The global online laundry services market garnered a market value of US$ 31 Billion in 2023 and is expected to accumulate a market value of US$ 450 Billion by registering a CAGR of 30% in the forecast period 2023 to 2033. Owing to rising urbanization and people's better lifestyles, the Asia Pacific online laundry services market is expected to develop at the fastest rate.
Online laundry services are those that are delivered through digital platforms such as websites or applications. These services have emerged as key components of the service industry. On-demand mobile laundry applications make washing more efficient, effective, and practical. Customers can use these applications for a number of purposes, including pickup appointments and service assessments. Customers want a simple service that allows for quick booking, pick-up, arrival at their door, and update monitoring.
Washing machines help to speed up and simplify work, but they may be expensive to purchase outright. The alternative option is to go to any laundry to clean clothes, but this is still impractical for individuals who are busy. Online laundry services for garments and curtains are professionals in offering high-quality laundry care. Diverse fabrics are used to manufacture various textile goods such as apparel, towels, and curtains, which may require different or specialized cleaning processes. Many stains, on the other hand, cannot be successfully removed at home without potentially damaging the fabric. More suppliers are now offering hotlines that can be utilized to have laundry taken care of during working hours, making laundry delivery much more convenient.
These services ensure that laundry is completed on time, and some are even available around the clock. The proposed business forms include marketplace and on-site. The creation of a platform allows users to connect with numerous washing service providers. Transactions are managed by the marketplace's operator. This operator collects information about users' interests and whereabouts in order to arrange delivery to laundries linked with the platform. Online laundry services are a terrific way for online company owners to expand their existing operations.
| Data Points | Key Statistics |
|---|---|
| Expected Market Value (2023) | US$ 31 Billion |
| Anticipated Forecast Value (2033) | US$ 450 Billion |
| Projected Growth Rate (2023 to 2033) | 30% CAGR |
Don't pay for what you don't need
Customize your report by selecting specific countries or regions and save 30%!
The global demand for online laundry services is projected to increase at a CAGR of 30% during the forecast period between 2023 and 2033, reaching a total of US$ 450 Billion in 2033, according to a report from Future Market Insights (FMI). From 2018 to 2022, sales witnessed significant growth, registering a CAGR of 28%.
This market's expansion can be due to customers' growing need for ease and time-saving services. The growing number of working women and millennials is also fueling the expansion of this sector. Rising public awareness of the need of having a healthy and sanitary lifestyle is driving up demand for laundry goods. These new laundry solutions are designed to extend the life of garments and improve hygiene by washing and eradicating grime.
Because of rising awareness of water pollution and other associated environmental concerns, the need for eco-friendly washing solutions has expanded dramatically. Furthermore, owing to modern laundry supplies and equipment, clients have significantly reduced the quantity of water required for cleaning and laundering. Furthermore, a growing emphasis on consumer convenience, the trend of cold-washing clothes, and corporate investment in creative product development are expected to fuel market growth in the sector.
Deepening Smart Phone Adoption and Internet Access
As smartphones become more popular and internet penetration increases throughout the world, the usage of online applications such as online laundry services has grown. The diversity of services provided by online laundry services, such as free pick-up and drop-off choices, is one of the major drivers impacting market development. Having the clothes delivered directly to the customer's door saves both time and money.
As a consequence, clients may save time and money by using online laundry services. As a result, increased technical awareness and internet penetration are driving the online laundry services industry.
Green Laundry Detergents and New Business Models: Raising Public Awareness
Two popular business layouts are the marketplace and on-site business approaches. Start-ups that lack personal equipment might still benefit from the market. Users can connect to several washing suppliers via a portal. The marketplace supplier handles transaction processing.
This operator collects data on user preferences and whereabouts in order to organize distribution to network-affiliated laundries. Owners of laundry product manufacturers and washing machine manufacturers have a lot of room to grow their businesses. Customer's interest in the online laundry services industry will expand as more online services become available.
