Pet Toys Market Outlook

According to FMI projection, the pet toys market could reach a value of US$ 5.90 billion. The market is growing, with a projected value of US$ 2.89 billion in 2023, and is now working to capitalize on its presence in both the commercial and residential sectors, which include homes, pet hotels, and daycare facilities.

A CAGR of 7.4% is anticipated by 2033 as a response to the growing amount of money pet owners is spending on their animals.

Attributes Details
Pet Toys Market CAGR (2023 to 2033) 7.4%
Pet Toys Market Size (2023) US$ 2.89 billion
Pet Toys Market Size (2033) US$ 5.90 billion

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Personalization: The Secret to a Strong Pet Toys Sector Growth

With the rapidly booming pet care industry, the participants have realized the need to provide personalized and customized items that cater to the specific end-use requirements of pet users. In light of the growing demand for personalized pet toys, the market participants are providing an opportunity to pet owners to personalize their pet requirements through their online platforms.

Customization is currently provided in terms of style, size, design, color, etc. that can best match the pet’s requirements. Shutterfly, Inc. is one such company that provides an opportunity to pet owners to customize their purchases. Such aspects are expected to play a key role in driving the sales growth of pet toys in the coming years.

Smart Toys Reshaping the Pet Toys Demand

With rapid technological advancement, smart pet toys are slowly gaining traction. The tech-savvy nature of millennial pet owners has encouraged the players operating in the market to develop hi-tech and smart pet entertainment solutions like AI-powered interactive robots, etc.

For instance, Felik is one such smart pet toy that comes with a camera and AI (Machine Learning) with the capability of tracking the pet’s movements automatically.

This is how the introduction of smart pet toys has changed entertainment for pets. The adoption of such smart toys is likely to increase, as these toys also eliminate the need for manual control of toys by pet owners. Also, interactive toys are making their mark in the market.

The interactive toys market is expanding due to the rising usage of digital platforms like websites, smartphone apps, and social media. Also, around 10-15% of the pet toy industry is made up of interactive toys.

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How Does the Future Outlook Match Up with Historic Pet Toys Sales?

The sales of pet toys have ballooned in the past few years. Pets are today considered a part of their family by pet parents. This pet parenting trend has encouraged pet parents to provide the best possible luxury to their pets as they want for their own children or any other family member.

Market Value (2018) US$ 2.21 billion
Market Value (2022) US$ 2.71 billion
CAGR (2018 to 2022) 5.2%
Y-o-Y Growth (2022 to 2023) 6.6%

The strengthening bond between humans and their pets has been encouraging pet owners to spend more on their pet luxuries. The idea of pet ownership as preparation for child parenting has gained significance.

In such instances, all of the necessities likely to be provided to the child are being offered to pets. The prevalence of such trends points toward optimistic sales growth in the coming years.

Pet hotels and daycare centers play a key role in driving the sales of animal luxuries and necessities. With the rapidly growing pet love, pet daycare and hotels have now engaged in providing an extensive range of luxury services for family members.

  • Short-term growth (2023 to 2026): The current trend towards pet humanization is a key aspect that has a big impact on pet owners' adoption of pet toys.
  • Medium-term growth (2027 to 2030): Day care centers also provide other services like grooming, spa, pet playing area, and other entertainment services. Subsequently, the booming daycare industry is further expected to fuel demand for pet toys in the coming years.
  • Long-term growth (2031 to 2033): Market participants are undertaking efforts to enhance their market reach in the booming B2B category, which is likely to prove beneficial for pet toy manufacturers in the long run.

What Does the Pet Toys Market Provide Manufacturers in Terms of Profitability?

Shift from Indirect to DTC Channels Reshaping Operations

  • In terms of sales channel, the direct-to-consumer (DTC) trend is gaining momentum. Increasing penetration of regional and local players is further likely to drive the trend of adopting DTC distribution channels.
  • Besides this, the expansion of the digital ecosystem has played an important role in facilitating the manufacturers to directly connect with their consumers.
  • The players are also actively engaged in promoting their brands through content advertisements like blogs, articles, etc. Developing such direct contact with end customers is likely to help players increase brand awareness.

