Pet Treats and Chews Market Outlook (2023 to 2033)

The pet treats and chews market is estimated to be valued at US$ 9 billion in 2023 and is expected to reach US$ 15 billion by 2033. The adoption of pet treats and chews is likely to advance at a CAGR of 5.2% during the forecast period.

The trend of humanization, where pets are considered integral members of the family, is a significant driver for the pet treats and chews market. Pet owners are increasingly seeking treats that mirror their own dietary preferences, including organic, natural, and gourmet options.

Pet owners are becoming more conscious of their pets' health and well-being. They are seeking treats and chews that offer functional benefits, such as dental care, joint support, or weight management. Manufacturers are responding by developing specialized products to cater to these specific needs.

Pet owners are willing to spend more on high-quality treats and chews, perceiving them as a luxury or premium indulgence for their pets. This driver has led to the emergence of upscale and gourmet treats, incorporating premium ingredients and unique flavors.

To cater to diverse customer preferences, manufacturers are continuously innovating and expanding their product offerings. This includes introducing new flavors, textures, and formats, such as jerky, dental sticks, and interactive puzzle treats. The drive for innovation and variety fuels market growth and keeps consumers engaged.

The power of social media platforms cannot be underestimated in shaping consumer behavior. Influencers and pet-centric communities on platforms like Instagram and YouTube have a significant impact on pet owners' purchasing decisions. They showcase new products, create trends, and drive consumer interest, thus influencing the demand for pet treats and chews.

The rising pet ownership rates, especially among millennials and empty nesters, are driving the demand for pet treats and chews. As more households embrace pets as companions, the market experiences a natural expansion, creating opportunities for manufacturers to cater to a larger customer base.

Attribute Details
Estimated Market Size (2023) US$ 9 billion
Projected Market Size (2033) US$ 15 billion
CAGR through (2023 to 2033) 5.2%

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2018 to 2022 Global Pet Treats and Chews Market Outlook Compared To 2023 to 2033 Forecast

As per newly released data by Future Market Insights (FMI), the global pet treats and chews market is expected to boom in the next ten years, owing to increasing pet-adoption by millennials and growing pet-parents culture.

As more people start treating their pets as part of their family, they tend to spend more to improve the lifestyle qualities of their pets. Constant innovation and healthy number of investments into research & development of new products by the market leaders will also be a driving force in the growth of the global pet treats and chews market.

Pawsome Palates: Unleashing the Irresistible Trends Fueling the Pet Treats and Chews Market Sales

Growing preference for health-based functional treats and chews which provide different types of health benefits for the pets is expected to create opportunities for growth in the market. Pet treats are not only considered a reward for the pet, but they also provide them with the necessary nutrients.

An emerging trend has been the increased interest in clean-labeled, less-processed treats and the use of organic ingredients in the production of the treats and chews. For instance, ‘Poochless’ brand offers organic veg treats for dogs through their ‘Goodoggy’ product line-up.

Country-wise Insights

Unleashing the Appetite: Exploring the Raging Craze behind the United States' Pet Treats and Chews Market Surge

The United States is expected to hold 27% of the North America pet treats and chews market, as per FMI. The on-going trend of veganism in the country has led to a rise in the sales of plant-based treats and chews.

Vegan pet owners tend to extend their eating habits and practices to their pets, resulting in a surge in demand for plant-based treats and chews, which, despite their high price, have proven to be the fastest-growing segment in the United States market.

Pawsome Appetites: Unleashing the Driving Forces behind Japan's Thriving Pet Treats and Chews Market

The Japanese culture generally indicate cats as symbols of good luck, which has historically led the Japanese population to adopt more cats and treat them with utmost care.

The emergence of dry cat treats with medicinal benefits such as ‘Wellness Kittles’, along with the recent surge in cat adoption in Japan will augment growth.

