Organic Soap Market Outlook from 2024 to 2034

The increasing prevalence of skin diseases is set to propel the organic soap market to new heights, registering a CAGR of 6.30% through 2034. Incidents such as skin rashes and burning due to the usage of harsh chemicals in personal care products are becoming more severe day by day. Thus, individuals are increasingly demanding natural or organic products these days.

The demand for luxury and premium products is contributing to market growth. With additional benefits such as moisturizing, aromatherapy, and others, premium products are gaining popularity among consumers.

Moreover, the trend toward aesthetic appeal acts as a significant driver for the premium product range. Therefore, the market has the potential to increase from US$ 2.5 billion in 2024 to US$ 4.5 billion by 2034.

Attributes Details
Market Size, 2024 US$ 2.5 billion
Market Size, 2034 US$ 4.5 billion
Value CAGR (2024 to 2034) 6.30%

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Investment Opportunities in the Organic Soap Market

  • The development of innovative and new products could prove to be a significant investment opportunity for manufacturers. The trend toward aesthetic appeal is anticipated to contribute to market growth during the forecast period. Manufacturers can focus on research and development activities to create new products that cater to the specific needs of consumers. Also, producers can innovate their products by designing and adding scents or natural fragrances.
  • Improving packaging and branding is definitely going to be a lucrative investment for manufacturers. Additionally, manufacturers can use sustainable packaging strategies to promote their products, as consumers are becoming aware of the environmental impact of plastic and sustainable packaging. Producers have the opportunity to invest in creating attractive brand imaging for their products.
  • Investments in certifications and accreditation that ensure the organic nature of their products and quality could turn out to be the most significant investment for manufacturers. These certifications can attract the consumer base and build their trust. Certifications, such as USDA Organic, are gaining popularity among individuals for the authenticity of the products.

Some Challenges for the Organic Soap Industry

  • The high cost of organic products has been hindering market growth in recent years. The price of natural products is comparatively higher than traditional ingredients. This is making the manufacturing process more expensive compared to regular soap bars.
  • With many players vying for market share, the market is anticipated to become more competitive in the coming years. Furthermore, the lack of standardization is expected to hamper market growth.
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Category-wise Insights

The Solid Segment is Dominating the Market by Form

Attributes Details
Form Solid
Market CAGR from 2024 to 2034 6.1%

Even though there is a shift toward liquid soap due to convenience and hygiene considerations, the resurgence of traditional soap bars owing to eco-friendly benefits is undeniable. On the other hand, consumer preference for bar soaps with added skincare benefits, like moisturizing and exfoliation, is skyrocketing as well.

There is also a high demand for natural and organic ingredients in bar soaps, which is beneficial for market growth. Solid soaps are more easily transported from one place to another than liquid soap. This makes them popular choices among consumers in the current period.

The Specialty Stores Segment is Dominating the Market by Distribution Channel

Attributes Details
Distribution Channel Specialty Stores
Market CAGR from 2024 to 2034 5.9%

The wide range of availability and convenience is driving demand for the segment in recent years. Having well-educated and knowledgeable staff contributes to the growth of the segment. Also, specialty stores have a strong online presence in the market, which is aiding market growth.

Country-wise insights

Countries CAGR from 2024 to 2034
United States 6.6%
China 6.9%
United Kingdom 7.4%
Japan 7.8%
South Korea 8.4%

Individuals are Seeking Natural, Organic, and Chemical-free Products United States

The surge in awareness about the side effects of chemical usage in the United States has been observed in recent years. Individuals are increasingly seeking natural, organic, and chemical-free products these days. The demand for sustainability is driving the market in the United States, as the number of health-conscious people is rapidly increasing in the region.

Manufacturers are actively developing innovative products that are produced organically and naturally. Moreover, the availability of a wide range of products is anticipated to drive demand for the organic soap market in the United States. Also, the eCommerce industry is gaining a major market share in the country.

The trend of aesthetically appealing products has been observed in the United States. Manufacturers are focusing on the development of designs, weights, and scents for their products to attract consumers. Furthermore, brick-and-mortar stores are contributing to the market by stocking organic soap products and making them widely available to consumers.