Rise of Private Pet Toys Labels

  • The emergence of private label brands is the new retail revolution that is reshaping industry trends.
  • The well-established pet care retailers have now engaged in offering their own line of products by introducing private label brands.
  • Private labels are currently engaged in offering cost-effective products, and the mid-range and premium range has become their focus.
  • The brand Vibrant Life introduced by Walmart is one such example for a private label brand.
  • A large range of dog toys are now available from numerous online retailers. As a result, the dog toy market is expanding significantly.

Impact of Low-cost DIY Products on Pet Toys Sales

  • The do-it-yourself or DIY trend is currently experiencing remarkable growth, and the pet toys sector is not to be left aside. This behavior on the part of consumers is likely to encourage them to make toys for their pets rather than buy them.
  • Price-conscious consumers have now resorted to DIY, as the preference for better materials and durable products without the hassle of extra expenses is increasing.
  • These consumers are increasingly engaged in making entertainment toys for their pets out of the available materials.
  • Besides this, articles and blog publications related to DIY toys are further encouraging consumers to resort to making toys by themselves instead of buying one.

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Country-wise Insights

Increasing Pet Spending to Facilitate Growth in the United States?

The United States dominated the pet toys market with a share of 88.2% in 2022. Pet ownership is rapidly growing in the United States. The American Pet Products Association states that approximately 70% of households in the United States own a pet. As per the association’s analysis, dog pets are more prominent than cat pets.

Pet owners in the United States are very serious about their responsibility towards their furry family members, which is why they do not hesitate to spend on luxuries and necessities for their pets.

Pet spending in the country recorded a surge of 10% in 2017 compared to the previous year. This is one of the factors that has encouraged or facilitated regional growth in the United States.

Increasing Pet Adoption Driving Pet Toys Sales in the United Kingdom

The growing pet culture in the nation is expected to drive pet toy adoption in the coming years. Besides dogs, cat ownership is also prominent in the United Kingdom. In 2019, 20%-25% of the population of the United Kingdom owned over 10 million to 12 million pet cats. This reflects that the love for feline friends in the United Kingdom is also prominent as canine friends.

Such pet culture is further expected to play a key role in driving the growth of dog as well as cat toys in the United Kingdom.

Do Millennial Pet Parents Create Sales Opportunities in India?

Pet adoption in India is swiftly increasing and held a market share of 36.9% in 2022. Indian millennials are best known for influencing change in a greater way, right from business to taking care of their pets.

Indian millennials are considered a class in themselves that easily attracts and adapts to the new modern way of lifestyle. Just like the westerners, the bond between Indian millennials and pets has significantly increased.

Indian millennials now prefer going the extra mile to gift and treat their pets. Such changing culture among millennials is likely to positively impact the sales of pet toys in the coming years in India.

What are the Sales Opportunities of Pet Toys in China?

The market in China is expanding as a result of several key factors, including the rising number of pet owners, rising disposable income, and the increasing acceptance of online purchasing. China had a stake of 45.1% in 2022 and was expanding considerably.

Also, the rise of pet-friendly goods and services, including pet-friendly accommodations, pet cafes, and pet-friendly travel alternatives, is fostering market expansion.

Why does Germany have a Favorable Market Outlook?

With a 25% holding in the pet toys sector in 2022, Germany is Europe's dominant region. The industry is being driven by the rising demand for pet toys as pet owners become more prevalent. The growing demand for eco-friendly and pet-safe pet toys is the key factor driving the German market. Also, the market is expanding as a result of the growing demand for interactive and instructional pet toys.

Category-Wise Insights

Chew Toys to Remain Top-selling Category

Chew toys continue to be the top-selling category in terms of revenue by product type, with a share of 29.1%, to be followed by plush toys in 2022. Chewable rubber toys are essential toys for pets, as they help relieve separation anxiety and also help keep up oral care. Besides this, plush toys’ ability to withstand rough play has played a significant role in facilitating increased product adoption. Plush toys are further expected to register a CAGR of 9.7% during the forecast period.

eRubber and Plastic Materials Remain Highly Preferred for Pet Toys

In terms of material type, rubber and plastic are prominent toy materials, as rubber is considered safe for a pet’s teeth. Plastic accounts for a notable share of approximately 27%. However, rubber is further likely to register a CAGR of 7.3% during the forecast period.

