Organic Soap Market Outlook from 2024 to 2034

The increasing prevalence of skin diseases is set to propel the organic soap market to new heights, registering a CAGR of 6.30% through 2034. Incidents such as skin rashes and burning due to the usage of harsh chemicals in personal care products are becoming more severe day by day. Thus, individuals are increasingly demanding natural or organic products these days.

The demand for luxury and premium products is contributing to market growth. With additional benefits such as moisturizing, aromatherapy, and others, premium products are gaining popularity among consumers.

Moreover, the trend toward aesthetic appeal acts as a significant driver for the premium product range. Therefore, the market has the potential to increase from US$ 2.5 billion in 2024 to US$ 4.5 billion by 2034.

Attributes Details
Market Size, 2024 US$ 2.5 billion
Market Size, 2034 US$ 4.5 billion
Value CAGR (2024 to 2034) 6.30%

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Investment Opportunities in the Organic Soap Market

  • The development of innovative and new products could prove to be a significant investment opportunity for manufacturers. The trend toward aesthetic appeal is anticipated to contribute to market growth during the forecast period. Manufacturers can focus on research and development activities to create new products that cater to the specific needs of consumers. Also, producers can innovate their products by designing and adding scents or natural fragrances.
  • Improving packaging and branding is definitely going to be a lucrative investment for manufacturers. Additionally, manufacturers can use sustainable packaging strategies to promote their products, as consumers are becoming aware of the environmental impact of plastic and sustainable packaging. Producers have the opportunity to invest in creating attractive brand imaging for their products.
  • Investments in certifications and accreditation that ensure the organic nature of their products and quality could turn out to be the most significant investment for manufacturers. These certifications can attract the consumer base and build their trust. Certifications, such as USDA Organic, are gaining popularity among individuals for the authenticity of the products.

Some Challenges for the Organic Soap Industry

  • The high cost of organic products has been hindering market growth in recent years. The price of natural products is comparatively higher than traditional ingredients. This is making the manufacturing process more expensive compared to regular soap bars.
  • With many players vying for market share, the market is anticipated to become more competitive in the coming years. Furthermore, the lack of standardization is expected to hamper market growth.
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Category-wise Insights

The Solid Segment is Dominating the Market by Form

Attributes Details
Form Solid
Market CAGR from 2024 to 2034 6.1%

Even though there is a shift toward liquid soap due to convenience and hygiene considerations, the resurgence of traditional soap bars owing to eco-friendly benefits is undeniable. On the other hand, consumer preference for bar soaps with added skincare benefits, like moisturizing and exfoliation, is skyrocketing as well.

There is also a high demand for natural and organic ingredients in bar soaps, which is beneficial for market growth. Solid soaps are more easily transported from one place to another than liquid soap. This makes them popular choices among consumers in the current period.

The Specialty Stores Segment is Dominating the Market by Distribution Channel

Attributes Details
Distribution Channel Specialty Stores
Market CAGR from 2024 to 2034 5.9%

The wide range of availability and convenience is driving demand for the segment in recent years. Having well-educated and knowledgeable staff contributes to the growth of the segment. Also, specialty stores have a strong online presence in the market, which is aiding market growth.

Country-wise insights

Countries CAGR from 2024 to 2034
United States 6.6%
China 6.9%
United Kingdom 7.4%
Japan 7.8%
South Korea 8.4%

Individuals are Seeking Natural, Organic, and Chemical-free Products United States

The surge in awareness about the side effects of chemical usage in the United States has been observed in recent years. Individuals are increasingly seeking natural, organic, and chemical-free products these days. The demand for sustainability is driving the market in the United States, as the number of health-conscious people is rapidly increasing in the region.

Manufacturers are actively developing innovative products that are produced organically and naturally. Moreover, the availability of a wide range of products is anticipated to drive demand for the organic soap market in the United States. Also, the eCommerce industry is gaining a major market share in the country.

The trend of aesthetically appealing products has been observed in the United States. Manufacturers are focusing on the development of designs, weights, and scents for their products to attract consumers. Furthermore, brick-and-mortar stores are contributing to the market by stocking organic soap products and making them widely available to consumers.

Manufacturers are Continuously Inventing to Improve their Product Line China

In the upcoming years, China is projected to gain the maximum share of the organic soap market due to several factors. The demand for products derived from natural ingredients and fragrances is seen to increase in China.

Thus, manufacturers are continuously innovating their unique products and investing heavily in the industry. Moreover, disposable income is on the rise. As income rises, individuals are demanding high-quality products in the country.

The government is actively implementing several initiatives aimed at reducing pollution and promoting sustainable practices in China. Moreover, the popularity of traditional Chinese medicine is anticipated to gain a major market share during the forecast period. With medicinal benefits, organic soap is gaining popularity among consumers.