Principal Consultant
High Costs and Onerous Rules & Regulations
Strict rules, environmental requirements, and a lack of expertise running contemporary internet washing services all limit expansion potential. Concerned organizations stress the excessive consumption of water in laundry services since few operators employ recycling technologies.
Furthermore, the used detergent combined with water contains dangerous chemicals and substances like bleaches, synthetic perfumes, dyes, and SLS/SLES, which if not disposed of properly, can have a negative impact on the environment. This reduces the legitimacy of the online laundry services sector as an environmentally hazardous enterprise.
Busy Work Schedules Widening Profit Margins
Because of its vast population, South Asia is the fastest-expanding market, during the projection period. Rising demand for convenient laundry services among urban consumers, busy work schedules, and expanding female labor and national workforce participation are pushing the adoption of easy laundry care, hence generating demand for online services in India.
Moreover, the rise in disposable income and nuclear families is predicted to boost market development. Furthermore, due to a large concentration of laundry products and washing machine manufacturers, the country's online laundry services industry is expected to increase significantly in the future years. Hence, firms are emphasizing customer convenience and investing in new product development and consumer washing outlets.
Growing Number of Health-Conscious Consumers to Accelerate Growth Prospects
In 2021, the North American area had the most revenue share in the online laundry service industry. The region's growing number of health-conscious consumers has raised the need for laundry services. Consumer demand for cleaning goods is increasing, particularly in developed countries. In the United States, consumer spending on laundry care is expected to climb.
Get the data you need at a Fraction of the cost
Personalize your report by choosing insights you need
and save 40%!
The Residential Segment to enhance Sales Prospects
Residential was the most important application category in 2021. Consumer preference for professional cleaning as a result of increased health concerns about personal hygiene and cleanliness has opened the way for online laundry services.
Moreover, firms are joining the business as startups in order to investigate the unorganized market. Furthermore, the elderly populations, who are unable to perform basic tasks, frequently use laundry services, which contributes to the residential segment's long-term growth. In addition to that, the younger generations' hectic lifestyles are encouraging them to use online laundry services.
The Laundry Care Segment to Lead the Market Growth
Laundry care was the most profitable service sector in 2021. The category is being driven by the rising trend toward clean houses and clothes, as well as the growing importance of good health among consumers.
The growing environmental consciousness has given birth to the trend of cold-washing garments, which necessitates the use of low-temperature and high-performance detergents. As a result, consumers are more likely to use online laundry services for their everyday use items.
Key start-up players in the online laundry services market are offering new and innovative product lines to consolidate their market presence, these aforementioned start-ups have left no stone unturned. Some specific instances of key Online Laundry Services start-ups are as follows:
Key players in the online laundry services market are DhobiLite, CLEANLY, Inc., FlyCleaners, Laundrapp Ltd, Zipjet Ltd, Rinse, Inc., Mulberrys Garment Care, Laundryheap Ltd., WASHMEN and IHATEIRONING.
Recent Developments:
| Report Attribute | Details |
|---|---|
| Market Value in 2023 | US$ 31 Billion |
| Market Value in 2033 | US$ 450 Billion |
| Growth Rate | CAGR of 30% from 2023 to 2033 |
| Base Year for Estimation | 2022 |
| Historical Data | 2018 to 2022 |
| Forecast Period | 2023 to 2033 |
| Quantitative Units | Revenue in US$ Billion and CAGR from 2023 to 2033 |
| Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis |
| Segments Covered |
|
| Regions Covered |
|
| Key Countries Profiled |
|
| Key Companies Profiled |
|
| Customization | Available Upon Request |
FMI projects the global online laundry services market to expand at a 30% value CAGR by 2033
The global online laundry services market is estimated at a market value of US$ 31 Billion
The global online laundry services market is expected to garner a market value of US$ 450 Billion
South Asia is expected to be the most lucrative market for online laundry services market during the forecast period.