Retail Sales Expected to Register Significant Growth

In the highly unorganized market, store-based retailing through supermarkets/hypermarkets, convenience stores, pet speciality stores, and multi-brand stores are still prominent. Nonetheless, the market expects a CAGR of 11.4% from 2023 to 2033 due to increasing levels of digital penetration in online sales.

Pet Toys Analysis in Terms of Type, Pet Type, Size, and Price Range

In terms of type, the non-edible segment led the market with a share of 83.4% in 2022. In the case of pet type, dogs account for a notable share. The demand for pet toys by dog owners is further likely to register high growth during the forecast period.

Apart from this, the surging desire to give premium category products to pets is expected to fuel the growth of premium pet toys in the coming years. In terms of size, small pet toys account for a noteworthy share. However, large toys are expected to register high growth in the coming years.

Competitive Analysis

How Do Business Entities Survive in the Extremely Competitive Pet Toys Sector?

With many competitors active in the market and a highly fragmented structure, the global pet toy market is still finding its way. Furthermore, it is anticipated that the fast-developing pet culture in low- and middle-income nations is likely to create new opportunities for key players.

The players have turned to natural goods manufactured from sustainable resources in light of growing sustainability. The pet toys sector is categorized as being extremely competitive, with significant regional and local player penetration. Increasing the business reach is one of the primary ways to outsell competitors in terms of sales.

The market's reach has a greater impact on how quickly sales increase. Also, in order to expand the audience for their toy selections, the makers are strengthening their market penetration by working with online pet care shops like Amazon, Walmart, Chewy, and Petco. Such growth techniques are also anticipated to have a significant impact on increasing product uptake.

For instance:

  • A new interactive pet toy that lets pet owners control the toy's movement and sound was released by PetSmart.
  • Hasbro and Petco worked together to introduce a line of pet toys.
  • A new line of interactive pet toys and toys that disperse treats were introduced by Kong Company, Inc. in June 2019.

Key players

  • Central Garden & Pet Company
  • Cosmic Pet
  • ZippyPaws
  • Radio Systems Corporation
  • Multipet
  • Kyjen Company LLC
  • KONG Company
  • Benebone LLC
  • Petmate
  • Coastal Pet Products, Inc.
  • Ethical Products, Inc.
  • West Paw
  • Fluff and Tuff, Inc.
  • Jolly Pets
  • Mammoth Pet Products
  • Petsport USA, Inc.
  • Company of Animals, Ltd.
  • Honest Pet Products

Key segments

By Product Type:

  • Plush Toys
  • Rope and Tug Toys
  • Balls
  • Chew Toys
  • Squeaky Toys
  • Interactive Toys
  • Others

By Pet Type:

  • Dogs
  • Cats
  • Birds
  • Others

By Material Type:

  • Rubber
  • Cotton
  • Nylon
  • Plastic
  • Others

By Type:

  • Non-Edible
  • Edible

By Size:

  • Small
  • Medium
  • Large

By Price Range:

  • Economy (Below US$10)
  • Mid-Range (US$10 - US$25)
  • Premium (Above US$25)

By Sales Channel:

  • Wholesalers/Distributors
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Multi-Brand Stores
  • Online Retailers
  • Pet Specialty Stores

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Middle East and Africa (MEA)
  • Oceania

Frequently Asked Questions

What is the Current Estimated Valuation of the Pet Toys Market?

The pet toys market is set to reach US$ 2.89 billion in 2023.

What Size is the Pet Toys Market Expected to Reach by 2033?

The market is poised to achieve a revenue milestone of US$ 5.90 billion by 2033.

What is the CAGR Forecast for the Pet Toys Market?

A CAGR of 7.4% is predicted for the pet toys market through 2033.

Which Country Reveals Substantial Profit Opportunities for Pet Toys?

The United States stands as a hub of substantial profit opportunities for pet toys.

Which is the Top Trend in the Pet Toys Market?

Integration of smart and interactive features is the key trend.

