Plant-based Beef Market Outlook (2023 to 2033)

Newly released data on plant-based beef Market analysis shows that according to Future Market Insights the market is estimated to be valued at USD 4.1 billion in 2023 and is projected to reach USD 26.9 billion by 2033, recording a CAGR of 20.6%, in terms of value.

Government Initiatives Fuel Market Innovations

Globally, government initiatives have acted in favor of the market. This is a result of the rising awareness of the health hazards of red meat and public health authorities’ plea to ameliorate food-related ailments. Wide-scale consumption of beef has been proven to have environmental ramifications. With an increasing focus on sustainability and global efforts to minimize carbon emissions, the market shows a positive outlook.

Government-funded research and development for plant-based alternatives is a critical factor in broadening the market horizon. The development of advanced variants, catering to specific consumer demands will significantly alter the market landscape.

Report Attributes Details
Plant-Based Beef Market Size Value in 2023 USD 4.01 Billion
Plant-Based Beef Market Forecast Value in 2033 USD 26.9 Billion
Global Growth Rate (2023 to 2033) 20.6%
Forecast Period 2023 to 2033

As Veganism Gains Stronghold, Market Prospects Improve

Plant-based meat has become one of the most popular, healthy, and environmentally responsible ways of life. This is due in part to plenty of new plant-based meat alternatives that mock meat products in taste and texture, and behave like the "genuine thing." Veganism is a growing trend in developed nations. As many as 6% of the United State’s largely red meat-consuming consumer base have turned purely vegan.

Consumers Turn Weary of High Market prices

In comparison to traditional red meat, plant-based beef products are expensive. They are also less accessible at local grocery stores. These critical market constraints impeded greater market penetration. For the average consumer, meat is a source of an affordable, easy source of nutrition, particularly protein. Many consumers aren’t too keen on spending higher for plant-based alternatives with lesser protein content than regular meat. Dominating the markets of developing nations is difficult at the current market price points.

In terms of burgers, popular choices are plant-based beef jerky, patty, pot pie, stew, and strips. These products may appear to be fake meats. However, plant-based beef benefits show they have fewer saturated fats, cholesterol, and calories than animal-based meat.

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How Will the Market Progress Till June 2023?

Market Statistics Details
H1,2022 (A) 22.5%
H1,2023 Projected (P) 22.7%
H1,2023 Outlook (O) 25.0%
BPS Change : H1,2023 (O) - H1,2023 (P) (+) 227 ↑
BPS Change : H1,2023 (O) - H1,2022 (A) (+) 249.7 ↑

Plant-based beef is the latest trend in the food industry. Restaurants and grocery stores are beginning to offer plant-based meat products as a viable alternative to traditional beef. These products are made from plants, but they look and taste like real beef. Proponents of plant-based beef argue that it is healthier and more sustainable than traditional beef. Critics say that plant-based beef is not as nutritious as real beef and that it is more expensive.

In a major product launch, Beyond Meat has debuted its plant-based beef. The company is billing the new product as a revolutionary way to enjoy a classic dish. "Our plant-based beef is not only better for you and the planet, but it also tastes delicious," said Ethan Brown, founder, and CEO of Beyond Meat. "We're excited to finally give people a real alternative to conventional meat."

The plant-based beef is made with ingredients like pea protein isolate, canola oil, and beet juice extract. It's designed to look, cook, and taste just like traditional ground beef. Beyond Meat says that its product is perfect for burgers, tacos, chili, and more.

To appeal to the environmentally conscious consumer, a new plant-based meat product is set to launch. The company, which has not been named yet, plans to debut its product at the end of this year. This will be the first time a major food company has released a vegetarian replacement for beef that looks and tastes like the real thing.

The plant-based meat will be made out of soy and wheat protein and will require no refrigeration. It is also cholesterol free and low in fat. The creators of the product are hoping to tap into the growing market for vegetarianism and veganism, which is currently valued at USD 3.5 billion in the United States alone.

While some vegetarians may balk at eating a product that is made to look and taste like meat, others may appreciate not having to sacrifice flavor or texture to live a vegetarian lifestyle.

Historical Outlook vs Future Projections

The plant-based meat market was valued at USD 3.3 billion in 2022 the market grew at a steady CAGR of 22.6% between 2017 and 2022. The growth of the market during this period is fueled by health benefits.

The consumption of plant-based meat has an advantage over actual meat products. Beef meat contains more saturated fat, cholesterol, and calories than a plant-based diet. Recent research shows that this could induce diet-related disorders such as obesity, type 2 diabetes, heart disease, and some malignancies. Consumption of plant-based meat, on the other hand, does not result in the development of such disorders. Furthermore, they contribute to the development of stronger immunity.