Unleashing Opportunity: The Irresistible Charm of Germany's Lucrative Pet Treats and Chews Market

Sales of pet treats and chews in Germany are expected to grow by a CAGR of 3.3% over the forecast period. Growth will mainly be led by cat treats, which will outpace dog treat sales. Key market players are also looking to expand their cat treats and chews product line-up to cater to this growth in demand.

Nandini Roy Choudhury
Nandini Roy Choudhury

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Category-wise Insights

Unveiling the Secrets behind the Soaring Popularity of Pet Dental Chews

The increasing concerns of pet-parents regarding the dental health of their pets, has given rise to the sales of pet dental chews products across the globe. Rising concerns about dental diseases and bad breath problems in pets have bolstered the sales of multifunctional dental chews which provide the pets with health-benefits, along with a clean and pleasant-smelling mouth. Sales in this segment are anticipated to hold 29% of the total market share over the forecast period.

Decoding the Chew-tastic Craze: Unveiling the Soaring Demand for Dog Treats and Chews

The overall pet treats and chews market is dominated by the dog treats and chews segment. This is due to a number of causes, including historically greater dog adoption rates, key market participants focusing more on dog-related products, and other varied circumstances. Functional treats for dogs are highly used by dog adopting families, as dogs are mostly trained to perform basic task by incentivizing them with such treats.

Unleashing Sales Success: Unveiling the Pet Treats and Chews Market's Preferred Sales Channel

The preferred sales channel for pet treats and chews has been the modern trade (hypermarket/supermarket), accounting for a 23% share of the overall sales. According to studies, pet treats and chews are products that are mostly bought as impulse purchase. Primarily people tend to buy them while shopping for other groceries, thus product placement on supermarket shelves is a necessary factor to consider.

Paw-sitioning for Success: Unleashing the Competitive Landscape of Pet Treats and Chews Market

The competitive landscape of the pet treats and chews market is characterized by the presence of several key players vying for market share. Companies such as Mars Petcare Inc., Nestlé Purina PetCare, The J.M. Smucker Company, and General Mills, Inc. dominate the market with their wide range of product offerings and strong brand presence.

These players invest in research and development to introduce innovative treats and chews, expand their distribution networks, and engage in strategic acquisitions to strengthen their market position. Competition is driven by factors such as product quality, pricing, packaging, and marketing initiatives. With the market experiencing growth and evolving consumer preferences, the competitive landscape is dynamic, requiring companies to constantly innovate and differentiate themselves to stay ahead in this highly competitive industry.

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Key Players in the Market

  • Mars Pet, Inc
  • Nestlé Purina PetCare
  • The J.M. Smucker Co.
  • Hill's Pet Nutrition, Inc.
  • General Mills, Inc.
  • Diamond Pet Foods
  • Spectrum Brands/United Pet Group
  • Mammoth Pet
  • Fluff and Tuff Inc.
  • Central Garden and Pet Co
  • ZippyPaws'
  • PetMate
  • KONG Company
  • Eurocan Pet Products
  • Cadet Pet, Inc.
  • Presidio Natural Pet Co
  • Wellness P

How can Pet Treats and Chews Manufacturers Expand in the Market?

Strategies for Pet Treats and Chews Manufacturers to Expand in the Market

  • Embrace the trend of natural and functional treats for pets.
  • Innovate with new flavors, textures, and interactive treat options.
  • Invest in premium and gourmet offerings to cater to luxury demand.
  • Leverage social media influencers to increase brand visibility and reach.
  • Expand distribution channels to reach a wider customer base.

Product Portfolio:

  • The J.M. Smucker Co. offers a diverse product portfolio for pets, including popular brands like Milk-Bone, Meow Mix, Kibbles 'n Bits, and Nature's Recipe. Their portfolio encompasses a wide range of pet food, treats, and dietary supplements, catering to the nutritional needs and taste preferences of dogs and cats.
  • Hill's Pet Nutrition, Inc. provides a comprehensive product portfolio focused on pet nutrition and wellness. Their portfolio includes well-known brands such as Science Diet and Prescription Diet, offering a wide selection of premium pet food, treats, and specialized formulas designed to support pets' specific dietary needs and health conditions.

