The global nootkatone market size is expected to grow from USD 29,513.7 Thousand in 2023 to USD 49,490.8 Thousand by 2033, with overall sales accelerating at a robust CAGR of 6.0% throughout the forecast period.
Increasing applications in personal care, food & beverages, insect repellents, and home care is a key factor driving demand for nootkatone.
Nootkatone is a natural organic substance that is regarded as one of the most important and expensive aromatics of grapefruit. This compound is responsible for the characteristic scent of grapefruit.
In recent years nootkatone has gained immense traction globally due to its widening applications across various industries. It is being increasingly used for making insecticides or incest repellents. In fact, it has become one of the most popular eco-friendly insecticides as it does not persist in the environment due to its volatile nature. Driven by this demand for nootkatone will rise at a strong pace over the assessment period.
Similarly, because of its extremely potent grapefruit aroma and hardwood top note, nootkatone is becoming more popular in the food and beverage industry. It is being gradually used as a natural food flavor in a wide range of beverages and food products to improve their aroma and taste. Thus, increasing the usage of nootkatone in the food and beverage industry will boost the market during the forecast period.
Furthermore, the growing popularity of nootkatone in the men's perfume industry and the increasing penetration of e-commerce and online shopping platforms are expected to create opportunities for the leading nootkatone manufacturers over the next ten years.
Increasing Demand for Vegan Food Products Globally to Create Prospects for Manufacturers
Veganism is a growing global dietary trend. People choose plant-based diets for a variety of reasons, the three most important of which are animal suffering, environmental protection, and personal health. They are becoming strict vegan, vegetarian, and flexitarian as their concerns about some of these factors grow.
Plant-based meal products and ingredients are becoming increasingly popular in regions like Europe and North America. Food aroma and fragrance increase the sensation of pleasure, arouse appetite, promote saliva secretion, and improve digestion and nutrient absorption. As a result, flavors and aromas are essential components of food.
Natural plant-based nootkatone not only has a distinct aroma, but also has significant pharmacological effects due to its antioxidant, antibacterial, and antimutagenic properties. As a result, this natural flavoring agent finds applications in the food and beverage industry.
| Attribute | Key Insights |
|---|---|
| Nootkatone Market Estimated Value (2023) | USD 29,513.7 Thousand |
| Projected Market Value (2033) | USD 49,490.8 Thousand |
| Value-based CAGR (2023 to 2033) | 6.0% |
| CAGR of USA | 2.8% |
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The global market for nootkatone is projected to grow at a healthy CAGR of 6.0% between 2023 and 2033 in comparison to the 4.0% CAGR registered during the historical period from 2017 to 2022.
The rising application of nootkatone across diverse industries including food & beverages, personal care & cosmetics, and homecare is a key factor expected to boost sales of nootkatone during the forecast period.
The health-benefiting nutritional properties of nootkatone and increasing awareness among consumers about healthy eating habits are prompting food manufacturers to add this nutritional food additive to their products. Manufacturers in the citrus fiber industry are coming up with healthier energy drinks with citrus food additives and protein powders with improved gelling properties. Such wide applications will lead to a surge in demand for nootkatone products.
Citrus fruits are a rich source of minerals, essential vitamins, and other nutrients. Therefore, citrus fruits like grapefruit, orange, and lemon that are used to make nootkatone are significantly utilized in pharmaceutical and nutraceutical applications. This is expected to enhance the growth of the nootkatone market over the forecast period. Nootkatone functions as an oil stabilizer and emulsifier and enhances the shelf life of beverages as well as enhances their taste.
Technological innovations in the production of citrus ingredients, their properties such as solubility and thermal stability, and their functions as binding agents and emulsifiers have opened many opportunities for citrus fiber products’ use in bakery products, plant-based food and beverages, ready-to-eat food and beverages, personal care, cosmetic products, pharmaceutical products, and many more. The increased usage of citrus fiber products in new areas has boosted the citrus fiber market globally, which is driven by the use of ingredients and food additives like nootkatone.
Consumers’ Inclination Toward Flavored Products Boosting Nootkatone Market
Consumers are increasingly interested in flavored products. This has increased in the production of food color remedies such as nootkatone, which are stable and offer a two-color blend. Thus, growing demand for flavored food products and beverages across the HoReCa sector due to changing consumer preferences will continue to fuel sales of nootkatone.
