preparing, and cooking from scratch can be time-consuming. As a result, consumers, especially workaholics, opt for plant based meal kits to save time and effort.
Rising demand for convenient vegan meal prep across the globe due to rapid urbanization, busy lifestyles, and changing eating habits is expected to boost the global plant based meal kit industry during the assessment period.
Similarly, the growing trend of veganism and the increasing popularity of meal kits due to their better convenience will create lucrative opportunities for plant based meal kit manufacturers over the next decade.
As plant-based eating has become more popular in recent years, the market for meal kits that make it easy to cook vegan and vegetarian meals at home has grown dramatically. With so many companies now offering their own version of a plant-based meal kit, competition is fierce as each company strives to stand out from the crowd.
This surge in popularity is attributed both to an increase in home cooking during this period and greater awareness about the health benefits associated with eating plant-based meals. As such, many businesses within this sector have seen a dramatic rise in revenue from selling vegan and vegetarian meal kits during this time.
The booming food and beverage industry is also playing a key role in supporting the plant-based meal kit market. With consumers increasingly looking for healthy, sustainable, and convenient meal options, the demand for plant-based meal kits has skyrocketed over the past few years and the trend is expected to continue during the forecast period.
Food and beverage companies are working hard to meet this growing demand by introducing more plant-based meal kits to their product lines. For example, some popular companies have released vegetarian or vegan options that feature ingredients like beans, nuts, seeds, fruits, and vegetables.
Additionally, many food companies have also started offering alternative proteins such as tofu and seitan as well as creative sauces to give their meals more flavor. By creating new recipes featuring these alternative products and incorporating them into existing product lines, food and beverage companies can increase their offerings while meeting the demands of health-conscious consumers.
Leading companies like SunOpta, Danone S.A., and Beyond meat offer convenient and healthful plant-based meal kits that make it easy for people to get their daily nutrition without sacrificing taste or convenience. They also prioritize sustainability by using locally sourced ingredients wherever possible and reducing food waste. Furthermore, many of these companies provide delicious recipes that make preparing healthy meals easier than ever before.
| Attribute | Key Insights |
|---|---|
| Plant-Based Meal Kit Market Estimated Value (2022) | USD 954.2 million |
| Projected Market Value (2032) | USD 2,528.5 million |
| Value-based CAGR (2022 to 2032) | 16.5% |
| Share of the United Kingdom in the Global Market | 22% |
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According to Future Market Insights (FMI), the plant based meal kit sales expanded at a CAGR of 14.1% during the historical period from 2017 to 2022 and reached a total valuation of USD 828.6 million at the end of 2021.
However, with the rise in the vegan population and growing consumer demand for convenient plant based easy prep meals, the overall plant based meal kits demand is slated to rise at 16.5% CAGR between 2022 and 2032.
Plant based meal kits typically include all the necessary ingredients and instructions needed for users to cook a delicious vegan or vegetarian meal at home. This can range from breakfast bowls and burgers to salads and stir-fries. The convenience of these meal kits means that people don’t have to buy multiple ingredients or spend hours preparing meals. Rather, they simply need to follow the recipe included in the kit.
Rising consumer inclination towards opting for prepared vegan foods due to hectic busy lifestyles and changing eating habits is expected to boost the plant based meal kit demand during the forecast period.
As more and more people are becoming aware of the health benefits of vegan food products, plant based meal kit sales are slated to increase at a prolific pace during the forthcoming decade.
To meet the rising plant based meal kit demand, manufacturers are improving their production capacities and introducing new products and services. They are using novel manufacturing technologies to reduce costs while increasing their output efficiency.
Many companies ensure that all of their ingredients are locally sourced and organic while ensuring maximum nutrition as well as taste. Manufacturers like Planthood deliver 3 to 4 plant-based meal kits weekly, fortnightly, or monthly. Further, these services can be skipped or canceled at anytime with no ongoing commitment.
Rising Trend of Veganism and Convenient Nature of Plant Based Meal Kits Fueling Sales in the USA
The USA is home to some of the world’s leading plant-based meal kit companies which are continuously introducing new products and services to target the vegan and flexitarian population. This trend has been growing steadily over the years, as more and more consumers are looking for healthier and sustainable food options. The demand for plant-based meals has had a major influence on this development, as people are increasingly looking for alternatives to meat products.
The growth of the plant-based meal kit industry in the USA is also fueled by various benefits such as convenience, cost savings, and health benefits associated with vegetarian diets. Companies like Purple Carrot have seen a sharp increase in sales due to their variety of vegan meal kits delivered directly to customers' doors. Additionally, many retailers offer vegan meal kits that can be found at local grocery stores or online retailers such as Amazon and Walmart making access easier than ever before.
According to the Plant Based Foods Association, total plant-based retail sales reached USD 7.4 billion in 2021 and this number is expected to keep rising amid the rising popularity of vegan foods among consumers. This will create lucrative opportunities for plant based meat kit companies.
Growing Preference for Sustainable Dietary Choices Pushing Plant-based Meal Kits Demand in the United Kingdom
The United Kingdom holds around 22.0% share of the global plant based meal kit industry and it is expected to grow at a prolific pace during the next decade (2022 to 2032).This can be attributed to its growing consumer base and progressive food culture. The increasing consumer demand for plant-based products has made the United Kingdom an attractive platform for plant-based meal kit companies. With more people turning towards vegan and vegetarian lifestyles, plant-based meal kits provide a convenient way to enjoy meals without sacrificing taste.