DhobiLite, CLEANLY, Inc., FlyCleaners, Laundrapp Ltd, Zipjet Ltd, Rinse, Inc., Mulberrys Garment Care, Laundryheap Ltd., WASHMEN and IHATEIRONING are some prominent online laundry services manufacturers
North America is expected to grow at a CAGR of 29% for the online laundry services market during the forecast period.
Europe is expected to grow at a CAGR of 27% for the online laundry services market during the forecast period.
The laundry care segment is expected to hold the largest market share for online laundry services in the forecast period 2023 to 2033.
1. Executive Summary | Online Laundry Services Market
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Investment Feasibility Matrix
3.5. PESTLE and Porter’s Analysis
3.6. Regulatory Landscape
3.6.1. By Key Regions
3.6.2. By Key Countries
3.7. Regional Parent Market Outlook
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) Analysis, 2017 to 2021
4.2. Current and Future Market Size Value (US$ Million) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Service
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) Analysis By Service, 2017 to 2021
5.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Service, 2023 to 2033
5.3.1. Laundry Care
5.3.2. Dry Clean
5.3.3. Duvet Clean
5.4. Y-o-Y Growth Trend Analysis By Service, 2017 to 2021
5.5. Absolute $ Opportunity Analysis By Service, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) Analysis By Application, 2017 to 2021
6.3. Current and Future Market Size Value (US$ Million) Analysis and Forecast By Application, 2023 to 2033
6.3.1. Residential
6.3.2. Commercial
6.4. Y-o-Y Growth Trend Analysis By Application, 2017 to 2021
6.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
7.1. Introduction
7.2. Historical Market Size Value (US$ Million) Analysis By Region, 2017 to 2021
7.3. Current Market Size Value (US$ Million) Analysis and Forecast By Region, 2023 to 2033
7.3.1. North America
7.3.2. Latin America
7.3.3. Europe
7.3.4. South Asia
7.3.5. East Asia
7.3.6. Oceania
7.3.7. Middle East and Africa(MEA)
7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
8.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
8.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
8.2.1. By Country
8.2.1.1. USA
8.2.1.2. Canada
8.2.2. By Service
8.2.3. By Application
8.3. Market Attractiveness Analysis
8.3.1. By Country
8.3.2. By Service
8.3.3. By Application
8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
9.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
9.2.1. By Country
9.2.1.1. Brazil
9.2.1.2. Mexico
9.2.1.3. Rest of Latin America
9.2.2. By Service
9.2.3. By Application
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Service
9.3.3. By Application
9.4. Key Takeaways
10. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
10.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. Germany
10.2.1.2. United Kingdom
10.2.1.3. France
10.2.1.4. Spain
10.2.1.5. Italy
10.2.1.6. Rest of Europe
10.2.2. By Service
10.2.3. By Application
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Service
10.3.3. By Application
10.4. Key Takeaways
11. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
11.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. India
11.2.1.2. Malaysia
11.2.1.3. Singapore
11.2.1.4. Thailand
11.2.1.5. Rest of South Asia
11.2.2. By Service
11.2.3. By Application
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Service
11.3.3. By Application
11.4. Key Takeaways
12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
12.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. China
12.2.1.2. Japan
12.2.1.3. South Korea
12.2.2. By Service
12.2.3. By Application
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Service
12.3.3. By Application
12.4. Key Takeaways
13. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
13.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Country
13.2.1.1. Australia
13.2.1.2. New Zealand
13.2.2. By Service
13.2.3. By Application
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Service
13.3.3. By Application
13.4. Key Takeaways