Furthermore, manufacturers' development of various emerging innovations for the formation of water-miscible solutions for foods and beverages is expected to aid the expansion of the nootkatone market.
Rising Trend of Using Organic and Natural Products to Help Market Thrive
Purchasers continue to express health-related concerns and limit their consumption of foods that contain synthetic chemicals, chemicals, or synthetic additives. To maintain a healthy lifestyle, consumers prefer natural and natural food products. Consequently, food manufacturers are also showing a keen inclination towards using natural ingredients like nootkatone in their products. This will help the global nootkatone industry to thrive over the next ten years.
Growing Preference for Clean-labeled Products Likely to Boost Nootkatone Sales
Consumers today pay close attention to product ingredient lists and labels and want a higher level of control in their diet. For food manufacturers, clean-label means providing simplified, easy-to-understand lists of ingredients that do not include ingredients that are obscure or unpopular.
According to an International Ingredients Solutions company, around 80% of consumers in the world want to help create a healthier society by identifying all-natural ingredients on their food packages. Around 17 countries both physically and electronically surveyed consumers from 2007 to 2017 and they found that around 80% of consumers from these locations feel that a brief and simple list of ingredients on their food packages is important.
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Rising Usage of Nootkatone in Perfumes to Boost Sales in the USA
As per FMI, the USA nootkatone market is poised to exhibit strong growth on the back of increasing usage of nootkatone in the perfume industry. Nootkatone has a wide range of uses, from repelling insects to being used as a fragrant ingredient in perfumes. While its use is not yet widespread, nootkatone has great potential to become a common household item in the USA
Nootkatone is a naturally-occurring substance found in Alaska and Canada. It has a strong scent that repels insects, making it ideal for use in bug sprays and other insect-repelling products. It is being increasingly used by companies as a fragrant ingredient in perfumes and other personal care products.
Growing Demand for Natural Insect Repellents Boosting Market in Germany
With consumers constantly looking for natural and safer insect repellents, demand for nootkatone across Germany is projected to grow at a healthy pace during the next ten years.
Nootkatone is a natural product found in the essential oils of grapefruit and other citrus fruits. It has a wide range of uses, including food flavoring, fragrance, and insect repellent. In recent years, nootkatone has become increasingly popular across Germany as an alternative to DEET, the synthetic chemical compound that is currently the gold standard for mosquito repellents.
Nootkatone is more effective than DEET at repelling mosquitoes and other insects, and it is also safer for humans and the environment. The majority of the world's nootkatone supply comes from China. However, German company Eckart GmbH has been working to increase its production of nootkatone in order to corner the European market.
Increasing Application in Cosmetics and Personal Care Industry Propelling Demand in the United Kingdom
In recent years, the United Kingdom has become the fastest-growing market for nootkatone, a naturally occurring compound that gives grapefruits their characteristic flavor. This can be attributed to the rising usage of nootkatone in personal care and cosmetics products and increasing consumer spending on these products.
Nootkatone is used in a variety of products, including cosmetics, food flavorings, and fragrances. Nootkatone was first isolated from grapefruit peel in the 1930s, but it was not until the early 2000s that its potential as a commercial product was realized. In 2004, a Japanese company began selling a Nootkatone-based fragrance, and since then, sales of Nootkatone products have steadily increased. The United Kingdom is now the largest market for nootkatone products outside of Japan, and demand is growing rapidly.
Growing Trend of Veganism Propelling Demand for Natural Nootkatone
Based on nature, the global market for nootkatone is segmented into natural and synthetic. Among these, the natural segment is likely to grow at a higher CAGR during the forecast period. This can be attributed to the rising consumer preference for natural products.
Veganism is a growing global dietary trend. People choose plant-based diets for a variety of reasons, the three most important of which are animal suffering, environmental protection, and personal health. People are becoming strict vegan, vegetarian, and flexitarian as their concerns about some of these factors grow. As a result, they are choosing natural plant-based nootkatone over a synthetic ones.
Similarly, rising health concerns are playing a key role in prompting consumers to opt for natural products. Consumers continue to express health-related concerns and limit their consumption of foods that contain synthetic chemicals, chemicals, or synthetic additives. They prefer natural and natural food products. Consequently, food manufacturers are also increasing their usage of natural ingredients
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Key players operating the market for nootkatone include Evolva Holding SA, Isobionics (BASF SE), Penta Manufacturing Company, Vigon International, Inc, Moellhausen S.p.A., Fine Fragrances Pvt. Ltd. Florida Worldwide Citrus Products Group, Inc., The Flavored Herb.
