Peanut Butter Market Outlook

The peanut butter market is in line to be valued at USD 8,040.9 million by 2034. This is a rise from the 2024 value, which is predicted to be USD 5,470 million. The progress of the market is expected to be steady for the forecast period, happening at a CAGR of 3.9%.

The growing health consciousness is a major factor supporting the market expansion. The market is driven by increasing health consciousness and demand for high-protein dietary items among millennials and younger generations.

The rising cases of chronic illnesses such as high blood pressure and heart disease are expected to generate opportunities in the peanut butter market, as customers are worried about their health. Shifting lifestyles lead to more desire for quick meals, helping along the progress of the industry.

Key Market Highlights

  • Sale of peanut butter is multiplying through its positioning as a healthy food option. The lack of preservatives in the product is also helping its demand among the natural crowd, as is the popularity of plant-based diets.
  • Clean-label, non-GMO and gluten-free versions of the product are climbing in popularity as consumers grow more conscious of their dietary intake.
  • Peanut butter is thriving online as a considerable number of consumers are shifting to buying food products from e-commerce websites.
Attributes Details
Peanut Butter Market Value in 2024 USD 5,470 million
Market Value in 2034 USD 8,040.9 million
CAGR from 2024 to 2034 3.9%

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Peanut Butter Market Analysis During Historical Period and Forecast Period

The historical period saw stable progress for the peanut butter industry, even with fluctuating consumer preferences, as health consciousness continued to build in people’s minds.

Attributes Details
CAGR from 2019 to 2023 3.8%

Short-term Analysis (From 2018 to 2022):

During this time, the peanut butter industry expanded steadily, owing to increased health consciousness and the launch of novel product varieties. Robust peanut butter demand, spurred by shifting consumer preferences and an emphasis on natural ingredients, resulted in increased market penetration.

Mid-term Analysis (From 2023 to 2028):

Progress in the mid-term is emphasized to be propped up by sustainability and organic trends. Manufacturers are advised to keep coming up with distinctive products to capture a larger share of the market.

Long-term Analysis (From 2028 to 2033):

Over the long term, the adoption of plant-based diets is supposed to be significant, which is set to be a benefactor for the industry. Technological advancements in food technology are also a notable advancing factor. In the long term, a significant amount of financial resources are expected to be poured into research and development.

Key Drivers of Growth in the Peanut Butter Market

Rising Urbanization and Disposable Income Propel Market Growth for Peanut Butter

With the increasing cases of obesity, people are opting for healthier breakfasts and snacks. The expanding urbanization and rising disposable incomes are compelling the market’s value to increase.

The increased frequency of chronic illnesses such as high blood pressure and heart issues restricts the peanut butter market growth. The growing awareness of the health benefits of peanut oil and butter is a major factor propelling the market demand.

Interplay of Convenience and Health in On-the-Go Food Preferences

The trend of on-the-go-food options is projected to rise. Nowadays, many people lack cooking skills and have a higher level of digital literacy, leading them to seek easily accessible, nutrient-dense food. This has been attributed to the current trend of food-on-the-go, which is also stimulating the demand for peanut butter.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Category-wise Outlook

Crunchy Peanut Butter to Hold a Significant Market Share by Product Type

the crunchy peanut butter segment is set to dominate the peanut butter market, holding a 42.0% market share in 2024.

Leading Product Type Crunchy Peanut Butter
Segment Share 42%
  • There is a rising preference among consumers for the nutty texture that crunchy peanut butter offers.
  • The crunchy peanut butter's appeal originates from its capacity to satisfy various consumer tastes.
  • The product's broad appeal among peanut butter lovers is driving the segment’s growth.

Rising Sales of Peanut Butter through B2C Distribution Channel

Leading Distribution Channel B2C
Segment Share 72.5%

The B2C distribution channel is predicted to reign supreme in 2024, with an anticipated share of 72.5%. Factors ennobling the segment are:

  • Packaging is playing a vital role in consumer interest in the product, as convenient packaging and sizing are making the product even more attractive.
  • Both physical stores and internet sites are housing large stocks of peanut butter, making B2C sale easy.
  • Nuclear families are relying heavily on convenient breakfast items like peanut butter, boosting the B2C segment.

Country-wise Analysis

The peanut butter sector is examined through the lens of prominent nations like the United States, Germany, the United Kingdom, India, and China. The different factors influencing demand across these countries are also looked at.