Emphasis on Ethical Consumerism and Sustainability in United Kingdom

Individuals are increasingly preferring organic products in the United Kingdom owing to their advantages and medicinal benefits. The rise of social media is contributing to the growth of the organic soap market in the United Kingdom these days.

Increasing focus on ethical consumerism and sustainability is driving the demand in the country. Also, the government is implementing serval initiatives toward sustainability which created a favorable environment for organic soap manufacturers in the United Kingdom.

Cosmetic Industry is Contending to Gain Key Market Share in Japan

The unique culture and aesthetic values in Japan present numerous opportunities for manufacturers of organic soap in the country.

Individuals in this country have increasingly demanded natural products in recent years, and the cosmetic industry is projected to gain a major market share during the forecast period. Organic soap, with its use of natural ingredients and traditional formulations, is seen as a complementary product to these cultural values.

Popularity of Traditional Beauty Products and Skincare Products is On the Rise in South Korea

The popularity of the nature-first culture and its cultural products is creating immense opportunities in the organic soap market in South Korea. Traditional beauty and skincare products are increasingly contributing to market growth in South Korea these days.

Furthermore, demand for cruelty-free products is anticipated to gain major market share as consumers are seeking products that are free from any sort of chemical ingredients.

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Competitive Landscape

Several companies are looking to improve customer experience by implementing new marketing strategies in the current period. The level of competition in the global market is heavily influenced by several factors, including the presence and activities of manufacturers and distributors, as well as their geographical locations.

Participants and stakeholders are focusing on increasing their manufacturing capabilities in the market. Key players are actively offering a wide range of organic and natural beauty and personal care which gives them attraction and popularity in the market.

Recent Developments

  • In 2023, Cocowell, a company based in Osaka, Japan, formed a collaboration agreement with 12 coconut farmer groups in the Philippines. This partnership is aimed at boosting the production capacity of Cocowell's range of coconut-based products, specifically their soap products. By working together with these farmer groups, Cocowell hopes to leverage their expertise and resources to further improve the quality and availability of their products. This collaboration is a win-win for both parties, as it provides the farmer groups with a stable market for their coconut products while also supporting Cocowell's business growth.
  • In 2022, Bio-D, a renowned brand, launched a new range of soap bars that are 100% naturally derived and contain over 65% certified organic content. The soap bars are packaged in 100% recyclable cardboard, which makes them an eco-friendly option. These soap bars are available in three invigorating fragrances: lime and aloe vera, plum and mulberry, and mandarin.
  • In 2021, Godrej Consumer Products Limited unveiled their latest offering in the Indian market - goodnessme, which is a range of premium baby care products that are certified and made of organic ingredients. The range boasts a variety of products, including organic baby soap, oil, lotion, and multipurpose creams that are specifically designed to cater to the delicate needs of babies. This move by the company reflects its commitment to providing safe and chemical-free solutions for young children.

Key Player in the Organic Soap Market

  • Pangea Organics
  • L’OCCITANE INTERNATIONAL SA
  • Stephenson Group
  • Truly's Natural Products
  • Neal's Yard Remedies
  • Osmia
  • Chagrin Valley Soap & Salve
  • Dr. Bronner's Magic Soaps
  • Natura & Co. Holdings S.A.
  • Forest Essentials
  • Sappo Hill Soapworks
  • Vermont Soap

Key Coverage in the Organic Soap Market

  • Handmade Soap Market Report
  • Herbal Soap Market Analysis
  • Soap Industry Trends Assessment
  • Natural and Synthetic Soap Market Overview
  • Organic Soap Pricing Outlook

Key Segments

By Form:

  • Solid
  • Liquid

By Distribution Channel:

  • Hypermarkets & Supermarkets
  • Specialty Stores
  • Online Channels
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

How will the Organic Soap Demand Progress in the United States?

The CAGR of the market in the United States from 2024 to 2034 is estimated to be 6.6%.

What is the Scope of the Organic Soap Market?

The market is expected to develop at a CAGR of 6.30% from 2024 to 2034.

How is the Organic Soap Market?

The market size is expected to be worth US$ 2.5 billion in 2024.

How will the Organic Soap Demand Progress in China?

The CAGR of the market in China from 2024 to 2034 is estimated to be 6.9%.

How Big Will the Organic Soap Market be by 2034?

The market is estimated to get as big as US$ 4.5 billion by 2034.

What are the Segments of the Organic Soap Industry?