Report Scope

Attribute Details
Market Value in 2023 US$ 9 billion
Market Value in 2033 US$ 15 billion
Growth Rate CAGR of 5.2% from 2023 to 2033
Base Year for Estimation 2022
Historical Data 2018 to 2022
Forecast Period 2023 to 2033
Quantitative Units Revenue in US$ billion and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
  • Product Types
  • Pet Type
  • Ingredient Type
  • Price Range
  • Sales Channel
  • Region
Regions Covered
  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • Middle East & Africa
Key Countries Profiled
  • United States
  • Canada
  • Brazil
  • Mexico
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Poland
  • Russia
  • Czech Republic
  • Romania
  • China
  • Japan
  • South Korea
  • India
  • Bangladesh
  • Australia
  • New Zealand
  • GCC countries
  • South Africa
  • Israel
Key Companies Profiled
  • Mars Pet, Inc
  • Nestlé Purina PetCare
  • The J.M. Smucker Co.
  • Hill's Pet Nutrition, Inc.
  • General Mills, Inc.
  • Diamond Pet Foods
  • Spectrum Brands/United Pet Group
  • Mammoth Pet
  • Fluff and Tuff Inc.
  • Central Garden and Pet Co
  • ZippyPaws'
  • PetMate
  • KONG Company
  • Eurocan Pet Products
  • Cadet Pet, Inc.
  • Presidio Natural Pet Co
  • Wellness P
Customization & Pricing Available Upon Request

Market Segmentation

By Product Type:

  • Dental care
  • Aromatic Treats
  • Comfort Treats
  • Training Treats

By Pet Type:

  • Cats
  • Dogs

By Ingredient Type:

  • Plant Based
  • Animal Based

By Price Range:

  • Mass
  • Premium

By Sales Channel:

  • Pet Specialty Stores
  • Drug Stores
  • Modern Trade (Hypermarket/ Supermarkets)
  • Online Retailers
  • Convenience Stores
  • Other Sales Channel

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • South Asia and Pacific
  • East Asia
  • Middle East & Africa

Frequently Asked Questions

What is the Current Magnitude of the Pet Treats and Chews Market?

The market is valued at US$ 9 billion in 2023.

What is the Anticipated Market Size by 2033?

The market is anticipated to secure a valuation of US$ 15 billion by 2033.

What is the Key Trend Driving Market Growth?

The trend of humanization, where pets are considered integral family members, is a significant driver for the pet treats and chews market.

What is the Expected Contribution to the Global Market by North America?

The North American market is expected to hold a global market share of 27%.

What is a highly preferred sales Channel in the Pet Treats and Chews Market?

The preferred sales channel for pet treats and chews is hypermarket or supermarket, accounting for a 23% share of the overall sales.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Product Type, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Product Type, 2023 to 2033

        5.3.1. Dental care

        5.3.2. Aromatic Treats

        5.3.3. Comfort Treats

        5.3.4. Training Treats

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Pet Type

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Pet Type, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Pet Type, 2023 to 2033

        6.3.1. Cats

        6.3.2. Dogs

    6.4. Y-o-Y Growth Trend Analysis By Pet Type, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Pet Type, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Ingredient Type

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Ingredient Type, 2018 to 2022

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Ingredient Type, 2023 to 2033

        7.3.1. Plant Based

        7.3.2. Animal Based

    7.4. Y-o-Y Growth Trend Analysis By Ingredient Type, 2018 to 2022

    7.5. Absolute $ Opportunity Analysis By Ingredient Type, 2023 to 2033

8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Price Range

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Price Range, 2018 to 2022

    8.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Price Range, 2023 to 2033

        8.3.1. Mass

        8.3.2. Premium

    8.4. Y-o-Y Growth Trend Analysis By Price Range, 2018 to 2022

    8.5. Absolute $ Opportunity Analysis By Price Range, 2023 to 2033

9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel

    9.1. Introduction / Key Findings

    9.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Sales Channel, 2018 to 2022