Most of the players are focused on introducing high-quality products with high nutritional content and sustainable features in the market. New players on the other hand are concentrating on incorporating more advanced processing technologies, which are not just economical but also environmentally friendly as well. Some of the recent developments in this market space are given below:
In June 20200 Givaudan, a global leader in taste and wellbeing, and Manus Bio, a leading biomanufacturer of natural products, launched BioNootkatone, a sustainable, clean-label citrus ingredient with a natural taste that can be used in a variety of food and beverages.
In 2019, BASF entered into natural flavors and fragrances with the acquisition of Isobionics, an innovative leader in biotechnology that serves the global market for natural flavors and fragrances.
| Attribute | Details |
|---|---|
| Estimated Market Size (2023) | USD 29,513.7 Thousand |
| Projected Market Size (2023 to 2033) | USD 49,490.8 Thousand |
| Anticipated Growth Rate (2023 to 2033) | 6.0% CAGR |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2017 to 2022 |
| Market Analysis | USD Thousand for Value and Units for Volume |
| Key Regions Covered | North America; Latin America; Europe; Asia Pacific; Oceania; Middle East and Africa(MEA) |
| Key Countries Covered | USA, Canada, Mexico, Germany, United Kingdom, France, Italy, Spain, China, Japan, India, South Korea, Australia, Brazil, Argentina, South Africa, United Arab Emirates(UAE) |
| Key Segments Covered | Purity Grade, Form, Nature, Application, Region |
| Key Companies Profiled | Evolva Holding SA; Isobionics (BASF SE); Penta Manufacturing Company; Vigon International, Inc.; Moellhausen S.p.A.; Fine Fragrances Pvt. Ltd.; Florida Worldwide Citrus Products Group, Inc.; The Flavored Herb |
| Report Coverage | Market Forecast, Company Share Analysis, Competitive Landscape, Drivers, Restraints, Opportunities and Threats Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The nootkatone market size is expected to reach USD 29,513 Thousand in 2023.
Between 2023 and 2033, the global market for nootkatone is expected to rise at a CAGR of 6.0%.
The global nootkatone industry is forecast to surpass a valuation of USD 49,490.8 Thousand by the end of 2033.
North America is expected to hold around 38% share of the global nootkatone industry during the forecast period.
The USA, China, Canada, Germany, and Mexico are the major countries driving demand for nootkatone.
Demand for nootkatone across China is projected to grow at a CAGR of 4% during the forecast period.
Sales of nootkatone in the United Kingdom are projected to grow at a CAGR of 2% between 2023 and 2033.
The overall market for nootkatone in India is projected to grow at 5% CAGR over the next ten years.
Demand for nootkatone in Japan is expected to increase by 6% between 2023 and 2033.
Demand for nootkatone across Australia is expected to rise by 10% during the assessment period.
1. Executive Summary 2. Market Overview 3. Market Background 4. Global Market Analysis 2017 to 2022 and Forecast, 2023 to 2033 5. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Purity Grade 5.1. 50%-60% 5.2. 60%-70% 5.3. 70%-80% 5.4. 80%-90% 5.5. >90% 6. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Application 6.1. Food & Beverage 6.2. Personal Care 6.3. Home Care 7. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Form 7.1. Crystallized 7.2. Liquid 8. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Nature 8.1. Natural 8.2. Synthetic 9. Global Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Region 9.1. North America 9.2. Latin America 9.3. Europe 9.4. East Asia 9.5. South Asia 9.6. Oceania 9.7. Middle East and Africa (MEA) 10. North America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 11. Latin America Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 12. Europe Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 13. East Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 14. South Asia Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 15. Oceania Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 16. MEA Market Analysis 2017 to 2022 and Forecast 2023 to 2033, By Country 17. Key Countries Market Analysis 18. Market Structure Analysis 19. Competition Analysis 19.1. Evolva Holding SA 19.2. Isobionics (BASF SE) 19.3. Penta Manufacturing Company 19.4. Vigon International, Inc. 19.5. Moellhausen S.p.A. 19.6. Fine Fragrances Pvt. Ltd. 19.7. Florida Worldwide Citrus Products Group, Inc. 19.8. The Flavored Herb 20. Assumptions & Acronyms Used 21. Research Methodology
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Nootkatone Market