The market can be divided into the following segments: form, distribution channel, and region.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Manufacturer

            3.5.1.2. Mid-Level Participants (Traders)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034

    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Form

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Form, 2019 to 2023

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Form, 2024 to 2034

        5.3.1. Solid

        5.3.2. Liquid

    5.4. Y-o-Y Growth Trend Analysis By Form, 2019 to 2023

    5.5. Absolute $ Opportunity Analysis By Form, 2024 to 2034

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Distribution Channel, 2019 to 2023

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Distribution Channel, 2024 to 2034

        6.3.1. Hypermarkets & Supermarkets

        6.3.2. Specialty Stores

        6.3.3. Online Channels

        6.3.4. Others

    6.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023

    6.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2019 to 2023

    7.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2024 to 2034

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    8.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    8.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By Form

        8.2.3. By Distribution Channel

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Form

        8.3.3. By Distribution Channel

    8.4. Key Takeaways

9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Form

        9.2.3. By Distribution Channel

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Form

        9.3.3. By Distribution Channel

    9.4. Key Takeaways

10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. UK

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By Form

        10.2.3. By Distribution Channel

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Form

        10.3.3. By Distribution Channel

    10.4. Key Takeaways

11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By Form

        11.2.3. By Distribution Channel

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Form

        11.3.3. By Distribution Channel

    11.4. Key Takeaways

12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By Form

        12.2.3. By Distribution Channel

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Form

        12.3.3. By Distribution Channel

    12.4. Key Takeaways

13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Form

        13.2.3. By Distribution Channel

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Form

        13.3.3. By Distribution Channel

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023

    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Form

        14.2.3. By Distribution Channel

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Form

        14.3.3. By Distribution Channel

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2023

            15.1.2.1. By Form

            15.1.2.2. By Distribution Channel

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2023

            15.2.2.1. By Form

            15.2.2.2. By Distribution Channel

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2023

            15.3.2.1. By Form

            15.3.2.2. By Distribution Channel

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2023

            15.4.2.1. By Form

            15.4.2.2. By Distribution Channel

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2023

            15.5.2.1. By Form

            15.5.2.2. By Distribution Channel

    15.6. UK

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2023

            15.6.2.1. By Form

            15.6.2.2. By Distribution Channel

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2023

            15.7.2.1. By Form

            15.7.2.2. By Distribution Channel

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2023

            15.8.2.1. By Form

            15.8.2.2. By Distribution Channel

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2023

            15.9.2.1. By Form

            15.9.2.2. By Distribution Channel

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2023

            15.10.2.1. By Form

            15.10.2.2. By Distribution Channel

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2023

            15.11.2.1. By Form

            15.11.2.2. By Distribution Channel

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2023

            15.12.2.1. By Form

            15.12.2.2. By Distribution Channel

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2023

            15.13.2.1. By Form

            15.13.2.2. By Distribution Channel

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2023

            15.14.2.1. By Form

            15.14.2.2. By Distribution Channel

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2023

            15.15.2.1. By Form

            15.15.2.2. By Distribution Channel

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2023

            15.16.2.1. By Form

            15.16.2.2. By Distribution Channel

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2023

            15.17.2.1. By Form

            15.17.2.2. By Distribution Channel

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2023

            15.18.2.1. By Form

            15.18.2.2. By Distribution Channel

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2023

            15.19.2.1. By Form

            15.19.2.2. By Distribution Channel

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2023

            15.20.2.1. By Form

            15.20.2.2. By Distribution Channel

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2023

            15.21.2.1. By Form

            15.21.2.2. By Distribution Channel

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2023

            15.22.2.1. By Form

            15.22.2.2. By Distribution Channel

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2023

            15.23.2.1. By Form

            15.23.2.2. By Distribution Channel

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Form

        16.3.3. By Distribution Channel

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Pangea Organics

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

                17.1.1.5.2. Product Strategy

                17.1.1.5.3. Channel Strategy

        17.1.2. Dr. Bronner's Magic Soaps

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

                17.1.2.5.2. Product Strategy

                17.1.2.5.3. Channel Strategy

        17.1.3. Natura & Co. Holdings S.A.

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

                17.1.3.5.2. Product Strategy

                17.1.3.5.3. Channel Strategy

        17.1.4. L’OCCITANE INTERNATIONAL SA

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

                17.1.4.5.2. Product Strategy

                17.1.4.5.3. Channel Strategy

        17.1.5. Neal's Yard Remedies

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

                17.1.5.5.2. Product Strategy

                17.1.5.5.3. Channel Strategy

        17.1.6. Osmia

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

                17.1.6.5.2. Product Strategy

                17.1.6.5.3. Channel Strategy

        17.1.7. Truly's Natural Products

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

                17.1.7.5.2. Product Strategy

                17.1.7.5.3. Channel Strategy

        17.1.8. Forest Essentials (India)

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

                17.1.8.5.2. Product Strategy

                17.1.8.5.3. Channel Strategy

        17.1.9. Chagrin Valley Soap & Salve

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

                17.1.9.5.2. Product Strategy

                17.1.9.5.3. Channel Strategy

        17.1.10. Stephenson Group

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

                17.1.10.5.2. Product Strategy

                17.1.10.5.3. Channel Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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