Manufacturers are Continuously Inventing to Improve their Product Line China

In the upcoming years, China is projected to gain the maximum share of the organic soap market due to several factors. The demand for products derived from natural ingredients and fragrances is seen to increase in China.

Thus, manufacturers are continuously innovating their unique products and investing heavily in the industry. Moreover, disposable income is on the rise. As income rises, individuals are demanding high-quality products in the country.

The government is actively implementing several initiatives aimed at reducing pollution and promoting sustainable practices in China. Moreover, the popularity of traditional Chinese medicine is anticipated to gain a major market share during the forecast period. With medicinal benefits, organic soap is gaining popularity among consumers.

Emphasis on Ethical Consumerism and Sustainability in United Kingdom

Individuals are increasingly preferring organic products in the United Kingdom owing to their advantages and medicinal benefits. The rise of social media is contributing to the growth of the organic soap market in the United Kingdom these days.

Increasing focus on ethical consumerism and sustainability is driving the demand in the country. Also, the government is implementing serval initiatives toward sustainability which created a favorable environment for organic soap manufacturers in the United Kingdom.

Cosmetic Industry is Contending to Gain Key Market Share in Japan

The unique culture and aesthetic values in Japan present numerous opportunities for manufacturers of organic soap in the country.

Individuals in this country have increasingly demanded natural products in recent years, and the cosmetic industry is projected to gain a major market share during the forecast period. Organic soap, with its use of natural ingredients and traditional formulations, is seen as a complementary product to these cultural values.

Popularity of Traditional Beauty Products and Skincare Products is On the Rise in South Korea

The popularity of the nature-first culture and its cultural products is creating immense opportunities in the organic soap market in South Korea. Traditional beauty and skincare products are increasingly contributing to market growth in South Korea these days.

Furthermore, demand for cruelty-free products is anticipated to gain major market share as consumers are seeking products that are free from any sort of chemical ingredients.

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Competitive Landscape

Several companies are looking to improve customer experience by implementing new marketing strategies in the current period. The level of competition in the global market is heavily influenced by several factors, including the presence and activities of manufacturers and distributors, as well as their geographical locations.

Participants and stakeholders are focusing on increasing their manufacturing capabilities in the market. Key players are actively offering a wide range of organic and natural beauty and personal care which gives them attraction and popularity in the market.

Recent Developments

  • In 2023, Cocowell, a company based in Osaka, Japan, formed a collaboration agreement with 12 coconut farmer groups in the Philippines. This partnership is aimed at boosting the production capacity of Cocowell's range of coconut-based products, specifically their soap products. By working together with these farmer groups, Cocowell hopes to leverage their expertise and resources to further improve the quality and availability of their products. This collaboration is a win-win for both parties, as it provides the farmer groups with a stable market for their coconut products while also supporting Cocowell's business growth.
  • In 2022, Bio-D, a renowned brand, launched a new range of soap bars that are 100% naturally derived and contain over 65% certified organic content. The soap bars are packaged in 100% recyclable cardboard, which makes them an eco-friendly option. These soap bars are available in three invigorating fragrances: lime and aloe vera, plum and mulberry, and mandarin.
  • In 2021, Godrej Consumer Products Limited unveiled their latest offering in the Indian market - goodnessme, which is a range of premium baby care products that are certified and made of organic ingredients. The range boasts a variety of products, including organic baby soap, oil, lotion, and multipurpose creams that are specifically designed to cater to the delicate needs of babies. This move by the company reflects its commitment to providing safe and chemical-free solutions for young children.

Key Player in the Organic Soap Market

  • Pangea Organics
  • L’OCCITANE INTERNATIONAL SA
  • Stephenson Group
  • Truly's Natural Products
  • Neal's Yard Remedies
  • Osmia
  • Chagrin Valley Soap & Salve
  • Dr. Bronner's Magic Soaps
  • Natura & Co. Holdings S.A.
  • Forest Essentials
  • Sappo Hill Soapworks
  • Vermont Soap

Key Coverage in the Organic Soap Market

  • Handmade Soap Market Report
  • Herbal Soap Market Analysis
  • Soap Industry Trends Assessment
  • Natural and Synthetic Soap Market Overview
  • Organic Soap Pricing Outlook

Key Segments

By Form:

  • Solid
  • Liquid

By Distribution Channel:

  • Hypermarkets & Supermarkets
  • Specialty Stores
  • Online Channels
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

How will the Organic Soap Demand Progress in the United States?