During the historical period, the above factors raised the consumer penchant for plant-based beef. This positive impact on the market is projected to carry forward into the current forecast period. However, the surge of sales between 2017 to 2022, is expected to slow down, with waning market momentum. The market is projected to slightly depreciate between 2023 to 2033.

Short Term (2023 to 2026): Currently, regulatory restrictions for alternative proteins, mostly plant-based protein products, have been relaxed in various nations. The FDA, for example, has loosened its rules for selling plant-based meat products on the market, which were prohibited previously due to labeling concerns. This is expected to drive easy accessibility to plant-based alternatives, boosting the market prospects.

Medium Term (2026 to 2029): Research & development, and innovations fuelled by public-private partnerships are projected to improve product versatility. Key players are consistently attempting to change the popular perception of plant meats tasting bad. With the introduction of better product variants, consumer perception is expected to radically shift.

Long Term (2029 to 2033): Long-term growth prospects are reliant on the key player’s ability to reach out to an untapped consumer base. Currently, not even half of the market potential has been realized in developing regions. Manufacturers need to develop region-specific, affordable products to break into the Asia-Pacific, Latin American, and MEA markets.

During the forecast period, the market is expected to grow at a CAGR of 20.6%.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Health Benefits Driving The Growth of the Plant-Based Beef Market

People are eating vegetables, legumes, fruits, and nuts as a result of the plant-based trend. There are also a variety of health benefits linked with plant-based beef products, which people are becoming more aware of in recent years as one of the most important elements driving global demand for plant-based meat products.

Many large economies have witnessed a significant increase in the vegan population. The nutritional benefits of plant-based meats when compared to regular meat, as well as their safety, are major considerations that have helped them acquire public attention.

Because of the health benefits of plant-based meat alternatives as well as the environmental concerns associated with animal-based meat, government authorities in many nations are pushing their consumption.

Recent Government Initiatives Boosting Market Growth

Globally, government agencies are investing heavily in plant-based meat research and development.

  • The German government declared in 2018 that it would invest USD 780,000 in research initiatives to develop plant-based replacements more flesh-like in texture than conventional beef, according to Mercy for Animals Organization.
  • In August 2022, the USA Department of Agriculture (USDA) officially declared that plant-based meat is growing.
  • Researchers at Germany’s TU Berlin and Karlsruhe Institute of Technology (KIT) are currently developing unique plant-based products. The project is titled “Texturing Mechanisms in the Wet Extrusion of Soy and Pea Protein”.

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Country-wise market analysis

Growing United States Plant-based beef market

The United States showed the largest market share in 2023, and this trend is expected to continue during the forecast period. In developed countries with big populations such as the United States and Canada, there is a lot of awareness about plant-based meat benefits.

Consumers are becoming more health-conscious, and there are concerns about the environmental impact of meat production. Consumers are becoming aware of their food consumption and taking the required efforts to reduce their unneeded fat intake in their regular diet. As a result, a substantial number of customers have stopped eating beef and have become vegans.

Plant-based alternatives are being researched in the United States to make them more meat-like in texture. Plant-based meat products are seen as healthier alternatives to meat products, allowing people to eat burgers and nuggets without feeling guilty. As a result, new product introductions are expected to have an impact on the region's plant-based beef meat industry's growth.

During the forecast period, the US market is expected to grow at a CAGR of 20.0% to reach a valuation of USD 7.9 Billion by 2033.

The United Kingdom is the biggest market for Plant-based beef market in Europe

The United Kingdom consumes meat daily, and they are concerned about eating a healthy diet. The United Kingdom markets are expected to develop at a CAGR of 12.8 percent over the projection period. It is Europe's largest market for plant-based meat consumption, accounting for over 40% of the European plant-based meat market. The rise of the ethical focus of the consumer, led by the millennial age and the advent of the flexitarian consumer, is a crucial element in the expansion of the plant-based business, particularly in the UK.

The Agricultural Capacity of Australia to Produce Raw Materials for the Plant-Based Beef Market

The significance of value-adding crops like pulses and legumes as ingredients for products like plant-based meat - rather than farmers selling their crops into unpredictable commodity markets - is becoming more generally recognized in the Australian farming sector. Australia possesses the agricultural capacity, commercial demand, and research know-how necessary to become a global leader in novel protein businesses, such as plant-based meat.

Australian-grown plant protein components and processing are in high demand. Plant protein components are becoming increasingly popular in a variety of market areas, including baked goods, snacks, and sports nutrition products.

