Pet Shampoo Market Outlook from 2024 to 2034

As per newly released data, the pet shampoo market is estimated to reach a market valuation of USD 583.1 million in 2024. It is projected to reach USD 1,024.7 million by 2034, exhibiting a CAGR of 5.8% from 2024 to 2034.

The share of the pet shampoo market in its parent market (Pet Grooming Products Market) is approximately ~30%-40%.

Attribute Details
Current Pet Shampoo Market Size (2023A) USD 550.1 Million
Estimated Pet Shampoo Market Size (2024E) ~USD 583.1 Million
Projected Pet Shampoo Market Size (2034F) ~USD 1,024.7 Million
Value CAGR (2024 to 2034) ~5.8%
Pet Shampoo Market Top Players Share in 2023 ~20%-25%

Key Points Covered in Pet Shampoo Market Survey

  • Market Estimates and Forecast 2019 to 2034
  • Key Drivers and Restraints Impacting Market Growth
  • Regional Analysis, Segment-wise, and Country-wise Analysis
  • Competition Mapping and Benchmarking
  • Brand share and Market Share Analysis
  • Key Product Innovations and Regulatory Climate
  • COVID-19 Impact on Global Pet Shampoo Market and How to Navigate
  • Recommendation on Key Winning Strategies

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2019 to 2023 Global Pet Shampoo Market Outlook Compared to 2024 to 2034 Forecast

Increasing consciousness of pet health and hygiene among pet owners is driving the growth in the market. Furthermore, rising pet adoption is estimated to accelerate product demand with a CAGR of 5.8% during the forecast period. On the other hand, the target market witnessed a CAGR of 4.3% during the historic period from 2019 to 2023.

Shampoo is one the most crucial products used for pets to keep them hygienic, and clean, and to keep up the shine and brilliance of the pet skin. It also prevents common skin problems associated with bacteria, fleas, mites, and others. All of these factors should have a positive impact on product demand. The demand for the target product has also risen due to a wide range of fragrances for the product becoming available.

In recent years, people have been willing to spend more on premium pet products for their pets. Spending on the humanization of pets is increasing significantly around the world. This factor is expected to drive demand for hygienic products, including shampoos, in the coming years.

Key Dynamics in the Global Pet Shampoo Market

Increasing Awareness Surrounding Personal and Pet Hygiene Leading to Boost in Product Sales

Rising awareness about personal and pet well-being and hygiene in key economies universally is the key development driver in the pet shampoo market. Additionally, the expanding number of pet animals in families is anticipated to be driving the demand for pet grooming-related products in the upcoming years. Additionally, the consumption of pet health-related products has increased over the past few years and the expenses are projected to achieve a new high in the future.

Accordingly, the interest in pet shampoos has experienced a boost and subsequently pushed the general market to a new progression level. Headways in global sales of existing items could assist with reinforcing the development of the different regional pet shampoo markets. The accessibility of pet shampoo on various web-based business sites could likewise demonstrate assistance for market development, in the future years.

Besides, the increasing dog and cat population is expected to make the biggest contribution to the general pet shampoo market over the coming years because of the expanding pet shampoo interest for dogs and cats in new pet families, worldwide.

Multi-Functional Product Offerings Are Positioning as Key Drivers of the Market

The demand for pet shampoo is rising due to various key reasons such as it keeps the pets clean and hygienic, additionally, it helps the appearance of pets. Moreover, it helps the pets from several skin problems such as fungal, flu, and other skin conditions. The shampoo is also available in a wide range of fragrances which also raises the demand for pet shampoo.

Over the years the number of pet owners willing to spend more for their pets has increased significantly over the world. These factors are leading to an increase in the demand for pet shampoo and eventually drive the pet shampoo market to a new level.

Additionally, the growing number of pet shops and pet care centres is also a major contributing factor towards the growth in demand for the target product.

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Sudip Saha

Principal Consultant

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Country-wise Insights

Why is the Demand for Pet Shampoo Rising in the USA?

Increasing Healthcare Concern for Pets Is Driving the Market

In North America, the USA contributes to a significant portion of the pet shampoo market as the country has witnessed a rise in the adoption of pets and increasing pet healthcare which are the key substantiating factors that lead the USA to be the largest pet shampoo market, by country.