The CAGR of the market in the United States from 2024 to 2034 is estimated to be 6.6%.

What is the Scope of the Organic Soap Market?

The market is expected to develop at a CAGR of 6.30% from 2024 to 2034.

How is the Organic Soap Market?

The market size is expected to be worth US$ 2.5 billion in 2024.

How will the Organic Soap Demand Progress in China?

The CAGR of the market in China from 2024 to 2034 is estimated to be 6.9%.

How Big Will the Organic Soap Market be by 2034?

The market is estimated to get as big as US$ 4.5 billion by 2034.

What are the Segments of the Organic Soap Industry?

The market can be divided into the following segments: form, distribution channel, and region.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Manufacturer
            3.5.1.2. Mid-Level Participants (Traders)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Form
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Form, 2019 to 2023
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Form, 2024 to 2034
        5.3.1. Solid
        5.3.2. Liquid
    5.4. Y-o-Y Growth Trend Analysis By Form, 2019 to 2023
    5.5. Absolute $ Opportunity Analysis By Form, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Distribution Channel, 2019 to 2023
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Distribution Channel, 2024 to 2034
        6.3.1. Hypermarkets & Supermarkets
        6.3.2. Specialty Stores
        6.3.3. Online Channels
        6.3.4. Others
    6.4. Y-o-Y Growth Trend Analysis By Distribution Channel, 2019 to 2023
    6.5. Absolute $ Opportunity Analysis By Distribution Channel, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
    7.1. Introduction
    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2019 to 2023
    7.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2024 to 2034
        7.3.1. North America
        7.3.2. Latin America
        7.3.3. Western Europe
        7.3.4. Eastern Europe
        7.3.5. South Asia and Pacific
        7.3.6. East Asia
        7.3.7. Middle East and Africa
    7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    8.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    8.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        8.2.1. By Country
            8.2.1.1. USA
            8.2.1.2. Canada
        8.2.2. By Form
        8.2.3. By Distribution Channel
    8.3. Market Attractiveness Analysis
        8.3.1. By Country
        8.3.2. By Form
        8.3.3. By Distribution Channel
    8.4. Key Takeaways
9. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        9.2.1. By Country
            9.2.1.1. Brazil
            9.2.1.2. Mexico
            9.2.1.3. Rest of Latin America
        9.2.2. By Form
        9.2.3. By Distribution Channel
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Form
        9.3.3. By Distribution Channel
    9.4. Key Takeaways
10. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        10.2.1. By Country
            10.2.1.1. Germany
            10.2.1.2. UK
            10.2.1.3. France
            10.2.1.4. Spain
            10.2.1.5. Italy
            10.2.1.6. Rest of Western Europe
        10.2.2. By Form
        10.2.3. By Distribution Channel
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Form
        10.3.3. By Distribution Channel
    10.4. Key Takeaways
11. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        11.2.1. By Country
            11.2.1.1. Poland
            11.2.1.2. Russia
            11.2.1.3. Czech Republic
            11.2.1.4. Romania
            11.2.1.5. Rest of Eastern Europe
        11.2.2. By Form
        11.2.3. By Distribution Channel
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Form
        11.3.3. By Distribution Channel
    11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        12.2.1. By Country
            12.2.1.1. India
            12.2.1.2. Bangladesh
            12.2.1.3. Australia
            12.2.1.4. New Zealand
            12.2.1.5. Rest of South Asia and Pacific
        12.2.2. By Form
        12.2.3. By Distribution Channel
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Form
        12.3.3. By Distribution Channel
    12.4. Key Takeaways
13. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
        13.2.2. By Form
        13.2.3. By Distribution Channel
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Form
        13.3.3. By Distribution Channel
    13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Form
        14.2.3. By Distribution Channel
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Form
        14.3.3. By Distribution Channel
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. USA
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2023
            15.1.2.1. By Form
            15.1.2.2. By Distribution Channel
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2023
            15.2.2.1. By Form
            15.2.2.2. By Distribution Channel
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2023
            15.3.2.1. By Form
            15.3.2.2. By Distribution Channel