History of China using substitutes meat and its potential for growth in the plant-based beef market

China already has many meat substitutes. Tofu-based foods are already commonly seen at meals in China. Aside from tofu-based items, Buddhist monks have a long history of making imitation meats, which are usually manufactured from soybeans and wheat gluten and resemble meat but don't taste like it. In cities around China, there are Buddhist-run eateries that serve only faux meats. Many people are wary of meat because of past outbreaks of swine sickness and avian flu.

During the forecast period, the market is expected to grow at a CAGR of 18.1% to reach a valuation of USD 1.4 Billion.

Regions North America
Countries United States
CAGR 20.0%
Market Value (2033) USD 7.9 Billion
Regions North America
Countries Canada
CAGR 27.2%
Market Value (2033) USD 571.8 Million
Regions Asia Pacific
Countries China
CAGR 18.1%
Market Value (2033) USD 1.4 Billion
Regions Asia Pacific
Countries South Korea
CAGR 22.0%
Market Value (2033) USD 290.4 Million
Regions Asia Pacific
Countries Japan
CAGR 19.2%
Market Value (2033) USD 457.0 Million

Category-wise Insights

Plant-based beef has many of the same properties as beef. It has features that are the same as those of beef. Soy and wheat are used to make beef-related plant-based items such as meat-free beef bits, no-beef burgers, beef watercress, and beefsteak. In addition, manufacturers are working on new product introductions to suit the need of vegetarian consumers.

Plant-based beef is categorized into products like Burger, Jerky, Patty, and potpie. Due to speedier manufacturing, flavor, convenience, and abundant supply, the burger patties category led the market, this trend is expected to continue during the projection period. Burger patties are becoming increasingly popular on store shelves.

The wheat-Sourced Segment Dominates the Market Owing to Consumer Preference

During the forecast period, the wheat-sourced segment is projected to dominate the market at a CAGR of 21.6%.

Wheat being one of the most preferred cereals globally is easily gaining wide acceptance amongst consumers. It is also deemed by consumers as a rich source of vitamins, minerals, antioxidants, and fiber. It is also one of the most preferred sources of plant-based protein. Many key players are showing a preference for wheat due to its taste, texture, and likeability to meat, when used in sausages, patties, and nuggets.

Burger Patty Dominates Product Type Due to Existant Popularity

Globally, meat-based burger patties are deemed consumer favorites. Due to its unequivocal popularity in developed and developing nations alike, plant-based beef burger patties are a consumer favorite.

Plant-based beef burger patties are easier to create and bear high likeliness to beef patties. It can be made with a variety of ingredients such as chickpeas, corn, soy, wheat, or rice to replicate the actual meat taste.

During the forecast period, the burger patty segment is expected to grow at a CAGR of 22.4%.

Leading Startups to Lookout For

Start-up Company Alt Farm
Country China
Description It is a subsidiary of the Hong Kong University of Science and Technology. It is popularly known for its innovation of protein printing technology. The startup has developed a specialized nozzle specifically for food printing. Currently, they are developing a technology to print plant-based A5 wagyu beef, which is to be launched in 2023.
Start-up Company Motif FoodWorks
Country United States
Description Founded in 2019, the startup primarily develops meat alternatives. This includes plant-based and dairy-free protein. This is achieved through advanced microbiological and fermentation methodologies, that isolate protein from meat and eggs.

Key Players Use Innovation to Conquer New Consumer Bases

In the plant-based beef meat market, businesses compete fiercely. The top key players in the plant-based meat business are working on a capacity expansion. They aim to achieve a competitive advantage, in addition to collaborations and product launches. To build a strong position in the market, new entrants are focusing on innovation, product development, and marketing techniques.

They're also attempting to anticipate changing consumer preferences to provide delectable foods that may be customized. Start-ups and key players are launching new and exciting products to expand the consumer base and demand for novel products.

Burger King launched the vegetarian Impossible Whopper, which is quickly becoming one of the brand's most successful product launches. Currently, the two leading market players are Impossible Foods, Inc. and Gardein by Conagra Brands.

Key Players and Recent Market Developments

Company Beyond Meat
Details Beyond Meat is a California-based company that is known for manufacturing meat substitutes from plant sources. It is preferred by many consumers due to its high likeliness to actual meat products. Their products are also available at popular fast-food chains and grocery stores.
Recent Developments

In 2022, Beyond Meat launched two new exciting products namely the “Beyond Burger” and “Beyond Beef Meatballs”. These are made from plant-based protein and free from GMOs.

The company also partnered with Pizza Hut in 2022 to launch the “Beyond Italian Sausage Crumbles in Canada.