Further, pet owners are spending more on their pets' health and hygiene. The rising number of domestic pets is leading to increased demand for pet shampoo. Besides, the introduction of a new line of natural and organic pet shampoo by the manufacturers is gaining traction from the consumers' end, alternatively, leading to an increased volume of sales of the target product.

Why the Demand for the Pet Shampoo Market Is Growing in China?

Increase in Pet Adoption in the Urban Areas Is Driving the Chinese Market

China is one of the fastest-growing countries in the pet shampoo market due to urbanization. The adoption of pets has risen rapidly over the past few decades. China’s pet grooming market is still dominated by basic needs such as cleaning. This has been reflected in the growth in the pet shampoo market. As a result, the pet shampoo market is forecast to increase steadily in the forecast period.

Why is the Demand for Pet Shampoo Market Rising in the UK?

Increasing Awareness Towards Pet Grooming Is Driving the Target Market in the UK

The UK is a country that places more importance on health and hygiene which leads the country to witness strong growth in the global pet shampoo market. Further, the rising number of pet owners is a major factor in the pet shampoo market in the UK.

The increased awareness of pet grooming on the back of the availability and visibility of numerous new products on store shelves is another factor boosting sales in the country. The UK pet shampoo market is anticipated to witness a CAGR of 4.2% during the forecast period from 2024 to 2034.

Category-wise Insights

Which is the Preferred Sales Channel for Pets Shampoo in the Global Market?

The Availability of a Wide Range of Pet Products to Boost Product Sales

The offline distribution channel held the largest market share of over ~80% in terms of revenue in 2023. Hypermarkets and supermarkets have been capturing a significant share on a global level among offline distribution channels.

The availability of a wide range of products in these stores will remain one of the key driving factors. In offline distribution channels, pet owners are more likely to be aware of the products and their uses by self-research. This is backed by the increasing number of pet shampoo promotions and advertisements from the brands available in the market.

Which Is the Preferred Product Type by Pet Owners in the Target Market?

Rising Skin Allergy in Pets Leading to Increase in the Demand for Natural/Organic Pet Shampoo

Pet owners are concerned about their pets’ health and hygiene; hence they prefer to use natural and organic shampoo for their pets. Sometimes the chemical shampoo/products may cause allergies and negative impacts on the pets. Organic shampoo is gentle and non-irritating on a pet’s skin as it contains pure and natural ingredients, moreover, it helps to clean the pet’s coat and provide shiny and healthy fur which is witnessing an increased focus of consumers towards the natural/organic pet shampoo.

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Competitive Landscape

The global pet shampoo market is highly competitive, with the presence of a few noticeable players. A significant number of these players are contributing towards capturing a substantial share of the target market in the overall global market and the trend is anticipated to continue throughout the forecast period.

For Instances

  • In 2022, Earthbath introduced a pet shampoo with a shot at clearing skin dryness and itchiness in pets. This shampoo uses colloidal oatmeal, which is known to be beneficial for skin, and organic Aloe Vera. It is mildly acidic to pH-neutral and formulated for the pet’s skin and does not include soap, gluten, DEA, parabens, artificial colours, or sulfates. Other components of the formula include biodegradation and non-use of animal testing, maintaining the company’s environmental responsibility aspect.
  • In 2022, TropiClean launched Gentle Coconut Hypoallergenic Pet Shampoo for dogs and cats which was created to care for pets with skin issues. This shampoo incorporates mild coconut cleaning agents and Aloe Vera to soften and clean the skin without leading to irritation or redness. There are no traces of soap, parabens, or dyes present in the formula which makes the scrub suitable for use daily without causing skin sensitivity. This is because the shampoo is hypoallergenic, meaning that it can be used on pets that have an allergy problem or sensitive skin that is affected by other products.