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2023
            15.4.2.1. By Form
            15.4.2.2. By Distribution Channel
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2023
            15.5.2.1. By Form
            15.5.2.2. By Distribution Channel
    15.6. UK
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2023
            15.6.2.1. By Form
            15.6.2.2. By Distribution Channel
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2023
            15.7.2.1. By Form
            15.7.2.2. By Distribution Channel
    15.8. Spain
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2023
            15.8.2.1. By Form
            15.8.2.2. By Distribution Channel
    15.9. Italy
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2023
            15.9.2.1. By Form
            15.9.2.2. By Distribution Channel
    15.10. Poland
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2023
            15.10.2.1. By Form
            15.10.2.2. By Distribution Channel
    15.11. Russia
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2023
            15.11.2.1. By Form
            15.11.2.2. By Distribution Channel
    15.12. Czech Republic
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2023
            15.12.2.1. By Form
            15.12.2.2. By Distribution Channel
    15.13. Romania
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2023
            15.13.2.1. By Form
            15.13.2.2. By Distribution Channel
    15.14. India
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2023
            15.14.2.1. By Form
            15.14.2.2. By Distribution Channel
    15.15. Bangladesh
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2023
            15.15.2.1. By Form
            15.15.2.2. By Distribution Channel
    15.16. Australia
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2023
            15.16.2.1. By Form
            15.16.2.2. By Distribution Channel
    15.17. New Zealand
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2023
            15.17.2.1. By Form
            15.17.2.2. By Distribution Channel
    15.18. China
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2023
            15.18.2.1. By Form
            15.18.2.2. By Distribution Channel
    15.19. Japan
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2023
            15.19.2.1. By Form
            15.19.2.2. By Distribution Channel
    15.20. South Korea
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2023
            15.20.2.1. By Form
            15.20.2.2. By Distribution Channel
    15.21. GCC Countries
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2023
            15.21.2.1. By Form
            15.21.2.2. By Distribution Channel
    15.22. South Africa
        15.22.1. Pricing Analysis
        15.22.2. Market Share Analysis, 2023
            15.22.2.1. By Form
            15.22.2.2. By Distribution Channel
    15.23. Israel
        15.23.1. Pricing Analysis
        15.23.2. Market Share Analysis, 2023
            15.23.2.1. By Form
            15.23.2.2. By Distribution Channel
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Form
        16.3.3. By Distribution Channel
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Pangea Organics
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
                17.1.1.5.2. Product Strategy
                17.1.1.5.3. Channel Strategy
        17.1.2. Dr. Bronner's Magic Soaps
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
                17.1.2.5.2. Product Strategy
                17.1.2.5.3. Channel Strategy
        17.1.3. Natura & Co. Holdings S.A.
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
                17.1.3.5.2. Product Strategy
                17.1.3.5.3. Channel Strategy
        17.1.4. L’OCCITANE INTERNATIONAL SA
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
                17.1.4.5.2. Product Strategy
                17.1.4.5.3. Channel Strategy
        17.1.5. Neal's Yard Remedies
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
                17.1.5.5.2. Product Strategy
                17.1.5.5.3. Channel Strategy
        17.1.6. Osmia
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
                17.1.6.5.2. Product Strategy
                17.1.6.5.3. Channel Strategy
        17.1.7. Truly's Natural Products
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
                17.1.7.5.2. Product Strategy
                17.1.7.5.3. Channel Strategy
        17.1.8. Forest Essentials (India)
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
                17.1.8.5.2. Product Strategy
                17.1.8.5.3. Channel Strategy
        17.1.9. Chagrin Valley Soap & Salve
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
                17.1.9.5.2. Product Strategy
                17.1.9.5.3. Channel Strategy
        17.1.10. Stephenson Group
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
                17.1.10.5.2. Product Strategy
                17.1.10.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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