There are also environmental benefits associated with using plant-based products in European markets like the United Kingdom Plant-based ingredients can reduce emissions of CO2, methane, and nitrous oxide, helping to combat climate change. In addition, it reduces water consumption compared with animal sources of protein and requires fewer resources for production purposes. This makes it an attractive option for consumers looking to make sustainable dietary choices. The country is embracing innovation in the food industry which increases the potential success of new plant-based meal kit companies.
Rising Awareness About the Benefits of Vegan Meals Boosting Market in India
India is an exciting place to watch when it comes to the growing plant-based meal kit industry. This nation has become increasingly attractive as a potential opportunity for vegan and vegetarian meal kit companies, due to its rising interest in health, sustainability, and ethical lifestyles, rapidly growing population, and increasing disposable income of consumers.
There are many reasons why this part of the world is emerging as an opportunistic plant-based meal kit market. For starters, people in these countries are becoming increasingly aware of their diets and how what they eat impacts their overall health. As a result, more people are turning to vegan and vegetarian meals for improved health outcomes.
Similarly, with increasing environmental awareness among consumers in these countries, many are motivated by sustainability concerns when making food choices.
Many new start-ups are entering the Indian market to meet the growing end-user demand for easy vegan meal preps. This will further aid in the development of the target market during the forecast period,
Principal Consultant
Demand Remains High for Plant Based Milk
Based on product type, the global market for plant based meal kits is segmented into plant based milk, plant based dairy, and plant based meat. Among these, plant based milk segment is expected to hold a substantial share at the end of the forecast period. This can be attributed to the rising consumer preference for plant-based milk and its by-products such as milkshakes.
Plant-based milk is becoming the growth engine for the plant based meal kit industry as more and more people are preferring this vegan item over cow’s milk due to the rising prevalence of lactose intolerance worldwide. According to the European Plant-based Foods Association, around 70% of the world’s population suffers from lactose intolerance. As a result, people are shifting their preference toward plant based milk kits.
Additionally, the growing demand for convenience and ready-to-drink milk products along with the easy availability of plant-based milk products in the market will further boost the growth of the target segment.
The plant-based meal kits market is becoming increasingly competitive, with more and more companies entering the space to meet consumer demand for healthier food options. Several companies are now offering their own version of a plant-based meal kit to stand out from the crowd. Further, they are adopting strategies such as partnerships, mergers, acquisitions, collaborations, facility expansions, and strengthening distribution channels to expand their global footprint. For instance,
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| Attributes | Details |
|---|---|
| Estimated Market Size (2022) | USD 954.2 million |
| Projected Market Size (2032) | USD 2,528.5 million |
| Anticipated Growth Rate (2022 to 2032) | 16.5% CAGR |
| Forecast Period | 2022 to 2032 |
| Historical Data Available for | 2017 to 2021 |
| Market Analysis | USD million in value |
| Key Regions Covered | North America; Eastern Europe; Western Europe; Japan; South America; Asian Pacific; Middle east and Africa |
| Key Countries Covered | USA, Germany, France, Italy, Canada, United Kingdom, Spain, China, India, Australia |
| Key Segments Covered | Product Type, Distribution Channel, Region |
| Key Companies Profiled | The Kellogg Company; The Hain celestial group; Beyond meat; SunOpta; Danone S.A.; ADM; Cargill; Eden foods; Kerry group; Sun brothers; Impossible foods; Unilever; Campbell soup |
| Report Coverage | Market Forecast, Company Share Analysis, DROT Analysis, Market Dynamics, Competitive Landscape, Challenges, Strategic Growth Initiatives |
The global plant based meal kit market size is assessed to USD 954.2 million in 2022.
Plant based meal kits demand is expected to rise at a CAGR of 16.5% from 2022 to 2032.
The global plant based meal kit industry is expected to surpass a valuation of USD 2,528.5 million by the end of 2032.
The USA, China, Canada, Germany, China, India, the United Kingdom, and Australia are the major countries driving demand for plant based meal kits.
The Kellogg Company, The Hain celestial group, Beyond Meat, SunOpta, Danone S.A., ADM, Cargill, Eden foods, Kerry group, Sun brothers, Impossible foods, Unilever, Campbell soup are some of the leading players operating in the plant based meal kits industry.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032 5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Product Type 5.1. Plant-Based Milk 5.2. Plant-Based Dairy 5.3. Plant-Based Meat 6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Distribution Channel 6.1. Online 6.2. Offline 7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region 7.1. North America 7.2. Latin America 7.3. Europe 7.4. East Asia 7.5. South Asia 7.6. Oceania 7.7. Middle East and Africa (MEA) 8. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 9. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 10. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 11. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 12. South Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 13. Oceania Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 14. MEA Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country 15. Key Countries Analysis 16. Market Structure Analysis 17. Competition Analysis 17.1. The Kellogg Company 17.2. The Hain Celestial Group 17.3. Beyond Meat 17.4. SunOpta 17.5. Danone S.A. 17.6. ADM 17.7. Cargill 17.8. Eden Foods 17.9. Kerry Group 17.10. Sun Brothers 17.11. Impossible Foods 17.12. Unilever 17.13. Campbell Soup 18. Assumptions & Acronyms Used 19. Research Methodology
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Plant Based Meal Kit Market