Countries CAGR through 2034
India 5.3%
China 4.3%
United States 3.2%
Germany 2.7%
United Kingdom 2.2%

Peanut Butter Industry in India

The industry in India is set to progress at a CAGR of 5.3% for the forthcoming decade. Some factors influencing demand are:

  • As an increasing percentage of the Indian population remains chronically online, the e-commerce presence of the product is being increased to fuel sales in India.
  • Mammoth vegetarian population of India offers up a lucrative consumer base for stakeholders.
  • Healthy snacking is increasing in prominence in India, with peanut butter-assisted meals being looked upon as a wholesome breakfast or snack option.

Peanut Butter Industry in China

China's market is expected to develop at a CAGR of 4.3% through 2034.

  • Westernization of Chinese eating habits is extending to breakfast and as such Chinese people are more likely to opt for breakfasts incorporating peanut butter.
  • Demand for organic and natural snacks is on the rise as a greater number of Chinese people are following healthy diets. Clean-label foodstuff too is preferred as cases of contaminated food products have come in the news in the country.
  • Inherently flexible Chinese cuisine allows for a plethora of ingredients from all over the world to be a part of fusion meals, including peanut butter.
  • Peanut butter brands in China are drawing in younger consumers by the employment of creative strategies, like collaborating with social media influencers.

Peanut Butter Industry in the United States

The United States peanut butter market is anticipated to display a sluggish CAGR of 3.2% through 2034.

  • The United States peanut butter industry experiences a sharp increase in demand for natural and organic peanut butter substitutes due to rising health consciousness.
  • Online shopping for food products in the United States is harking closer to becoming the norm, which is widening the distribution network set up for suppliers.
  • Consumers in the United States are giving the thumbs up to sustainable packaging and peanut butter brands are obliging them by producing eco-friendly packaged products.

Peanut Butter Industry in Germany

The German peanut butter business is expected to expand at a 2.7% CAGR through 2034.

  • Premium peanut butter distribution channels are growing in Germany due to the expansion of specialized shops and organic markets.
  • Fair trade certificates and ethical sourcing methods increasingly influence purchasing choices in the German peanut butter market.
  • The increasing inclination of German consumers towards freshness and personalization is observed in the DIY peanut butter-making trend at home.

Peanut Butter Industry in the United Kingdom

The peanut butter sector in the United Kingdom is expected to evolve at a weak 2.2% CAGR through 2034.

  • Creative packaging designs and portable formats cater to the United Kingdom’s fast-paced consumer base.
  • The rising popularity of peanut butter as a healthy snack results from health-conscious advertising and influencer endorsements from fitness professionals.
  • The sustainable sourcing methods gain traction and impact customer preferences and brand loyalty, driving market growth.

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Competitive Analysis

With numerous established competitors, the peanut butter business is extremely competitive. The well-established brands, extremely effective production methods, and distribution networks are driving the market’s progress. Other options, including almond butter and other nut butter substitutes, are available to consumers. Product differentiation is a key concern for industry players, with the strategy vital for them to distinguish themselves.

Notable Advancements

Company Details
Zotac Gaming February 2022 saw Zotac Gaming release a peanut butter built made especially for gamers. The world's first gamer's peanut butter. REAL freeze-dried blueberry and strawberry are added into trademark peanut butter.
Snickers A mouthwatering limited-edition Snickers Creamy Peanut Butter bar was introduced in Australia in February 2022. Encased in the rich, delectable Snickers chocolate that fans have come to adore, the limited-edition Snickers Creamy Peanut Butter bar is made with actual peanut butter, silky smooth caramel, and the pure goodness of freshly ground peanuts.
Obsidian Peanut Butter Stout In January 2022, Obsidian Peanut Butter Stout launched in 2022. Deschutes brewed it with milk sugar and peanut butter to give it that smooth texture. As whiskey and peanut butter are considered ideal American goods, an authentic American Stout would be the perfect vehicle for delivering them.
Chobani In September 2021, Chobani announced that it is planning to join Chobani Ends Child Hunger’s peanut butter section.

Vital Peanut Butter Manufacturers

  • Procter & Gamble
  • Unilever
  • The J.M. Smucker Company
  • Hormel Foods Corporation
  • Boulder Brands Inc.
  • Kraft Canada Inc.
  • Algood Food Company Inc.
  • Kellogg Company
  • Conagra Brands, Inc.
  • Kraft Foods
  • Mars, Inc.
  • Oetker Group
  • The Hershey Company
  • Unilever Plc
  • Associated British Foods plc
  • Others

Key Segments

By Product Type:

  • Smooth Peanut Butter
  • Crunchy Peanut Butter
  • Chocolate Peanut Butter

By Distribution Channel:

  • B2B
  • B2C
    • Hypermarket/Supermarket
    • Convenience Stores
    • Mass Grocery Retailers
    • Specialty Stores
    • Online Retailers

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

What is the Peanut Butter Market Valuation in 2024?