    9.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Sales Channel, 2023 to 2033

        9.3.1. Pet Specialty Stores

        9.3.2. Drug Stores

        9.3.3. Hypermarket/ Supermarkets

        9.3.4. Online Retailers

        9.3.5. Convenience Stores

        9.3.6. Others

    9.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022

    9.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033

10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    10.1. Introduction

    10.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2018 to 2022

    10.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2023 to 2033

        10.3.1. North America

        10.3.2. Latin America

        10.3.3. Western Europe

        10.3.4. Eastern Europe

        10.3.5. South Asia and Pacific

        10.3.6. East Asia

        10.3.7. Middle East and Africa

    10.4. Market Attractiveness Analysis By Region

11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. The USA

            11.2.1.2. Canada

        11.2.2. By Product Type

        11.2.3. By Pet Type

        11.2.4. By Ingredient Type

        11.2.5. By Price Range

        11.2.6. By Sales Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Product Type

        11.3.3. By Pet Type

        11.3.4. By Ingredient Type

        11.3.5. By Price Range

        11.3.6. By Sales Channel

    11.4. Key Takeaways

12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. Brazil

            12.2.1.2. Mexico

            12.2.1.3. Rest of Latin America

        12.2.2. By Product Type

        12.2.3. By Pet Type

        12.2.4. By Ingredient Type

        12.2.5. By Price Range

        12.2.6. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Product Type

        12.3.3. By Pet Type

        12.3.4. By Ingredient Type

        12.3.5. By Price Range

        12.3.6. By Sales Channel

    12.4. Key Takeaways

13. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. Germany

            13.2.1.2. United Kingdom

            13.2.1.3. France

            13.2.1.4. Spain

            13.2.1.5. Italy

            13.2.1.6. Rest of Western Europe

        13.2.2. By Product Type

        13.2.3. By Pet Type

        13.2.4. By Ingredient Type

        13.2.5. By Price Range

        13.2.6. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Product Type

        13.3.3. By Pet Type

        13.3.4. By Ingredient Type

        13.3.5. By Price Range

        13.3.6. By Sales Channel

    13.4. Key Takeaways

14. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. Poland

            14.2.1.2. Russia

            14.2.1.3. Czech Republic

            14.2.1.4. Romania

            14.2.1.5. Rest of Eastern Europe

        14.2.2. By Product Type

        14.2.3. By Pet Type

        14.2.4. By Ingredient Type

        14.2.5. By Price Range

        14.2.6. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Product Type

        14.3.3. By Pet Type

        14.3.4. By Ingredient Type

        14.3.5. By Price Range

        14.3.6. By Sales Channel

    14.4. Key Takeaways

15. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    15.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    15.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        15.2.1. By Country

            15.2.1.1. India

            15.2.1.2. Bangladesh

            15.2.1.3. Australia

            15.2.1.4. New Zealand

            15.2.1.5. Rest of South Asia and Pacific

        15.2.2. By Product Type

        15.2.3. By Pet Type

        15.2.4. By Ingredient Type

        15.2.5. By Price Range

        15.2.6. By Sales Channel

    15.3. Market Attractiveness Analysis

        15.3.1. By Country

        15.3.2. By Product Type

        15.3.3. By Pet Type

        15.3.4. By Ingredient Type

        15.3.5. By Price Range

        15.3.6. By Sales Channel

    15.4. Key Takeaways

16. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    16.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    16.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        16.2.1. By Country