Scope of Report

Attribute Details
Forecast Period 2024 to 2034
Historical Data Available for 2019 to 2023
Market Analysis USD Million for Value
Key Regions Covered North America; Latin America; Europe; East Asia; South Asia; Oceania; and the Middle East & Africa
Key Countries Covered United States, Canada, Brazil, Mexico, Germany, UK, France, Spain, Italy, Russia, Benelux, South Africa, Northern Africa GCC Countries, China, Japan, South Korea, India, Thailand, Malaysia, Indonesia, Australia & New Zealand
Key Segments Covered Pets Type, Product Type, By Treatment Type, Price Range, Sales Channel, Region
Key Companies Profiled Petco Animal Supplies, Inc.; Earthwhile Endeavours, Inc.; Barklogic; Wildwash; Spectrum Brands Inc.; Petkin Inc.; Earthbath; Logic Product Group LLC; Wahl Clipper Corporation; 4-Legger; Earthwhile Endeavors, Inc.; World For Pets; Groomer's Choice; SynergyLabs; Other (as per request)
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Global Pet Shampoo Market by Category

By Product Type, the Pet Shampoo market is segmented as:

  • Natural/Organic
  • Chemical

By Treatment Type, the Pet Shampoo Market is segmented as:

  • Cleaning Shampoo
  • Anti-Dandruff Shampoo
  • Anti-Itching Shampoo
  • Anti-Fungal Shampoo
  • Anti-Bacterial Shampoo
  • Others

By Pet Type, the Pet Shampoo Market is segmented as:

  • Dogs
  • Cats
  • Others

By Sales Channel, the Pet Shampoo Market is segmented as:

  • Direct Sales
  • Hypermarkets/Supermarkets
  • Pet Care Stores
  • Wholesalers/Retailers
  • Online Retailers
  • Other Sales Channels

By Region, Pets Shampoo Market is segmented as:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • MEA

Frequently Asked Questions

How big is the pet shampoo market?

The pet shampoo market reached a valuation of ~USD 550.1 million in 2023.

What is the market share of the leading players operating in the pet shampoo market?

Leading players in the global pet shampoo market are estimated to account for approximately ~20%-25% of the total market share.

Who are the leading players in the global pet shampoo market?

The leading players in pet shampoo markets are Petco Animal Supplies, Inc., Earthbath, Earthwhile Endeavours, Inc., and Wildwash among others.

At what rate is the global pet shampoo market expected to grow between 2024 and 2034?

The global pet shampoo market is expected to grow at a CAGR of ~5.8% CAGR between 2024 and 2034.

Table of Content
	1. Executive Summary
	2. Industry Introduction, including Taxonomy and Market Definition
	3. Market Trends and Success Factors, including Macro-Economic Factors, Market Dynamics, and Recent Industry Developments
	4. Brand Mapping Analysis
	5. Global Market Demand Analysis 2019 to 2023 and Forecast, 2024 to 2034
	6. Pricing Analysis
	7. Global Market Demand (in Value or Size in USD Million) Analysis and Forecast 2024 to 2034
	8. Market Background
	9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Product Type
		9.1. Natural/Organic
		9.2. Chemical
	10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Treatment Type
		10.1. Cleaning Shampoo
		10.2. Anti-Dandruff Shampoo
		10.3. Anti-Itching Shampoo
		10.4. Anti-Fungal Shampoo
		10.5. Anti-Bacterial Shampoo
		10.6. Others
	11. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Pet Type
		11.1. Dogs
		11.2. Cats
		11.3. Others
	12. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Sales Channel
		12.1. Direct Sales
		12.2. Hypermarkets/Supermarkets
		12.3. Pet Care Stores
		12.4. Wholesalers/Retailers
		12.5. Online Retailers
		12.6. Other Sales Channels
	13. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
		13.1. North America
		13.2. Latin America
		13.3. Europe
		13.4. South Asia
		13.5. East Asia
		13.6. Oceania
		13.7. Middle East & Africa
	14. North America Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	15. Latin America Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	16. Europe Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	17. South Asia Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	18. East Asia Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	19. Oceania Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	20. MEA Region Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments
	21. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard
	22. Company Profile
		22.1. Petco Animal Supplies, Inc.
		22.2. Earthwhile Endeavours, Inc.
		22.3. Barklogic
		22.4. Wildwash
		22.5. Spectrum Brands Inc.
		22.6. Petkin Inc.
		22.7. Earthbath
		22.8. Logic Product Group LLC
		22.9. Wahl Clipper Corporation
		22.10. 4-Legger
		22.11. Earthwhile Endeavors, Inc.
		22.12. World For Pets
		22.13. Groomer's Choice
		22.14. SynergyLabs
		22.15. Other Players (As Requested)
	23. Assumptions and Acronyms
	24. Research Methodology
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