The peanut butter market is expected to secure a valuation of USD 5,470 million in 2024.

How Big will the Peanut Butter Market Be by 2034?

The peanut butter industry is estimated to attain USD 8,040.9 million by 2034.

What is the Growth Potential of the Peanut Butter Market?

Sales of peanut butter are anticipated to develop at a 3.9% CAGR through 2034.

What Was the Historical Outlook of the Peanut Butter Market?

From 2019 to 2023, sales of peanut butter registered a 3.8% HCAGR.

Which Product Type is Set to Dominate the Peanut Butter Market?

The crunchy peanut butter sector is set to achieve a market share of 42%.

Which Distribution Channel is Expected to Lead the Peanut Butter Market?

The B2C segment is expected to lead the market with a 72.5% share.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Producers
            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
    4.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis, 2019 to 2023
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Projections, 2024 to 2034
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Product Type, 2019 to 2023
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Product Type, 2024 to 2034
        5.3.1. Smooth Peanut Butter
        5.3.2. Crunchy Peanut Butter
        5.3.3. Chocolate Peanut Butter
    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023
    5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Distribution Channel, 2019 to 2023
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Distribution Channel, 2024 to 2034
        6.3.1. B2B
        6.3.2. B2C
            6.3.2.1. Hypermarket/Supermarket
            6.3.2.2. Convenience Stores
            6.3.2.3. Mass Grocery Retailers
            6.3.2.4. Specialty Stores
            6.3.2.5. Online Retailers
    6.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023
    6.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
    7.1. Introduction
    7.2. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Analysis By Region, 2019 to 2023
    7.3. Current Market Size Value (US$ Million) & Volume (Unit Pack) Analysis and Forecast By Region, 2024 to 2034
        7.3.1. North America
        7.3.2. Latin America
        7.3.3. Western Europe
        7.3.4. Eastern Europe
        7.3.5. South Asia and Pacific
        7.3.6. East Asia
        7.3.7. Middle East and Africa
    7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    8.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    8.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        8.2.1. By Country
            8.2.1.1. USA
            8.2.1.2. Canada
        8.2.2. By Product Type
        8.2.3. By Distribution Channel
    8.3. Market Attractiveness Analysis
        8.3.1. By Country
        8.3.2. By Product Type
        8.3.3. By Distribution Channel
    8.4. Key Takeaways
9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    9.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    9.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        9.2.1. By Country
            9.2.1.1. Brazil
            9.2.1.2. Mexico
            9.2.1.3. Rest of Latin America
        9.2.2. By Product Type
        9.2.3. By Distribution Channel
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Product Type
        9.3.3. By Distribution Channel
    9.4. Key Takeaways
10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    10.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        10.2.1. By Country
            10.2.1.1. Germany
            10.2.1.2. UK
            10.2.1.3. France
            10.2.1.4. Spain
            10.2.1.5. Italy
            10.2.1.6. Rest of Western Europe
        10.2.2. By Product Type
        10.2.3. By Distribution Channel
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Product Type
        10.3.3. By Distribution Channel
    10.4. Key Takeaways
11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    11.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        11.2.1. By Country
            11.2.1.1. Poland
            11.2.1.2. Russia
            11.2.1.3. Czech Republic
            11.2.1.4. Romania
            11.2.1.5. Rest of Eastern Europe
        11.2.2. By Product Type
        11.2.3. By Distribution Channel
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Product Type
        11.3.3. By Distribution Channel
    11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    12.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        12.2.1. By Country
            12.2.1.1. India
            12.2.1.2. Bangladesh
            12.2.1.3. Australia
            12.2.1.4. New Zealand
            12.2.1.5. Rest of South Asia and Pacific
        12.2.2. By Product Type
        12.2.3. By Distribution Channel
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Product Type
        12.3.3. By Distribution Channel
    12.4. Key Takeaways
13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    13.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
        13.2.2. By Product Type
        13.2.3. By Distribution Channel
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Product Type
        13.3.3. By Distribution Channel
    13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    14.1. Historical Market Size Value (US$ Million) & Volume (Unit Pack) Trend Analysis By Market Taxonomy, 2019 to 2023
    14.2. Market Size Value (US$ Million) & Volume (Unit Pack) Forecast By Market Taxonomy, 2024 to 2034
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Product Type
        14.2.3. By Distribution Channel
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Product Type
        14.3.3. By Distribution Channel