            16.2.1.1. China

            16.2.1.2. Japan

            16.2.1.3. South Korea

        16.2.2. By Product Type

        16.2.3. By Pet Type

        16.2.4. By Ingredient Type

        16.2.5. By Price Range

        16.2.6. By Sales Channel

    16.3. Market Attractiveness Analysis

        16.3.1. By Country

        16.3.2. By Product Type

        16.3.3. By Pet Type

        16.3.4. By Ingredient Type

        16.3.5. By Price Range

        16.3.6. By Sales Channel

    16.4. Key Takeaways

17. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    17.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    17.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        17.2.1. By Country

            17.2.1.1. GCC Countries

            17.2.1.2. South Africa

            17.2.1.3. Israel

            17.2.1.4. Rest of MEA

        17.2.2. By Product Type

        17.2.3. By Pet Type

        17.2.4. By Ingredient Type

        17.2.5. By Price Range

        17.2.6. By Sales Channel

    17.3. Market Attractiveness Analysis

        17.3.1. By Country

        17.3.2. By Product Type

        17.3.3. By Pet Type

        17.3.4. By Ingredient Type

        17.3.5. By Price Range

        17.3.6. By Sales Channel

    17.4. Key Takeaways

18. Key Countries Market Analysis

    18.1. USA

        18.1.1. Pricing Analysis

        18.1.2. Market Share Analysis, 2022

            18.1.2.1. By Product Type

            18.1.2.2. By Pet Type

            18.1.2.3. By Ingredient Type

            18.1.2.4. By Price Range

            18.1.2.5. By Sales Channel

    18.2. Canada

        18.2.1. Pricing Analysis

        18.2.2. Market Share Analysis, 2022

            18.2.2.1. By Product Type

            18.2.2.2. By Pet Type

            18.2.2.3. By Ingredient Type

            18.2.2.4. By Price Range

            18.2.2.5. By Sales Channel

    18.3. Brazil

        18.3.1. Pricing Analysis

        18.3.2. Market Share Analysis, 2022

            18.3.2.1. By Product Type

            18.3.2.2. By Pet Type

            18.3.2.3. By Ingredient Type

            18.3.2.4. By Price Range

            18.3.2.5. By Sales Channel

    18.4. Mexico

        18.4.1. Pricing Analysis

        18.4.2. Market Share Analysis, 2022

            18.4.2.1. By Product Type

            18.4.2.2. By Pet Type

            18.4.2.3. By Ingredient Type

            18.4.2.4. By Price Range

            18.4.2.5. By Sales Channel

    18.5. Germany

        18.5.1. Pricing Analysis

        18.5.2. Market Share Analysis, 2022

            18.5.2.1. By Product Type

            18.5.2.2. By Pet Type

            18.5.2.3. By Ingredient Type

            18.5.2.4. By Price Range

            18.5.2.5. By Sales Channel

    18.6. United Kingdom

        18.6.1. Pricing Analysis

        18.6.2. Market Share Analysis, 2022

            18.6.2.1. By Product Type

            18.6.2.2. By Pet Type

            18.6.2.3. By Ingredient Type

            18.6.2.4. By Price Range

            18.6.2.5. By Sales Channel

    18.7. France

        18.7.1. Pricing Analysis

        18.7.2. Market Share Analysis, 2022

            18.7.2.1. By Product Type

            18.7.2.2. By Pet Type

            18.7.2.3. By Ingredient Type

            18.7.2.4. By Price Range

            18.7.2.5. By Sales Channel

    18.8. Spain

        18.8.1. Pricing Analysis

        18.8.2. Market Share Analysis, 2022

            18.8.2.1. By Product Type

            18.8.2.2. By Pet Type

            18.8.2.3. By Ingredient Type

            18.8.2.4. By Price Range

            18.8.2.5. By Sales Channel

    18.9. Italy

        18.9.1. Pricing Analysis

        18.9.2. Market Share Analysis, 2022

            18.9.2.1. By Product Type

            18.9.2.2. By Pet Type