Table of Content

1. Executive Summary | Pet Toys Market

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2023 to 2033

        5.3.1. Plush Toys

        5.3.2. Rope and Tug Toys

        5.3.3. Chew Toys

        5.3.4. Squeaky Toys

        5.3.5. Other Toys

    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Pet Type

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Pet Type, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Pet Type, 2023 to 2033

        6.3.1. Dogs

        6.3.2. Cats

        6.3.3. Birds

        6.3.4. Others

    6.4. Y-o-Y Growth Trend Analysis By Pet Type, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Pet Type, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Material Type

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material Type, 2018 to 2022

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material Type, 2023 to 2033

        7.3.1. Rubber

        7.3.2. Cotton

        7.3.3. Nylon

        7.3.4. Plastic

    7.4. Y-o-Y Growth Trend Analysis By Material Type, 2018 to 2022

    7.5. Absolute $ Opportunity Analysis By Material Type, 2023 to 2033

8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel

    8.1. Introduction / Key Findings

    8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2018 to 2022

    8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2023 to 2033

        8.3.1. Wholesalers/Distributors

        8.3.2. Supermarkets/Hypermarkets

        8.3.3. Convenience Stores

        8.3.4. Pet Specialty Stores

        8.3.5. Online Retailers

    8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022

    8.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033

9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    9.1. Introduction

    9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022

    9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033

        9.3.1. North America

        9.3.2. Latin America

        9.3.3. Europe

        9.3.4. Asia Pacific

        9.3.5. MEA

    9.4. Market Attractiveness Analysis By Region

10. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. The USA

            10.2.1.2. Canada

        10.2.2. By Product Type

        10.2.3. By Pet Type

        10.2.4. By Material Type

        10.2.5. By Sales Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Product Type

        10.3.3. By Pet Type

        10.3.4. By Material Type

        10.3.5. By Sales Channel

    10.4. Key Takeaways

11. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Brazil

            11.2.1.2. Mexico

            11.2.1.3. Rest of Latin America

        11.2.2. By Product Type

        11.2.3. By Pet Type

        11.2.4. By Material Type

        11.2.5. By Sales Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Product Type

        11.3.3. By Pet Type

        11.3.4. By Material Type

        11.3.5. By Sales Channel

    11.4. Key Takeaways

12. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. Germany

            12.2.1.2. United Kingdom

            12.2.1.3. France

            12.2.1.4. Spain

            12.2.1.5. Italy

            12.2.1.6. Rest of Europe

        12.2.2. By Product Type

        12.2.3. By Pet Type

        12.2.4. By Material Type

        12.2.5. By Sales Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Product Type

        12.3.3. By Pet Type

        12.3.4. By Material Type

        12.3.5. By Sales Channel

    12.4. Key Takeaways

13. Asia Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

            13.2.1.4. Singapore

            13.2.1.5. Thailand

            13.2.1.6. Indonesia

            13.2.1.7. Australia

            13.2.1.8. New Zealand

            13.2.1.9. Rest of Asia Pacific

        13.2.2. By Product Type

        13.2.3. By Pet Type

        13.2.4. By Material Type

        13.2.5. By Sales Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Product Type

        13.3.3. By Pet Type

        13.3.4. By Material Type

        13.3.5. By Sales Channel

    13.4. Key Takeaways

14. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Product Type

        14.2.3. By Pet Type

        14.2.4. By Material Type

        14.2.5. By Sales Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Product Type

        14.3.3. By Pet Type

        14.3.4. By Material Type

        14.3.5. By Sales Channel

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2022

            15.1.2.1. By Product Type

            15.1.2.2. By Pet Type

            15.1.2.3. By Material Type

            15.1.2.4. By Sales Channel

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2022

            15.2.2.1. By Product Type

            15.2.2.2. By Pet Type

            15.2.2.3. By Material Type

            15.2.2.4. By Sales Channel

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2022

            15.3.2.1. By Product Type

            15.3.2.2. By Pet Type

            15.3.2.3. By Material Type

            15.3.2.4. By Sales Channel

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2022

            15.4.2.1. By Product Type

            15.4.2.2. By Pet Type

            15.4.2.3. By Material Type

            15.4.2.4. By Sales Channel

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2022

            15.5.2.1. By Product Type

            15.5.2.2. By Pet Type

            15.5.2.3. By Material Type

            15.5.2.4. By Sales Channel

    15.6. United Kingdom

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2022

            15.6.2.1. By Product Type

            15.6.2.2. By Pet Type

            15.6.2.3. By Material Type

            15.6.2.4. By Sales Channel

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2022