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. USA
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2023
            15.1.2.1. By Product Type
            15.1.2.2. By Distribution Channel
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2023
            15.2.2.1. By Product Type
            15.2.2.2. By Distribution Channel
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2023
            15.3.2.1. By Product Type
            15.3.2.2. By Distribution Channel
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2023
            15.4.2.1. By Product Type
            15.4.2.2. By Distribution Channel
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2023
            15.5.2.1. By Product Type
            15.5.2.2. By Distribution Channel
    15.6. UK
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2023
            15.6.2.1. By Product Type
            15.6.2.2. By Distribution Channel
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2023
            15.7.2.1. By Product Type
            15.7.2.2. By Distribution Channel
    15.8. Spain
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2023
            15.8.2.1. By Product Type
            15.8.2.2. By Distribution Channel
    15.9. Italy
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2023
            15.9.2.1. By Product Type
            15.9.2.2. By Distribution Channel
    15.10. Poland
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2023
            15.10.2.1. By Product Type
            15.10.2.2. By Distribution Channel
    15.11. Russia
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2023
            15.11.2.1. By Product Type
            15.11.2.2. By Distribution Channel
    15.12. Czech Republic
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2023
            15.12.2.1. By Product Type
            15.12.2.2. By Distribution Channel
    15.13. Romania
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2023
            15.13.2.1. By Product Type
            15.13.2.2. By Distribution Channel
    15.14. India
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2023
            15.14.2.1. By Product Type
            15.14.2.2. By Distribution Channel
    15.15. Bangladesh
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2023
            15.15.2.1. By Product Type
            15.15.2.2. By Distribution Channel
    15.16. Australia
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2023
            15.16.2.1. By Product Type
            15.16.2.2. By Distribution Channel
    15.17. New Zealand
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2023
            15.17.2.1. By Product Type
            15.17.2.2. By Distribution Channel
    15.18. China
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2023
            15.18.2.1. By Product Type
            15.18.2.2. By Distribution Channel
    15.19. Japan
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2023
            15.19.2.1. By Product Type
            15.19.2.2. By Distribution Channel
    15.20. South Korea
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2023
            15.20.2.1. By Product Type
            15.20.2.2. By Distribution Channel
    15.21. GCC Countries
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2023
            15.21.2.1. By Product Type
            15.21.2.2. By Distribution Channel
    15.22. South Africa
        15.22.1. Pricing Analysis
        15.22.2. Market Share Analysis, 2023
            15.22.2.1. By Product Type
            15.22.2.2. By Distribution Channel
    15.23. Israel
        15.23.1. Pricing Analysis
        15.23.2. Market Share Analysis, 2023
            15.23.2.1. By Product Type
            15.23.2.2. By Distribution Channel
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Product Type
        16.3.3. By Distribution Channel
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Procter & Gamble
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
                17.1.1.5.2. Product Strategy
                17.1.1.5.3. Channel Strategy
        17.1.2. Unilever
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
                17.1.2.5.2. Product Strategy
                17.1.2.5.3. Channel Strategy
        17.1.3. The J.M. Smucker Company
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
                17.1.3.5.2. Product Strategy
                17.1.3.5.3. Channel Strategy
        17.1.4. Hormel Foods Corporation
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
                17.1.4.5.2. Product Strategy
                17.1.4.5.3. Channel Strategy
        17.1.5. Boulder Brands Inc.
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
                17.1.5.5.2. Product Strategy
                17.1.5.5.3. Channel Strategy
        17.1.6. Kraft Canada Inc.
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
                17.1.6.5.2. Product Strategy
                17.1.6.5.3. Channel Strategy
        17.1.7. Algood Food Company Inc.
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
                17.1.7.5.2. Product Strategy
                17.1.7.5.3. Channel Strategy
        17.1.8. Kellogg Company
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
                17.1.8.5.2. Product Strategy
                17.1.8.5.3. Channel Strategy
        17.1.9. Conagra Brands, Inc.
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
                17.1.9.5.2. Product Strategy
                17.1.9.5.3. Channel Strategy
        17.1.10. Oetker Group
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
                17.1.10.5.2. Product Strategy
                17.1.10.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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