14. MEA Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
14.1. Historical Market Size Value (US$ Million) Trend Analysis By Market Taxonomy, 2017 to 2021
14.2. Market Size Value (US$ Million) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Country
14.2.1.1. GCC Countries
14.2.1.2. South Africa
14.2.1.3. Israel
14.2.1.4. Rest of Middle East and Africa(MEA)
14.2.2. By Service
14.2.3. By Application
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Service
14.3.3. By Application
14.4. Key Takeaways
15. Key Countries Market Analysis
15.1. USA
15.1.1. Pricing Analysis
15.1.2. Market Share Analysis, 2021
15.1.2.1. By Service
15.1.2.2. By Application
15.2. Canada
15.2.1. Pricing Analysis
15.2.2. Market Share Analysis, 2021
15.2.2.1. By Service
15.2.2.2. By Application
15.3. Brazil
15.3.1. Pricing Analysis
15.3.2. Market Share Analysis, 2021
15.3.2.1. By Service
15.3.2.2. By Application
15.4. Mexico
15.4.1. Pricing Analysis
15.4.2. Market Share Analysis, 2021
15.4.2.1. By Service
15.4.2.2. By Application
15.5. Germany
15.5.1. Pricing Analysis
15.5.2. Market Share Analysis, 2021
15.5.2.1. By Service
15.5.2.2. By Application
15.6. United Kingdom
15.6.1. Pricing Analysis
15.6.2. Market Share Analysis, 2021
15.6.2.1. By Service
15.6.2.2. By Application
15.7. France
15.7.1. Pricing Analysis
15.7.2. Market Share Analysis, 2021
15.7.2.1. By Service
15.7.2.2. By Application
15.8. Spain
15.8.1. Pricing Analysis
15.8.2. Market Share Analysis, 2021
15.8.2.1. By Service
15.8.2.2. By Application
15.9. Italy
15.9.1. Pricing Analysis
15.9.2. Market Share Analysis, 2021
15.9.2.1. By Service
15.9.2.2. By Application
15.10. India
15.10.1. Pricing Analysis
15.10.2. Market Share Analysis, 2021
15.10.2.1. By Service
15.10.2.2. By Application
15.11. Malaysia
15.11.1. Pricing Analysis
15.11.2. Market Share Analysis, 2021
15.11.2.1. By Service
15.11.2.2. By Application
15.12. Singapore
15.12.1. Pricing Analysis
15.12.2. Market Share Analysis, 2021
15.12.2.1. By Service
15.12.2.2. By Application
15.13. Thailand
15.13.1. Pricing Analysis
15.13.2. Market Share Analysis, 2021
15.13.2.1. By Service
15.13.2.2. By Application
15.14. China
15.14.1. Pricing Analysis
15.14.2. Market Share Analysis, 2021
15.14.2.1. By Service
15.14.2.2. By Application
15.15. Japan
15.15.1. Pricing Analysis
15.15.2. Market Share Analysis, 2021
15.15.2.1. By Service
15.15.2.2. By Application
15.16. South Korea
15.16.1. Pricing Analysis
15.16.2. Market Share Analysis, 2021
15.16.2.1. By Service
15.16.2.2. By Application
15.17. Australia
15.17.1. Pricing Analysis
15.17.2. Market Share Analysis, 2021
15.17.2.1. By Service
15.17.2.2. By Application
15.18. New Zealand
15.18.1. Pricing Analysis
15.18.2. Market Share Analysis, 2021
15.18.2.1. By Service
15.18.2.2. By Application
15.19. GCC Countries
15.19.1. Pricing Analysis
15.19.2. Market Share Analysis, 2021
15.19.2.1. By Service
15.19.2.2. By Application
15.20. South Africa
15.20.1. Pricing Analysis
15.20.2. Market Share Analysis, 2021
15.20.2.1. By Service
15.20.2.2. By Application
15.21. Israel
15.21.1. Pricing Analysis
15.21.2. Market Share Analysis, 2021
15.21.2.1. By Service
15.21.2.2. By Application
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By Service
16.3.3. By Application
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. DhobiLite
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.2. CLEANLY, Inc.
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.3. FlyCleaners
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.4. Laundrapp Ltd
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.5. Zipjet Ltd
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.6. Rinse, Inc.
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.7. Mulberry Garment Care
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.8. Laundryheap Ltd.
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.9. WASHMEN
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.10. IHATEIRONING
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
Explore Services and Utilities Insights
View Reports
Online Laundry Services Market