            18.9.2.3. By Ingredient Type

            18.9.2.4. By Price Range

            18.9.2.5. By Sales Channel

    18.10. Poland

        18.10.1. Pricing Analysis

        18.10.2. Market Share Analysis, 2022

            18.10.2.1. By Product Type

            18.10.2.2. By Pet Type

            18.10.2.3. By Ingredient Type

            18.10.2.4. By Price Range

            18.10.2.5. By Sales Channel

    18.11. Russia

        18.11.1. Pricing Analysis

        18.11.2. Market Share Analysis, 2022

            18.11.2.1. By Product Type

            18.11.2.2. By Pet Type

            18.11.2.3. By Ingredient Type

            18.11.2.4. By Price Range

            18.11.2.5. By Sales Channel

    18.12. Czech Republic

        18.12.1. Pricing Analysis

        18.12.2. Market Share Analysis, 2022

            18.12.2.1. By Product Type

            18.12.2.2. By Pet Type

            18.12.2.3. By Ingredient Type

            18.12.2.4. By Price Range

            18.12.2.5. By Sales Channel

    18.13. Romania

        18.13.1. Pricing Analysis

        18.13.2. Market Share Analysis, 2022

            18.13.2.1. By Product Type

            18.13.2.2. By Pet Type

            18.13.2.3. By Ingredient Type

            18.13.2.4. By Price Range

            18.13.2.5. By Sales Channel

    18.14. India

        18.14.1. Pricing Analysis

        18.14.2. Market Share Analysis, 2022

            18.14.2.1. By Product Type

            18.14.2.2. By Pet Type

            18.14.2.3. By Ingredient Type

            18.14.2.4. By Price Range

            18.14.2.5. By Sales Channel

    18.15. Bangladesh

        18.15.1. Pricing Analysis

        18.15.2. Market Share Analysis, 2022

            18.15.2.1. By Product Type

            18.15.2.2. By Pet Type

            18.15.2.3. By Ingredient Type

            18.15.2.4. By Price Range

            18.15.2.5. By Sales Channel

    18.16. Australia

        18.16.1. Pricing Analysis

        18.16.2. Market Share Analysis, 2022

            18.16.2.1. By Product Type

            18.16.2.2. By Pet Type

            18.16.2.3. By Ingredient Type

            18.16.2.4. By Price Range

            18.16.2.5. By Sales Channel

    18.17. New Zealand

        18.17.1. Pricing Analysis

        18.17.2. Market Share Analysis, 2022

            18.17.2.1. By Product Type

            18.17.2.2. By Pet Type

            18.17.2.3. By Ingredient Type

            18.17.2.4. By Price Range

            18.17.2.5. By Sales Channel

    18.18. China

        18.18.1. Pricing Analysis

        18.18.2. Market Share Analysis, 2022

            18.18.2.1. By Product Type

            18.18.2.2. By Pet Type

            18.18.2.3. By Ingredient Type

            18.18.2.4. By Price Range

            18.18.2.5. By Sales Channel

    18.19. Japan

        18.19.1. Pricing Analysis

        18.19.2. Market Share Analysis, 2022

            18.19.2.1. By Product Type

            18.19.2.2. By Pet Type

            18.19.2.3. By Ingredient Type

            18.19.2.4. By Price Range

            18.19.2.5. By Sales Channel

    18.20. South Korea

        18.20.1. Pricing Analysis

        18.20.2. Market Share Analysis, 2022

            18.20.2.1. By Product Type

            18.20.2.2. By Pet Type

            18.20.2.3. By Ingredient Type

            18.20.2.4. By Price Range

            18.20.2.5. By Sales Channel

    18.21. GCC Countries

        18.21.1. Pricing Analysis

        18.21.2. Market Share Analysis, 2022

            18.21.2.1. By Product Type

            18.21.2.2. By Pet Type

            18.21.2.3. By Ingredient Type

            18.21.2.4. By Price Range

            18.21.2.5. By Sales Channel

    18.22. South Africa

        18.22.1. Pricing Analysis

        18.22.2. Market Share Analysis, 2022