Company The Vegetarian Butcher
Details The Vegetarian Butcher was founded in 2010 and is based in the Netherlands. The company primarily makes meat and seafood alternatives. The company has won many many awards, such as the EY Entrepreneur Of The Year in 2015 and 2016, and PETA's "Most animal-friendly company of the year" award.
Recent Developments In 2021, The Vegetarian Butcher launched a wide array of plant-based meat alternatives in the Chinese market. This is because demand for plant-based meat alternatives is steadily growing in the region
Company Greenleaf Foods, SPC
Details Greenleaf Foods, SPC was established in 2018. It is a leading producer of plant-based protein in the United States. The company has partnered with leading plant-based meat alternative food manufacturers. It is a subsidiary of Maple Leaf Foods Inc.
Recent Developments In 2021, Greenleaf Foods SPC expanded its production plant protein production in Indianapolis, US. This can be owed to the lucrative and readily available consumer base in North America generating profit.

Other Key Players

  • MorningStar Farms
  • Archer Daniels Midland Company
  • Symrise
  • Roquette Frères S.A.
  • Kellogg's
  • Tyson Foods, Inc.
  • Sotexpro SA
  • Crown Soya Protein Group
  • Puris Proteins, LLC
  • Ingredion Inc
  • Beneo GmbH
  • Glanbia plc
  • Fuji Oil Co., Ltd.

Frequently Asked Questions

What is the plant-based beef market size?

Plant-based beef market is estimated to be valued at USD 4.1 billion in 2023 and is projected to reach USD 26.9 billion by 2033, recording a CAGR of 20.6%, in terms of value.

At what rate did the plant-based beef Market Expand in The Last Five Years?

According to FMI’s study, the plant-based beef market has grown at 22.6% CAGR between 2017 and 2022.

What are the key factors driving Plant-based beef market demand?

The nutritional benefits of plant-based meats, as well as their safety when compared to regular meat, are two major factors driving plant-based beef market demand.

What is the United States Plant-based beef Market Outlook?

Demand for plant-based beef in the United States is predicted to propel during the forecast period. The United States hold more than 35% of the global plant-based beef market in 2023.

Which Countries are the highest consumers of Plant-based beef?

Taiwan, China, Japan, United States are the highest consumers of plant-based beef.

Which is the Highest-Grossing Region in the Global Plant-based beef Market?

North American region is the leading market share in the global plant-based beef market, estimated to account for nearly 38% of the overall market in 2021.

Table of Content
	1. Executive Summary 
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2017 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Product Type
		5.1. Burger Patty
		5.2. Crumbles & Grounds
		5.3. Sausages
		5.4. Hot Dogs
		5.5. Nuggets
		5.6. Bacon Chips
		5.7. Deli Slices
		5.8. Chunks & Tips
		5.9. Shreds
		5.10. Cutlet
		5.11. Strips, Tenders, & Fingers
		5.12. Meatballs
	6. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Source
		6.1. Soy-based Protein
		6.2. Wheat-based Protein
		6.3. Pea-based Protein
		6.4. Canola-based Protein
		6.5. Fava Bean-based Protein
		6.6. Potato-based Protein
		6.7. Rice-based Protein
		6.8. Lentil-based Protein
		6.9. Flax-based Protein
		6.10. Chia-based Protein
		6.11. Corn-based Protein
	7. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Distribution Channel
		7.1. Retail
			7.3.1. Hypermarkets/Supermarkets
			7.3.2. Convenience Stores
			7.3.3. Specialty Food Stores
		7.2. Online Retail
		7.3. HoReCa
	8. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Region
		8.1. North America
		8.2. Latin America
		8.3. Europe
		8.4. East Asia
		8.5. South Asia
		8.6. Oceania
		8.7. Middle East & Africa (MEA)
	9. North America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	10. Latin America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	11. Europe Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	12. East Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	13. South Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	14. Oceania Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	15. MEA Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country
	16. Key Countries Market Analysis
	17. Market Structure Analysis
	18. Competition Analysis
		18.1. MorningStar Farms
		18.2. Archer Daniels Midland Company
		18.3. Symrise
		18.4. Roquette Frères S.A.
		18.5. Kellogg's
		18.6. Tyson Foods, Inc.
		18.7. Sotexpro SA
		18.8. Crown Soya Protein Group
		18.9. Puris Proteins, LLC
		18.10. Ingredion Inc
		18.11. Beneo GmbH
		18.12. Glanbia plc
		18.13. Fuji Oil Co., Ltd.
	19. Assumptions & Acronyms Used
	20. Research Methodology
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