The pharmaceutical eCommerce market value is estimated to be USD 75,527.4 million in 2024. The market is predicted to grow at a CAGR of 14.4% during the forecast period. The market valuation is estimated to reach USD 290,824.8 million by 2034.
Pharmaceutical eCommerce Market Trends & Analysis
| Report Attribute | Details |
|---|---|
| Pharmaceutical eCommerce Market Size (2024) | USD 75,527.4 million |
| Anticipated Market Value (2034) | USD 290,824.8 million |
| Projected Growth Rate (2024 to 2034) | 14.4% CAGR |
Don't pay for what you don't need
Customize your report by selecting specific countries or regions and save 30%!
The pharmaceutical ecommerce market was valued at USD 54,772.1 million in 2019. The market registered a CAGR of 7.6% from 2019 to 2023. The market value was about USD 73,315.6 million in 2023.
During the time of the pandemic, below-cost prescription rates and rising direct and indirect remuneration (DIR) payments made it difficult for independent pharmacies to stay afloat. Meanwhile, patients were expecting all retail merchants, including pharmacies, to provide a large selection of purchasable drugs on online platforms for relaxed delivery.
This trend is expected to continue over the forecast period, with the e-drugstore market demand growing at an impressive pace in the forthcoming years.
| Attributes | Details |
|---|---|
| Pharmaceutical eCommerce Market Value (2019) | USD 54,772.1 million |
| Historical Market Revenue (2023) | USD 73,315.6 million |
| Historical CAGR (2019 to 2023) | 7.6% |
Initiatives from drug manufacturers to loosen prescription restrictions and increase expectations for convenience, personalization, and affordability are fueling growth in the online pharmacy market. Moreover, technological advancements have also allowed remote pharmacists to help manage many of the in-house pharmacists' tasks.
The implementation of digital pharmacy services increased in 2020 and 2021 due to a hike in demand for a variety of rare medications, drugs, and nutraceuticals. This enabled pharmacists in many states to process patient prescriptions and orders from doctors remotely, thereby facilitating community pharmacies to remain open and keep up customer care when in-person traffic decreased.
Principal Consultant
The table below lists some of the countries that are expected to lead in the integration of eCommerce in the pharmaceutical industry.
| Countries | CAGR (2024 to 2034) |
|---|---|
| United States | 7% |
| Germany | 8% |
| United Kingdom | 8.7% |
| India | 20.7% |
| China | 16% |
In North America, the United States is expected to hold a dominant share and expand at a 7% CAGR over the forecast period.
Sales through pharmaceutical eCommerce marketplaces are forecasted to increase at a CAGR of 8.7% until 2034.
China is expected to emerge as an attractive pocket in the East Asia pharmaceutical e-commerce market over the assessment period. The market is projected to register a CAGR of 16% through 2034.
The pharmaceutical eCommerce or online healthcare market in Germany is forecasted to expand at a CAGR of 8% over the next ten years.
Pharmaceutical eCommerce sales in India are projected to rise at an impressive 20.7% CAGR through the projected years.
Based on the product type, the over-the-counter product segment is expected to capture 63.7% of the total market share in 2024.
Online sales of other over-the-counter medications have become widespread due to the relaxation of regulations. For example, in Germany, online sales of OTC drugs accounted for 17% of total sales in 2018.
| Attributes | Details |
|---|---|
| Top Product Type | Over-the-counter Product |
| Market Share in 2024 | 63.7% |
Based on the end user, the consumer or individual market segment is expected to contribute almost 29.8% of the total revenue generated in 2024.
| Attributes | Details |
|---|---|
| Top End User | Consumer or Individuals |
| Market Share in 2024 | 29.8% |
Get the data you need at a Fraction of the cost
Personalize your report by choosing insights you need
and save 40%!
The market turned competitive shortly after the proliferation of eCommerce platforms for other products in the last decade. Leading global players are including features for dose monitoring, reminders, and customized medication tracking on their pharmaceutical eCommerce platforms to increase brand loyalty.
On the other hand, appropriate regulatory frameworks for encouraging online distribution of pharmaceutical products have accelerated the emergence of new market participants.
Recent Developments in the Global Pharmaceutical eCommerce Market
| Attribute | Details |
|---|---|
| Estimated Market Size (2024) | USD 75,527.4 million |
| Projected Market Size (2034) | USD 290,824.8 million |
| Anticipated Growth Rate (2024 to 2034) | 14.4% |
| Forecast Period | 2024 to 2034 |
| Historical Data Available for | 2019 to 2023 |
| Market Analysis | USD million or billion for Value and Units for Volume |
| Key Regions Covered | North America; Latin America; Europe; Middle East & Africa (MEA); East Asia; South Asia and Oceania |
| Key Countries Covered | United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa |
| Key Segments Covered | By Product Type, By End Use Verticals, and By Region |
| Key Companies Profiled | Netmeds Marketplace Ltd.; EasyMedico; Medlife; Amazon. Inc; Apotek; The Kroger Co.; Walgreen Co.; Giant Eagle, Inc.; Walmart; Express Scripts; CVS Health; Optum, Inc.; L Rowland & Co (Retail) Ltd; Zur Rose Group AG; McKesson Corporation; SHOP-APOTHEKE EUROPE N.V.; UK Meds Direct Ltd.; Walgreens Boots Alliance, Inc.; DocMorris |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
| Customization & Pricing | Available upon Request |
The pharmaceutical eCommerce market is estimated to be around USD 75,527.4 million in 2024.
The pharmaceutical eCommerce market is expected to grow at a CAGR of 14.4% during the forecast period.
The pharmaceutical eCommerce market is predicted to be valued at USD 290,824.8 million by 2034.
The pharmaceutical eCommerce market was valued at USD 54,772.1 million in 2019.
The market in India is predicted to witness a CAGR of 20.7% through 2034.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034 5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type 5.1. Prescription Medicine 5.2. Over-The-Counter Product 6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Channel Type 6.1. B2B 6.2. B2B2B 6.3. B2B2C 6.4. B2C 7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region 7.1. North America 7.2. Latin America 7.3. Western Europe 7.4. Eastern Europe 7.5. South Asia and Pacific 7.6. East Asia 7.7. Middle East and Africa 8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country 15. Key Countries Market Analysis 16. Market Structure Analysis 17. Competition Analysis 17.1. Netmeds Marketplace Ltd. 17.2. EasyMedico 17.3. Medlife 17.4. Amazon. Inc 17.5. Apotek 17.6. The Kroger Co. 17.7. Walgreen Co. 17.8. Giant Eagle, Inc. 17.9. Walmart 17.10. Express Scripts 17.11. Zur Rose Group AG 18. Assumptions & Acronyms Used 19. Research Methodology
Explore Consumer Product Insights
View Reports
Pharmaceutical eCommerce Market