            18.22.2.1. By Product Type

            18.22.2.2. By Pet Type

            18.22.2.3. By Ingredient Type

            18.22.2.4. By Price Range

            18.22.2.5. By Sales Channel

    18.23. Israel

        18.23.1. Pricing Analysis

        18.23.2. Market Share Analysis, 2022

            18.23.2.1. By Product Type

            18.23.2.2. By Pet Type

            18.23.2.3. By Ingredient Type

            18.23.2.4. By Price Range

            18.23.2.5. By Sales Channel

19. Market Structure Analysis

    19.1. Competition Dashboard

    19.2. Competition Benchmarking

    19.3. Market Share Analysis of Top Players

        19.3.1. By Regional

        19.3.2. By Product Type

        19.3.3. By Pet Type

        19.3.4. By Ingredient Type

        19.3.5. By Price Range

        19.3.6. By Sales Channel

20. Competition Analysis

    20.1. Competition Deep Dive

        20.1.1. Mars Pet, Inc

            20.1.1.1. Overview

            20.1.1.2. Product Portfolio

            20.1.1.3. Profitability by Market Segments

            20.1.1.4. Sales Footprint

            20.1.1.5. Strategy Overview

                20.1.1.5.1. Marketing Strategy

                20.1.1.5.2. Product Strategy

                20.1.1.5.3. Channel Strategy

        20.1.2. Nestlé Purina PetCare

            20.1.2.1. Overview

            20.1.2.2. Product Portfolio

            20.1.2.3. Profitability by Market Segments

            20.1.2.4. Sales Footprint

            20.1.2.5. Strategy Overview

                20.1.2.5.1. Marketing Strategy

                20.1.2.5.2. Product Strategy

                20.1.2.5.3. Channel Strategy

        20.1.3. The J.M. Smucker Co.

            20.1.3.1. Overview

            20.1.3.2. Product Portfolio

            20.1.3.3. Profitability by Market Segments

            20.1.3.4. Sales Footprint

            20.1.3.5. Strategy Overview

                20.1.3.5.1. Marketing Strategy

                20.1.3.5.2. Product Strategy

                20.1.3.5.3. Channel Strategy

        20.1.4. Hill's Pet Nutrition, Inc.

            20.1.4.1. Overview

            20.1.4.2. Product Portfolio

            20.1.4.3. Profitability by Market Segments

            20.1.4.4. Sales Footprint

            20.1.4.5. Strategy Overview

                20.1.4.5.1. Marketing Strategy

                20.1.4.5.2. Product Strategy

                20.1.4.5.3. Channel Strategy

        20.1.5. General Mills, Inc.

            20.1.5.1. Overview

            20.1.5.2. Product Portfolio

            20.1.5.3. Profitability by Market Segments

            20.1.5.4. Sales Footprint

            20.1.5.5. Strategy Overview

                20.1.5.5.1. Marketing Strategy

                20.1.5.5.2. Product Strategy

                20.1.5.5.3. Channel Strategy

        20.1.6. Diamond Pet Foods

            20.1.6.1. Overview

            20.1.6.2. Product Portfolio

            20.1.6.3. Profitability by Market Segments

            20.1.6.4. Sales Footprint

            20.1.6.5. Strategy Overview

                20.1.6.5.1. Marketing Strategy

                20.1.6.5.2. Product Strategy

                20.1.6.5.3. Channel Strategy

        20.1.7. Spectrum Brands/Value (US$ Million) & Volume (Tons)ed Pet Group

            20.1.7.1. Overview

            20.1.7.2. Product Portfolio

            20.1.7.3. Profitability by Market Segments

            20.1.7.4. Sales Footprint

            20.1.7.5. Strategy Overview

                20.1.7.5.1. Marketing Strategy

                20.1.7.5.2. Product Strategy

                20.1.7.5.3. Channel Strategy

        20.1.8. Mammoth Pet

            20.1.8.1. Overview

            20.1.8.2. Product Portfolio

            20.1.8.3. Profitability by Market Segments

            20.1.8.4. Sales Footprint