            15.7.2.1. By Product Type

            15.7.2.2. By Pet Type

            15.7.2.3. By Material Type

            15.7.2.4. By Sales Channel

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2022

            15.8.2.1. By Product Type

            15.8.2.2. By Pet Type

            15.8.2.3. By Material Type

            15.8.2.4. By Sales Channel

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2022

            15.9.2.1. By Product Type

            15.9.2.2. By Pet Type

            15.9.2.3. By Material Type

            15.9.2.4. By Sales Channel

    15.10. China

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2022

            15.10.2.1. By Product Type

            15.10.2.2. By Pet Type

            15.10.2.3. By Material Type

            15.10.2.4. By Sales Channel

    15.11. Japan

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2022

            15.11.2.1. By Product Type

            15.11.2.2. By Pet Type

            15.11.2.3. By Material Type

            15.11.2.4. By Sales Channel

    15.12. South Korea

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2022

            15.12.2.1. By Product Type

            15.12.2.2. By Pet Type

            15.12.2.3. By Material Type

            15.12.2.4. By Sales Channel

    15.13. Singapore

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2022

            15.13.2.1. By Product Type

            15.13.2.2. By Pet Type

            15.13.2.3. By Material Type

            15.13.2.4. By Sales Channel

    15.14. Thailand

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2022

            15.14.2.1. By Product Type

            15.14.2.2. By Pet Type

            15.14.2.3. By Material Type

            15.14.2.4. By Sales Channel

    15.15. Indonesia

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2022

            15.15.2.1. By Product Type

            15.15.2.2. By Pet Type

            15.15.2.3. By Material Type

            15.15.2.4. By Sales Channel

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2022

            15.16.2.1. By Product Type

            15.16.2.2. By Pet Type

            15.16.2.3. By Material Type

            15.16.2.4. By Sales Channel

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2022

            15.17.2.1. By Product Type

            15.17.2.2. By Pet Type

            15.17.2.3. By Material Type

            15.17.2.4. By Sales Channel

    15.18. GCC Countries

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2022

            15.18.2.1. By Product Type

            15.18.2.2. By Pet Type

            15.18.2.3. By Material Type

            15.18.2.4. By Sales Channel

    15.19. South Africa

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2022

            15.19.2.1. By Product Type

            15.19.2.2. By Pet Type

            15.19.2.3. By Material Type

            15.19.2.4. By Sales Channel

    15.20. Israel

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2022

            15.20.2.1. By Product Type

            15.20.2.2. By Pet Type

            15.20.2.3. By Material Type

            15.20.2.4. By Sales Channel

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Product Type

        16.3.3. By Pet Type

        16.3.4. By Material Type

        16.3.5. By Sales Channel

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Central Garden & Pet Company

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

                17.1.1.5.2. Product Strategy

                17.1.1.5.3. Channel Strategy

        17.1.2. Cosmic Pet

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

                17.1.2.5.2. Product Strategy

                17.1.2.5.3. Channel Strategy

        17.1.3. Coastal Pet Products, Inc.

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

                17.1.3.5.2. Product Strategy

                17.1.3.5.3. Channel Strategy

        17.1.4. Benebone LLC

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

                17.1.4.5.2. Product Strategy

                17.1.4.5.3. Channel Strategy

        17.1.5. West Paw

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

                17.1.5.5.2. Product Strategy

                17.1.5.5.3. Channel Strategy

        17.1.6. Fluff and Tuff, Inc.

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

                17.1.6.5.2. Product Strategy

                17.1.6.5.3. Channel Strategy

        17.1.7. Jolly Pets

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

                17.1.7.5.2. Product Strategy

                17.1.7.5.3. Channel Strategy

        17.1.8. Mammoth Pet Products

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

                17.1.8.5.2. Product Strategy

                17.1.8.5.3. Channel Strategy

        17.1.9. Petsport USA, Inc.

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

                17.1.9.5.2. Product Strategy

                17.1.9.5.3. Channel Strategy

        17.1.10. Company of Animals, Ltd

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

                17.1.10.5.2. Product Strategy

                17.1.10.5.3. Channel Strategy

        17.1.11. Honest Pet Products

            17.1.11.1. Overview

            17.1.11.2. Product Portfolio

            17.1.11.3. Profitability by Market Segments

            17.1.11.4. Sales Footprint

            17.1.11.5. Strategy Overview

                17.1.11.5.1. Marketing Strategy

                17.1.11.5.2. Product Strategy

                17.1.11.5.3. Channel Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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