            20.1.8.5. Strategy Overview

                20.1.8.5.1. Marketing Strategy

                20.1.8.5.2. Product Strategy

                20.1.8.5.3. Channel Strategy

        20.1.9. Fluff and Tuff Inc.

            20.1.9.1. Overview

            20.1.9.2. Product Portfolio

            20.1.9.3. Profitability by Market Segments

            20.1.9.4. Sales Footprint

            20.1.9.5. Strategy Overview

                20.1.9.5.1. Marketing Strategy

                20.1.9.5.2. Product Strategy

                20.1.9.5.3. Channel Strategy

        20.1.10. Central Garden and Pet Co

            20.1.10.1. Overview

            20.1.10.2. Product Portfolio

            20.1.10.3. Profitability by Market Segments

            20.1.10.4. Sales Footprint

            20.1.10.5. Strategy Overview

                20.1.10.5.1. Marketing Strategy

                20.1.10.5.2. Product Strategy

                20.1.10.5.3. Channel Strategy

        20.1.11. ZippyPaws'

            20.1.11.1. Overview

            20.1.11.2. Product Portfolio

            20.1.11.3. Profitability by Market Segments

            20.1.11.4. Sales Footprint

            20.1.11.5. Strategy Overview

                20.1.11.5.1. Marketing Strategy

                20.1.11.5.2. Product Strategy

                20.1.11.5.3. Channel Strategy

        20.1.12. PetMate

            20.1.12.1. Overview

            20.1.12.2. Product Portfolio

            20.1.12.3. Profitability by Market Segments

            20.1.12.4. Sales Footprint

            20.1.12.5. Strategy Overview

                20.1.12.5.1. Marketing Strategy

                20.1.12.5.2. Product Strategy

                20.1.12.5.3. Channel Strategy

        20.1.13. KONG Company

            20.1.13.1. Overview

            20.1.13.2. Product Portfolio

            20.1.13.3. Profitability by Market Segments

            20.1.13.4. Sales Footprint

            20.1.13.5. Strategy Overview

                20.1.13.5.1. Marketing Strategy

                20.1.13.5.2. Product Strategy

                20.1.13.5.3. Channel Strategy

        20.1.14. Eurocan Pet Products

            20.1.14.1. Overview

            20.1.14.2. Product Portfolio

            20.1.14.3. Profitability by Market Segments

            20.1.14.4. Sales Footprint

            20.1.14.5. Strategy Overview

                20.1.14.5.1. Marketing Strategy

                20.1.14.5.2. Product Strategy

                20.1.14.5.3. Channel Strategy

        20.1.15. Cadet Pet, Inc.

            20.1.15.1. Overview

            20.1.15.2. Product Portfolio

            20.1.15.3. Profitability by Market Segments

            20.1.15.4. Sales Footprint

            20.1.15.5. Strategy Overview

                20.1.15.5.1. Marketing Strategy

                20.1.15.5.2. Product Strategy

                20.1.15.5.3. Channel Strategy

        20.1.16. Presidio Natural Pet Co

            20.1.16.1. Overview

            20.1.16.2. Product Portfolio

            20.1.16.3. Profitability by Market Segments

            20.1.16.4. Sales Footprint

            20.1.16.5. Strategy Overview

                20.1.16.5.1. Marketing Strategy

                20.1.16.5.2. Product Strategy

                20.1.16.5.3. Channel Strategy

        20.1.17. Wellness Pet Company

            20.1.17.1. Overview

            20.1.17.2. Product Portfolio

            20.1.17.3. Profitability by Market Segments

            20.1.17.4. Sales Footprint

            20.1.17.5. Strategy Overview

                20.1.17.5.1. Marketing Strategy

                20.1.17.5.2. Product Strategy

                20.1.17.5.3. Channel Strategy

21. Assumptions & Acronyms Used

22. Research Methodology

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